How are these alternatives similar to Google Analytics 360?

The alternatives suggested are similar to Google Analytics 360 in terms of common software categories, shared features and the number of verified user reviews. Explore the following Google Analytics 360 alternatives to see if there are any Google Analytics 360 competitors that you should also consider in your software research.


What are the top 5 alternatives to Google Analytics 360?


Top 20 alternatives

Overview

Adobe Analytics is a marketing attribution software which enables businesses of all sizes to measure & understand the impact of their customer interactions using a range of tools including web analytics, marketing analytics, attribution, predictive analytics, multi-channel data collection, and more Read more about Adobe Analytics
Business size
S M L

Starting from:

Not provided by vendor

  • Free Version
  • Free Trial
Value for Money 4,1 0.6

Mixpanel

Powerful, self-serve product analytics.

Overview

Mixpanel helps companies build better products through data. With our powerful, self-serve product analytics solution, teams can easily analyze how and why people engage, convert, and retain to improve their user experience. Read more about Mixpanel
Business size
S M L

Starting from:

Not provided by vendor

  • Free Version
  • Free Trial
Value for Money 4,0 0.7

Semrush

SaaS solution for online content marketing

Overview

Semrush is a leading online visibility management software-as-a-service platform. Read more about Semrush
Business size
S M L

Starting from:

Not provided by vendor

  • Free Version
  • Free Trial
Value for Money 4,3 0.4

Matomo

Take back control with Matomo

Overview

Choose a powerful analytics solution that respects data privacy and ownership. Matomo is the trusted analytics solution for over 1.5 million websites globally. Read more about Matomo
Business size
S M L

Starting from:

Not provided by vendor

  • Free Version
  • Free Trial
Value for Money 4,9 0.2

HubSpot Marketing Hub

All in one inbound marketing platform

Overview

HubSpot Marketing Hub is a scalable, all-in-one platform for inbound marketing, combining content marketing, marketing automation, social media, analytics, and more, for marketing teams of all sizes to grow traffic, convert leads and track customers, all in one place Read more about HubSpot Marketing Hub
Business size
S M L

Starting from:

Not provided by vendor

  • Free Version
  • Free Trial
Value for Money 4,2 0.5

HubSpot CRM

Everything you need to sell in one integrated suite

Overview

Save valuable selling time with HubSpot CRM that takes care of all the little details from recording calls, logging emails and managing data Read more about HubSpot CRM
Business size
S M L

Starting from:

Not provided by vendor

  • Free Version
  • Free Trial
Value for Money 4,4 0.3

Piwik PRO

An analytics suite focused on user privacy and data security

Overview

Piwik PRO is the first privacy-oriented alternative to Google Analytics. Created in 2013, Piwik PRO Analytics Suite allows for tracking web, app, product and intranet behavior of users. The platform ensures compliance with strict EU, US, Chinese and Russian data protection laws. Read more about Piwik PRO
Business size
S M L

Starting from:

Not provided by vendor

  • Free Version
  • Free Trial
Value for Money 4,7

Kissmetrics

Advanced Product and Marketing Analytics

Overview

Kissmetrics is a behavioral analytics solution for product and marketing teams. We give companies actionable data and help them uncover insights on acquisition, engagement, retention, and revenue to grow their businesses. Read more about Kissmetrics
Business size
S M L

Starting from:

Not provided by vendor

  • Free Version
  • Free Trial
Value for Money 3,9 0.8

Woopra

Real-time customer activity

Overview

Woopra is a customer behaviour analytics app that helps businesses enhance personalized and behavioural targeting. It improves the customer experience, tracks customer activity, builds customer segments, generates retention and funnel reports, and live dashboards to measure your key metrics. Read more about Woopra
Business size
S M L

Starting from:

Not provided by vendor

  • Free Version
  • Free Trial
Value for Money 3,5 1.2

Hotjar

Behavior Analytics for any business selling online.

Overview

Hotjar makes it easy to go beyond traditional web analytics & understand what people are really doing on your site. Read more about Hotjar
Business size
S M L

Starting from:

Not provided by vendor

  • Free Version
  • Free Trial
Value for Money 4,5 0.2

Marketo Engage

Marketing automation for digital marketers

Overview

Marketo Engage provides a complete marketing software platform to businesses of all sizes with tools for marketing automation, campaign management, & lead nurturing Read more about Marketo Engage
Business size
S M L

Starting from:

Not provided by vendor

  • Free Version
  • Free Trial
Value for Money 3,8 0.9

Chartbeat

Realtime analytics and insights for online publishers

Overview

Chartbeat is a suite of content analytics tools for publishers that lets you easily track reader engagement on your site, optimize your user experience in real-time, and share key metrics with your team. Read more about Chartbeat
Business size
S M L

Starting from:

Not provided by vendor

  • Free Version
  • Free Trial
Value for Money 4,6 0.1

Wix

Website builder & publishing platform

Overview

Wix is a website building & publishing platform which helps users create professional websites exactly the way they want, with a drag & drop website editor Read more about Wix
Business size
S M L

Starting from:

Not provided by vendor

Value for Money 4,3 0.4

Leadfeeder

Generate B2B sales leads from website visitors

Overview

Leadfeeder identifies website visitors from Google Analytics data as prospects or customers, tracks their behavior, and automatically sends leads to CRM systems Read more about Leadfeeder
Business size
S M L

Starting from:

Not provided by vendor

  • Free Version
  • Free Trial
Value for Money 4,1 0.6

Alexa

Keyword research, competitive analysis & website ranking

Overview

Alexa Marketing Stack is a keyword research & site ranking platform which offers various SEO & competitive analysis tools including a competitor keyword matrix Read more about Alexa
Business size
S M L

Starting from:

Not provided by vendor

  • Free Version
  • Free Trial
Value for Money 4,1 0.6

Zoho Analytics

Self-service BI and Analytics platform

Overview

Zoho Analytics is a self-service BI and analytics platform that helps users get new insights from their business data. Read more about Zoho Analytics
Business size
S M L

Starting from:

Not provided by vendor

  • Free Version
  • Free Trial
Value for Money 4,3 0.4

IBM Cognos Analytics

Business intelligence suite

Overview

IBM Cognos is a suite of business intelligence and performance management software, that includes dashboards, reports, forecasting, visualization & automation. Read more about IBM Cognos Analytics
Business size
S M L

Starting from:

Not provided by vendor

  • Free Version
  • Free Trial
Value for Money 3,8 0.9

Fathom

Track business performance at a glance

Overview

Fathom is a business intelligence and management reporting solution which transforms accounting data into management reports and deeper insights. Read more about Fathom
Business size
S M L

Starting from:

Not provided by vendor

  • Free Version
  • Free Trial
Value for Money 5 0.3

Heap

Digital Insights Platform

Overview

Heap helps digital experience owners quickly surface blind spots where users struggle or drop off in multi-step digital journeys, so that product and marketing teams know where to make the most impactful improvements to the digital product or website. Read more about Heap
Business size
S M L

Starting from:

Not provided by vendor

  • Free Version
  • Free Trial
Value for Money 4,6 0.1

Tableau

Business intelligence & analytics

Overview

Tableau helps people and organizations become more data-driven as the trusted leader in analytics. Read more about Tableau
Business size
S M L

Starting from:

Not provided by vendor

  • Free Version
  • Free Trial
Value for Money 4,2 0.5
Quick view of Google Analytics 360
Business size
S M L

Pricing starting from:

Not provided by vendor

  • Free Version
  • Free Trial
Value for Money
4,7
Learn More