---
description: Compare White Label Loyalty vs gurado for South African businesses. GetApp provides a side-by-side comparison with details on software price, features and reviews.
image: https://gdm-localsites-assets-gfprod.imgix.net/images/getapp/og_logo-94fd2a03a6c7a0e54fc0c9e21a1c0ce9.png
title: Compare White Label Loyalty vs gurado | GetApp South Africa 2026
---

Breadcrumb: [Home](/) > [Customer Loyalty Software](/directory/204/customer-loyalty/software) > [White Label Loyalty \<span\>vs\</span\> gurado](https://www.getapp.za.com/compare/2039047/2049400/white-label-loyalty-platform/vs/gurado)

# Compare White Label Loyalty vs gurado

Canonical: https://www.getapp.za.com/compare/2039047/2049400/white-label-loyalty-platform/vs/gurado

> Detailed comparison between White Label Loyalty and gurado. Check ratings, reviews, pricing, and features to make the best decision for your business.

-----

## At a Glance

| Metric | White Label Loyalty | gurado |
| **Overall rating** | 4.8/5 | - |
| **Total Reviews** | 16 | 0 |
| **Starting Price** | £1 999,00 | €29,00 |
| **Free Trial** | Yes | Yes |
| **Free Version** | No | Yes |
| **Deployment** | Cloud, SaaS, Web-based, Android (Mobile), iPhone (Mobile), iPad (Mobile) | Cloud, SaaS, Web-based, Mac (Desktop), Windows (Desktop), Linux (Desktop), Chromebook (Desktop), Android (Mobile), iPhone (Mobile), iPad (Mobile) |
| **Support** | Email/Help Desk, Knowledge Base, Phone Support, Chat | Email/Help Desk, FAQs/Forum, Knowledge Base, Phone Support, Chat |
| **Training** | Live Online, Documentation, Videos | Live Online, Webinars, Documentation, Videos |

## Key features

### White Label Loyalty

- API
- Activity Dashboard
- Affiliate Management
- Campaign Management
- Campaign Planning
- Customer Accounts
- Customer History
- Customizable Reports
- Customizable Templates
- Discount Management
- Gamification
- Gift Card Management
- Loyalty Cards
- Loyalty Program
- Monitoring
- Promotions Management
- Real-Time Data
- Reporting & Statistics
- Rewards Management
- Transaction History

### gurado

- API
- Activity Dashboard
- Campaign Management
- Campaign Planning
- Customer Accounts
- Customer History
- Customizable Templates
- Discount Management
- Gamification
- Gift Card Management
- Loyalty Cards
- Loyalty Program
- Promotions Management
- Reporting & Statistics
- Rewards Management
- Transaction History

## Links

- [View White Label Loyalty Profile](https://www.getapp.za.com/software/2039047/white-label-loyalty-platform)
- [View gurado Profile](https://www.getapp.za.com/software/2049400/gurado)
- [View Original Comparison](https://www.getapp.za.com/compare/2039047/2049400/white-label-loyalty-platform/vs/gurado)

-----

## Structured Data

<script type="application/ld+json">
  {"@context":"https://schema.org","@graph":[{"name":"Compare White Label Loyalty vs gurado | GetApp South Africa 2026","description":"Compare White Label Loyalty vs gurado for South African businesses. GetApp provides a side-by-side comparison with details on software price, features and reviews.","url":"https://www.getapp.za.com/compare/2039047/2049400/white-label-loyalty-platform/vs/gurado","about":[{"@id":"https://www.getapp.za.com/software/2039047/white-label-loyalty-platform#software"},{"@id":"https://www.getapp.za.com/software/2049400/gurado#software"}],"breadcrumb":{"@id":"https://www.getapp.za.com/compare/2039047/2049400/white-label-loyalty-platform/vs/gurado#breadcrumblist"},"@type":["WebPage","CollectionPage"],"@id":"https://www.getapp.za.com/compare/2039047/2049400/white-label-loyalty-platform/vs/gurado#webpage","publisher":{"@id":"https://www.getapp.za.com/#organization"},"inLanguage":"en-ZA","isPartOf":{"@id":"https://www.getapp.za.com/#website"}},{"name":"White Label Loyalty","description":"Here at White Label Loyalty, we take pride in being the loyalty experts. We have multiple years’ experience in helping brands engage with their customers and retain them in the long run. \n\n\n\n\nWhat makes White Label Loyalty different?\nWe are behaviour-driven. We help you go beyond transactions to reward any customer behaviour using our event-based technology.\nWith us, you can take your loyalty program live in weeks, not months. We know that with loyalty and retention, one size doesn’t fit all. \nWe are out-of-the-box with deep customisation. That means you can get the functionality you need from day one without the cost of custom development.\nWe make the complex simple. We take care of the tech, so you can focus on your customers.\n\n\n\nSo what do we offer?\n\n\nPowerful loyalty engine that offers deep customer understanding\n\nWhite Label Loyalty platform is an enterprise-grade customer loyalty management and marketing software that helps businesses build more meaningful connections with customers, at scale, through advanced technology that facilitates reward experiences.\nIt lets you make any customer action or behaviour rewardable using our event-based technology. Better engage, understand and retain customers – at scale, with the dedicated customer loyalty and retention platform. Every part of it is designed with your business in mind, giving you the power to maintain a customer base, improve retention and drive return visits.\n\n\nBehaviour-driven loyalty\n\nWhite Label Loyalty platform is powered by an AI-powered loyalty engine, which enables you to run behaviour-driven loyalty. Track and reward any customer activity, such as feedback collection, customer interaction with content, geofenced location tracking, social media activity, referring a friend, or any other kind of custom event. Go beyond transactions, and make any customer action rewardable. No more pre-defined loyalty logic that you have to fit into. The platform is fully customisable to let your marketing strategy thrive, and will scale and grow with your brand. \n\nData-driven impact\n\nGet the data you need to better understand your customers, and deliver personalized reward experiences. By building a complete picture of your customers’ activity you can get to know them on a deeper level. Understand what makes them tick and delight them with relevant rewards and experiences. White Label Loyalty gives you a golden thread to collect and unify end user data, with total transparency and consent —  GDPR-compliant first party data.\n\nFull flexibility with API-first technology\n\nEvery part of the White Label Loyalty platform is API-first, which lets organisations integrate the platform with several third-party solutions, such as MailChimp, mParticle, Stripe, Shopify, Facebook, and Tableau. We help companies go from siloed data to a unified 360 view of the customer, which is so crucial to successful personalisation. This is why you can plug our loyalty platform into your existing stack to be your loyalty engine or use it as the single source of truth and connect your other systems to it. All data points (including those sent from other sources, i.e. CRM, POS, ERP) are recognised as unique events in our system and can be used to segment and reward your users.\n\nFit for any industry and use case\n\nWe’ve built our loyalty platform to be the most flexible on the market, to fit any use case in any industry. We’ve helped companies across 10+ industries in B2B, B2C &amp; B2B2C create better customer relationships, deeper understanding and collect first party data. Our white label platform helps you get closer to your customers so you can personalise their experience and give them a reason to stay.","image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductScreenshot/174c1a1b-ec39-465c-aeff-5764a775a6e3.png","url":"https://www.getapp.za.com/software/2039047/white-label-loyalty-platform","@type":"SoftwareApplication","@id":"https://www.getapp.za.com/software/2039047/white-label-loyalty-platform#software","applicationCategory":"BusinessApplication","publisher":{"@id":"https://www.getapp.za.com/#organization"},"aggregateRating":{"@type":"AggregateRating","bestRating":5,"ratingCount":16,"ratingValue":4.8},"offers":{"price":"1999","@type":"Offer","priceCurrency":"GBP"},"operatingSystem":"Cloud, Android, Platform ios, Platform ipad"},{"name":"gurado","description":"gurado is a cloud-based platform that helps companies boost their revenue and sell vouchers online and offline with a leading gift card &amp; loyalty system.\n\n- Manages and sells personalized gift cards in-store and on online voucher stores.\n- Offers easily redeemable offline vouchers with free apps (Webapp/Mobile), via the users POS/E-Commerce system or online. \n- Swiftly manages all vouchers and customer loyalty cards via the gurado Dashboard. \n- Views all payment flows and gets automated reports.\n- No code or complex setup required.\n- Customizable online gift card shop available in German.\n- Software admin area in English and German.","image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductScreenshot/d96d4df4-40d6-434a-af1e-1f1e8185efa0.png","url":"https://www.getapp.za.com/software/2049400/gurado","@type":"SoftwareApplication","@id":"https://www.getapp.za.com/software/2049400/gurado#software","applicationCategory":"BusinessApplication","publisher":{"@id":"https://www.getapp.za.com/#organization"},"offers":{"price":"29","@type":"Offer","priceCurrency":"EUR"},"operatingSystem":"Cloud, Apple, Windows, Linux, Chrome, Android, Platform ios, Platform ipad"},{"@type":"BreadcrumbList","itemListElement":[{"name":"Home","position":1,"item":"/","@type":"ListItem"},{"name":"Customer Loyalty Software","position":2,"item":"/directory/204/customer-loyalty/software","@type":"ListItem"},{"name":"White Label Loyalty vs gurado","position":3,"item":"https://www.getapp.za.com/compare/2039047/2049400/white-label-loyalty-platform/vs/gurado","@type":"ListItem"}],"@id":"https://www.getapp.za.com/compare/2039047/2049400/white-label-loyalty-platform/vs/gurado#breadcrumblist"}]}
</script>