---
description: Compare HubSpot Marketing Hub vs Convertful for South African businesses. GetApp provides a side-by-side comparison with details on software price, features and reviews.
image: https://gdm-localsites-assets-gfprod.imgix.net/images/getapp/og_logo-94fd2a03a6c7a0e54fc0c9e21a1c0ce9.png
title: Compare HubSpot Marketing Hub vs Convertful | GetApp South Africa 2026
---

Breadcrumb: [Home](/) > [Marketing Analytics Software](/directory/602/marketing-analytics/software) > [HubSpot Marketing Hub \<span\>vs\</span\> Convertful](https://www.getapp.za.com/compare/20444/114273/hubspot-marketing/vs/convertful)

# Compare HubSpot Marketing Hub vs Convertful

Canonical: https://www.getapp.za.com/compare/20444/114273/hubspot-marketing/vs/convertful

> Detailed comparison between HubSpot Marketing Hub and Convertful. Check ratings, reviews, pricing, and features to make the best decision for your business.

-----

## At a Glance

| Metric | HubSpot Marketing Hub | Convertful |
| **Overall rating** | 4.5/5 | 4.8/5 |
| **Total Reviews** | 6220 | 88 |
| **Starting Price** | US$15,00 | US$29,00 |
| **Free Trial** | Yes | Yes |
| **Free Version** | Yes | No |
| **Deployment** | Cloud, SaaS, Web-based | Cloud, SaaS, Web-based |
| **Support** | Email/Help Desk, FAQs/Forum, Knowledge Base, Phone Support, 24/7 (Live rep), Chat | Email/Help Desk, FAQs/Forum, Knowledge Base, Chat |
| **Training** | In Person, Live Online, Webinars, Documentation, Videos | Documentation, Videos |

## Key features

### HubSpot Marketing Hub

- A/B Testing
- Alerts/Notifications
- Customer Segmentation
- Customizable Forms
- Dashboard
- Drag & Drop
- Email Management
- Email Marketing
- Landing Pages/Web Forms
- Lead Capture
- Lead Distribution
- Lead Generation
- Lead Management
- Lead Nurturing
- Lead Qualification
- Lead Segmentation
- Multi-Channel Marketing
- Prospecting Tools
- Web Forms
- Website Visitor Tracking

### Convertful

- A/B Testing
- Alerts/Notifications
- Customer Segmentation
- Customizable Forms
- Dashboard
- Drag & Drop
- Email Management
- Email Marketing
- Landing Pages/Web Forms
- Lead Capture
- Lead Distribution
- Lead Generation
- Lead Management
- Lead Nurturing
- Lead Qualification
- Lead Segmentation
- Multi-Channel Marketing
- Prospecting Tools
- Web Forms

## Links

- [View HubSpot Marketing Hub Profile](https://www.getapp.za.com/software/20444/hubspot-marketing)
- [View Convertful Profile](https://www.getapp.za.com/software/114273/convertful)
- [View Original Comparison](https://www.getapp.za.com/compare/20444/114273/hubspot-marketing/vs/convertful)

-----

## Structured Data

<script type="application/ld+json">
  {"@context":"https://schema.org","@graph":[{"name":"Compare HubSpot Marketing Hub vs Convertful | GetApp South Africa 2026","description":"Compare HubSpot Marketing Hub vs Convertful for South African businesses. GetApp provides a side-by-side comparison with details on software price, features and reviews.","url":"https://www.getapp.za.com/compare/20444/114273/hubspot-marketing/vs/convertful","about":[{"@id":"https://www.getapp.za.com/software/20444/hubspot-marketing#software"},{"@id":"https://www.getapp.za.com/software/114273/convertful#software"}],"breadcrumb":{"@id":"https://www.getapp.za.com/compare/20444/114273/hubspot-marketing/vs/convertful#breadcrumblist"},"@type":["WebPage","CollectionPage"],"@id":"https://www.getapp.za.com/compare/20444/114273/hubspot-marketing/vs/convertful#webpage","isPartOf":{"@id":"https://www.getapp.za.com/#website"},"inLanguage":"en-ZA","publisher":{"@id":"https://www.getapp.za.com/#organization"}},{"name":"HubSpot Marketing Hub","description":"HubSpot Marketing Hub is a scalable, all-in-one marketing platform that covers a vast array of features and capabilities. The software can be used to carry out, track and measure all online marketing activities such as blogging, email marketing, and social media marketing. HubSpot Marketing Hub can also be used to create landing pages and calls-to-action, providing users with SEO tips as they type. \n\nFurthermore, HubSpot Marketing Hub acts as a content management system enabling users to update their website content, optimize it for search, and adjust it for mobile. HubSpot Marketing Hub's Smart Content tool even enables users to personalize their website to each visitor.","image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductScreenshot/13073202-7da8-455f-acd6-f5ae07824da2.png","url":"https://www.getapp.za.com/software/20444/hubspot-marketing","@type":"SoftwareApplication","@id":"https://www.getapp.za.com/software/20444/hubspot-marketing#software","applicationCategory":"BusinessApplication","publisher":{"@id":"https://www.getapp.za.com/#organization"},"aggregateRating":{"@type":"AggregateRating","ratingValue":4.5,"bestRating":5,"ratingCount":6220},"offers":{"price":"15","@type":"Offer","priceCurrency":"USD"},"operatingSystem":"Cloud"},{"name":"Convertful","description":"Convertful is an on-site conversion tool which enables marketers to create and target personalized offers based on a visitor’s segment and stage using a range of tools like a sign-up forms editor, responsive templates, advanced targeting, lead recovery, email marketing integration, A/B split testing, and more. Convertful works in three simple steps. Firstly, users select one of Convertful’s 50+ pre-built templates to customize it how they want using the drag-and-drop editor. Then, users can target the right visitors by defining where and when the message should be seen. Finally, Convertful’s real-time analytics allow users to track any conversions accurately.\n\nConvertful provides users with the tools to build any modern sign-up form type, including exit intent pop-ups, floating bars, embedded inline widgets, slide-in scroll boxes, fullscreen welcome mats, yes/no forms, and survey widgets. These sign-up forms help marketers build email lists, promote their webinars, grow followers, offer content upgrades and welcome discounts, qualify leads, show sales deadlines, broadcast notifications, and more. Convertful works on all CMS and eCommerce platforms like Wordpress, Shopify, Magento, and Drupal, and supports integration with all major email marketing platforms like Platformly, Mailchimp, Klaviyo, and ActiveCampaign. Email marketing integration tools allow users to target widgets by subscriber lists, tags and custom fields.\n\nConvertful offers a range of responsive templates which users can design and customize how they like using the drag-and-drop editor. Users can add or edit texts, images, buttons, videos, form fields, page sharing controls, and more, customizing everything from style to layout, positioning and fields. Convertful enables users to create white-label widgets without any watermarks and copyrights. To ensure the offer appears to visitors at the right time, Convertful supports a number of triggers, including exit intent, inactivity time, time on page, page scroll and element click triggers. Advanced targeting tools ensure offers appear to the right people, enabling marketers to target people by visit source, page URL, time on site, and more.","image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductScreenshot/3bf63f57-7614-4a95-b488-1731076a50ae.png","url":"https://www.getapp.za.com/software/114273/convertful","@type":"SoftwareApplication","@id":"https://www.getapp.za.com/software/114273/convertful#software","applicationCategory":"BusinessApplication","publisher":{"@id":"https://www.getapp.za.com/#organization"},"aggregateRating":{"@type":"AggregateRating","ratingValue":4.8,"bestRating":5,"ratingCount":88},"offers":{"price":"29","@type":"Offer","priceCurrency":"USD"},"operatingSystem":"Cloud"},{"@type":"BreadcrumbList","itemListElement":[{"name":"Home","position":1,"item":"/","@type":"ListItem"},{"name":"Marketing Analytics Software","position":2,"item":"/directory/602/marketing-analytics/software","@type":"ListItem"},{"name":"HubSpot Marketing Hub vs Convertful","position":3,"item":"https://www.getapp.za.com/compare/20444/114273/hubspot-marketing/vs/convertful","@type":"ListItem"}],"@id":"https://www.getapp.za.com/compare/20444/114273/hubspot-marketing/vs/convertful#breadcrumblist"}]}
</script>
