---
description: Compare Mailchimp vs BigMailer for South African businesses. GetApp provides a side-by-side comparison with details on software price, features and reviews.
image: https://gdm-localsites-assets-gfprod.imgix.net/images/getapp/og_logo-94fd2a03a6c7a0e54fc0c9e21a1c0ce9.png
title: Compare Mailchimp vs BigMailer | GetApp South Africa 2026
---

Breadcrumb: [Home](/) > [Email Management Software](/directory/306/email-management/software) > [Mailchimp \<span\>vs\</span\> BigMailer](https://www.getapp.za.com/compare/8268/126387/mailchimp/vs/bigmailer)

# Compare Mailchimp vs BigMailer

Canonical: https://www.getapp.za.com/compare/8268/126387/mailchimp/vs/bigmailer

> Detailed comparison between Mailchimp and BigMailer. Check ratings, reviews, pricing, and features to make the best decision for your business.

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## At a Glance

| Metric | Mailchimp | BigMailer |
| **Overall rating** | 4.5/5 | 4.9/5 |
| **Total Reviews** | 17572 | 27 |
| **Starting Price** | US$13,00 | US$10,00 |
| **Free Trial** | Yes | Yes |
| **Free Version** | Yes | Yes |
| **Deployment** | Cloud, SaaS, Web-based, Mac (Desktop), Windows (Desktop), Android (Mobile), iPhone (Mobile), iPad (Mobile) | Cloud, SaaS, Web-based |
| **Support** | Email/Help Desk, FAQs/Forum, Knowledge Base, Phone Support, 24/7 (Live rep), Chat | Email/Help Desk, Knowledge Base, Chat |
| **Training** | Live Online, Webinars, Documentation, Videos | Live Online, Documentation |

## Key features

### Mailchimp

- API
- Activity Tracking
- CRM
- Campaign Scheduling
- Campaign Segmentation
- Customizable Forms
- Dynamic Content
- Email Templates
- Engagement Tracking
- HTML Editor
- List Management
- Marketing Automation
- Real-Time Analytics
- Real-Time Data
- Real-Time Reporting
- Reporting & Statistics
- Reporting/Analytics
- Segmentation
- Subscriber Management
- Template Management

### BigMailer

- API
- Activity Tracking
- CRM
- Campaign Scheduling
- Campaign Segmentation
- Customizable Forms
- Dynamic Content
- Email Templates
- Engagement Tracking
- HTML Editor
- List Management
- Marketing Automation
- Real-Time Analytics
- Real-Time Data
- Real-Time Reporting
- Reporting & Statistics
- Reporting/Analytics
- Segmentation
- Subscriber Management
- Template Management

## Links

- [View Mailchimp Profile](https://www.getapp.za.com/software/8268/mailchimp)
- [View BigMailer Profile](https://www.getapp.za.com/software/126387/bigmailer)
- [View Original Comparison](https://www.getapp.za.com/compare/8268/126387/mailchimp/vs/bigmailer)

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