---
description: Compare Salesforce Sales Cloud vs Looker for South African businesses. GetApp provides a side-by-side comparison with details on software price, features and reviews.
image: https://gdm-localsites-assets-gfprod.imgix.net/images/getapp/og_logo-94fd2a03a6c7a0e54fc0c9e21a1c0ce9.png
title: Compare Salesforce Sales Cloud vs Looker | GetApp South Africa 2026
---

Breadcrumb: [Home](/) > [Real Estate CRM Software](/directory/767/real-estate-crm/software) > [Salesforce Sales Cloud \<span\>vs\</span\> Looker](https://www.getapp.za.com/compare/90378/91545/salesforce/vs/looker)

# Compare Salesforce Sales Cloud vs Looker

Canonical: https://www.getapp.za.com/compare/90378/91545/salesforce/vs/looker

> Detailed comparison between Salesforce Sales Cloud and Looker. Check ratings, reviews, pricing, and features to make the best decision for your business.

-----

## At a Glance

| Metric | Salesforce Sales Cloud | Looker |
| **Overall rating** | 4.4/5 | 4.5/5 |
| **Total Reviews** | 18781 | 282 |
| **Starting Price** | US$25,00 | US$2 000,00 |
| **Free Trial** | Yes | Yes |
| **Free Version** | No | No |
| **Deployment** | Cloud, SaaS, Web-based, Android (Mobile), iPhone (Mobile), iPad (Mobile) | Cloud, SaaS, Web-based, Mac (Desktop), Windows (Desktop), Windows (On-Premise), Linux (On-Premise), Android (Mobile), iPhone (Mobile) |
| **Support** | Email/Help Desk, FAQs/Forum, Knowledge Base, Phone Support, Chat | Email/Help Desk, FAQs/Forum, Knowledge Base, Chat |
| **Training** | In Person, Live Online, Webinars, Documentation, Videos | In Person, Live Online, Webinars, Documentation, Videos |

## Key features

### Salesforce Sales Cloud

- AI/Machine Learning
- API
- Access Controls/Permissions
- Activity Tracking
- Ad hoc Reporting
- Collaboration Tools
- Dashboard
- Data Management
- Key Performance Indicators
- Monitoring
- Performance Metrics
- Predictive Analytics
- Real-Time Analytics
- Real-Time Data
- Referral Tracking
- Reminders
- Reporting/Analytics
- Search/Filter
- Templates
- Visual Analytics

### Looker

- AI/Machine Learning
- API
- Access Controls/Permissions
- Activity Tracking
- Ad hoc Reporting
- Collaboration Tools
- Dashboard
- Data Management
- Key Performance Indicators
- Monitoring
- Performance Metrics
- Predictive Analytics
- Real-Time Analytics
- Real-Time Data
- Referral Tracking
- Reminders
- Reporting/Analytics
- Search/Filter
- Templates
- Visual Analytics

## Links

- [View Salesforce Sales Cloud Profile](https://www.getapp.za.com/software/90378/salesforce)
- [View Looker Profile](https://www.getapp.za.com/software/91545/looker)
- [View Original Comparison](https://www.getapp.za.com/compare/90378/91545/salesforce/vs/looker)

-----

## Structured Data

<script type="application/ld+json">
  {"@context":"https://schema.org","@graph":[{"name":"Compare Salesforce Sales Cloud vs Looker | GetApp South Africa 2026","description":"Compare Salesforce Sales Cloud vs Looker for South African businesses. GetApp provides a side-by-side comparison with details on software price, features and reviews.","url":"https://www.getapp.za.com/compare/90378/91545/salesforce/vs/looker","about":[{"@id":"https://www.getapp.za.com/software/90378/salesforce#software"},{"@id":"https://www.getapp.za.com/software/91545/looker#software"}],"breadcrumb":{"@id":"https://www.getapp.za.com/compare/90378/91545/salesforce/vs/looker#breadcrumblist"},"@type":["WebPage","CollectionPage"],"@id":"https://www.getapp.za.com/compare/90378/91545/salesforce/vs/looker#webpage","publisher":{"@id":"https://www.getapp.za.com/#organization"},"isPartOf":{"@id":"https://www.getapp.za.com/#website"},"inLanguage":"en-ZA"},{"name":"Salesforce Sales Cloud","description":"Salesforce Sales Cloud is a sales platform that combines human sales professionals with AI-powered automation, data, and intelligence. This integrated solution is designed to help businesses of all sizes and industries.\n\nThe platform brings together human and AI capabilities throughout the sales cycle. It features AI-powered sales agents that nurture leads and coach sales representatives, helping to boost productivity and drive revenue. Salesforce Sales Cloud also provides streamlined sales processes with software tailored to each business, enabling teams to work more efficiently. The platform centralizes data from any source on the CRM, giving sales professionals a unified view of their pipeline and customers.\n\nBusinesses can maximize sales efficiency and drive growth with Salesforce Sales Cloud. The platform's AI-powered automation, data, and intelligence work with human sales teams to accelerate the entire revenue lifecycle, from prospecting to closing deals and managing customer relationships.","image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductScreenshot/d09edb88-4e62-4136-83fe-b55663200002.png","url":"https://www.getapp.za.com/software/90378/salesforce","@type":"SoftwareApplication","@id":"https://www.getapp.za.com/software/90378/salesforce#software","applicationCategory":"BusinessApplication","publisher":{"@id":"https://www.getapp.za.com/#organization"},"aggregateRating":{"@type":"AggregateRating","ratingValue":4.4,"bestRating":5,"ratingCount":18781},"offers":{"price":"25","@type":"Offer","priceCurrency":"USD"},"operatingSystem":"Cloud, Android, Platform ios, Platform ipad"},{"name":"Looker","description":"Looker is an enterprise business intelligence platform that combines data analytics, embedded analytics capabilities, and application development features to help organizations explore and share insights in real time. The platform is designed for businesses across multiple industries that seek to transform raw data into actionable intelligence through a combination of semantic modeling, interactive dashboards, and API-first architecture. Looker operates within the Google Cloud ecosystem and supports use cases that require governed data analysis, custom data applications, and scalable analytics for both internal business intelligence and external customer-facing scenarios.\n\nThe platform features a universal semantic modeling layer that provides a single source of truth for business metrics through Looker Modeling Language. Organizations can define and govern data relationships centrally and ensure consistency across all consumption points. A conversational analytics capability, powered by the Gemini model for Google Cloud, allows users to query data using natural language. Looker offers enterprise dashboards with real-time data access, drill-down capabilities to row-level detail, and repeatable analysis built on governed data models. Embedded analytics capabilities enable fully interactive visualizations that integrate into applications through comprehensive API coverage. Extensions integrate directly with Vertex AI to support custom AI workflows and advanced analytics.\n\nLooker is available in three edition tiers. The Standard edition is designed for organizations with fewer than fifty users and includes one production instance, a set of standard and developer users, upgrades, and limits on query and administrative API calls. The Enterprise edition offers enhanced security features for a variety of internal business intelligence use cases and includes higher limits on query and administrative API calls. The Embed edition supports the deployment and maintenance of external analytics and custom applications at scale and includes the highest limits on query and administrative API calls. User licensing is available in three levels. Developer users have full access to development mode and API interfaces. Standard users can explore data and create dashboards. Viewer users have read-only access to dashboards and reports.\n\nNative integration with Google Cloud services includes data warehousing through BigQuery, productivity tools in Workspace, machine learning workflows in Vertex AI, and marketing activation through Google Analytics. The platform also supports multicloud and hybrid cloud architectures with connectors for Snowflake, Redshift, MySQL, PostgreSQL, and SQL Server. The Looker Marketplace provides prebuilt data models and applications for use cases such as audit logging, cost management, and marketing analytics. The platform offers query and administrative API functionality, private networking configuration, single sign-on via Cloud IAM, and integration with the broader Google Cloud security ecosystem. Integration with Looker Studio and Connected Sheets enables users to transform sheet data into interactive visualizations and to bring LookML-modeled data into spreadsheet environments for analysis.","image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductScreenshot/1f2f2887-55b0-4f7e-b007-8f608a02567e.png","url":"https://www.getapp.za.com/software/91545/looker","@type":"SoftwareApplication","@id":"https://www.getapp.za.com/software/91545/looker#software","applicationCategory":"BusinessApplication","publisher":{"@id":"https://www.getapp.za.com/#organization"},"aggregateRating":{"@type":"AggregateRating","ratingValue":4.5,"bestRating":5,"ratingCount":282},"offers":{"price":"2000","@type":"Offer","priceCurrency":"USD"},"operatingSystem":"Cloud, Apple, Windows, Windows on premise, Linux on premise, Android, Platform ios"},{"@type":"BreadcrumbList","@id":"https://www.getapp.za.com/compare/90378/91545/salesforce/vs/looker#breadcrumblist","itemListElement":[{"name":"Home","position":1,"item":"/","@type":"ListItem"},{"name":"Real Estate CRM Software","position":2,"item":"/directory/767/real-estate-crm/software","@type":"ListItem"},{"name":"Salesforce Sales Cloud vs Looker","position":3,"item":"https://www.getapp.za.com/compare/90378/91545/salesforce/vs/looker","@type":"ListItem"}]}]}
</script>
