Tableau vs Google Analytics 360
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Overview
Tableau is the world’s leading AI-powered analytics and business intelligence platform. Learn More!
Deployment
- Cloud-based
- On-premise
Support Options
- Email/Help Desk
- FAQs/Forum
- Knowledge Base
- Phone Support
- 24/7 (Live rep)
- Chat
Enterprise-level analytics platform for marketers, BI staff, and online businesses to gain insights into customer website interactions.
Deployment
- Cloud-based
- On-premise
Support Options
- Email/Help Desk
- FAQs/Forum
- Knowledge Base
- Phone Support
- 24/7 (Live rep)
- Chat
Images
Pricing
Starting from
US$15.00/month
- Free Version
- Free Trial
- Subscription
Starting from
Not provided by vendor
- Free Version
- Free Trial
- Subscription
Reviews
Ease of Use
4.1/ 5Features
4.5/ 5Customer Service
4.2/ 5Value for Money
4.2/ 5Ease of Use
4.2/ 5Features
4.6/ 5Customer Service
4.2/ 5Value for Money
4.7/ 5Features
Total features 135
- A/B Testing
- AI/Machine Learning
- API
- Access Controls/Permissions
- Activity Dashboard
- Ad hoc Analysis
- Ad hoc Query
- Ad hoc Reporting
- Alerts/Escalation
- Alerts/Notifications
- Annotations
- Association Discovery
- Augmented Analytics
- Authentication
- Bayesian Analysis
- Behavior Tracking
- Behavioral Analytics
- Benchmarking
- Campaign Tracking
- Categorisation/Grouping
- Collaboration Tools
- Compliance Tracking
- Contextual Search
- Conversion Tracking
- Customer Database
- Customer Journey Mapping
- Customer Segmentation
- Customizable Branding
- Customizable Dashboard
- Customizable Fields
- Customizable Reports
- Dashboard
- Dashboard Creation
- Data Aggregation
- Data Analysis Tools
- Data Blending
- Data Capture and Transfer
- Data Cleansing
- Data Coding
- Data Connectors
- Data Dictionary Management
- Data Discovery
- Data Import/Export
- Data Integration
- Data Management
- Data Mapping
- Data Migration
- Data Quality Control
- Data Security
- Data Storage Management
- Data Transformation
- Data Visualization
- Data Warehousing
- Database Support
- Demand Forecasting
- Drag & Drop
- Dynamic Content
- ETL Tools
- Element Analytics
- Embeddable Maps
- Event Logs
- File Storage
- Financial Reporting
- For Education
- For Healthcare
- For Sales Teams/Organizations
- For Science
- Forecasting
- Functions/Calculations
- Funnel Analysis
- Geographic Maps
- Heatmaps
- High Volume Processing
- Indexing
- Information Governance
- Integration into Third Party Applications
- Intelligent Search
- Interactive Reports
- KPI Monitoring
- Key Performance Indicators
- Keyword Tracking
- Marketing Reports
- Master Data Management
- Media Analytics
- Metadata Management
- Mixed Methods Research
- Mobile Dashboards
- Modeling & Simulation
- Monitoring
- Multi-Channel Attribution
- Multi-Channel Data Collection
- Multi-Language
- Multivariate Analysis
- Natural Language Search
- OLAP
- Pageview Tracking
- Performance Metrics
- Performance Monitoring
- Predictive Analytics
- Private Dashboards
- Product Data Management
- Profitability Analysis
- Public Dashboards
- Publishing/Sharing
- Qualitative Comparative Analysis
- Quantitative Analysis
- Query Builder
- ROI Tracking
- Radial Mapping
- Real-Time Analytics
- Real-Time Data
- Real-Time Reporting
- Referral Tracking
- Regression Analysis
- Relational Display
- Reporting & Statistics
- Reporting/Analytics
- Role-Based Permissions
- Sales Reports
- Scheduled/Automated Reports
- Scorecards
- Search/Filter
- Self Service Data Preparation
- Self Service Portal
- Self-service Analytics
- Sensitive Data Identification
- Sentiment Analysis
- Server Monitoring
- Single Page View
- Site Search Tracking
- Statistical Analysis
- Statistical Process Control
- Statistical Simulation
- Storytelling
- Strategic Planning
- Survival Analysis
- Task Management
- Templates
- Territorial Mapping
- Text Analysis
- Third-Party Integrations
- Time Series Analysis
- Time on Site Tracking
- Trend Analysis
- Trend/Problem Indicators
- Usage Tracking/Analytics
- User Interaction Tracking
- User Management
- User Research Analysis
- Visual Analytics
- Visual Discovery
- Website Analytics
- Widgets
Total features 48
- A/B Testing
- AI/Machine Learning
- API
- Access Controls/Permissions
- Activity Dashboard
- Ad hoc Analysis
- Ad hoc Query
- Ad hoc Reporting
- Alerts/Escalation
- Alerts/Notifications
- Annotations
- Association Discovery
- Augmented Analytics
- Authentication
- Bayesian Analysis
- Behavior Tracking
- Behavioral Analytics
- Benchmarking
- Campaign Tracking
- Categorisation/Grouping
- Collaboration Tools
- Compliance Tracking
- Contextual Search
- Conversion Tracking
- Customer Database
- Customer Journey Mapping
- Customer Segmentation
- Customizable Branding
- Customizable Dashboard
- Customizable Fields
- Customizable Reports
- Dashboard
- Dashboard Creation
- Data Aggregation
- Data Analysis Tools
- Data Blending
- Data Capture and Transfer
- Data Cleansing
- Data Coding
- Data Connectors
- Data Dictionary Management
- Data Discovery
- Data Import/Export
- Data Integration
- Data Management
- Data Mapping
- Data Migration
- Data Quality Control
- Data Security
- Data Storage Management
- Data Transformation
- Data Visualization
- Data Warehousing
- Database Support
- Demand Forecasting
- Drag & Drop
- Dynamic Content
- ETL Tools
- Element Analytics
- Embeddable Maps
- Event Logs
- File Storage
- Financial Reporting
- For Education
- For Healthcare
- For Sales Teams/Organizations
- For Science
- Forecasting
- Functions/Calculations
- Funnel Analysis
- Geographic Maps
- Heatmaps
- High Volume Processing
- Indexing
- Information Governance
- Integration into Third Party Applications
- Intelligent Search
- Interactive Reports
- KPI Monitoring
- Key Performance Indicators
- Keyword Tracking
- Marketing Reports
- Master Data Management
- Media Analytics
- Metadata Management
- Mixed Methods Research
- Mobile Dashboards
- Modeling & Simulation
- Monitoring
- Multi-Channel Attribution
- Multi-Channel Data Collection
- Multi-Language
- Multivariate Analysis
- Natural Language Search
- OLAP
- Pageview Tracking
- Performance Metrics
- Performance Monitoring
- Predictive Analytics
- Private Dashboards
- Product Data Management
- Profitability Analysis
- Public Dashboards
- Publishing/Sharing
- Qualitative Comparative Analysis
- Quantitative Analysis
- Query Builder
- ROI Tracking
- Radial Mapping
- Real-Time Analytics
- Real-Time Data
- Real-Time Reporting
- Referral Tracking
- Regression Analysis
- Relational Display
- Reporting & Statistics
- Reporting/Analytics
- Role-Based Permissions
- Sales Reports
- Scheduled/Automated Reports
- Scorecards
- Search/Filter
- Self Service Data Preparation
- Self Service Portal
- Self-service Analytics
- Sensitive Data Identification
- Sentiment Analysis
- Server Monitoring
- Single Page View
- Site Search Tracking
- Statistical Analysis
- Statistical Process Control
- Statistical Simulation
- Storytelling
- Strategic Planning
- Survival Analysis
- Task Management
- Templates
- Territorial Mapping
- Text Analysis
- Third-Party Integrations
- Time Series Analysis
- Time on Site Tracking
- Trend Analysis
- Trend/Problem Indicators
- Usage Tracking/Analytics
- User Interaction Tracking
- User Management
- User Research Analysis
- Visual Analytics
- Visual Discovery
- Website Analytics
- Widgets
Integrations
- Altair AI Studio
- Alteryx Designer
- Anaplan
- Attivio
- ClickTale
- CloverDX
- Datameer
- Google Ads
- Google Analytics 360
- Google Search Console
- Infor OS
- Jedox
- Khoros Marketing
- Kognitio
- Numerify
- Panoply
- Procore
- Salesforce Sales Cloud
- ServiceNow
- SnapLogic
- TapClicks
- WordPress
- Workable
- XM for Strategy & Research
- Altair AI Studio
- Alteryx Designer
- Anaplan
- Attivio
- ClickTale
- CloverDX
- Datameer
- Google Ads
- Google Analytics 360
- Google Search Console
- Infor OS
- Jedox
- Khoros Marketing
- Kognitio
- Numerify
- Panoply
- Procore
- Salesforce Sales Cloud
- ServiceNow
- SnapLogic
- TapClicks
- WordPress
- Workable
- XM for Strategy & Research