Google Analytics 360 vs Hotjar
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Overview
Enterprise-level analytics platform for marketers, BI staff, and online businesses to gain insights into customer website interactions.
Deployment
- Cloud-based
- On-premise
Support Options
- Email/Help Desk
- FAQs/Forum
- Knowledge Base
- Chat
All the tools and data you need to truly understand your users’ behavior and create engaging experiences that drive results. Trusted by one million websites in 180+ countries.
All the tools and data you need to truly understand your users’ behavior and create engaging experiences that drive results. Trusted by one million...
Deployment
- Cloud-based
- On-premise
Support Options
- Email/Help Desk
- FAQs/Forum
- Knowledge Base
- Chat
Images
Pricing
Starting from
Not provided by vendor
- Free Version
- Free Trial
- Subscription
Starting from
US$39.00/month
- Free Version
- Free Trial
- Subscription
Reviews
Ease of Use
4.2/ 5Features
4.6/ 5Customer Service
4.2/ 5Value for Money
4.7/ 5Ease of Use
4.6/ 5Features
4.5/ 5Customer Service
4.5/ 5Value for Money
4.5/ 5Features
Total features 48
- API
- Access Controls/Permissions
- Activity Dashboard
- Activity Tracking
- Ad hoc Reporting
- Alerts/Notifications
- Annotations
- Audience Targeting
- Augmented Analytics
- Behavior Analytics
- Behavior Tracking
- Behavioral Analytics
- CSAT Survey Structure
- Campaign Tracking
- Charting
- Click Tracking
- Collaboration Tools
- Commenting/Notes
- Communication Management
- Conversion Rate Optimization
- Conversion Tracking
- Customer Activity Tracking
- Customer Database
- Customer Experience Management
- Customer History
- Customer Journey Mapping
- Customer Segmentation
- Customizable Branding
- Customizable Dashboard
- Customizable Fields
- Customizable Forms
- Customizable Questions
- Customizable Reports
- Customizable Templates
- Dashboard
- Dashboard Creation
- Data Aggregation
- Data Analysis Tools
- Data Capture and Transfer
- Data Connectors
- Data Discovery
- Data Import/Export
- Data Management
- Data Visualization
- Demographic Data
- Drag & Drop
- Dynamic Content
- Element Analytics
- Email Reminders
- Engagement Tracking
- Feedback Management
- For Mobile
- For Websites
- Funnel Analysis
- Geotargeting
- Heatmaps
- Indexing
- Intelligent Search
- Interactive Reports
- Issue Tracking
- KPI Monitoring
- Keyword Tracking
- Mobile Survey
- Moderated Usability Testing
- Monitoring
- Multi-Channel Communication
- Multi-Channel Data Collection
- Multi-Channel Distribution
- Multi-Language
- Multiple Site Management
- NPS Survey Structure
- Negative Feedback Management
- Pageview Tracking
- Performance Metrics
- Problem Area Alerts
- Product Data Management
- Prototype Creation
- Qualitative Comparative Analysis
- Quantitative Metrics
- Question Branching
- Question Library
- Randomization
- Real-Time Analytics
- Real-Time Data
- Real-Time Monitoring
- Real-Time Notifications
- Real-Time Reporting
- Referral Tracking
- Reporting & Statistics
- Reporting/Analytics
- Screen Activity Recording
- Scroll Maps
- Search/Filter
- Sentiment Analysis
- Session Recording
- Single Page View
- Single Sign On
- Site Intercept Survey
- Site Search Tracking
- Skip Logic
- Software Testing Management
- Statistical Analysis
- Survey Builder
- Survey/Poll Management
- Surveys & Feedback
- Tagging
- Template Management
- Templates
- Text Analysis
- Third-Party Integrations
- Time on Site Tracking
- Trend Analysis
- URL Customization
- Usability Testing
- Usage Tracking/Analytics
- User Interaction Tracking
- User Journeys
- User Research Analysis
- Video Support
- Video recording/Transcriptions
- Visitor Tracking
- Visual Analytics
- Visualization
- Web Traffic Reporting
- Website Analytics
- Widgets
Total features 107
- API
- Access Controls/Permissions
- Activity Dashboard
- Activity Tracking
- Ad hoc Reporting
- Alerts/Notifications
- Annotations
- Audience Targeting
- Augmented Analytics
- Behavior Analytics
- Behavior Tracking
- Behavioral Analytics
- CSAT Survey Structure
- Campaign Tracking
- Charting
- Click Tracking
- Collaboration Tools
- Commenting/Notes
- Communication Management
- Conversion Rate Optimization
- Conversion Tracking
- Customer Activity Tracking
- Customer Database
- Customer Experience Management
- Customer History
- Customer Journey Mapping
- Customer Segmentation
- Customizable Branding
- Customizable Dashboard
- Customizable Fields
- Customizable Forms
- Customizable Questions
- Customizable Reports
- Customizable Templates
- Dashboard
- Dashboard Creation
- Data Aggregation
- Data Analysis Tools
- Data Capture and Transfer
- Data Connectors
- Data Discovery
- Data Import/Export
- Data Management
- Data Visualization
- Demographic Data
- Drag & Drop
- Dynamic Content
- Element Analytics
- Email Reminders
- Engagement Tracking
- Feedback Management
- For Mobile
- For Websites
- Funnel Analysis
- Geotargeting
- Heatmaps
- Indexing
- Intelligent Search
- Interactive Reports
- Issue Tracking
- KPI Monitoring
- Keyword Tracking
- Mobile Survey
- Moderated Usability Testing
- Monitoring
- Multi-Channel Communication
- Multi-Channel Data Collection
- Multi-Channel Distribution
- Multi-Language
- Multiple Site Management
- NPS Survey Structure
- Negative Feedback Management
- Pageview Tracking
- Performance Metrics
- Problem Area Alerts
- Product Data Management
- Prototype Creation
- Qualitative Comparative Analysis
- Quantitative Metrics
- Question Branching
- Question Library
- Randomization
- Real-Time Analytics
- Real-Time Data
- Real-Time Monitoring
- Real-Time Notifications
- Real-Time Reporting
- Referral Tracking
- Reporting & Statistics
- Reporting/Analytics
- Screen Activity Recording
- Scroll Maps
- Search/Filter
- Sentiment Analysis
- Session Recording
- Single Page View
- Single Sign On
- Site Intercept Survey
- Site Search Tracking
- Skip Logic
- Software Testing Management
- Statistical Analysis
- Survey Builder
- Survey/Poll Management
- Surveys & Feedback
- Tagging
- Template Management
- Templates
- Text Analysis
- Third-Party Integrations
- Time on Site Tracking
- Trend Analysis
- URL Customization
- Usability Testing
- Usage Tracking/Analytics
- User Interaction Tracking
- User Journeys
- User Research Analysis
- Video Support
- Video recording/Transcriptions
- Visitor Tracking
- Visual Analytics
- Visualization
- Web Traffic Reporting
- Website Analytics
- Widgets
Integrations
- AB Tasty
- Aha!
- Airtable
- Appcues
- Asana
- Basecamp
- BigCommerce
- ClickFunnels
- ClickUp
- Drip
- Drupal
- Firebase
- Freshdesk
- GTM
- Gmail
- Google Ads
- Google Analytics 360
- Google Drive
- Google Search Console
- Google Tag Manager 360
- HubSpot CMS Hub
- HubSpot CRM
- HubSpot Marketing Hub
- HubSpot Sales Hub
- InstaPage
- Intercom
- Jira
- Joomla
- Kajabi
- Kartra
- Kit
- Leadpages
- Mailchimp
- Microsoft Excel
- Microsoft Outlook
- Miro
- Mixpanel
- MySQL
- OneDrive
- Pipedrive
- Podio
- PrestaShop
- Productboard
- QuickSilk
- Salesforce Marketing Cloud Account Engagement
- Segment
- Shopify
- Slack
- Smartsheet
- Squarespace
- Todoist
- Trello
- Trustpilot
- Unbounce
- Webflow
- Weebly
- Wix
- WooCommerce
- WordPress
- Zapier
- Zendesk Suite
- AB Tasty
- Aha!
- Airtable
- Appcues
- Asana
- Basecamp
- BigCommerce
- ClickFunnels
- ClickUp
- Drip
- Drupal
- Firebase
- Freshdesk
- GTM
- Gmail
- Google Ads
- Google Analytics 360
- Google Drive
- Google Search Console
- Google Tag Manager 360
- HubSpot CMS Hub
- HubSpot CRM
- HubSpot Marketing Hub
- HubSpot Sales Hub
- InstaPage
- Intercom
- Jira
- Joomla
- Kajabi
- Kartra
- Kit
- Leadpages
- Mailchimp
- Microsoft Excel
- Microsoft Outlook
- Miro
- Mixpanel
- MySQL
- OneDrive
- Pipedrive
- Podio
- PrestaShop
- Productboard
- QuickSilk
- Salesforce Marketing Cloud Account Engagement
- Segment
- Shopify
- Slack
- Smartsheet
- Squarespace
- Todoist
- Trello
- Trustpilot
- Unbounce
- Webflow
- Weebly
- Wix
- WooCommerce
- WordPress
- Zapier
- Zendesk Suite