---
description: Compare Google Analytics 360 vs ESM+Strategy for South African businesses. GetApp provides a side-by-side comparison with details on software price, features and reviews.
image: https://gdm-localsites-assets-gfprod.imgix.net/images/getapp/og_logo-94fd2a03a6c7a0e54fc0c9e21a1c0ce9.png
title: Compare Google Analytics 360 vs ESM+Strategy | GetApp South Africa 2026
---

Breadcrumb: [Home](/) > [Marketing Analytics Software](/directory/602/marketing-analytics/software) > [Google Analytics 360 \<span\>vs\</span\> ESM+Strategy](https://www.getapp.za.com/compare/90997/103699/google-analytics/vs/executive-strategy-mgr)

# Compare Google Analytics 360 vs ESM+Strategy

Canonical: https://www.getapp.za.com/compare/90997/103699/google-analytics/vs/executive-strategy-mgr

> Detailed comparison between Google Analytics 360 and ESM+Strategy. Check ratings, reviews, pricing, and features to make the best decision for your business.

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## At a Glance

| Metric | Google Analytics 360 | ESM+Strategy |
| **Overall rating** | 4.7/5 | 4.7/5 |
| **Total Reviews** | 8089 | 35 |
| **Starting Price** | - | US$880,00 |
| **Free Trial** | No | Yes |
| **Free Version** | Yes | Yes |
| **Deployment** | Cloud, SaaS, Web-based, Android (Mobile) | Cloud, SaaS, Web-based |
| **Support** | Email/Help Desk, FAQs/Forum, Knowledge Base, Chat | Email/Help Desk, Knowledge Base, Phone Support, 24/7 (Live rep), Chat |
| **Training** | Webinars, Documentation, Videos | In Person, Live Online, Webinars, Documentation |

## Key features

### Google Analytics 360

- API
- Activity Dashboard
- Ad hoc Reporting
- Collaboration Tools
- Customizable Dashboard
- Dashboard
- Dashboard Creation
- Data Capture and Transfer
- Data Connectors
- Data Integration
- Data Management
- Forecasting
- KPI Monitoring
- Monitoring
- Performance Metrics
- Real-Time Analytics
- Real-Time Reporting
- Reporting/Analytics
- Search/Filter
- Single Page View

### ESM+Strategy

- API
- Activity Dashboard
- Ad hoc Reporting
- Collaboration Tools
- Customizable Dashboard
- Dashboard
- Dashboard Creation
- Data Capture and Transfer
- Data Connectors
- Data Integration
- Data Management
- Forecasting
- KPI Monitoring
- Monitoring
- Performance Metrics
- Real-Time Analytics
- Real-Time Reporting
- Reporting/Analytics
- Search/Filter
- Single Page View

## Links

- [View Google Analytics 360 Profile](https://www.getapp.za.com/software/90997/google-analytics)
- [View ESM+Strategy Profile](https://www.getapp.za.com/software/103699/executive-strategy-mgr)
- [View Original Comparison](https://www.getapp.za.com/compare/90997/103699/google-analytics/vs/executive-strategy-mgr)

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