---
description: Compare Google Analytics 360 vs AuthorityLabs for South African businesses. GetApp provides a side-by-side comparison with details on software price, features and reviews.
image: https://gdm-localsites-assets-gfprod.imgix.net/images/getapp/og_logo-94fd2a03a6c7a0e54fc0c9e21a1c0ce9.png
title: Compare Google Analytics 360 vs AuthorityLabs | GetApp South Africa 2026
---

Breadcrumb: [Home](/) > [Insight Engines Software](/directory/3794/insight-engines/software) > [Google Analytics 360 \<span\>vs\</span\> AuthorityLabs](https://www.getapp.za.com/compare/90997/117167/google-analytics/vs/authoritylabs)

# Compare Google Analytics 360 vs AuthorityLabs

Canonical: https://www.getapp.za.com/compare/90997/117167/google-analytics/vs/authoritylabs

> Detailed comparison between Google Analytics 360 and AuthorityLabs. Check ratings, reviews, pricing, and features to make the best decision for your business.

-----

## At a Glance

| Metric | Google Analytics 360 | AuthorityLabs |
| **Overall rating** | 4.7/5 | 4.8/5 |
| **Total Reviews** | 8089 | 12 |
| **Starting Price** | - | US$49,00 |
| **Free Trial** | No | Yes |
| **Free Version** | Yes | No |
| **Deployment** | Cloud, SaaS, Web-based, Android (Mobile) | Cloud, SaaS, Web-based |
| **Support** | Email/Help Desk, FAQs/Forum, Knowledge Base, Chat | Email/Help Desk, FAQs/Forum, Knowledge Base, Phone Support |
| **Training** | Webinars, Documentation, Videos | Documentation, Videos |

## Key features

### Google Analytics 360

- API
- Ad hoc Reporting
- Analytics
- Customer Database
- Customizable Reports
- Dashboard
- Data Integration
- Intelligent Search
- KPI Monitoring
- Keyword Tracking
- Marketing Reports
- Monitoring
- Performance Metrics
- Real-Time Data
- Real-Time Reporting
- Referral Tracking
- Reporting & Statistics
- Site Search Tracking

### AuthorityLabs

- API
- Dashboard
- Keyword Rank Tracking
- Keyword Tracking
- Monitoring
- Performance Metrics
- Real-Time Data
- Reporting & Statistics
- Visitor Tracking

## Links

- [View Google Analytics 360 Profile](https://www.getapp.za.com/software/90997/google-analytics)
- [View AuthorityLabs Profile](https://www.getapp.za.com/software/117167/authoritylabs)
- [View Original Comparison](https://www.getapp.za.com/compare/90997/117167/google-analytics/vs/authoritylabs)

-----

## Structured Data

<script type="application/ld+json">
  {"@context":"https://schema.org","@graph":[{"name":"Compare Google Analytics 360 vs AuthorityLabs | GetApp South Africa 2026","description":"Compare Google Analytics 360 vs AuthorityLabs for South African businesses. GetApp provides a side-by-side comparison with details on software price, features and reviews.","url":"https://www.getapp.za.com/compare/90997/117167/google-analytics/vs/authoritylabs","about":[{"@id":"https://www.getapp.za.com/software/90997/google-analytics#software"},{"@id":"https://www.getapp.za.com/software/117167/authoritylabs#software"}],"breadcrumb":{"@id":"https://www.getapp.za.com/compare/90997/117167/google-analytics/vs/authoritylabs#breadcrumblist"},"@type":["WebPage","CollectionPage"],"@id":"https://www.getapp.za.com/compare/90997/117167/google-analytics/vs/authoritylabs#webpage","isPartOf":{"@id":"https://www.getapp.za.com/#website"},"inLanguage":"en-ZA","publisher":{"@id":"https://www.getapp.za.com/#organization"}},{"name":"Google Analytics 360","description":"Google Analytics 360 is an enterprise-level analytics platform with in-depth performance indicators, such as ROI analysis reports. The app's primary function is to provide insights into customer behavior interactions with websites and apps to identify effective content. The platform centralized dashboard displays simplified overviews and reports. The system connects with other applications, such as CRMs and POS systems, to provide detailed overviews of customer behaviors.\n\nGoogle Analytics 360 uses machine learning to discover customer trends and patterns in the data. It identifies users with high revenue potential and identifies content converting the most customers. Shareable reports are generated from intelligent data analyses, with options to produce synoptic overviews and complete details. The platform integrates with other Google advertising and publishing products to extend market reach. Available connections include Display &amp; Video 360, AdSense, AdMob, and AdWords.","image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductScreenshot/7d904006-052b-48ad-af7a-284747cee313.png","url":"https://www.getapp.za.com/software/90997/google-analytics","@type":"SoftwareApplication","@id":"https://www.getapp.za.com/software/90997/google-analytics#software","applicationCategory":"BusinessApplication","publisher":{"@id":"https://www.getapp.za.com/#organization"},"aggregateRating":{"@type":"AggregateRating","ratingValue":4.7,"bestRating":5,"ratingCount":8089},"operatingSystem":"Cloud, Android"},{"name":"AuthorityLabs","description":"AuthorityLabs is a cloud-based SEO (search engine optimization) management solution that assists marketers with keyword rank tracking and campaign analysis. The platform offers a range of features including reporting, data filtering, competitor tracking, custom branding,  multiple user accounts, and keyword discovery. \n\nMarketing teams can use AuthorityLabs to check domain rank for keywords across multiple geographic areas and devices. The location-specific rank tracker includes hyper-local city and zip code search data. Ranking data is generated on desktop and mobile to determine a domain’s overall level of visibility. Teams can use the keyword module to identify targeting opportunities and prepare an aligned content strategy. The application comes with a reporting tool which collects data from multiple sources including Google Analytics and helps users with visitor tracking.\n\nAuthorityLabs provides competition tracking functionality that enables users to add domain names of their competitors and view a comparative analysis. It filters and exports aggregated data to provide weekly, monthly and daily ranking reports. Retail firms can use the system to track product ranking on e-commerce websites and optimize content and organic traffic.","image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductScreenshot/67458f8f-de27-4899-adaf-ee5439d0ebb6.png","url":"https://www.getapp.za.com/software/117167/authoritylabs","@type":"SoftwareApplication","@id":"https://www.getapp.za.com/software/117167/authoritylabs#software","applicationCategory":"BusinessApplication","publisher":{"@id":"https://www.getapp.za.com/#organization"},"aggregateRating":{"@type":"AggregateRating","ratingValue":4.8,"bestRating":5,"ratingCount":12},"offers":{"price":"49","@type":"Offer","priceCurrency":"USD"},"operatingSystem":"Cloud"},{"@type":"BreadcrumbList","itemListElement":[{"name":"Home","position":1,"item":"/","@type":"ListItem"},{"name":"Insight Engines Software","position":2,"item":"/directory/3794/insight-engines/software","@type":"ListItem"},{"name":"Google Analytics 360 vs AuthorityLabs","position":3,"item":"https://www.getapp.za.com/compare/90997/117167/google-analytics/vs/authoritylabs","@type":"ListItem"}],"@id":"https://www.getapp.za.com/compare/90997/117167/google-analytics/vs/authoritylabs#breadcrumblist"}]}
</script>
