---
description: Compare Zoho Survey vs Kantar Marketplace for South African businesses. GetApp provides a side-by-side comparison with details on software price, features and reviews.
image: https://gdm-localsites-assets-gfprod.imgix.net/images/getapp/og_logo-94fd2a03a6c7a0e54fc0c9e21a1c0ce9.png
title: Compare Zoho Survey vs Kantar Marketplace | GetApp South Africa 2026
---

Breadcrumb: [Home](/) > [Employee Engagement Software](/directory/715/employee-engagement/software) > [Zoho Survey \<span\>vs\</span\> Kantar Marketplace](https://www.getapp.za.com/compare/91188/2055301/zoho-survey/vs/kantar-marketplace)

# Compare Zoho Survey vs Kantar Marketplace

Canonical: https://www.getapp.za.com/compare/91188/2055301/zoho-survey/vs/kantar-marketplace

> Detailed comparison between Zoho Survey and Kantar Marketplace. Check ratings, reviews, pricing, and features to make the best decision for your business.

-----

## At a Glance

| Metric | Zoho Survey | Kantar Marketplace |
| **Overall rating** | 4.6/5 | 4.0/5 |
| **Total Reviews** | 451 | 1 |
| **Starting Price** | US$35,00 | £250,00 |
| **Free Trial** | Yes | No |
| **Free Version** | Yes | Yes |
| **Deployment** | Cloud, SaaS, Web-based, Mac (Desktop), Windows (Desktop), Android (Mobile), iPhone (Mobile), iPad (Mobile) | Cloud, SaaS, Web-based, Mac (Desktop), Windows (Desktop), Linux (Desktop), Chromebook (Desktop), Android (Mobile), iPhone (Mobile), iPad (Mobile) |
| **Support** | Email/Help Desk, FAQs/Forum, Knowledge Base, Phone Support, Chat | Email/Help Desk, FAQs/Forum, 24/7 (Live rep) |
| **Training** | In Person, Live Online, Webinars, Documentation, Videos | In Person, Live Online, Webinars, Documentation |

## Key features

### Zoho Survey

- Customer Segmentation
- Customizable Questions
- Customizable Reports
- Data Visualization
- Mobile Survey
- Multi-Language
- Multiple Question Types
- Q\&A Management
- Randomization
- Real-Time Data
- Reminders
- Reporting & Statistics
- Reporting/Analytics
- Statistical Analysis
- Support Audio/Images/Video
- Survey Builder
- Survey Sample Management
- Survey/Poll Management
- Surveys & Feedback
- Visual Analytics

### Kantar Marketplace

- Customer Segmentation
- Customizable Questions
- Data Visualization
- Mobile Survey
- Multi-Language
- Randomization
- Reporting & Statistics
- Reporting/Analytics
- Statistical Analysis
- Support Audio/Images/Video
- Survey Builder
- Survey Sample Management
- Surveys & Feedback
- Visual Analytics

## Links

- [View Zoho Survey Profile](https://www.getapp.za.com/software/91188/zoho-survey)
- [View Kantar Marketplace Profile](https://www.getapp.za.com/software/2055301/kantar-marketplace)
- [View Original Comparison](https://www.getapp.za.com/compare/91188/2055301/zoho-survey/vs/kantar-marketplace)

-----

## Structured Data

<script type="application/ld+json">
  {"@context":"https://schema.org","@graph":[{"name":"Compare Zoho Survey vs Kantar Marketplace | GetApp South Africa 2026","description":"Compare Zoho Survey vs Kantar Marketplace for South African businesses. GetApp provides a side-by-side comparison with details on software price, features and reviews.","url":"https://www.getapp.za.com/compare/91188/2055301/zoho-survey/vs/kantar-marketplace","about":[{"@id":"https://www.getapp.za.com/software/91188/zoho-survey#software"},{"@id":"https://www.getapp.za.com/software/2055301/kantar-marketplace#software"}],"breadcrumb":{"@id":"https://www.getapp.za.com/compare/91188/2055301/zoho-survey/vs/kantar-marketplace#breadcrumblist"},"@id":"https://www.getapp.za.com/compare/91188/2055301/zoho-survey/vs/kantar-marketplace#webpage","@type":["WebPage","CollectionPage"],"isPartOf":{"@id":"https://www.getapp.za.com/#website"},"publisher":{"@id":"https://www.getapp.za.com/#organization"},"inLanguage":"en-ZA"},{"name":"Zoho Survey","description":"Zoho Survey is a comprehensive online survey creation software that enables organizations to design, distribute, and analyze customizable survey forms for market research, feedback collection, customer satisfaction measurement, and data-driven decision making. The platform caters to businesses of all sizes, educational institutions, healthcare organizations, non-profit entities, and government agencies seeking to gather actionable insights from their target audiences through structured questionnaires and feedback mechanisms.\n\nThe platform features over thirty question types that can be combined with ready-to-use templates for function-specific surveys, allowing for rapid deployment of research instruments. Advanced survey logic functionality enables the creation of dynamic, personalized survey paths that adapt based on respondent answers, ensuring relevant question sequences and more meaningful data collection. Users can customize their surveys with adjustable themes that align with their brand aesthetics, incorporate logos and other brand elements, and even host surveys on their own domains through white-labeling options. The multilingual support facilitates survey translation into multiple languages, enabling organizations to connect with diverse global audiences and collect insights across cultural and linguistic boundaries.\n\nZoho Survey provides multiple distribution channels for reaching target audiences, including email, SMS, QR codes, social media platforms, website embeds, and shareable links. The platform supports offline survey collection for field research in areas with limited connectivity, ensuring data capture regardless of network availability. Response management features include custom collectors that create unique links for tracking responses from different sources, geo-location targeting for regionally specific insights, anonymous survey options for candid feedback, and quota settings to ensure balanced data collection. Analytics capabilities allow users to create personalized dashboards, generate word clouds from open-ended responses, conduct sentiment analysis to understand emotional context, and perform cross-tabulation to analyze relationships between different survey responses.\n\nThe software integrates seamlessly with both Zoho ecosystem applications and third-party platforms. Native integrations with Zoho CRM, Zoho Analytics, and other Zoho products enable organizations to incorporate survey data directly into their existing workflows and business processes. The platform also connects with external tools like Shopify, Slack, and various marketing automation platforms through its API capabilities, allowing for automated workflows and data synchronization. These integration options facilitate post-survey engagement through automated follow-ups based on response triggers and streamline data analysis by connecting survey results with other business intelligence tools. Security and compliance features include data protection standards, accessibility compliance, and transparent result-sharing capabilities that maintain data integrity while supporting collaborative analysis.","image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductScreenshot/dc4eb452-ce32-4dfb-a055-ab39c2a6edfb.png","url":"https://www.getapp.za.com/software/91188/zoho-survey","@id":"https://www.getapp.za.com/software/91188/zoho-survey#software","@type":"SoftwareApplication","applicationCategory":"BusinessApplication","publisher":{"@id":"https://www.getapp.za.com/#organization"},"aggregateRating":{"@type":"AggregateRating","ratingValue":4.6,"bestRating":5,"ratingCount":451},"offers":{"price":"35","@type":"Offer","priceCurrency":"USD"},"operatingSystem":"Cloud, Apple, Windows, Android, Platform ios, Platform ipad"},{"name":"Kantar Marketplace","description":"Kantar Marketplace is an automated market research platform designed for insights professionals, marketers, and agencies who want to test, learn and move faster.\n\nThe platform is built on a foundation of industry-leading expertise and proven methodologies, delivering decision-quality insights in hours, not days. It features a range of consumer insights tools designed to help teams optimize the marketing mix.\n\nThe best-in-class analytics dashboards give control, so operators can understand results effortlessly as well as compare past studies and share learnings across the organization. The platform is built to flex with current needs, so managers can tap into the right amount of support for each project, choosing from self-serve, guided self-serve, and expert service options.","image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductScreenshot/51752d9a-2f56-4224-8dd2-91fbdcb261bb.jpeg","url":"https://www.getapp.za.com/software/2055301/kantar-marketplace","@id":"https://www.getapp.za.com/software/2055301/kantar-marketplace#software","@type":"SoftwareApplication","applicationCategory":"BusinessApplication","publisher":{"@id":"https://www.getapp.za.com/#organization"},"aggregateRating":{"@type":"AggregateRating","ratingValue":4.0,"bestRating":5,"ratingCount":1},"offers":{"price":"250","@type":"Offer","priceCurrency":"GBP"},"operatingSystem":"Cloud, Apple, Windows, Linux, Chrome, Android, Platform ios, Platform ipad"},{"@id":"https://www.getapp.za.com/compare/91188/2055301/zoho-survey/vs/kantar-marketplace#breadcrumblist","@type":"BreadcrumbList","itemListElement":[{"name":"Home","position":1,"item":"/","@type":"ListItem"},{"name":"Employee Engagement Software","position":2,"item":"/directory/715/employee-engagement/software","@type":"ListItem"},{"name":"Zoho Survey vs Kantar Marketplace","position":3,"item":"https://www.getapp.za.com/compare/91188/2055301/zoho-survey/vs/kantar-marketplace","@type":"ListItem"}]}]}
</script>
