---
description: Compare IBM Cognos Analytics vs Google Data Studio for South African businesses. GetApp provides a side-by-side comparison with details on software price, features and reviews.
image: https://gdm-localsites-assets-gfprod.imgix.net/images/getapp/og_logo-94fd2a03a6c7a0e54fc0c9e21a1c0ce9.png
title: Compare IBM Cognos Analytics vs Google Data Studio | GetApp South Africa 2026
---

Breadcrumb: [Home](/) > [Business Budgeting Software](/directory/241/budgeting/software) > [IBM Cognos Analytics \<span\>vs\</span\> Google Data Studio](https://www.getapp.za.com/compare/9919/113697/ibm-cognos-analytics/vs/google-data-studio)

# Compare IBM Cognos Analytics vs Google Data Studio

Canonical: https://www.getapp.za.com/compare/9919/113697/ibm-cognos-analytics/vs/google-data-studio

> Detailed comparison between IBM Cognos Analytics and Google Data Studio. Check ratings, reviews, pricing, and features to make the best decision for your business.

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## At a Glance

| Metric | IBM Cognos Analytics | Google Data Studio |
| **Overall rating** | 4.2/5 | 4.5/5 |
| **Total Reviews** | 137 | 337 |
| **Starting Price** | US$10,60 | - |
| **Free Trial** | Yes | - |
| **Free Version** | No | Yes |
| **Deployment** | Cloud, SaaS, Web-based | Cloud, SaaS, Web-based |
| **Support** | FAQs/Forum, Knowledge Base | Email/Help Desk, Knowledge Base |
| **Training** | Webinars, Videos | Videos |

## Key features

### IBM Cognos Analytics

- Ad hoc Reporting
- Collaboration Tools
- Customizable Dashboard
- Customizable Reports
- Customizable Templates
- Dashboard
- Dashboard Creation
- Data Blending
- Data Connectors
- Data Visualization
- Drag & Drop
- KPI Monitoring
- Multiple Data Sources
- Real-Time Analytics
- Real-Time Reporting
- Reporting/Analytics
- Search/Filter
- Self Service Data Preparation
- Single Page View
- Visual Analytics

### Google Data Studio

- Ad hoc Reporting
- Collaboration Tools
- Customizable Dashboard
- Customizable Reports
- Customizable Templates
- Dashboard
- Dashboard Creation
- Data Blending
- Data Connectors
- Data Visualization
- Drag & Drop
- KPI Monitoring
- Multiple Data Sources
- Real-Time Analytics
- Real-Time Reporting
- Reporting/Analytics
- Search/Filter
- Self Service Data Preparation
- Single Page View
- Visual Analytics

## Links

- [View IBM Cognos Analytics Profile](https://www.getapp.za.com/software/9919/ibm-cognos-analytics)
- [View Google Data Studio Profile](https://www.getapp.za.com/software/113697/google-data-studio)
- [View Original Comparison](https://www.getapp.za.com/compare/9919/113697/ibm-cognos-analytics/vs/google-data-studio)

-----

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