Similarweb Reviews

I really love how it is so easy to enable SimilarWeb Pro extension on chrome and simply access websites' analysis by a click of a mouse.

SimilarWeb Pro can be a little expensive while the basic plan is limited.

The easy of use and the large amount of data available

I am lacking filters and views for vendors/brands

The UI and design is very clean and easy to use. Most of the things you'd want to use it for are immediately obvious.

The data, particularly in terms of page view and session volume, is usually not even directionally accurate.

The UI is user friendly and don't need mayor deepdives or trainings to get used to.

That the analysis is based on web or mweb mainly, lack app data

It's simple and practical, because its metrics make it easier to understand the market.

I have nothing to say. It's always good for me.

Very easy to create various report, the ui is top.

It hadn't caught properly our site traffic lately. we have had increase in traffic over the past 4-5 months, and Similarweb measures a drop.

seo metrics and to be able to do competitor analysis on website metrics

application analysis is insufficient, Date filters can be custom and adding and removing competitors can be easier.

web analytic metrics are great for me to compare the visitors that are overlapping with my potential clients

lack of education on the platform. I feel that there are a lot of different resources that I can utilize on the platform that I am not aware of!

As a Digital Media Manager, I love using SimilarWeb for competitive analysis. It helps us understand what strategies our client's competitors are running. I also use it to help reinforce success stories to clients.

Historically, Similarweb hasn't had as much creative insight into programmatic ads, but that has recently changed and it has been a reliable source for finding examples of competitor ads.

What I love most about Similarweb is how it gives me a deep dive into my competitors' traffic and strategies. The keyword insights are invaluable for planning content that hits the mark. I also appreciate the detailed analytics, which help me track my site's performance and pinpoint areas for improvement. The user interface is intuitive, making complex data easy to understand and act upon. Overall, it feels like having a powerful toolkit for staying ahead in the digital game!

While Similarweb is great, there are a few things I wish were better. Sometimes the data isn't as up-to-date as I'd like, which can be a bit frustrating. Additionally, it has so many features that it can feel a bit overwhelming at first. Despite these minor issues, it's still a super valuable tool for SEO and competitive insights.

It user friendly and easy to analyze the requirements

I don't see any cons majorly as it is doing the best.

I think getting knowledge of a particular company is very easy through SimilarWeb. Helps me to gain knowledge to fetch details of the company.

Contacts are very low in comparison to other Softwares like Zoominfo or Apollo.io

The dedicated team. The amount of data the tool uses compared to others. The ability to work with the dedicated team on deliverables.

The learning curve and setting up what we need in our platforms.

website analysis + affiliate research tools

i would like to get more similar sites results + easier ways to find financial affiliates

Detailed statistics and analysis, and in depth reporting on advertising data.

Some of the data is not 100% accurate, when it comes to traffic, and some items could be sorted better in the UI.

Accuracy of data.
Friendly interphase.
Simplicity.

The inability to reorder the dashboards in alphabetical order.

What I liked most about Similarweb is its extensive data coverage. The platform provides a wealth of information about website traffic, audience demographics, and competitor analysis. The user interface is intuitive and easy to navigate, making it simple to find the data I need.

What I liked least about Similarweb is the limited data for smaller websites and niche industries. The platform seems to struggle with providing accurate data for websites with lower traffic, which can be a significant drawback for small businesses or startups. Additionally, the pricing can be prohibitive for smaller companies or individual users.

I like the output of the platform - it's a quick and easy win for clients, they love it. If I am ever unsure of how to do anything, I'll message Daniel and he is so helpful and responsive.

There's a lot of features I don't use that much so would prefer to opt in for a personality interface which only shows me what I use/would be likely to use.

- clear graphs
- comprehensive information
- reliable data
- excellent customer care - accounting

- section places often change
- it would be nice to have a video tutorial section
- SEO section (there are still too many differences with semrush)
- often fails to provide data

Easy access to identify company's spending and paid channels

Sometimes the accuracy of data was questioned but overall enjoyed the platform.

Easy to find features in the new UI + set up a peer group of 5 to conduct website analysis. Good coverage across many metrics for a large set of countries. Also has mobile vs web splits which can be helpful sometimes.

The limitation that you can only select a peer group of 5 websites at a time.

SImilar Web is a very useful tool both for advertisers and publishers. This is a very useful tool for SDR's while evaluating prospects and gives valuable insights on competitors, traffic and every digital information associated with a website. It has been very helpful in growing our business in multiple dimensions.

Only con that I see is that for many websites advertising data for a website is not correct and similarweb should consider improving it

the ability to compare and get detailed info for web/app metrics

it can be a bit complex to navigate throughout the site