Meltwater Reviews

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96 Reviews

- Industry: Computer Software
- Company size: 51–200 Employees
- Used Daily for 6-12 months
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Review Source
Overall rating
- Ease of Use
- Likelihood to recommend 9.0 /10
Awesome PR and social media tracking
Reviewed on 2019/02/03
Pros
Used this to track client placements, as well as find contact details for reporters / editors. Easy to navigate, and our team could easily customize the specific dashboards.
Cons
Definitely can need some training to get up and working. We had our account managers come in to train up the team.
- Industry: Internet
- Company size: 11–50 Employees
- Used Daily for 2+ years
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Review Source
Overall rating
- Value for Money
- Ease of Use
- Customer Support
- Likelihood to recommend 10.0 /10
We use Meltwater Daily and Have for Years... Great tool and service.
Reviewed on 2019/05/14
We've been a customer for 3+ years and use Meltwater on a daily basis. Initially, we were mostly...
We've been a customer for 3+ years and use Meltwater on a daily basis. Initially, we were mostly using the media monitoring features exclusively, and that alone was enough value to justify our account. More recently we've also been using the Influencer platform for media research and outreach and that has also proven to be extremely useful. Much of our content marketing is driven by things we're able to uncover on a daily basis using Meltwater.
Pros
The breadth of features. Ease of use and flexibility. Daily email reports, customizable Dashboards, integration with analytics and social platforms, comprehensive media/influencer database and contact platform. Outstanding proactive service and support.
Cons
No real complaints about the software. It is very robust and even after several years, we are finding new beneficial ways to leverage Meltwater.
- Industry: Nonprofit Organization Management
- Company size: 51–200 Employees
- Used for 1+ year
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Review Source
Overall rating
- Value for Money
- Ease of Use
- Customer Support
- Likelihood to recommend 0.0 /10
Disingenuous business practices
Reviewed on 2018/12/11
Our organization is a client of Meltwater's and found the service was not benefiting us. The...
Our organization is a client of Meltwater's and found the service was not benefiting us. The reports, stats and information provided were not beneficial.
I indicated to the account specialist, I wasn't sure we would be renewing when they sent me a confirmation for renewal on October 26, 2018. Their only discussion was about getting me best prices. I did not sign the renewal confirmation. Our services were to end January 14, 2019. At no time did they mention automatic renewal or that I needed to send a formal notice of termination.
On December 7th, in response to their many emails asking me to sign the renewal confirmation I advised them we would definitely not be renewing - 38 days before the services were to end. For the first time, they advised me we were automatically renewed and they would be sending us a bill. They said it was "preset"
I asked for the contract and was shocked to see the termination terms aren't even listed on the main contract page - they are instead buried in a link, under topics such as spam. A link, of course, can be altered at any time.
The contract document defines start and end dates, and makes no mention of automatic renewal. Your account reps make no mention of automatic renewal. I find this disingenuous.
Pros
Nothing - it said our reach was over 200 billion - there are less than 8 billion people on the planet.
Cons
It is redundant and doesn't deal with reality.
- Industry: Retail
- Company size: 2–10 Employees
- Used Weekly for 1-5 months
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Review Source
Overall rating
- Value for Money
- Ease of Use
- Likelihood to recommend 7.0 /10
Simple Intuitive Social Media Monitoring
Reviewed on 2021/01/29
If you are new to social media marketing and need a software that is easy to follow, Meltwater is...
If you are new to social media marketing and need a software that is easy to follow, Meltwater is one of the best on the market. It will give you all of the tools you need to effectively take your social media presence to the next level by comparing previous posts and finding what truly works best for your brand.
Pros
I'm a business owner for a small ecommerce based business. Social media is a huge part of our advertising and it's extremely time consuming to manage entirely on my own. This software allows me to view important analytics in one place. The interface is extremely intuitive and very easy to use. Everything you "need" to know is on the front page. You can see everything from mentions to impressions and new followers all in one place. They even have a "positivity percentage" and "competitive rank" that compares your audience reaction to others in a similar field.
Cons
I've used quite a few social media marketing tools. This one is simple- and that's one thing I really like about it. But I'd like to see a few more options. I really wish I could find a software that allowed me to both manage and monitor in the same application. But, alas, I can only find softwares that do one or the other.
Response from Meltwater
Hi Dawn, thank you for your positive review! We're glad you find such value in our products. We do offer a streamlined solutions to social media management and social listening in one platform, so I encourage you to connect with your account rep!

- Industry: Consumer Electronics
- Company size: 201–500 Employees
- Used Weekly for 1+ year
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Review Source
Overall rating
- Value for Money
- Ease of Use
- Likelihood to recommend 7.0 /10
Great article filtering for PR!
Reviewed on 2022/08/03
Pros
The filtering of relevant articles is unmatched by competitors. Also able to track multiple brands in the same account.
Cons
The report dashboard isn't as intuitive as I would like. There are lot of analytics that can be done but a bit difficult to set up exactly as I wanted the data to present.

- Industry: Writing & Editing
- Company size: 501–1,000 Employees
- Used Weekly for 1+ year
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Review Source
Overall rating
- Value for Money
- Ease of Use
- Customer Support
- Likelihood to recommend 10.0 /10
Map
Reviewed on 2019/03/30
It's a good software that saves time and sitting at home can use it in its small device and it...
It's a good software that saves time and sitting at home can use it in its small device and it makes it easier for the person to arrive and a free demo of any place can tell.
Pros
Here is a good software. The person can easily see the map of any place in its device and use it.
Cons
The quality of the map of the software is not so high that I can tell it to myself very clear.

- Industry: Marketing & Advertising
- Company size: 2–10 Employees
- Used Daily for 1-5 months
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Review Source
Overall rating
- Value for Money
- Ease of Use
- Customer Support
- Likelihood to recommend 8.0 /10
All you need for monitoring mentions
Reviewed on 2019/11/29
Marketing awareness of brand and products by way of the social publishing tool
Marketing awareness of brand and products by way of the social publishing tool
Pros
I'm happy with that how a tool like Sysomos can be so amazing! It is great at monitoring media mentions and pull data from everywhere.
There are many sub-tools of Sysomos which are helpful in finding the relevant search results of the quiries you're looking for.
Cons
You need to work further to build the right search queries so to gather only high-quality and relevant results from searches.

- Industry: Marketing & Advertising
- Company size: 11–50 Employees
- Used Weekly for 1-5 months
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Review Source
Overall rating
- Ease of Use
- Likelihood to recommend 7.0 /10
Solid, easy to use and no real issues.
Reviewed on 2019/07/25
Pros
I used the Search function of Sysomos for sourcing influencers for digital marketing campaigns. I really enjoyed using this tool, I found it very user-friendly and never encountered any issues nor bugs when using it. It works mostly on the boolean search function and you can also do social listening, map out influencers, and search by keywords/phrases in a user's Twitter bio. I found the tool super accurate and never encountered any issues using it. There's a lot more you can do with this tool but this is mainly what I used it for.
Cons
I have no real cons for this tool. Just brush up on your boolean stuff!

- Industry: Marketing & Advertising
- Company size: 51–200 Employees
- Used Weekly for 6-12 months
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Review Source
Overall rating
- Value for Money
- Ease of Use
- Customer Support
- Likelihood to recommend 7.0 /10
Great for general media audits
Reviewed on 2019/02/12
Pros
I like that you can go up to 2 years back to get news stories
Cons
The social listening component is a little lacking, I would only recommend this for news stories/media stats

- Industry: Gambling & Casinos
- Company size: 1,001–5,000 Employees
- Used Weekly for 1-5 months
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Review Source
Overall rating
- Ease of Use
- Likelihood to recommend 8.0 /10
Valuable in the Right Hands
Reviewed on 2018/11/14
Pros
Meltwater has a veritable boatload of functionality that allows media professionals to track coverage, pull reports, and boost PR presence.
Cons
The only downside here is the learning curve. There's a vast amount of functions, but they can be difficult to remember. Ample training is needed to get a full grasp, but once that's compelte it's a really valuable tool.
- Industry: Museums & Institutions
- Company size: 51–200 Employees
- Used Daily for 2+ years
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Review Source
Overall rating
- Value for Money
- Ease of Use
- Customer Support
- Likelihood to recommend 8.0 /10
Great investment for the right company
Reviewed on 2019/01/17
I use this software for both distributing press releases and monitoring media coverage and think...
I use this software for both distributing press releases and monitoring media coverage and think the product is worth the investment if you are dealing with media on at least the national level. Only complaint is the sales staff (most likely by design of their business model) is on the pushy side to get you to renew you contact early and frquent attempts to upsell new products or features.
Pros
Meltwater is very user friendly and an excellent resource to reach media contacts (broadcast, print and online) nationality and internationally.
Cons
Like all other public relation tools for media, Meltwater tends to have a good amount of media contacts that are out of date but that seems to be an issue accross the board. Price is high, but comparable to other similar software...but worth it if your company is trying to reach media on a national level or monitor your media coverage.
- Industry: Education Management
- Company size: 11–50 Employees
- Used Daily for 2+ years
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Review Source
Overall rating
- Value for Money
- Ease of Use
- Customer Support
- Likelihood to recommend 0.0 /10
Deceptive business practices and horrible customer service
Reviewed on 2021/01/06
Avoid this company at all costs. They have unethical and deceptive business practices.
Avoid this company at all costs. They have unethical and deceptive business practices.
Pros
It's easy to use and offers a robust contact list for reporters and media outlets. The daily reports are also helpful in seeing media mentions and areas of interest.
Cons
The customer service and their business practices are just unethical and deceptive. I caution anyone who is considering meltwater to understand that they will be automatically renewed for the next year if they don't give 90 days notice. Where is this listed? In a URL you have to click on that's buried in your agreement they send you. They don't separate it out, highlight it, or tell you anywhere else. Their customer service and management couldn't care less that they dupe you into another year at thousands of dollars. I wouldn't give this company the time of day, let alone my business ever again. Avoid at all costs.
Response from Meltwater
Hi David, we appreciate your honest review. We set a high standard for ourselves, so we are disappointed to hear that your experience with us was not a positive one. We will use this as an opportunity to improve.
- Industry: Music
- Company size: Self Employed
- Used Weekly for 1+ year
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Review Source
Overall rating
- Value for Money
- Ease of Use
- Customer Support
- Likelihood to recommend 8.0 /10
Meltwater is useful
Reviewed on 2022/06/19
Pros
Thanks to its interface and content, it is very easy and functional, saving time and work. And one of the plus aspects is that it's free.
Cons
Although it is incomplete, it gives sufficient information.
- Industry: Mechanical or Industrial Engineering
- Company size: 501–1,000 Employees
- Used Weekly for 1+ year
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Review Source
Overall rating
- Value for Money
- Ease of Use
- Customer Support
- Likelihood to recommend 2.0 /10
Deceptive & Unprofessional
Reviewed on 2022/06/01
Found that Meltwater wasn't really "right" for my company and had no intention of renewing our...
Found that Meltwater wasn't really "right" for my company and had no intention of renewing our contract after one year. I stated this when I got the renewal invoice and was told that I had to put it in writing 60 days prior to the auto-renewal in order to cancel the contract. This is not mentioned anywhere in the contract...instead, there is a link in the contract that you need to go to and read through in order to find this. Months of back and forth and threats of legal action later and I still have to pay an obscene amount of money to no longer use these services. They are unethical and deceptive, as others have said. I would not recommend using their services.
Pros
I liked that I could find mentions of my company easily.
Cons
Articles were repeated multiple times, so really did not give an accurate representation of the writings.
- Industry: Public Relations & Communications
- Company size: 2–10 Employees
- Used Daily for 2+ years
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Review Source
Overall rating
- Value for Money
- Ease of Use
- Customer Support
- Likelihood to recommend 6.0 /10
Great social media monitoring & journalist database tool
Reviewed on 2019/12/10
Tip to your sales team: stop being so aggressive and reading from a script it gets very annoying.
Tip to your sales team: stop being so aggressive and reading from a script it gets very annoying.
Pros
They have an extensive journalist database and their social media platform is great. Can connect several different clients' accounts and schedule posts and the metrics are great
Cons
Their sales team is extremely aggressive. Only hear from account reps when it's time for renewal and after you sign up they go silent when you have an actual issue.
- Industry: Internet
- Company size: 51–200 Employees
- Used for 1-5 months
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Review Source
Overall rating
- Value for Money
- Ease of Use
- Customer Support
- Likelihood to recommend 5.0 /10
Good system for long time users, better software is now available for the price
Reviewed on 2018/04/09
Enhanced view into what real people are saying about a given topic
Enhanced view into what real people are saying about a given topic
Pros
Sysomos has historically been a top choice for major brands -- especially in the early days of social listening. They were an earlier provider of advanced listening software that offered a lot of functionality to help forward thinking brands finally make sense of how social media conversations could help them market better. Even today, they have a wide range of features that, at least partially, integrate together
Cons
They've lost a few steps over the last 3-4 years. Couple a piecemeal corporate history (acquired by PRnewswire, then spun off as an independent operating entity) with an acquisition-based strategy for refreshing their product set and your left with a somewhat integrated grouping of product offerings from messaging to on-demand search to ongoing listening that, in theory, could help you centralize social media operations with a single vendor. In practice, none of their standalone solutions would survive alone in the wild against more agile, innovative competition. Even full-suite users find data consistency challenges continuing to surface alongside a continued requirement to separately log into several distinct solutions
- Used Daily for 6-12 months
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Review Source
Overall rating
- Value for Money
- Ease of Use
- Customer Support
- Likelihood to recommend 10.0 /10
I really enjoyed using Sysomos! It was easy to get set up and researching for our office.
Reviewed on 2018/03/07
It assisted with understanding customer needs, how they use our product, and developing our line.
It assisted with understanding customer needs, how they use our product, and developing our line.
Pros
It helped organize and visually represent data for our online presence, determine how to expand our product line, and track customer sentiment.
It is quite robust. If you really get it going you can track industry activity as it starts to trend.
Cons
It took a while to learn. There are videos to assist, and but the system is quite robust.
It is on the pricey side.
- Industry: Marketing & Advertising
- Company size: 2–10 Employees
- Used Weekly for 2+ years
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Review Source
Overall rating
- Value for Money
- Ease of Use
- Customer Support
- Likelihood to recommend 8.0 /10
Meltwater - Media Outreach
Reviewed on 2021/08/12
Customer Service is TOPS - [SENSITIVE CONTENT] my rep, is always on the ball!
Customer Service is TOPS - [SENSITIVE CONTENT] my rep, is always on the ball!
Pros
The ease with which to send a press release on the National newswire.
Cons
The more options they add to the program the more expensive it becomes - there is a lot that I am unfamiliar with nor have the time or money to explore.
- Industry: Pharmaceuticals
- Company size: 1,001–5,000 Employees
- Used Daily for 2+ years
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Review Source
Overall rating
- Value for Money
- Ease of Use
- Customer Support
- Likelihood to recommend 7.0 /10
Review on Meltwater collaboration
Reviewed on 2021/03/25
Pros
Most relevant features are related to the fact that we could (relatively) easy see how our messages (key ones) were taken over by the media and the way these were interpreted. The universe around key topics and the geographical span.
Cons
Reports for certain topics. Not a digest with all media impacts, but a narrative, to also include metrics for positive/negative/neutral articles.
- Industry: Online Media
- Company size: 51–200 Employees
- Used Daily for 2+ years
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Review Source
Overall rating
- Value for Money
- Ease of Use
- Customer Support
- Likelihood to recommend 8.0 /10
An awesome Social Media Listening tool for Twitter
Reviewed on 2017/02/14
I have been using Sysomos for almost 2 years and it has never failed to surprise me. The tool is...
I have been using Sysomos for almost 2 years and it has never failed to surprise me. The tool is fun to work with Twitter data however it lags when we are looking for Facebook, Blogs, Forums and Instagram mentions.
The tool is good for realtime campaign monitoring.
Downside: The customer support is not that responsive when you encounter any issue with tool like data lapse etc.
Overall it is good product when your prime focus is to monitor Twitter conversations on web.
Pros
1. Strong Twitter Monitoring
2. Effective Real Time Tracking
Cons
1. Poor customer support
2. Not so good traditional media tracking
- Industry: Telecommunications
- Company size: 51–200 Employees
- Used for 1+ year
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Review Source
Overall rating
- Value for Money
- Ease of Use
- Customer Support
- Likelihood to recommend 5.0 /10
Complicated Product
Reviewed on 2019/01/28
Pros
There are some cool feautres in Meltwater, like being able to search history by specific keywords and dates and exlcusions, and getting email notifications that we can set up for when certain words or our brand is mentioned. It also worked for us to schedule out social posts.
Cons
There are some complications in getting up social posts - sometimes it wouldn't properly tag the person we were trying to tag in our post, and you can't go back and edit a post after it's done to tag the person. Sometimes it almost feels like there are too many features that are difficult to learn to use, and not enough help to properly learn how to use the software. It shouldn't be that complicated.
I think it is way over-priced for what you get, and there are competitors much better matched for our needs.
- Industry: Information Technology & Services
- Company size: 201–500 Employees
- Used Monthly for 1+ year
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Review Source
Overall rating
- Value for Money
- Ease of Use
- Customer Support
- Likelihood to recommend 7.0 /10
Access to great data
Reviewed on 2021/09/07
Pros
one of the most comprehensive listening platforms. what i love is that i can see all of the data and get unlimited data runs. Analytics its catching up with the competition, but still has some way to go. a lot of filer options are now available
Cons
Sentiment analysis is not good, but the option to manually override the tag is helpful. they should have used sysomos's algorithm. lacks any demographics data within the main tool. you need to subscribe to a partner portal to get insights (which is somewhat worth it)
- Industry: Aviation & Aerospace
- Company size: 11–50 Employees
- Used Weekly for 1+ year
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Review Source
Overall rating
- Value for Money
- Ease of Use
- Customer Support
- Likelihood to recommend 0.0 /10
Expensive tool made for big corporations but not for start-ups
Reviewed on 2020/08/19
Pros
Not a lot to say. Overall we very disappointed by the too.l
Cons
Poor quality of the journalist user base. Lots of bounces when we write emails. Also abusive legal close to renew your contract with a 3 months notice period for a simple SAS and the sales person comes to you sending the invoice for the next period 2,5months before it ends. Finally, a customer service/success which is very pushy to always subscribe to very pricy solution and taking a yourself a lot of time with un-needed presentations. As a start-up manager of more than 20 employees, I was very disappointed by Meltwater services.
- Industry: Information Technology & Services
- Company size: 11–50 Employees
- Used Daily for 6-12 months
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Review Source
Overall rating
- Value for Money
- Ease of Use
- Likelihood to recommend 9.0 /10
The Best PR Tool on the planet
Reviewed on 2021/12/02
Super experience. Great tool.
Super experience. Great tool.
Pros
Meltwater is indispensable for any startup looking to gain insights into the PR side of marketing. We would be lost without it.
Cons
There is a lot of information that sometimes can be overwhelming but once you get the hang of it it is easy to use.
- Industry: Marketing & Advertising
- Company size: Self Employed
- Used for 1-5 months
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Review Source
Overall rating
- Value for Money
- Ease of Use
- Customer Support
- Likelihood to recommend 6.0 /10
Sysomos is great- if you have a lot of time for training
Reviewed on 2020/01/17
We used Sysomos Heartbeat for social listening and lead gen. It was useful but also difficult to...
We used Sysomos Heartbeat for social listening and lead gen. It was useful but also difficult to learn.
Pros
I liked the customized dashboards and reports for media clips and the way you could sync with social media. I used this for a real estate company and was able to follow conversations about moving to the area and ping people with the real estate company info. It was very helpful for lead gen.
Cons
There are almost too many features. I found the customer support great but also necessary because the product could feel clunky and there is a lot to figure out. Steep learning curve for sure.