Works as-intended and delivers all of our client emails in a timely manner.
We sometimes have deliverability issues, but it's hard to peg down what the cause of this is, so can't say for sure it's the platform's fault. Sometimes support can take a while to get back with answers.
Improved email deliverability.
I like the custom send options. I can opt to send to each customer and the time they're most likely to open it or most likely to convert. I can also opt to send to my most engaged customers first to improve deliverability.
Not the most user friendly software. Segment rules are strangely worded. Have had a few problems getting conflicting answers from customer support on setting up segments.
* It supports workflows, list, forms, segments everything.
* Has good API supports. Triggering workflows using API is really easy
* Has a great workflow builder
* has a great form builder
* It's hard to add a single contact to a list manually.
* Their statistics tool should be i improved
Likelihood to recommend
I use Maropost to send sponsored emails to various lists and I like that you can customize the emails with so many options.
Maropost is not very straight forward. I'm still new to the software but I feel like I need someone to hold my hand through the process and the next steps don't seem logical.
Easy to use but basic and integrations are lacking
Easy to create content and campaigns, and straightforward scheduling and A/B tests. Visual editing is easy but not complex or advanced. This is better if you know HTML.
Maropost does not easily connect to our CMS, so we have to segment the morning of the emails. Also the visual editor is very basic, and doesn't allow for modules or additional blocks of content.