Ecwid Reviews

Ecwid was recommended to me by a friend and it was the best decision I ever made in terms of an eCommerce solution. As an artist and designer who wanted to have a versatile and customizable store front on my websites, Ecwid fulfilled all my needs. Beyond this tho, Ecwid allowed me to connect my Square readers payments seamlessly, and I have to say that their customer service is very good. It should be noted too that as of Fall 2019 Ecwid recently updated a variety of things and boosted their quality and features quite significantly! Ecwid has always been the perfect fit for me since I started using it several years ago, and now it just got even better. I could go on and on about all the great aspects from shipping settings, to the new instant storefront, but I invite you to go check it out for yourself!

The only negative I might say about Ecwid is that there can be some restrictions when trying to integrate your sales channels into Facebook and Instagram. Additionally, sometimes the CSR you get via online chat (which IS convenient, I must say) doesn't have a legitimate knowledge of all aspects of Ecwid, so it's a bit hit and miss in that sense.

You can get up and running on Ecwid with a "Free Forever" account. This will only allow you 10 items to sell but as a start this is well enough. Other platforms will offer a 30 day trial but then you need to pay to continue.

Most of the best features have to be paid for. Will probably do soon as the pricing plans seem reasonable and the options (selling on Facebook and Instagram) seem to be worth it.

It seems all right when you hurry into choosing a program.

A lot. This is information that we can sell.

I started my online business with Ecwid. I'm very grateful to Ecwid for allowing me to set up a website free of charge at the beginning, letting us grow to the point where we could actually afford to stand on our own feet and begin paying for such a great service. The way Ecwid is set-up is so user friendly, I'm very pleased with their interface. Whats also amazing is that there are features I haven't even explored yet and cant wait to do so, hopefully soon.

It's honestly hard to say, perhaps there are some items I don't understand but I will check with Ecwid once I get a chance to. They are always helpful.

There is a free plan up to 10 products. Compared to others you do not have to spent a lot of money if you only start with some products to test the market.

A 360° product player is on their market platform only available for a super expensive price (USD 100 per month)...

Easy to use, I was able to connect to a South African Payment Gateway, one of the biggest challenges if selecting a shopping cart software. Quick to add to our website, easy to add new products, add discount codes. the only challenge my clients have is to find the button where to add the discount code.

The only challenges my clients have is to find the button where to add the discount code.

Set up was easy, design was easy, EASY!!

More free content or more content per level for first tier of payment.

I found the software easy to set up and add to my Wordpress site

No complaints about the software. I am about to do a complete overhaul of my shopping cart. I will continue to use the software.

Can connect multiple content management systems, social media stores and other platforms and manage your inventory and sales from one dashboard.
It has a free tier so you can get started without any additional expenses for up-to 10 products.
Well documented developer resources for custom integrations.
It uses a fixed monthly subscription and there are no transaction fees, so the more you sell the higher your profits.
No coding skills needed to set up and no need for entering API keys or unique pins or any of that. Ecwid automatically connects the store using your email address.

The free tier has very limited features. You can only connect an online store and no other platforms.
If you decide to discontinue using Ecwid, it may be challenging to find an alternative as there are few other platforms that provide a similar service for synchronizing inventory across platforms.
Depending on your country you may need to build a custom payment gateway integration to accept local payments.
For the free version, styling is not flexible. However you can manually style your website store with som custom CSS.
It added a store link to the navigation menu of my website without asking, and then when I deactivated the plugin, the (broken) store link remained behind.

Everything. The ability to make it unique by choosing plan,photos,adding discount on particular products,all extensions that has on the site. Customer support .Everything

Missing video on the main page .That would be great advertising tool.Thank you Ecwid

Easy to use. The free store option is possible for life long if you have got less than ten products. This free feature nobody offers. Customer service is very good. We can customize the software with a price though. There are additional apps to help us with a few things. I am satisfied with the software even though it's not 100% perfect. That's only because of the nature of business changes for every company.

There are a few. But still, the software is usable and good. Sometimes the software loads slowly in mobile phones and I feel it's a and network issue.
Once I update a paid order, this would not show when and what time the update was made. SImilarly for any updated crucial step, this software would not show.
The change inside the order, for example, adding a product or deleting a product won't automatically calculate the taxes. We have to manually redo the calculation for all the products in the order. Customizations are not very cheap and very few free apps to integrate. Overall the cost may increase if you need a lot of additional apps.
For example, an e-commerce website will definitely need to ship in most cases. So creating a shipping label should be an integral part of any e-commerce website. I am not sure only Ecwid does not have it or no websites have it. But an e-commerce website should have it. I feel it now after using a website.

I really enjoy the user experience as a whole. It is very simple to understand and get a store up and running. I use a built-in Ecwid plugin for a Duda website-building platform. So, it is like a 3rd party Ecwid store. Because of this, there are a few features that are missing but overall, you can still build a very nice online store. The framework and layouts are very easy to understand and use as well as you are able to customize many things on each page. The catalog page, single item page, checkout, and more.

One of my clients is a greenhouse and they have around 2,000 products. Until recently, there was no way to bulk change pricing or other features for select products which was a pain to have to change every product individually. Ecwid has made an update so this is possible which has saved about an hour of clicking and pasting which is awesome. However, there is still room for improvement. For example, there are additional buying options for some products, such as different sizes however, if you increase the price for the product but the large size/other buying options need to increase by a different size, that still has to be completed manually by changing each product itself which is very time-consuming. I contact support and they informed me that this could be done but I had to contact the developer and then purchase an app and pay for it monthly in order to complete this. I just needed to make this change once, so I don't want to pay monthly for something I need a couple times a year.

Flexibility and reliability.

Customisation in visual terms.

So far, I haven't found a functionality that I want that isn't available, and I like the modularity of the software, allowing me to choose and pay only for what I need. It all works together seamlessly, and gets the job done without a lot of messing around. Plenty of options for reporting on very granular data about sales, abandoned carts, etc. as well as excellent customer support, especially in the form of regular newsletters with ideas to increase sales and just do a better job of maintaining your business all around. I especially like the way ECWID is constantly increasing functionality and offering more options to customize. This is just really good value for the money, and allows me to create a shopping experience I can be proud of.

Easy to use and cost effective, these guy's don't clip the ticket on your turnover. there are also a plethora of apps to add on for more functionality to your web page.

I would change nothing, the workflow of this software is easy and very customizable, with plenty of options.

the software meets most of the needs to establish and run an e-commerce business, I can't say it is "The Perfect software " because there isn't any". I like the simplicity of building the store, connect with third-party provider in the area of payment, shipping, etc. Also I very much appreciate the customer service proffissinalism in handling the customers issues .

1- store design and layout
2- the entry of product takes a long time, especially if one deal with hundreds of products, you have to move from page to another
3- it will be nice and very much help if some of the priced add-ins added to the software as a basic element of the software
4- the language used in the FAQ and assistant is not some time clear enpugh

With Ecwid I can use the software everywhere, standalone or on any web site. Its rich customization possibillities and application features makes its very useful and flexible.

I miss the multilanguage features that some other competitors have on product and category level. It would be nice to have up to six languages (self defined) where one of them should be the default if the end-Customer have a language that is not defined. Multilanguage support in Ecwid is limited to Ecwids labels, and I can't specify additional language on product/category level.

Second, I miss the invoice integrated option to one or more Swedish players such as There are API's to program such integration, but it would be easier if it was already pre-built.

It's simple to understand when you start, and then quick and easy to update. Sometimes there's a new technical thing I want to try and when I don't have time, I go on chat. They answer fast and have always been able to help - they know what they're talking about and make me feel valued. Also there's a lot in their app market that's really useful - integration with mail-chimp for instance, is great.

Nothing really. If I don't understand I go to chat and get help. The only thing would be I wish chat was available at the weekend as that's often when I have the most time to updated my services.

all the extras that allow me to make each item for sale easy to buy, customize and ship, while keeping the client happy and informed of what is happening with their order.

Searching for items on the back end means I have to be very specific with my word choices. And if someone doesn't follow the pattern set for how to categorize the items for sale, finding them to enable or disable can become a chore and/or mean a lot of unnecessary files/items on the site that should be eliminated.

What is not to like? I can chat with tech support anytime and they are all incredibly knowledgeable and helpful. They send me links to directions on how to accomplish the task I am working on and email me screenshots so I can make sure I am in the same area as they are. We have Ecwid on multiple websites and it works great just going to one shopping cart to make price changes, etc and it is carried over to all of our websites. I haven't yet come across anything that I needed Ecwid to do that it could not do.

There is nothing I dislike about this software.

The software "just works." It's super easy to set up. Very easy to integrate with my Stripe account. Changes, additions, subtractions, etc are very intuitive.

There isn't really anything I don't like about the software. If anything, I was a little annoyed by the email follow-up campaign. Not that there was anything inherently "wrong" with it. It would be very helpful for someone who did not know at all where to start or where to go with the product. All that said, this was not a real issue. I simply unsubscribed from the emails and went on.

Pricing
User Friendly Back-end
Product Options
Wholesale and Bulk Pricing
Easy to Install on any kind of website and CMS

Sometimes new feature suggestions take too long to be heard.

Ecwid is definitely one of the easiest e-commerce platforms to get started on and learn from. The options they offer in the base package is sufficient for a basic store, either digital items or physical items. They've done a great job with their package options and give you quite a bit of flexibility for a low cost.

I really like that you can embed your store into your website, I just wish we had more control of style and final design. I can always tell who has an Ecwid store. Once you've seen one, you've seen them all (of course, unless it's highly customized/developed).

Customization leaves a lot to be desired. If they allowed more flexibility, I think many more of us would stay, or return.

Its ease of use. I'm very far from being tech savvy, so Ecwid is the perfect system for my small business.

I can't thinking of much, but I suppose if I have to say something, than it could be that I haven't figured out a good way to integrate my favorite shipping service.