ABM Loyalty Reviews

ABM Loyalty

Cloud based loyalty program for B2B & B2C

5/5 (2 reviews)
Anna G.

1 We successfully use the ABM Loyalty for is a program of encouraging customers "LOTOK Family"

Used Daily for 1+ year
Reviewed on 2017/11/17
Review Source: Capterra

The total number of issued bonus cards is more than 120,000 participants. Increase in the average check by 20%. Increase in the average number of positions in the check.

The "LotOK" chain, in addition to the key card, provides the special keychain to the main card, which allows the entire family to accumulate additional funds on the account. Participants present their key card or keychain at the POS before each purchase and automatically accumulate points to their account. For each 1 (one) hryvnia paid in the retail chain, the Participant receives 1 (one) "OK". After the payment (cash or bank cards), the check indicates the number of accumulated "OK" in the form of an integer

Pros

1. Cloud-based CRM system for managing the program and settings of rewards.
2. The site was developed and integration was carried out with the personal cabinet of the Participant (client) of the Loyalty program www.lotok.ua
3. Participant's tool - a plastic card with bar codes EAN 13 and QR code.
4. Mobile app, wallet (iOS, Android).
5. Integration with iBox self-service terminal networks.
6. Single channel (omni channel) for correct data collection and interaction with the participants of
the program.
7. Integration with the cash software.

Cons

Previously, our stores provided customers with discounts. This howled is not profitable for our retail chain. ABM Loyalty is a bonus loyalty program. It was difficult for us to adjust to the bonus program.

Rating breakdown

Value for Money
Ease of Use
Customer Support

Likelihood to recommend

10.0/10
Marina S.

Wide possibilities for bonus/loyalty program operations

Used Daily for 6-12 months
Reviewed on 2018/11/01
Review Source: Capterra

Client base update (Actualization) due to mobile phone number binding. New capabilities in terms of analytics and promo campaigns

Pros

High rate of processing, campaigns and analytics adjustment

Cons

Longer order of upgrades cause longer expectation time for some crucial updates

Rating breakdown

Value for Money
Ease of Use
Customer Support

Likelihood to recommend

9.0/10