Format Reviews

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210 Reviews

- Industry: Retail
- Company size: Self Employed
- Used Monthly for 1-5 months
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Review Source
Overall rating
- Value for Money
- Ease of Use
- Likelihood to recommend 10.0 /10
Format has all the features you need as a photographer for a low price.
Reviewed on 2018/08/05
Pros
The themes and customization of the design is the best part about Format. Each design looks truly professional and creative. The way the images are displayed is critically important for me as a photographer and I've found that Format has the best designs out of many portfolio hosting sites. I'm also amazed at the price per month - other portfolio webhosts can charge more for essentially the same features.
Cons
I live in Toronto and since this is a Toronto based company I would prefer the price to be in CAD.
- Industry: Photography
- Company size: Self Employed
- Used Daily for Free Trial
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Review Source
Overall rating
- Value for Money
- Ease of Use
- Customer Support
- Likelihood to recommend 10.0 /10
A joy to use
Reviewed on 2022/04/30
i'm still working on my site and and it wont be fully ready for another few weeks, but i really am...
i'm still working on my site and and it wont be fully ready for another few weeks, but i really am enjoying the process of making it and its been fun using format. its all new to me making a website and the staff/ team have been so helpful. it been great!
Pros
its just so easy to use and get your head around and its fun trying to figure it all out. My favourite thing has been just playing around with the layout and getting things the way i want them to look for my site. the software really is user friendly and a pleasure to use.
Cons
nothing really, just kind of wished there might have been a few more simple/plain themes to choose from. that are so basic that they dont take away from the work or at least you have the option to further tweak the designs yourself.
- Industry: Photography
- Company size: Self Employed
- Used Monthly for 2+ years
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Review Source
Overall rating
- Value for Money
- Ease of Use
- Customer Support
- Likelihood to recommend 8.0 /10
Easy to make a simple website
Reviewed on 2017/09/12
I was able to create my first website for my business without hiring a professional.
I was able to create my first website for my business without hiring a professional.
Pros
Building a website takes all of 10 minutes. Lots of customization options and with my package I can upload as many images as I'd like to show off to clients. I also love using the proofing options so my clients can view and pick out there favorite images from their person session.
Cons
There is no automatic slideshows for my website. I'd love to have my main page have pictures that fade in and out automatically.
- Industry: Photography
- Company size: Self Employed
- Used Daily for 2+ years
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Review Source
Overall rating
- Value for Money
- Ease of Use
- Customer Support
- Likelihood to recommend 10.0 /10
Format is a game changer!
Reviewed on 2019/09/24
I’ve tried seemingly every common website building company out there - I’m so happy with Format...
I’ve tried seemingly every common website building company out there - I’m so happy with Format after two years that I’m constantly raving about it to my photographer friends. It negates any need for separate cloud storage, client proofing software, and website/portfolio design products.
Pros
Amazing functionality and endless features that are constantly being improved and added to! The annual package is the most ideal solution for a small business owner like me who is focused on streamlining all of my storage, portfolio, proofing and website needs.
Cons
I would love to see an improvement to accessing site editing functions on mobile. I’m frequently traveling for work, and am often away from desktop/laptop access to my dashboard, which makes quick changes to the website difficult.
- Industry: Photography
- Company size: Self Employed
- Used Monthly for 2+ years
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Review Source
Overall rating
- Value for Money
- Ease of Use
- Customer Support
- Likelihood to recommend 6.0 /10
A great product (though I found something better)
Reviewed on 2022/08/23
Format served me well and provided very good customer service. I used it happily for a small number...
Format served me well and provided very good customer service. I used it happily for a small number of years albeit at a fairly simple level. It allowed me to share galleries that provided a reasonable user experience for my clients and to promote my business with an attractive website.
Pros
I settled on Format because it offered most features I was looking for at an acceptable price point. At the time I was looking mainly for a way to share galleries with clients for review. What I liked most was the ability to customise templates via HTML.
The customer service from Format was very good.
Cons
The e-commerce functionality did not meet my needs at the right price point, and I found the configuration options for client galleries limiting.
It's important to note that I last used Format close to 2 years ago.
- Industry: Photography
- Company size: Self Employed
- Used Weekly for 2+ years
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Review Source
Overall rating
- Value for Money
- Ease of Use
- Customer Support
- Likelihood to recommend 9.0 /10
I have been using Format for quite some time now and still think its the best option for me.
Reviewed on 2017/09/12
The ability to easily customize and update my website without hiring out someone to do so.
The ability to easily customize and update my website without hiring out someone to do so.
Pros
I love that it is quick and easy. I can change anything I need to in a matter of seconds. I love that the format team is always making improvements and doing their best to keep the user interface simple while giving their customers what they ask for.
Cons
I think there could be more plan options. I recently had to upgrade my website because I was going over in image count due to a recent shoot I was proofing for a client. I was shocked at the huge jump in price just for more image count. Not a whole lot of bang for the amount of bucks ($$$) there. I'll be downgrading again as soon as my client is done proofing their shoot.
I would like to see format increase the amount of themes available. I feel as though what I am using currently is *almost* what I want. But there are more things I would like to change but simply cannot. I would love to be able to create custom gallery sections, just like you are able to fully customize other pages (about pages, text sections, contact pages). I would also love to see some slideshow options - I want a rotating image section on my homepage and on my about page!
- Industry: Consumer Services
- Company size: 11–50 Employees
- Used Daily for 2+ years
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Review Source
Overall rating
- Value for Money
- Ease of Use
- Customer Support
- Likelihood to recommend 8.0 /10
Format
Reviewed on 2019/12/04
Overall I’ve had for Matt for years and I’ve never had an issue with a customer support is speedy ...
Overall I’ve had for Matt for years and I’ve never had an issue with a customer support is speedy I haven’t gotten to meet up with any issues I may have
Pros
What I like the most is that it is extremely User-friendly. Setting it up your self explanatory. Nice modern layout
Cons
What I find most difficult is using it on a cellular device. On the computer it is quite easy to maneuver. However on his cell phone somethings need to be changed as far as downloading pictures
Alternatives Considered
Squarespace- Industry: Photography
- Company size: Self Employed
- Used Daily for 2+ years
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Review Source
Overall rating
- Value for Money
- Ease of Use
- Customer Support
- Likelihood to recommend 10.0 /10
I love using Format! The themes are clean and they always try to improve their product.
Reviewed on 2017/09/12
It's always up to date, and I don't have to worry about trying to code myself. Most importantly, I...
It's always up to date, and I don't have to worry about trying to code myself. Most importantly, I have a modern, professional site to send potential clients that I can be proud of.
Pros
I really like how they upgrade and add new options continuously. Great support is there when you need it, and fairly quick as well. They added proofing, which was so important for me, and recently added some helpful tools like batch moving within the proofing category. This literally saves me hours of time. The themes are clean and versatile. If I want to have a change, it's really quick and simple to move to another theme. I really like that I can incorporate video, makes for a more interesting site for viewers.
Cons
I really don't have anything I dislike, except that I'm in Toronto, and that's their home base, however, I have to pay in US funds.
- Industry: Media Production
- Company size: Self Employed
- Used Daily for 2+ years
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Review Source
Overall rating
- Value for Money
- Ease of Use
- Customer Support
- Likelihood to recommend 10.0 /10
Easy to update and great SEO functionality
Reviewed on 2017/09/25
Ease of use, easy to understand and modify, great customer service very fast and very clear in...
Ease of use, easy to understand and modify, great customer service very fast and very clear in their instructions.
Pros
I love its graphic style and easy user interface, it is easy to design your website by quickly reviewing your changes.
Cons
The inability to have different sorts of galleries within one website- I would like to display my images in different ways on different pages. I would also like to be able to link to individual galleries by clicking on a single image as opposed to that just bringing up that single image.

- Industry: Photography
- Company size: Self Employed
- Used Monthly for 2+ years
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Review Source
Overall rating
- Value for Money
- Ease of Use
- Customer Support
- Likelihood to recommend 10.0 /10
Amazing- Easy, fluid, modern, perfect way to customize my online photography portfolio
Reviewed on 2017/09/22
beautiful website, a great website to represent my photography
beautiful website, a great website to represent my photography
Pros
-easy to use -amazing customer service -expanding template gallery -shop feature -the way "photo galleries" look -always being updated and improved
- Industry: Photography
- Company size: Self Employed
- Used Weekly for 2+ years
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Review Source
Overall rating
- Value for Money
- Ease of Use
- Customer Support
- Likelihood to recommend 10.0 /10
The Format system allowed me to finally concentrate on images, not site maintenance.
Reviewed on 2017/09/18
I started building websites in 1995, cut and paste using Windows notepad. I worked my way up...
I started building websites in 1995, cut and paste using Windows notepad. I worked my way up through HTML, WYSWYG, Dreamweaver, the lot. I finally grew tired of the maintenance, just wanting to do what I do best... photography. Format offered the elegance and simplicity I was looking for after reviewing many different options (Squarespace, Wix, many others). Oddly enough, I am from Toronto, but am now based in Nairobi, Kenya, but wasn't aware Format was in my former hometown around the corner from where I lived. Canadian expertise.
Pros
Clean designs. Easy to upload and curate images. Provides an all-in-one package for any professional. Galleries, blogs, customization of presentation. Easy for viewers to navigate and professional content display. It allows me to spend little time on website updates and more time on creating content. Viewers appreciate the simplicity.
Cons
Not too many cons. Maybe some meta info on the files (file names and dates). Multiple windows would be nice to drag and drop from different pages/galleries, make it easier to move files. And maybe an archive function for protection.
- Used Daily for 2+ years
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Review Source
Overall rating
- Value for Money
- Ease of Use
- Customer Support
The overall experience using Format.com is incredible. From A-Z they have every aspect covered!
Reviewed on 2017/09/12
Pros
That it's easy to use. I love the professional look of the themes but most importantly, I love the price point! If it was more money - it probably wouldn't be worth it but with the price point now in comparison to SquareSpace and other sites - its the best! I LOVE that it's a Canadian Company!
Cons
It has a few bugs with editing. I also wish the page designs were much for customizable! I wish that each page was able to have a separate "design theme". Sometimes certain galleries and projects deserve or need different designs or gallery viewings! Its limited for the entire website to one theme and type of gallery viewer!
- Used Daily for 2+ years
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Review Source
Overall rating
- Value for Money
- Ease of Use
- Customer Support
Fantastic and amazing website builder that within a few clicks its professional.
Reviewed on 2017/09/12
Pros
My friend told me about Format after i needed to find a decent website builder to show my work and they weren't wrong. Three months later of hard building I had the best possible site to show my art and the hits have been amazing.
Its easy, fast and so clear and shows all styles for everyone that wants a professional website.
Text fonts, tones and unlimited pages and amazing colours and templates.
I would not suggest any other website builder then Format.
Cons
I do wish it would also offer a free usage for beginners or students who cannot afford to pay a month charge.
- Industry: Photography
- Company size: Self Employed
- Used Daily for 2+ years
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Review Source
Overall rating
- Value for Money
- Ease of Use
- Customer Support
- Likelihood to recommend 10.0 /10
Easy to navigate and use, creating pages and adding items really is a breeze.
Reviewed on 2017/09/13
I got a really sweet portfolio with Format. Enough said!
I got a really sweet portfolio with Format. Enough said!
Pros
The accessibility, navigationsystems, the themes and clean UI/User Interface is what makes Format easy to use. What I do love the most with Format is how easy it is to create the pages you truly dream of.
Cons
Some pages won't show up in the correct order. An example would be:
The pages come up alphabetically in the "Pages" menu, but when you want to import images or pick a site to link up, the pages in the menu would show the pages in "oldest to newest" order. Quite confusing at first, but I can get used to it.
- Industry: Photography
- Company size: Self Employed
- Used Weekly for 2+ years
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Review Source
Overall rating
- Value for Money
- Ease of Use
- Customer Support
- Likelihood to recommend 9.0 /10
A very good website builder, easy to operate and navigate for my clients.
Reviewed on 2017/09/12
Client Proofing, I can actually send the photos directly to my clients to request feedback instead...
Client Proofing, I can actually send the photos directly to my clients to request feedback instead wasting my time through Dropbox or WeTransfer
Pros
Multiple themes that designed to show case my portfolio. I've been using slideshow themed to showcase my portfolio to my clients, and most of them found that my portfolio site is very easy to navigate.
Cons
All I can say this software is almost flawless. I think the 14-day trial is way too short for some of the first time portfolio builders. In my own opinion, I think trial day should be a at least 30 days because I spent more than a week just designing the layout how I wanted.
- Industry: Arts & Crafts
- Company size: Self Employed
- Used Daily for 2+ years
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Review Source
Overall rating
- Value for Money
- Ease of Use
- Customer Support
- Likelihood to recommend 9.0 /10
I'm very happy with Format, being a user for many years!
Reviewed on 2017/09/20
It helps me show my work to the world and connect with like minded people. Also helps me with...
It helps me show my work to the world and connect with like minded people. Also helps me with ethics's business side of what I do.
Pros
User friendly, straight forward and clean. Anyone with min understanding of how to create a website can use and navigate it.
Cons
More options in designs and themes. Would love to see some new and exciting options, like when you can just roll the pages down instead of clicking and going to another page and...
- Industry: Photography
- Company size: 2–10 Employees
- Used Daily for 2+ years
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Review Source
Overall rating
- Value for Money
- Ease of Use
- Customer Support
- Likelihood to recommend 10.0 /10
Great Website, I love the options.
Reviewed on 2017/09/13
My website drives sales, and allows me to show my work to my customers.
My website drives sales, and allows me to show my work to my customers.
Pros
I like the templates in Format and the ability to be able to use them and customise the different options. I like the way they work on mobiles and different formats.
Cons
I don not like the way the Videos are embedded on either Youtube or Vimeo, I would like them to be native to format. Also better options for Video style formats.
- Industry: Hospital & Health Care
- Company size: Self Employed
- Used Daily for 2+ years
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Review Source
Overall rating
- Value for Money
- Ease of Use
- Customer Support
- Likelihood to recommend 10.0 /10
Format makes web page creating so easy! I love how I can easily update and make changes on my...
Reviewed on 2017/09/12
I have total control over my web page anytime.
I have total control over my web page anytime.
Pros
The crisp design and layout! I love how easy it is to upload images. This system is easy to use and I am not a tech person. I truly believe I'm getting an awesome value for my money!
Cons
I would like to have stats about visits to my page and useage. I need to know who is visiting my page and how.
- Industry: Design
- Company size: Self Employed
- Used for 2+ years
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Review Source
Overall rating
- Value for Money
- Ease of Use
- Customer Support
- Likelihood to recommend 10.0 /10
Very easy interface and beautiful designs let me focus on my own projects, instead of web...
Reviewed on 2017/09/18
Format is wildly easy to use, with beautiful templates to choose from, and an unimaginably large...
Format is wildly easy to use, with beautiful templates to choose from, and an unimaginably large breadth of customization an artist can utilize. I host two of my websites on Format, and will likely never go back! I appreciate the frequent updates, and occasional emails and "tips" the team sends out.
Pros
The interface is very easy and intuitive, but still offers ways to customize templates to fit your needs. I had found other web building sites daunting, but Format is clean, professional, and lets me focus on actually doing art, instead of biting my nails over web design. I appreciate the frequent updates, and very fast customer service.
Cons
The price could be a deterrent to some people, but honestly, I'll probably never move my two websites to a different host.
- Industry: Fine Art
- Company size: Self Employed
- Used Daily for 2+ years
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Review Source
Overall rating
- Value for Money
- Ease of Use
- Customer Support
- Likelihood to recommend 9.0 /10
Using format since long time and still satisfied comparing it with others internet tools
Reviewed on 2017/09/19
More visibility
More visibility
Pros
The possibility to change site style so rapidly and yearly subscription as well is a great opportunity to review your work
Cons
What I think must be improved is the flexibility in fonts choise and the quantity as well; also the pictures positioning should be more simple and with more options
- Used Daily for 2+ years
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Review Source
Overall rating
- Value for Money
- Ease of Use
- Customer Support
Format always comes through, from UX to support to innovation of an already great product.
Reviewed on 2017/09/12
Pros
They constantly innovate to enrich the client & end user experience. They help when needed and staff are awesome.
Value for money is a no-brained with Format: it is excellent.
Cons
There is very little to say about the downside of this software. I love it and would change.nothing about it.
- Industry: Photography
- Company size: Self Employed
- Used Weekly for 2+ years
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Review Source
Overall rating
- Value for Money
- Ease of Use
- Customer Support
- Likelihood to recommend 10.0 /10
I found the Format software by chance, while visiting the page of a photographer, friend of...
Reviewed on 2017/09/13
A lot of people got connected with my works and received positive messages about my page.
A lot of people got connected with my works and received positive messages about my page.
Pros
The easyness of approach in the construction of a webpage available for people like me, that know nothing about html language or programming. The possibility of choosing between different themes to give the best professional look at the galleries showing my photographic works.
Cons
There are very few things that I like the least of this software, mostly technical.
But as I wrote above I have little knowledge of programming.
Would love to have more flexibility in fonts and writing parts. And more possibilities to create a cover to start the webpage.
- Industry: Photography
- Company size: Self Employed
- Used Weekly for 1+ year
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Review Source
Overall rating
- Value for Money
- Ease of Use
- Customer Support
- Likelihood to recommend 9.0 /10
It does what it shows you and it doesn't change the rules without notifying beforehand
Reviewed on 2017/09/12
Exposure and acknowledgement plus some very interesting invitations and opportunities.
Exposure and acknowledgement plus some very interesting invitations and opportunities.
Pros
Usability is key in the template designs and it gives me freedom of polishing the design to my own needs. The information/help is good and I think the helpdesk chat is very good. I'm always taken seriously and the answers are always straight and not packed in commercial sales type wording. Compared to the big other sites they don't change things dramatically into something I don't need or pay for. It's value for money.
Cons
ssl is still not available but it's on the list of high priority. Sometimes photos loading time is a bit too slow on broadband lines and 4g. Some of the design tweaking brings in some trial and error which slows down the proces but I can live with that.
- Industry: Photography
- Company size: Self Employed
- Used Weekly for 2+ years
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Review Source
Overall rating
- Value for Money
- Ease of Use
- Customer Support
- Likelihood to recommend 9.0 /10
I found Format easy to use and the customer service chat excellent.
Reviewed on 2017/09/12
I actually managed on my own without being tech savvy to make two websites for my business without...
I actually managed on my own without being tech savvy to make two websites for my business without suffering
Pros
Easy to set up and nice templates and they set up and linked my domain name that I found extremely helpful
Cons
Format is easy to use with nice templates but the ease is also because the choices of things you can control are limited this for me was mostly an asset so I did not get lost in a sea of choices but a pity I could not implement a few more design features like centering text in the additional text boxes, making a subtitle in a special font and adding call to action buttons
- Industry: Photography
- Company size: Self Employed
- Used Daily for 1+ year
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Review Source
Overall rating
- Value for Money
- Ease of Use
- Customer Support
- Likelihood to recommend 8.0 /10
Awesome!
Reviewed on 2017/09/12
Pros
I love that it's so easy to use! I'm not great with graphic design & all that tech stuff but I was able to make a nice looking website on my own. And when I needed help someone was always available & if not they got back to me quickly
Cons
I can't integrate custom fonts. For some of my pages I'd like to use fonts that I've purchased for a more customized look