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80 Reviews
- Industry: Computer Software
- Company size: 2-10 Employees
- Used Daily for 6-12 months
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Review Source
Overall rating
- Value for Money
- Ease of Use
- Customer Support
- Likelihood to recommend 10.0 /10
Tracking Marketing Campaigns Has Become Way Simpler
Reviewed on 2021/02/12
I use Whatagraph to monitor the performance of my campaigns in real-time. It's very convenient that the tool automatically picks the numbers from all connected social media, SEO, email marketing, and paid advertising sources. You connect all these ones and then just have access to all necessary data in one place, which saves tons of effort and hours of time.
The reports are so simple and visual that everyone having zero marketing background can easily read and understand the numbers.
I like the possibility to build tailored, branded reports, change colors, add custom logos or domains. This looks very professional.
Besides, the flexibility of the tool is awesome. You can create performance reports for channels individually or blend data from different sources (channels or accounts), use handy templates, or build the report from scratch.
Pros
- The tool automatically collects data from all connected sources, so you don't have to do anything manually.
- It offers seamless integrations with all possible resources you can think of including Facebook, Facebook Ads, Twitter, LinkedIn, Google Analytics, and more.
- It's really easy to create reports in Whatagraph, with their pre-made templates, crafting a report had never taken me more than 10 minutes.
- Turns complex numbers into a visually appealing, easy-to-read performance report (with custom brand colors, logos, etc.) + you can create reports for channels individually or mix data from multiple sources.
- You can easily share the reports with colleagues by providing them a link to collaborate and work on one report at the same time.
Cons
Didn't find any significant drawbacks to mention here.
- Industry: Marketing & Advertising
- Company size: 2-10 Employees
- Used Monthly for 1+ year
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Review Source
Overall rating
- Value for Money
- Ease of Use
- Customer Support
- Likelihood to recommend 10.0 /10
Top notch customer service and functionality
Reviewed on 2020/01/20
- increase transparency with clients (high priority for my business)
- decrease in time spent on reports
- automatic reports emailed to me first
- faster to navigate than some of the native platforms' analytics (i.e. Google Analytics, GMB)
Pros
I've been using Whatagraph for a about a year, and it's simply the best. It saves me SO much time while simultaneously making beautiful looking reports that always impress my clients. The reason I initially chose it over other programs was due to how many platforms it can connect to to create a single report and the vast metrics you could report and customize to the needs of each client. Reports that used to take hours now take me 20 min or less and look stunning.
The reason I've stuck with them for so long though is their customer service is bar none. Occasionally there's a very specific stat I'd like to be able to pull that I have to research manually. Most recently, this meant pulling hashtag information in order to capture information about client events. I looked into so many programs and couldn't find 1 program that did it all, even the top programs available for Instagram stats like Iconosquare and TalkWalker. I contacted Whatagraph support and they sent me a detailed email asking questions about what I'd like to see in the feature. A month or so later, they emailed me back saying they created the feature I requested! I'm totally blown away! The developer even made a little video to show me how it works. You just don't get customer service like this anywhere else.
Cons
It's a little pricey for small businesses, but considering how much time it's saved me it's been 100% worth it. I would like to upgrade to the white label version soon, but haven't due to the price.
- Industry: Marketing & Advertising
- Company size: 51-200 Employees
- Used Weekly for 6-12 months
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Review Source
Overall rating
- Value for Money
- Ease of Use
- Customer Support
- Likelihood to recommend 5.0 /10
Good value for your money.
Reviewed on 2019/10/01
Pros
- User-friendly interface.
- Easy to add accounts and various channels.
- Ability to increase the number of sources for your team without the need to contact support (upgrade your membership).
- Automated reports.
- Email notifications in case one of the sources get disconnected.
Cons
- The company is located in Europe and doesn't have 24/7 support. For someone working from Canada's West Coast, it is incredibly hard to get a timely response and support.
- Troubles with connecting social media channels due to various APIs. Even if the source is connected, there is no guarantee that it will not be disconnected for no reason.
Response from Whatagraph
Thanks so much for your feedback, Adina! A 24/7 support is definitely something that we've been considering and will hopefully implement next year as the company grows. As for the API disconnects working super hard on fixing that as we know how much frustration it causes. It's hard to control what happens on the third-party's side, eg. Facebook, but we're absolutely aware of the issue as are trying to find other ways to prevent it from happening.
- Industry: Marketing & Advertising
- Company size: 11-50 Employees
- Used Daily for 1+ year
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Review Source
Overall rating
- Value for Money
- Ease of Use
- Customer Support
- Likelihood to recommend 9.0 /10
Maximize data potential
Reviewed on 2021/02/19
We started to use this tool around two years ago, and at that moment, the situation was not pleasant. My team was making print screens, many excel sheets and sadly, a lot of human mistakes in the reporting process. We needed a solution and chose Whatagraph as it seems like a really attractive startup, really excellent customer support and a vision of where the product is heading.
Pros
My favorite function is automation - you can set your reports for a specific date and time and be sure that clients will receive them on time and with the newest information. Also, there is quite a various reports library that you can use for the general reports and campaigns. This is also very helpful, as my team just adds channels and in seconds receives a report which you can send. This is a real time saver. I would not imagine my life without this tool.
Cons
As we are long-time users - there were many bugs on the way in the past. Of course, customer support was always here to help, I think they honestly care to solve the problems, but still, the bugs bother you at that moment.
- Industry: Marketing & Advertising
- Company size: 11-50 Employees
- Used Weekly for 6-12 months
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Review Source
Overall rating
- Value for Money
- Ease of Use
- Customer Support
- Likelihood to recommend 10.0 /10
They Hear Suggestions AND Implement Them!
Reviewed on 2019/10/08
Pros
When I have had questions or asked if an option was available and it wasn't, the Whatagraph team took actual interest in what I was trying to do and went above and beyond to help me and also added in the feature that I was specifically looking for to make my report even better for my clients. I've never felt more heard from a company in all my life, seriously, it was awesome that they took my suggestion and actually did it.
Cons
There were some small things that I didn't prefer when I first started to use this platform, but as time has gone on, everything that I didn't prefer was updated and is no longer an issue. This platform is very comparable to others in regards to features, however, this platform is the most budget and user-friendly.
Alternatives Considered
TapClicksResponse from Whatagraph
Thank you so much for the nice words, Theresa! Hope we'll continue to meet your expectations going forward :) And always feel free to reach out.
- Industry: Broadcast Media
- Company size: 11-50 Employees
- Used Weekly for 1-5 months
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Review Source
Overall rating
- Value for Money
- Ease of Use
- Customer Support
- Likelihood to recommend 6.0 /10
Beautiful but not optimal
Reviewed on 2019/09/25
Great help from the team, but I only keep Whatagraph for an accessory use for now (small reports on a given campaign).
Pros
- Simple reports fast to build
- Good looking widgets
- great support team (big up to reps)
Cons
- not enough freedom in the size and design of widget
- no choice of landscape format
- not enough data available
- No enough freedom in the number of rows and columns in one chart.
- INCREDIBLY COMPLICATED in term of choosing of dates (multicalendar)
Alternatives Considered
Google Data StudioReasons for Switching to Whatagraph
I continue using Data studio when I design more sophisticated graphsResponse from Whatagraph
Thanks so much, Alexandre! Passing this on to our product development team. I know they're looking at the multicalendar feature very closely, so we should have more intuitive functionality pretty soon.
- Industry: Marketing & Advertising
- Company size: 2-10 Employees
- Used Daily for 6-12 months
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Review Source
Overall rating
- Value for Money
- Ease of Use
- Customer Support
- Likelihood to recommend 10.0 /10
Time-saving agency reporting with fantastic customer service
Reviewed on 2022/08/31
Fantastic! Before Whatagraph we were using spreadsheets and downloading data from social media channels. Whatagraph has easily reduced the amount off time we spend on reports each week and month, allowing us to focus on insights and recommendations.
Pros
Integrations with all the main social media channels we use for clients has provided some fantastic time-savings. This, alongside incredible customer service and relative ease of use, is what I like most about it.
Cons
Having to manually download some data and use spreadsheets for some channel metrics (Twitter specifically) is very annoying but I understand that is an API issue that Whatagraph probably can't do much about. I'd also like to have slightly more flexibility on report design.
- Industry: Marketing & Advertising
- Company size: Self Employed
- Used Weekly for 6-12 months
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Review Source
Overall rating
- Value for Money
- Ease of Use
- Customer Support
- Likelihood to recommend 9.0 /10
The COMPLETE Reporting Solution
Reviewed on 2019/10/07
Overall, Whatagraph continues to serve my reporting needs better than anything else available. And I regularly research... Love it!
Pros
Connecting all my client systems into one, high quality report is a huge time-saver.
Cons
I would like more control over my reports - Moving into separate client folders would be appreciated.
Alternatives Considered
Google CloudReasons for Choosing Whatagraph
Scope of integrations, flexibility of design and the support available is fantastic!Response from Whatagraph
Amazing to hear that, Kevin! Working hard on meeting your expectations and delivering something new and more powerful so you'd enjoy Whatagraph even more.
- Industry: Marketing & Advertising
- Company size: 51-200 Employees
- Used Daily for 2+ years
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Review Source
Overall rating
- Value for Money
- Ease of Use
- Customer Support
- Likelihood to recommend 7.0 /10
Whatagraph Review
Reviewed on 2022/08/10
Pros
Customer service team is always available to help out and explain things.
Cons
I would like better visualizations in graphs
- Industry: Graphic Design
- Company size: 11-50 Employees
- Used Daily for 6-12 months
-
Review Source
Overall rating
- Value for Money
- Ease of Use
- Likelihood to recommend 7.0 /10
Great if you are heavily attached to SM
Reviewed on 2018/09/20
Pros
If you run a Social Media Agency this is THEE program to have. However, if you are not heavily attached to SM then it's true value may be lost. I love the interface and the ease of use. It has a ton of great analytics and they email you reports that would be super valuable if you were an agency that managed social media accounts
Cons
This is probably the gold standard social media tracking. I think it is a fantastic program.
- Industry: Marketing & Advertising
- Company size: 2-10 Employees
- Used Monthly for 2+ years
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Review Source
Overall rating
- Value for Money
- Ease of Use
- Customer Support
- Likelihood to recommend 10.0 /10
Client Reporting Made Easy and Visually Pleasing
Reviewed on 2019/11/26
Very pleasing. Easy to use, clean reports, automation at it's finest!
Pros
I like the automation I can do with Whatagraph, I can deliver weekly updates to my clients and the reports look splendid. My clients are loving it and commend me for spending time collecting datas and making such beautiful and clean reports when Whatagraph helps me automate most of this workflow!
Cons
All the features are working fine, if I have to recommend something for improvement it would be that they can add more new features more frequently. I don't see why they cannot dominate the market with such solid platform.
Response from Whatagraph
Thanks, Ricky! We have some exciting releases planned for 2020 so stay tuned and hopefully, we'll take down the market together :)
- Industry: Marketing & Advertising
- Company size: 2-10 Employees
- Used Weekly for 1+ year
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Review Source
Overall rating
- Value for Money
- Ease of Use
- Customer Support
- Likelihood to recommend 9.0 /10
Very ease of use and great support
Reviewed on 2020/01/22
I am very satisfied with Whatagraph. It's an easy to use software, has lots of integrations, lots of visualization and if you have a question you get instant great answers.
Pros
Whatagraph is easy to use and lots of integrations
Cons
I work for several clients and it's not easy to adjust the templates with the correct branding.
- Industry: Marketing & Advertising
- Company size: 51-200 Employees
- Used Weekly for 1-5 months
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Review Source
Overall rating
- Value for Money
- Ease of Use
- Customer Support
- Likelihood to recommend 10.0 /10
Whatagraph - awesome for social media ads reports
Reviewed on 2020/06/08
Pros
Functionality - there is all we need for Facebook ads reports (all metrics including custom conv. and diffrent atributtion models), support is really helpful, problem solving and fast answering, we really like it. No problem for them to ad special functionality if we need it.
Cons
For now nothing. Everything seems to be great.
- Industry: Farming
- Company size: 10 000+ Employees
- Used Weekly for 6-12 months
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Review Source
Overall rating
- Value for Money
- Ease of Use
- Customer Support
- Likelihood to recommend 9.0 /10
Awesome and Convenient
Reviewed on 2019/10/10
Pros
Easily accessible when you need to check up on your digital platforms performances on-the-go.
Cons
For multi-source in the formula table, you can't seem to see which source is it pointing from and this often tends to bring a confusion wondering if you've/not added the source to the formula.
Response from Whatagraph
Thanks so much, Marvin! Working on streamlining the multi-source functionality. If you ever have any suggestions, let me know.
- Used Daily for 1-5 months
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Review Source
Overall rating
- Value for Money
- Ease of Use
- Customer Support
Great for metric and trend monitoring
Reviewed on 2018/04/14
Pros
Nice software for customizing instantly sharable reports of your website data. You can set up auto-email delivery which is great for monitoring your key operational measures. They offer a free trial so give it a spin.
Cons
Not a true data analysis tool. If you want to drill into your data and get a deeper understanding look elsewhere.
- Industry: Information Technology & Services
- Company size: 11-50 Employees
- Used Daily for 1-5 months
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Review Source
Overall rating
- Value for Money
- Ease of Use
- Customer Support
- Likelihood to recommend 10.0 /10
Great value for money
Reviewed on 2021/02/26
Pros
There's value here for every member of the marketing team.
Informative graphs, all information can be displayed visually, easy to interpret.
Easy to set up.
Cons
Some integrations are missing, like Pinterest and some other data-based marketing tools.
- Industry: Marketing & Advertising
- Company size: 11-50 Employees
- Used Monthly for 1+ year
-
Review Source
Overall rating
- Value for Money
- Ease of Use
- Customer Support
- Likelihood to recommend 10.0 /10
Whatagraph
Reviewed on 2019/09/20
Using Whatagraph has helped show clients the value of the marketing we are doing for them, while easily showing them all the stats they care about. I also love that whenever I have a question/issue, the whatagraph support team is quick to get back to me with an answer/solution.
Pros
I really like the ability to integrate all the platforms I market to, into one easy to read report for my clients.
Cons
Nothing stands out as a dislike, it is expensive but worth it.
Response from Whatagraph
Thanks for the review, Ashley! Appreciate your loyalty and kind words.

- Industry: Marketing & Advertising
- Company size: 11-50 Employees
- Used Weekly for 1-5 months
-
Review Source
Overall rating
- Ease of Use
- Customer Support
- Likelihood to recommend 10.0 /10
Huge time savings with reports for clients
Reviewed on 2019/10/28
This software has reduced the time we use to spend in reporting dramatically. It is really easy to use. I would recommend this without hesitation.
Pros
This software is really easy to use, ver user friendly. I like the interface and has really help the agency to save time in reporting for clients.
Cons
There are a few glitches that i have found. Also some limits with functions, for example in reporting the call details from Google Ads, there is a limit of 100 calls.
Response from Whatagraph
Hey, Ignacio! Thanks so much for the review. Always feel free to drop us a line whenever you encounter a bug or a glitch of any sort our team will immediately take a look at it.
- Industry: Marketing & Advertising
- Company size: 11-50 Employees
- Used Monthly for 1+ year
-
Review Source
Overall rating
- Value for Money
- Ease of Use
- Customer Support
- Likelihood to recommend 10.0 /10
Reporting made for human eyes
Reviewed on 2019/12/01
Pros
The visual representation of numbers and complicated statistics is a treat to the eyes, makes for easy understanding by the average business owner and its a breeze to set up once and forget it. The automated delivery of the reports over email means there is one less tool to go and log in to.
Cons
Not faced any challenges so far while using the tool.
- Industry: Marketing & Advertising
- Company size: 11-50 Employees
- Used Monthly for 6-12 months
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Review Source
Overall rating
- Value for Money
- Ease of Use
- Customer Support
- Likelihood to recommend 7.0 /10
Good reporting software, instant responses from Customer Service team
Reviewed on 2019/10/10
We do our monthly reports for our clients with whatagraph. Best tool we've used so far.
Pros
Instant responses on chat from the whatagraph team, always very helpful and on hand.
Cons
Can be quite glitchy sometimes and takes a while to get used to.
Response from Whatagraph
Thanks so much for your feedback, Charlotte! We're aware of the glitches and are constantly working to make sure they don't reappear again. Feel free to reach out if you ever encounter some prioblems.

- Industry: Marketing & Advertising
- Company size: Self Employed
- Used for 1-5 months
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Review Source
Overall rating
- Value for Money
- Ease of Use
- Customer Support
- Likelihood to recommend 6.0 /10
Quick visual reports, ideal for local businesses
Reviewed on 2019/12/02
Pros
Quick and visual reports. Templates are really useful, and you can customize it with your own widgets.
Cons
Not so flexible and powerful as Data Studio. Expensive is we consider the value for money. I miss more source integrations.
Response from Whatagraph
Hey, Jordi! Thanks for your review. We agree, Data Studio offers flexibility like no other, but it does require a high level of skill working with spreadsheets, whereas Whatagraph helps you aggregate and visualize data in a really simplistic manner.
As for the integrations, we're always happy to hear your suggestions! Let us know via the live chat on our site
- Industry: Online Media
- Company size: 11-50 Employees
- Used Monthly for 1+ year
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Review Source
Overall rating
- Value for Money
- Ease of Use
- Customer Support
- Likelihood to recommend 7.0 /10
Reporting made easy
Reviewed on 2022/08/23
Pros
I liked how user-friendly this software is.. Very useful and helpful for my monthly reporting I can easily pull all the data I needed for my reports. Great customer service.
Cons
Sources keeps disconnecting for no reasons.
- Industry: Marketing & Advertising
- Company size: 11-50 Employees
- Used Monthly for 6-12 months
-
Review Source
Overall rating
- Value for Money
- Ease of Use
- Customer Support
- Likelihood to recommend 7.0 /10
High quality, visual based reporting software. Highly recommend
Reviewed on 2019/10/03
Pros
The modern style and visual focus are great to illustrate performance to clients.
Cons
I don't believe there's anything major. I would prefer more integration with ecommerce analytics.
Response from Whatagraph
Thanks so much, Ronnie! Working on a couple of new integrations as we speak :) Will update you once they're out.
- Industry: Marketing & Advertising
- Company size: 11-50 Employees
- Used Monthly for 6-12 months
-
Review Source
Overall rating
- Value for Money
- Ease of Use
- Customer Support
- Likelihood to recommend 10.0 /10
Easy reporting software
Reviewed on 2021/03/20
Good, customer support really helped a lot.
Pros
Easy to start and use. A good way to optimize and automate your reporting routine.
Cons
The amount of features could be frustrating at times.
- Industry: Internet
- Company size: 2-10 Employees
- Used Weekly for 1-5 months
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Review Source
Overall rating
- Value for Money
- Ease of Use
- Customer Support
- Likelihood to recommend 10.0 /10
Great software, helped me a ton!
Reviewed on 2021/02/12
Pros
The ability to create streamlined reporting was crucial for me.
Cons
I found one small bug when I started using it, but it was fixed within weeks. Other than that, nothing!