Adalysis Reviews
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94 Reviews

- Industry: Computer Software
- Company size: 2–10 Employees
- Used Daily for Free Trial
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Review Source
Overall rating
- Value for Money
- Ease of Use
- Customer Support
- Likelihood to recommend 10.0 /10
Best tools for PPC management
Reviewed on 2023/11/09
I really appreciated the technical support that always answered my queries quickly and accurately.
I really appreciated the technical support that always answered my queries quickly and accurately.
Pros
Well organised and very intuitive. Comprehensive with many useful training resources. With this tool you save a lot of time in the campaign optimisation phase and don't forget anything.
Cons
At the moment, I have not experienced any particular problems or lack of important functions. I therefore have nothing to report.
- Industry: Business Supplies & Equipment
- Company size: 201–500 Employees
- Used Daily for Free Trial
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Review Source
Overall rating
- Value for Money
- Ease of Use
- Customer Support
- Likelihood to recommend 8.0 /10
A Simple Yet Effective Management System
Reviewed on 2024/01/02
Overall we have had a great experience with this software, it has helped us increase our quality...
Overall we have had a great experience with this software, it has helped us increase our quality score and we are looking forward to using it in the new year since we move over from our old software.
Pros
Adalysis has a very simple to use user interface and is filled with useful information. The software offers detailed performance tracking that can help improve your quality score whilst offering suggestions to improve other metrics. Automation and A/B split testing are essential to get the most out of your PPC accounts, Adalysis offers an effective solution.
Cons
The only con is that the data only gets updated once a day. This means for active PPC managers who make a lot of changes may need to wait before they can see any impacted or updated information.
- Industry: Marketing & Advertising
- Company size: 11–50 Employees
- Used for Free Trial
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Review Source
Overall rating
- Value for Money
- Ease of Use
- Customer Support
- Likelihood to recommend 5.0 /10
A Robust Google Ads Tool With A Difficult Interface
Reviewed on 2019/07/16
It did a good job of analysis regarding our Ads account, but ad management through the tool didn't...
It did a good job of analysis regarding our Ads account, but ad management through the tool didn't function in a way we were looking for.
Pros
Adalysis was very robust in its functionality
Cons
The tool's interface is difficult to get up and going on
- Industry: Marketing & Advertising
- Company size: 2–10 Employees
- Used Monthly for 1-5 months
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Review Source
Overall rating
- Value for Money
- Ease of Use
- Customer Support
- Likelihood to recommend 8.0 /10
Efficient tool for hygiene in Google Ads accounts
Reviewed on 2024/12/17
i like it, but i can probably do more with it then just hygiene in the accounts but i would not...
i like it, but i can probably do more with it then just hygiene in the accounts but i would not know how it can benefit me in other ways.
Pros
the fact it checks hygiene in the accounts.
Cons
the pricing, it's just too expensive, also because you pay monthly whilst i do not use it every month.
Response from Adalysis
Hi Marijn,
Thank you for your review. We're glad to hear you like using Adalysis! You're absolutely right, there's a lot more you can do than just account hygiene. Our pricing is based on all of our 40+ PPC management tools.
If you'd like any help with exploring new parts of the platform, please get in touch (https://adalysis.com/contact/). You may also find our help center content useful, too (https://support.adalysis.com/support/solutions/1000119683).
Best wishes from Adalysis
- Industry: Marketing & Advertising
- Company size: Self Employed
- Used Daily for Free Trial
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Review Source
Overall rating
- Value for Money
- Ease of Use
- Customer Support
- Likelihood to recommend 10.0 /10
Great for Audit & Time Savings with Ongoing PPC Management
Reviewed on 2024/02/23
The experience is top-notch. I knew about it from another agency where I worked, and Ioved it as a...
The experience is top-notch. I knew about it from another agency where I worked, and Ioved it as a tool to A/B test creative.
Pros
I love everything about this tool. It's literally a needle in a haystack. I almost don't want to write this review because it can give a competitive edge to other agencies. I love the audit tool, the budget pacing, bidding tool, and the most essential - the A/B testing functionality.
Cons
The only thing that I don't like is that you aren't able to truly customize the audit reports that are generated. The audit reports are still very helpful in terms of reducing the labor required to complete these projects.
- Industry: Nonprofit Organization Management
- Company size: 2–10 Employees
- Used Daily for Free Trial
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Review Source
Overall rating
- Ease of Use
- Likelihood to recommend 5.0 /10
Good for ongoing management - still requires logging into Google Ads
Reviewed on 2024/06/17
Pros
Simplified tasks quickly and gave great advice on reaching goals related to buget, clicks, etc by making changes such as shared budgets. Also provided quick wins by alerting me to things like duplicated keywords when managing many ad groups.
Cons
More revisions are needed for the auto-ad creation option; I often would see a list of alerts and after I would run through them to make any changes necessary, some would still stat alerted after I had made the fix or clicked "ignore". I also would have loved a keyword tool in there.
otherwise I thought it was a decent tool for small changes and quick wins.
Response from Adalysis
Hi Kristin, thank you for your feedback. We have a number of keyword tools and ad creation tools together with many tutorial videos in our help portal. Regarding your comment about fixing the alert, if your change to fix it was made in Google Ads (and not Adalysis), it will refresh the next day within Adalysis. We recommend all changes are made within Adalysis so the alerts are updated immediately (and it's much faster this way :-).
- Industry: Marketing & Advertising
- Company size: 2–10 Employees
- Used Daily for Free Trial
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Review Source
Overall rating
- Value for Money
- Ease of Use
- Likelihood to recommend 6.0 /10
so expensive compared to its features
Reviewed on 2024/07/30
Pros
multiple features covering the main areas Google ads account, but not so detailed
Cons
Not what I expected in analysing account performance and areas for improvement
Response from Adalysis
Thank you for your feedback and we're sorry to hear you didn't think the platform offered value for money. We see from our logs you didn't use much of the platform during your free trial and hence probably missed most of what it offers. The most common feedback we get is our platform is actually underpriced. We're not aware of any other platform that offers the same detailed analysis, automation and control, let alone for anywhere near the price we charge. We wish you all the best in finding a suitable tool.
- Industry: E-Learning
- Company size: 51–200 Employees
- Used Daily for Free Trial
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Review Source
Overall rating
- Value for Money
- Ease of Use
- Customer Support
- Likelihood to recommend 10.0 /10
Adalysis Review
Reviewed on 2024/07/24
Best, give us best insights for our campaigns and optimization
Best, give us best insights for our campaigns and optimization
Pros
All campaign over all optimization feature directly from one tool
Cons
google ads recommendation coming in adalysis as suggestions which is not worthy
- Industry: Machinery
- Company size: 51–200 Employees
- Used Weekly for Free Trial
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Review Source
Overall rating
- Value for Money
- Ease of Use
- Customer Support
- Likelihood to recommend 7.0 /10
All in one solution that improves performance
Reviewed on 2024/08/12
The tool is excellent for big and complex accounts with many campaigns. You can improve your...
The tool is excellent for big and complex accounts with many campaigns. You can improve your results easily appliying one-click bulk actions.
Pros
All in one tool with a friendly and well organised board.
Cons
Higher price for a small accounts/business.
- Industry: E-Learning
- Company size: 51–200 Employees
- Used Daily for Free Trial
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Review Source
Overall rating
- Value for Money
- Ease of Use
- Customer Support
- Likelihood to recommend 10.0 /10
10/10 must use
Reviewed on 2024/07/15
Pros
it makes a lot easier to optimize google ads
Cons
nothing as such because I have only used it for 14 days although it takes some time to refresh the recommendations sometimes
- Industry: Education Management
- Company size: 201–500 Employees
- Used Daily for Free Trial
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Review Source
Overall rating
- Ease of Use
- Likelihood to recommend 10.0 /10
Amazing tool
Reviewed on 2024/04/02
Pros
Very user friendly tool. Definetely the best software for PPC management
Cons
Could be more expensive than competitors
- Industry: Health, Wellness & Fitness
- Company size: Self Employed
- Used Weekly for 6-12 months
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Review Source
Overall rating
- Value for Money
- Ease of Use
- Customer Support
- Likelihood to recommend 10.0 /10
Best tool I found
Reviewed on 2023/09/19
Highly recommended. I've used it on and off for a few years (depending on my marketing intensity).
Highly recommended. I've used it on and off for a few years (depending on my marketing intensity).
Pros
Google ads are not very user-friendly, and it's a nightmare to get some good insights into how ads are performing. With Adalysis, I loved the AB testing and Keyword analysis feature.
Cons
It takes a while to get familiar with the UX but there are a lot of great videos that will guide you through most of the tools.
- Industry: Hospitality
- Company size: 501–1,000 Employees
- Used Weekly for Free Trial
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Review Source
Overall rating
- Ease of Use
- Likelihood to recommend 7.0 /10
Good PPC management tool
Reviewed on 2023/11/22
Pros
Adalysis lets you look at your PPC campaigns from many different angles. Allows many different reports, set rules to notify you about certain results and simplifies taking action on that ti improve your performance. A lot of management based on rules can be done within Google Ads itself with its rules but to have everything in one place is a big value. They also have great tutotrials that walk you through all features.
Cons
The UI is a bit overwhelming. There's tons things to click, it's easy to get lost without watching the tutorials before you get used to what is where.
- Industry: Marketing & Advertising
- Company size: 51–200 Employees
- Used Daily for 1-5 months
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Review Source
Overall rating
- Ease of Use
- Likelihood to recommend 10.0 /10
Adalysis is an excellent resource
Reviewed on 2023/09/28
My team tested Adalysis with the trial and we are in the process of making it our primary workflow...
My team tested Adalysis with the trial and we are in the process of making it our primary workflow tool.
Pros
Adalysis is fast and intuitive to onboard and has a robust set of features that simplifies ad management at a high level but also allows you to make in depth modifications with data driven insights.
Cons
It is a shame that things have to cost money.
- Industry: Marketing & Advertising
- Company size: 2–10 Employees
- Used Monthly for 1-5 months
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Review Source
Overall rating
- Value for Money
- Ease of Use
- Customer Support
- Likelihood to recommend 8.0 /10
Benefits of Adalysis
Reviewed on 2024/11/27
Adalysis allows us to audit, monitor, and optimize our accounts with ease.
Adalysis allows us to audit, monitor, and optimize our accounts with ease.
Pros
Comprehensive tool with lots of features for PPC
Cons
Applying changes isn't always user-friendly
- Industry: Health, Wellness & Fitness
- Company size: 11–50 Employees
- Used Weekly for 6-12 months
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Review Source
Overall rating
- Value for Money
- Ease of Use
- Customer Support
- Likelihood to recommend 10.0 /10
Well designed platform with a large set of features
Reviewed on 2023/09/09
Pros
Great tool, which makes managing our Google Ads so much easier. Saves time and effort. I really love how the data is presented, very understandable formats - diagrams, flowcharts - all visually appealing. Will definitely keep using the tool.
Cons
Nothing. There is plenty of help in the form of tutorials or videos that explains every feature available.
- Industry: Marketing & Advertising
- Company size: Self Employed
- Used Weekly for Free Trial
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Review Source
Overall rating
- Ease of Use
- Likelihood to recommend 9.0 /10
Another great PPC tool for your toolkit
Reviewed on 2023/09/12
I only used it for 2 weeks but I told my clients that I was likely going to add it to our stack. It...
I only used it for 2 weeks but I told my clients that I was likely going to add it to our stack. It was quality and I can see becoming a regular user of it if I add a couple more clients to my portfolio.
Pros
It was rich with insights and the ability to apply changes directly from the software was incredibly helpful.
Cons
I think the user interface was a bit outdated but it wasn't a hindrance to my work.
- Industry: Marketing & Advertising
- Company size: 2–10 Employees
- Used Weekly for Free Trial
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Review Source
Overall rating
- Ease of Use
- Likelihood to recommend 7.0 /10
Off to a good start
Reviewed on 2023/11/13
Pros
It was very easy to get set up with Adalysis, and it gave us a number of quick wins on the accounts that we connected. We're still exploring all of the features to see how we're going to work it into our processes.
Cons
I wish it connected to more ad platforms.
- Industry: Marketing & Advertising
- Company size: Self Employed
- Used Daily for 2+ years
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Review Source
Overall rating
- Value for Money
- Ease of Use
- Customer Support
- Likelihood to recommend 10.0 /10
Excellent Software that Helps to Streamline Adwords
Reviewed on 2019/09/25
The cost of the software is within reach of many smaller agencies and I've been very happy with the...
The cost of the software is within reach of many smaller agencies and I've been very happy with the value of Adalysis.
I've followed Brad Geddes for a long time and trust his knowledge on PPC. Adalysis is obviously set up by a team who very much know what they are doing.
Pros
I use Adalysis often and it's been a great time saver for me. The dashboard highlights issues with an Adwords account and there is a lot of other data and functionality including ad AB testing.
One of the features I find most useful is the Quality Score reporting for auditing accounts and identifying areas for improvement. Adalysis gives an ad group a priority to work on to have the most impact for QS.
N-gram analysis of search term components is great.
You can also identify landing pages with low quality score and improve the situation.
The ad testing features are also great, for example you can analyse across the account ad performance based on patterns in Headline 2 for example, these insights have helped me to improve performance.
Some of the features are possible to do with a pivot table and I used to follow Brad Geddes' instructions on doing this, but Adalysis instantly shows you the information you need to optimise and improve Adwords.
Support is very responsive and helpful.
Overall this is superb software, I love it!
Cons
There are ongoing improvements to Adalysis and more features have been released. One thing I would like to see is to set a longer date range for some of the features or be able to set your own date range.
- Industry: Marketing & Advertising
- Company size: 2–10 Employees
- Used Daily for 2+ years
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Review Source
Overall rating
- Value for Money
- Ease of Use
- Customer Support
- Likelihood to recommend 10.0 /10
A Cut Above The Rest
Reviewed on 2019/09/25
Google ads is requiring marketers to become more and more innovative with their strategies in order...
Google ads is requiring marketers to become more and more innovative with their strategies in order to get ahead of the competition and I am using this tool to do exactly that. Buying time automating and monitoring tasks means that more time can be spent devising new strategies.
Pros
Insightful reporting that is possible to action right within the interface.
Surfaces issues that I never knew were issues.
Saves a huge amount of time by automating repetitive tasks.
Doesn't just follow trends within software tools, it releases frequent innovative updates that are unique.
Quite obviously written by someone who is having the same issues I am in the ever-changing PPC landscape.
Great knowledge base containing video and text tutorials.
Considering the amount of time it saves me it is great value for money.
Cons
Some aspects of the system take a while to wrap your head around but at the end of the day, it's worth it.
- Industry: Marketing & Advertising
- Company size: 11–50 Employees
- Used Daily for 2+ years
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Review Source
Overall rating
- Value for Money
- Ease of Use
- Customer Support
- Likelihood to recommend 10.0 /10
Adalysis help us grow our customers businesses
Reviewed on 2019/09/26
Better accounts that solve for business improvements for our clients. We keep growing our clients'...
Better accounts that solve for business improvements for our clients. We keep growing our clients' businesses every year and Adalysis is a big part of doing that through Google Ads.
Pros
The ease of optimising the accounts where you get the biggest impact. Adalysis help us prioritise where to focus our attention so we can keep on delivering fantastic results year over year and month over month.
Cons
I liked the emails better before where you could see which accounts that had the most potential instead of just seeing that there are big opportunities in all of the client accounts.
I would like to be able to change extensions from the Adalysis interface. I would also like to be able to get the same performance insights about audiences as I get from the Networks, User Location Options etc.
- Industry: Health, Wellness & Fitness
- Company size: 1,001–5,000 Employees
- Used Weekly for 2+ years
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Review Source
Overall rating
- Value for Money
- Ease of Use
- Customer Support
- Likelihood to recommend 10.0 /10
In From The Beginning
Reviewed on 2019/09/25
We were one of the initial beta users. It has been great watching the software evolve and...
We were one of the initial beta users. It has been great watching the software evolve and continually add new features and abilities as the industry changes.
We have in very large amount of ads running and we are able to quickly and successfully change out the losing ads for new ads. This has allowed us to greatly increase the ROAS we were initially seeing.
Pros
There are so many different facets of this software. One of the many things I enjoy is the ability to be running split tests without having to really worry about them. The software automatically runs all of the calculations for me and simply alerts me when there is a winner. It is nice to not worry about whether something is statistically relevant because the software determines this for me.
Cons
The thing I like least about this software is the ability to find the help needed to understand the different aspects of the software. They have a large repository of information but it is hard to traverse.

- Industry: Marketing & Advertising
- Company size: 11–50 Employees
- Used Daily for 6-12 months
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Review Source
Overall rating
- Value for Money
- Ease of Use
- Customer Support
- Likelihood to recommend 10.0 /10
Excellent Software
Reviewed on 2019/09/25
Excellent so far. Has saved a ton of time and has helped take our accounts to the next level
Excellent so far. Has saved a ton of time and has helped take our accounts to the next level
Pros
It helps identify opportunities and issues quickly saving a ton of manual time to dig around the accounts.
Cons
Nothing to complain about. Like all platforms, it takes a little time to learn and use.
- Industry: Retail
- Company size: 11–50 Employees
- Used Daily for 2+ years
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Review Source
Overall rating
- Value for Money
- Ease of Use
- Customer Support
- Likelihood to recommend 10.0 /10
Keeps its promise!
Reviewed on 2019/09/26
Solves our need for effective ads testing
Solves our need for effective ads testing
Pros
Fast, intuitive and a very fast break even.
Cons
A bit better setup for multi ad testing in granular setups could be great.
- Industry: Marketing & Advertising
- Company size: 51–200 Employees
- Used Monthly for 2+ years
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Review Source
Overall rating
- Value for Money
- Ease of Use
- Customer Support
- Likelihood to recommend 9.0 /10
Easy Implementation for Busy Marketers!
Reviewed on 2019/10/02
I love this tool and the ease in which I can make optimizations across Google & Bing. We've used...
I love this tool and the ease in which I can make optimizations across Google & Bing. We've used this in QBRs, Audits and every day optimizations. Love having these capabilities at my fingertips.
Pros
This tool makes it incredibly easy to implement changes across Google and Bing. You can remove duplicate keywords or search queries, review poor performing landing pages, find statistically significant ad copy winners and losers, see if you're missing any extensions and so much more! It makes it easy to clean up accounts when inheriting them from others or keeping up with results across accounts!
Cons
The only thing I don't like is the cost. I don't know that it's truly worth what we're paying when not all account managers are utilizing the tool.