---
description: Learn how Supermetrics can help your business. GetApp provides users in South Africa with the most detailed information on software tools, prices and features.
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title: Supermetrics Reviews, Prices & Ratings | GetApp South Africa 2026
---

Breadcrumb: [Home](/) > [Data Visualisation Tools](/directory/740/data-visualization/software) > [Supermetrics](/software/2046111/supermetrics)

# Supermetrics

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> All your marketing data, wherever you need it. Supermetrics streamlines the delivery of data from 80+ sales and marketing platforms into the analytics and reporting tools marketers use to make better decisions. &#10;&#10;Supermetrics is used by +700k marketers in over 120 countries.
> 
> Verdict: Rated **4.4/5** by 109 users. Top-rated for **Likelihood to recommend**.

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## Overview

### Key benefits of Supermetrics

With Supermetrics, businesses can aggregate siloed data from marketing and sales platforms, such as Facebook Ads, Google Analytics, and Instagram, into their go-to reporting, analytics, and storage platform — whether that’s a BI tool, a spreadsheet, a data visualization tool, a data lake, or a data warehouse.

## Quick Stats & Ratings

| Metric | Rating | Detail |
| **Overall** | **4.4/5** | 109 Reviews |
| Ease of Use | 4.1/5 | Based on overall reviews |
| Customer Support | 3.8/5 | Based on overall reviews |
| Value for Money | 3.8/5 | Based on overall reviews |
| Features | 4.3/5 | Based on overall reviews |
| Recommendation percentage | 80% | (8/10 Likelihood to recommend) |

## About the vendor

- **Company**: Supermetrics
- **Location**: Helsinki, Finland

## Commercial Context

- **Starting Price**: US$29,00
- **Pricing model**: Flat Rate (Free Trial)
- **Pricing Details**: In addition to our basic licensing tiers, we offer customized packages according to customer need.
- **Target Audience**: Self Employed, 2–10, 11–50, 51–200, 201–500, 501–1 000, 1 001–5 000, 5 001–10 000, 10 000+
- **Deployment & Platforms**: Cloud, SaaS, Web-based, Mac (Desktop), Windows (Desktop), Linux (Desktop), Chromebook (Desktop)
- **Supported Languages**: English
- **Available Countries**: Afghanistan, Albania, Algeria, American Samoa, Andorra, Angola, Anguilla, Antigua & Barbuda, Argentina, Armenia, Aruba, Australia, Austria, Azerbaijan, Bahamas, Bahrain, Bangladesh, Barbados, Belarus, Belgium and 208 more

## Features

- API
- Access Controls/Permissions
- Activity Dashboard
- Ad hoc Analysis
- Ad hoc Query
- Ad hoc Reporting
- Alerts/Notifications
- Auto Extraction
- Automated Scheduling
- Benchmarking
- Campaign Analytics
- Campaign Tracking
- Charting
- Client Management
- Conversion Tracking
- Customizable Dashboard
- Customizable Fields
- Customizable Reports
- Customizable Templates
- Dashboard

## Integrations (76 total)

- AT Internet Web Analytics
- ActiveCampaign
- AdRoll
- Adform Ad Server
- Adjust
- Adobe Analytics
- Adtraction
- Ahrefs
- AppsFlyer
- Awin
- Bing Webmaster
- Boost Engagement
- Brevo
- CallRail
- Campaign Monitor by Marigold

... and 61 more integrations

## Support Options

- Email/Help Desk
- FAQs/Forum
- Knowledge Base
- 24/7 (Live rep)
- Chat

## Category

- [Data Visualisation Tools](https://www.getapp.za.com/directory/740/data-visualization/software)

## Related Categories

- [Data Visualisation Tools](https://www.getapp.za.com/directory/740/data-visualization/software)
- [Data Integration Tools ](https://www.getapp.za.com/directory/654/integration/software)
- [Marketing Analytics Software](https://www.getapp.za.com/directory/602/marketing-analytics/software)
- [Analytics Reporting Software](https://www.getapp.za.com/directory/931/analytics-reporting/software)
- [Social Media Analytics Tools](https://www.getapp.za.com/directory/1607/social-media-analytics-tools/software)

## Alternatives

1. [Google Analytics 360](https://www.getapp.za.com/software/90997/google-analytics) — 4.7/5 (8089 reviews)
2. [Microsoft Power BI](https://www.getapp.za.com/software/102847/power-bi) — 4.6/5 (1870 reviews)
3. [Dataslayer](https://www.getapp.za.com/software/2072170/dataslayer) — 4.7/5 (88 reviews)
4. [Tableau](https://www.getapp.za.com/software/90797/tableau-software) — 4.6/5 (2348 reviews)
5. [Reportei](https://www.getapp.za.com/software/2063421/reportei) — 4.7/5 (241 reviews)

## Reviews

### "Analyzing my marketing strategies efficiently" — 5.0/5

> **Mayerly** | *26 May 2023* | Marketing & Advertising | Recommendation rating: 10.0/10
> 
> **Pros**: What I love the most is the ease with which I can track and analyze my marketing data on a single platform and thanks to this tool, I can seamlessly connect to all my marketing data sources like Google Analytics, Facebook Ads and LinkedIn Ads, all in one place, which means I no longer have to spend hours trying to combine and analyze information from multiple sources.
> 
> **Cons**: I have noticed that sometimes there can be issues with loading some data sources and also sometimes I would like a little more control and flexibility in the report templates.
> 
> The ability to connect all my data sources on the same platform and use it to generate custom reports has been a real boon to my day-to-day work, and I've been able to save a significant amount of time that was previously spent trying to collect data from multiple sources.

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### "Simplifying and empowering my marketing analytics" — 4.0/5

> **Marina** | *15 July 2023* | Internet | Recommendation rating: 8.0/10
> 
> **Pros**: What I like about this platform is its extensive integration with 80+ sales and marketing platforms. I no longer have to spend time and effort trying to extract data from different tools, everything is in one place. In addition, the is very easy to use, which allows me to generate reports and analysis quickly and efficiently.
> 
> **Cons**: What I did not like so much, would be the cost of the tool. While I understand that it provides significant value and saves me a lot of time analyzing data, the price may be a bit high for some users, especially a small business or entrepreneur.
> 
> This tool has greatly simplified my marketing analytics by centralizing data from different platforms in one place. Now I can easily extract the data I need and generate custom reports in a matter of minutes.

-----

### "Very buggy with extremely bad customer support" — 1.0/5

> **Udi** | *26 July 2022* | Marketing & Advertising | Recommendation rating: 0.0/10
> 
> **Pros**: Even though it's not very user-friendly, confusing, or expensive, I've used it for years, because it did the job I needed, which was to connect different data sources in one spreadsheet. well.. that was until recently. now it's not working anymore.
> 
> **Cons**: There has been an issue with the HubSpot connector for more than 4 weeks (still not resolved). Our marketing reports are based on Supermetrics, and we use them every day. Our reports have been missing for a month now, not just a few hours, not a few days, not a week, a month\! and they do not contact me or give any update unless I contact them. By the way, the bills keep coming. what a joke?\!. It is such a buggy product (always has been), so many users are confused by it, and the pricing model is constantly changing. Now, the fundamentals aren't working. It is such a huge disappointment and frustration.
> 
> A great deal of frustration

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### "Best Tool to start getting into Social Media Analytics" — 5.0/5

> **Maximilian** | *07 August 2021* | Marketing & Advertising | Recommendation rating: 5.0/10
> 
> **Pros**: Supermetrics provides a lot of connectors and with the Google Sheets integration provides a great deal of flexibility.
> 
> **Cons**: The reliability of the Google Sheets integration is quite bad. Especially huge queries tend to fail quite often and sometimes incremental refreshes are screwing up. Also their customer support got better in the last years, but it is not really easy to solve problems once they occur.

-----

### "Best Decision For Dashboards + Ongoing Reporting" — 5.0/5

> **Shaun** | *24 June 2019* | Marketing & Advertising | Recommendation rating: 10.0/10
> 
> **Pros**: I like that Supermetrics for sheets integrates seamlessly with Google Data Studio allowing me to supercharge my reporting capabilities. I am able to pull data from multiple sources and refresh it daily making sure all stakeholders have up-to-date relevant data at all time.
> 
> **Cons**: There are a few reporting features I would like to see like reports via labels for Google Ads and Facebook customer conversions could be simplified.
> 
> Overall I'm very happy with Supermetrics and the pros far outweigh the cons. It has become a critical tool in my day to day marketing \&amp; management toolbox.

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## Links

- [View on GetApp](https://www.getapp.za.com/software/2046111/supermetrics)

## This page is available in the following languages

| Locale | URL |
| en | <https://www.getapp.com/business-intelligence-analytics-software/a/supermetrics/> |
| en-AE | <https://www.getapp.ae/software/2046111/supermetrics> |
| en-AU | <https://www.getapp.com.au/software/2046111/supermetrics> |
| en-CA | <https://www.getapp.ca/software/2046111/supermetrics> |
| en-GB | <https://www.getapp.co.uk/software/2046111/supermetrics> |
| en-IE | <https://www.getapp.ie/software/2046111/supermetrics> |
| en-NZ | <https://www.getapp.co.nz/software/2046111/supermetrics> |
| en-SG | <https://www.getapp.sg/software/2046111/supermetrics> |
| en-ZA | <https://www.getapp.za.com/software/2046111/supermetrics> |
| fr | <https://www.getapp.fr/software/2046111/supermetrics> |
| fr-BE | <https://fr.getapp.be/software/2046111/supermetrics> |
| fr-CA | <https://fr.getapp.ca/software/2046111/supermetrics> |

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