Serpwatch

3.9 (17)
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SEO rank tracker for in-depth analysis of SERP performance.

Overall rating

3.9 /5
(17)
Value for Money
3.8/5
Features
3.6/5
Ease of Use
4.2/5
Customer Support
3.9/5

71%
recommended this app
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17 Reviews

Ahmed
Ahmed
Overall rating
  • Industry: Marketing & Advertising
  • Company size: 2–10 Employees
  • Used Daily for 2+ years
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Customer Support
  • Likelihood to recommend 9.0 /10

Excellent search ranking tracker

Reviewed on 2023/02/04

Pros

It's easy to set up, works well, and I love the daily automated emails so I don't have to login to the dashboard all the time.

Cons

- add a technical SEO audit tool and a website auditor with more than 180 ranking factors (this is available in the Labrika service);

Verified Reviewer
Overall rating
  • Industry: Internet
  • Company size: 2–10 Employees
  • Used Monthly for 6-12 months
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Customer Support
  • Likelihood to recommend 5.0 /10

Hope it will be better in the future

Reviewed on 2021/08/20

Support is friendly and response-times are good. Experience with the software is that it is not...

Support is friendly and response-times are good. Experience with the software is that it is not used at all due to reporting. My clients would not like it.

Pros

The price at the time and the idea of using one tool just for rank tracking and reporting

Cons

Reporting, this part is designed very poorly and renders the solution useless for now. They are working on a new reporting module (they say) but the fact that they did not give this part a high priority and went for KW research instead seems to me they lost focus.

Response from Serpwatch

Thank you for taking the time to write a review, we really appreciate your honest feedback!
As you correctly mentioned, we are in the process of developing an advanced Reporting feature while also working on improving the Keyword Research tool. We understand that both of these features are extremely valuable to our customers and we intend on perfecting both.
As far as the new Reporting system goes, we have already improved CSV reports after multiple users requested it and we are continuing our work on other advanced features.
Rest assured that the new and improved Reporting system will be available soon and we will be looking forward to your feedback.
If you have any other ideas or suggestions for improvement, don't hesitate to reach our customer support. You are also welcome to leave a feature request on our Roadmap and let us know how SerpWatch can match your business needs better.
Thank you again for your review and happy tracking!

Dunia
Overall rating
  • Industry: Marketing & Advertising
  • Company size: Self Employed
  • Used Daily for 1-5 months
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Customer Support
  • Likelihood to recommend 3.0 /10

A tool that shows promise but still has a long way to go.

Reviewed on 2021/07/22

Serpwatch could be a great tool if it were to work well. Unfortunately so far the only thing it has...

Serpwatch could be a great tool if it were to work well. Unfortunately so far the only thing it has caused me is frustration and I can't recommend it to anyone.
If in the future they manage to solve all the current problems, I have no doubt that it will be a great keyword tracking tool.

Pros

Serpwatch has very attractive functionalities in a keyword tracking tool.
I especially like that you can add notes to the position graph and that supposedly, every time Google makes a big update, the Serpwatch graph shows it. This way you can know if the update affected you or not.

Cons

This tool has a lot of problems. I have spent days without updating the positions of my keywords even though I have established a daily frequency.
The platform is extremely slow and many times it does not load the elements that it is supposed to load, such as the list of keywords or the position graph.

Response from Serpwatch

Hello Dunia,

We really appreciate your honest review. We are especially glad that you liked our Notes and Google Algorithm update feature. This is because our goal is to build SerpWatch into a tool that answers all your questions about the WHY behind every rank movement and the features you mentioned are precisely for that.

At the same time we are sorry for the slow load time on the app. It happened mainly due to sudden UI changes by Google which bogged our engines down. However we have fixed that now and the engine is 99% stable, and we are confident that such a situation will never arise again.

Marco
Marco
Overall rating
  • Industry: Design
  • Company size: Self Employed
  • Used Monthly for 1-5 months
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Likelihood to recommend 7.0 /10

Decent rank tracker, litimited in functionality, but useful for

Reviewed on 2022/04/26

It was decent, but we end up switching to True Ranker since we found a better fit with them.

It was decent, but we end up switching to True Ranker since we found a better fit with them.

Pros

It has an incredible UI and a smooth UX. It's really easy to set up, and great to share reports with clients.
Concept wise is a solid tool.

Cons

It often didn't deliver precise results. It became time-consuming to update and maintain the keyword group.

Alternatives Considered

Ranktracker and TrueRanker

Reasons for Switching to Serpwatch

The UI was so clean that convinced us to go with them. The product is not bad, but we didn't find a perfect fit.
Claudiu
Overall rating
  • Industry: Marketing & Advertising
  • Company size: 2–10 Employees
  • Used Daily for 1-5 months
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Customer Support
  • Likelihood to recommend 10.0 /10

Great Tool and Trustworthy Rank Tracking System

Reviewed on 2022/12/23

I own several sites, each with over 20,000 KW indexed in Google, and I find it very hard to keep...

I own several sites, each with over 20,000 KW indexed in Google, and I find it very hard to keep track of them. I chose Serpwatch because it allows me to keep up with the most important ones and have confidence that the data I see is the real thing, without having to check the SERP myself.

Pros

I'm only using the Keyword Tracking Tool, which is all I need.- Easy to use- Nice interface- The dashboard on my mobile phone looks and works fantastic.- I'm a heavy Slack user, and I find the integration with this tool handy and time-saving. - The keyword tracking is accurate. I tried some open-source KW trackers, but if you want a helpful product, you need an established one, like Serpwatch.

Cons

- I wish that the app would be a little faster. When I navigate thru all my projects, I feel it's slow. But this can be improved by the Devs.- The keywords calculator can sometimes misfire, showing you the wrong forecast for one of the projects.

Alternatives Considered

Ranktracker
Verified Reviewer
Overall rating
  • Industry: Marketing & Advertising
  • Company size: Self Employed
  • Used Daily for 1+ year
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Customer Support
  • Likelihood to recommend 10.0 /10

Fantastic Rank Tracker for Agencies and SEO Gurus

Reviewed on 2021/04/30

I love the program and the community. The team is very responsive and the product does exactly what...

I love the program and the community. The team is very responsive and the product does exactly what it says.

Pros

I love the daily checks and analytics for each keyword tracked. I can easily see a chart of my rank over time for each keyword and its comparison to competitors. The last thing I really like is that I can spread my checks out to once a day, once every couple days, or once a month. It makes the keywords go much farther without having to pay more.

Cons

I wish there was a slimmed down interface for mobile. It is mobile friendly, but if you have a lot of keywords, it's hard to get an easy glance through them all quickly.

Response from Serpwatch

Thanks for leaving this great review, it's great to know that you really enjoy using the tool. We appreciate it!

Soon you can expect more new and improved features when SerpWatch Version 2 is released.

Verified Reviewer
Overall rating
  • Industry: Internet
  • Company size: Self Employed
  • Used Daily for 1+ year
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Likelihood to recommend 10.0 /10

Easy, simple ranking tracker

Reviewed on 2022/05/15

I've been using Serpwatch for more than a year and I love it. It's easy to set up different...

I've been using Serpwatch for more than a year and I love it. It's easy to set up different projects for each website and add new keywords. It's also easy to adjust the search engines you want to track and the frequency. I like that I can quickly get a big picture view in the dashboard, and the daily emails notify me of important changes.

Pros

I appreciate the automated emails that notify me of important changes in my rankings. That way I don't have to log in and check every day but I can still stay on top of things.

Cons

I don't really have any criticisms but I really only use the basic features of rank tracking.

Pranami
Overall rating
  • Industry: Internet
  • Company size: 11–50 Employees
  • Used Weekly for 6-12 months
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Customer Support
  • Likelihood to recommend 10.0 /10

Serpwatch- review

Reviewed on 2023/03/09

Pros

The most effective features are keyword rank tracking and keyword research tools, as these features helps me with the work I perform in my SEO marketing field and these features has helped me alot.

Cons

All the features are good and there is n need for any change.

Sulham
Sulham
Overall rating
  • Industry: Marketing & Advertising
  • Company size: 2–10 Employees
  • Used Daily for 1-5 months
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Customer Support
  • Likelihood to recommend 10.0 /10

Advanced Rank Tracker with Daily Update

Reviewed on 2021/10/30

I am really happy with SerpWatch, I use it daily.

I am really happy with SerpWatch, I use it daily.

Pros

First of all, I really like the UX/UI of SerpWatch. It is easy to use and navigate. Secondly, I love that we can manage how frequent we can see the keyword updated, for example, we can manage daily, every 3 days etc. Another part that I really like is the email notification for the updated keywords.

Cons

Sometimes it is a bit slow and I cannot add keywords. Sometimes the ranking is not accurate, but it is really rare.

Alex
Overall rating
  • Industry: Media Production
  • Company size: Self Employed
  • Used Daily for 6-12 months
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Customer Support
  • Likelihood to recommend 9.0 /10

Loving it! Moz better watch out!

Reviewed on 2021/05/16

Using Serpwatch almost daily, I have really enjoyed my experience and sing its praises to anyone...

Using Serpwatch almost daily, I have really enjoyed my experience and sing its praises to anyone looking for a solid rank tracker.

Pros

Having been an early purchers of Serpwatch, I have enjoyed watching it grow and flourish. I love the clean easy to navigate UX and the stats are displayed in such a way that even clients and see what is going on at first glance.

Cons

It is still in its infancy, so as a lot of potential for growth in features and function down the road. Right now, it rocks as a serp rank tracker, but that is about as much as it can do - though it does it very well. Really hoping it develops to be an affordable competitor for Moz, but it is a long road ahead,.

Response from Serpwatch

Thank you Alex for sharing your experience using SerpWatch! Your point of view is really valuable for us. We are continuously inspired by customer feedback to keep growing and developing our product.

Mike
Overall rating
  • Industry: Marketing & Advertising
  • Company size: 2–10 Employees
  • Used Daily for 6-12 months
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Customer Support
  • Likelihood to recommend 0.0 /10

Not fit for purpose

Reviewed on 2022/01/28

Shocking! [SENSITIVE CONTENT] sold it to us after much conversation and promised us it would meet...

Shocking! [SENSITIVE CONTENT] sold it to us after much conversation and promised us it would meet our needs as an enterprise level tool. The reality is that it didn't work, when I requested a refund his response was that they were aware of the issues but didn't want to refund us as they'd had to spend so much to fix the platform!

Pros

Daily rank tracking was the key feature which attracted us to try this service

Cons

It doesnt work. We were unable to export any rank tracking data, it just timed out every time. Data export is core to SEO activity. After a decade in the industry this platform is the first to fail to deliver this essential functionality!

Tim
Tim
Overall rating
  • Industry: Marketing & Advertising
  • Company size: 2–10 Employees
  • Used Daily for 1-5 months
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Customer Support
  • Likelihood to recommend 2.0 /10

Slow & not reachable

Reviewed on 2021/12/17

I wouldn't recommend it to anyone.

I wouldn't recommend it to anyone.

Pros

Keyword tracking is allright: fill in the keywords, choose a period and auto checks begin.

Cons

The software is always slow or many times unreachable. Uptime is one of the most aspects of a keyword tracker. Also: no new additions in 4-5 months time (PDF report is still 'coming soon').

Jonathan
Overall rating
  • Industry: Marketing & Advertising
  • Company size: 2–10 Employees
  • Used Daily for 1-5 months
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Customer Support
  • Likelihood to recommend 5.0 /10

Not Bad But Not Great

Reviewed on 2022/04/29

We were initially interested in Serpwatch's rank tracking features. It was okay... did the job, but...

We were initially interested in Serpwatch's rank tracking features. It was okay... did the job, but we did face some issues with the platform: slow loading dashboard and inconsistent update schedules.

Pros

Loved Serpwatch's UI - very clean and easy to use. Getting everything set up was a breeze.

Cons

There were some inconsistencies with how frequently the data was updated. We had set up daily rank tracking, but it seemed like the keyword ranking data didn't update for every single keyword we had. We had to manually figure out which ones had updated successfully and which ones hadn't. The dashboard was also very slow at times.

Alternatives Considered

Ranktracker, Nozzle and TrueRanker
Verified Reviewer
Overall rating
  • Industry: Marketing & Advertising
  • Company size: 51–200 Employees
  • Used Weekly for 1-5 months
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Customer Support
  • Likelihood to recommend 1.0 /10

One of the many rank tracking tools

Reviewed on 2021/10/30

Pros

Extremely easy to use, minimal time to be spent on setting up

Cons

Not enough SERP Analysis features, with Google now rolling out the unlimited scroll in mobile. SERP Analysis becomes even more important.

Alternatives Considered

AccuRanker

Reasons for Switching to Serpwatch

Inexpensive when compared to Accuranker
Toby
Overall rating
  • Industry: Marketing & Advertising
  • Company size: Self Employed
  • Used Weekly for 1+ year
  • Review Source

Overall rating

  • Ease of Use
  • Likelihood to recommend 5.0 /10

Not Really Bad But Things To Improve

Reviewed on 2021/11/18

Pros

SerpWatch has a nice interface to track all keywords of your clients. You can configure various update frequencies and alerts if there are any major position changes.

Cons

Sometimes the position updating gets stuck for several days. Although the SERP screenshots are not available since a while ago. These things need to get fixed to get 5-stars.

Rohit
Overall rating
  • Industry: Marketing & Advertising
  • Company size: 2–10 Employees
  • Used Daily for 1-5 months
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Customer Support
  • Likelihood to recommend 0.0 /10

Disappointed

Reviewed on 2021/06/16

I bought the highest tier from their Appsumo offer but highly disappointed because the main purpose...

I bought the highest tier from their Appsumo offer but highly disappointed because the main purpose of the tool is to report rankings and they aren't doing a good job in that.

Pros

The interface is good however, they need to provide a feature to mobile users to sort the rankings according to positions in SERP.

Cons

Most of the SERP rankings reported aren't correct.

Response from Serpwatch

Thank you Rohit for your honest review. We appreciate your input as we're constantly trying to improve SerpWatch with each new iteration.
We'll contact you further about resolving these issues and do our best to make your experience with SerpWatch a positive one.
Best regards,
SerpWatch Team.

Verified Reviewer
Overall rating
  • Industry: Marketing & Advertising
  • Company size: 2–10 Employees
  • Used Weekly for 1-5 months
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Customer Support
  • Likelihood to recommend 8.0 /10

Solid serp software at a solid price

Reviewed on 2021/11/04

Overall not bad and for keyword tracking pretty good value for the plan.

Overall not bad and for keyword tracking pretty good value for the plan.

Pros

Clean and simple UI/UX and easy to set up plus implement.

Cons

Lack of backlink building and other SEO features most other SAAS provide with their service.