Activation Studio

5 (3)
Write a Review!
Amplify the power of Salesforce Marketing Cloud (SFMC)
See alternatives

Overall rating

5 /5
(3)
Value for Money
4/5
Features
4,7/5
Ease of Use
5/5
Customer Support
5/5
100%
recommended this app
Learn more about Activation Studio
Sort by
Most Helpful Most Recent

3 Reviews

Manon
Overall rating
  • Industry: Marketing & Advertising
  • Company size: Self Employed
  • Used Daily for Free Trial
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Customer Support
  • Likelihood to recommend 9.0 /10

Makes my productivity go trough the roof

Reviewed on 2022/12/20

It saves me a lot of time which makes me more productive. When starting using Activation Studio I was able to start more and more effective campaigns then before using Activation Studio

Pros

With Activation Studio the campaigns I work on are way more effective. It also saves me a lot of time with coding, time I can spend on creating more campaigns.

Cons

So far I have not found any points that are blocking or slowing down my work.

Jacobien
Overall rating
  • Industry: Marketing & Advertising
  • Company size: 11–50 Employees
  • Used Daily for 1+ year
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Customer Support
  • Likelihood to recommend 10.0 /10

User friendly and time-saving

Reviewed on 2023/01/06

We have been working with Activation Studio for more than a year now, and we couldn’t imagine work without it anymore. This app is a great solution for marketeers who want to segment their target audiences and target their communication.

Pros

The tool is very clear and user friendly and saves a lot of time in creating segments, without the need for SQL knowlegde.

Cons

In the beginning there were some bugs when working with automated segments, but the service level of Harvest Digital is high; they respond super quick.

Martijn
Overall rating
  • Industry: Information Technology & Services
  • Company size: Self Employed
  • Used Weekly for 6-12 months
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Customer Support
  • Likelihood to recommend 10.0 /10

Easy drag and drop interface for SFMC

Reviewed on 2023/01/04

- Save time creating segments- Improve segments with the lead scoring capability

Pros

Creating segments for marketing journeys is incredibly easy with Activation Studio. No database/query skills are needed to use this tools. The lead scoring filter improves the effectiveness of my segments significantly.

Cons

The product would be even better with the adoption of scoring tags/labels so I can see combined lead scores for each label.