Campaign Monitor by Marigold Reviews

Campaign Monitor by Marigold

4.6 (500)
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Cross-channel marketing made simple and stress-free

Overall rating

4.5 /5
(500)
Value for Money
4.4/5
Features
4.3/5
Ease of Use
4.5/5
Customer Support
4.5/5
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500 Reviews

Robert
Robert
Overall rating
  • Industry: Wholesale
  • Company size: 2–10 Employees
  • Used Weekly for 1+ year
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Likelihood to recommend 7.0 /10

Gets the Job Done

Reviewed on 2020/01/06

Overall I'd recommend Campaign Monitor, especially if you're in a rush.

Overall I'd recommend Campaign Monitor, especially if you're in a rush.

Pros

We enjoyed using Campaign Monitor after switching from MailChimp. We were able to get up and running, fast.

Cons

We disliked that the platform seemed to be split between different names. Sometimes the login would redirect us to another website which was a bit weird.

Svend Bertil
Overall rating
  • Industry: Internet
  • Company size: 51–200 Employees
  • Used Daily for 1+ year
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Customer Support
  • Likelihood to recommend 9.0 /10

Great Email Automation Tool: Campaign Monitor

Reviewed on 2023/01/25

Overall, my experience with Campaign Monitor has been very positive. It is an intuitive and...

Overall, my experience with Campaign Monitor has been very positive. It is an intuitive and user-friendly platform that allows me to easily create and send emails. The analytics and customer support are also helpful.

Pros

Campaign Monitor is an excellent email automation tool that is user-friendly and easy to use. It has an intuitive interface, great customer support, and comprehensive analytics. I appreciate that I can easily customize my emails and track their performance.

Cons

The only downside of Campaign Monitor is the cost. It is quite expensive compared to other solutions. Additionally, some features are limited, such as the ability to personalize emails based on customer segments.

Verified Reviewer
Overall rating
  • Industry: Wholesale
  • Company size: 201–500 Employees
  • Used Weekly for 6-12 months
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Customer Support
  • Likelihood to recommend 4.0 /10

Affordable and Easy to Use but Could Do with A Few More Functions

Reviewed on 2023/02/02

Pros

Campaign Monitor is great if you're getting started with email marketing. It's easy to use and the pricing is good - allowing you to make the most that you pay for.

Cons

There is a bit more functionality I deserve from Campaign Monitor to make my day to day tasks easier.

Tobi
Overall rating
  • Industry: Marketing & Advertising
  • Company size: 11–50 Employees
  • Used Daily for 2+ years
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Customer Support
  • Likelihood to recommend 9.0 /10

Campaign Monitor for Email Marketing

Reviewed on 2022/12/07

Using the system daily, using the analytics and insights reports to make needed changes for better...

Using the system daily, using the analytics and insights reports to make needed changes for better results in the next campaign. The software is great and really an essential tool for any business looking for email marketing

Pros

Easy to use, very intuitive and has everything and more. You learn so much by using the software.

Cons

Compliance and setup can take some time, so planning ahead is vital to avoid delays in campaign sends if you a new to the software or have a large database to send to.

Alternatives Considered

HubSpot Marketing Hub, Mailchimp and Everlytic

Reasons for Switching to Campaign Monitor by Marigold

Easy to onboard, with the correct structures in place to ensure my emails land in the inbox and not junk. Great tools that come as standard and not additional such as automation and Transactional.
Stephenie
Overall rating
  • Industry: Higher Education
  • Company size: 1,001–5,000 Employees
  • Used Weekly for 2+ years
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Likelihood to recommend 10.0 /10

Best Email Marketing tool available

Reviewed on 2022/11/15

I enjoy using Campaign Monitor and will continue to use it for years to come. They are constantly...

I enjoy using Campaign Monitor and will continue to use it for years to come. They are constantly adding new features and updating how things function as new technologies arise.

Pros

I have been using Campaign Monitor for almost 10 years now and I love the consistent updates available and that the software is always on the edge of what is trending in email marketing. I also love that it is super user-friendly and anyone can learn how to use it with very little training. My favorite feature is the fact that it takes the guesswork out of wondering whether your email will preview on a phone or tablet. The built-in mobile device/tablet view is fantastic and I use that every time I send an email out to make sure it looks good on desktop and mobile. I also like the reporting feature that lets you see who opened your email and who didn't and other useful stats.

Cons

As a designer, I wish I could customize the emails a little more and that CM provided more formatting options when creating the email, but I understand it has to meet the need of the masses more than my niche market.

Verified Reviewer
Overall rating
  • Industry: Construction
  • Company size: 51–200 Employees
  • Used Weekly for 2+ years
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Customer Support
  • Likelihood to recommend 10.0 /10

Best Email Marketing Platform Available

Reviewed on 2022/06/29

Campaign Monitor allows us to create email marketing templates, manage our subscriber lists, and...

Campaign Monitor allows us to create email marketing templates, manage our subscriber lists, and send out our email communications to our customers and also analyze their interest in our content.

Pros

I have used many email marketing platforms and Campaign Monitor is above all the best and most functional. It is very easy to use and my emails look very professional.

Cons

There isn't anything I dislike about Campaign Monitor. It's truly the most functional email marketing software available.

Alternatives Considered

Mailchimp

Reasons for Switching to Campaign Monitor by Marigold

I have had issues with formatting emails in other email marketing platforms in the past. Campaign Monitor doesn't have those same issues so it speeds up my projects.
Verified Reviewer
Overall rating
  • Industry: Marketing & Advertising
  • Company size: 2–10 Employees
  • Used Daily for 2+ years
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Customer Support
  • Likelihood to recommend 10.0 /10

The Best Email Service Provider on the Market!

Reviewed on 2020/12/03

Campaign Monitor is wonderful. I recommend it enthusiastically to anyone looking for a full...

Campaign Monitor is wonderful. I recommend it enthusiastically to anyone looking for a full service, easy to use email platform.

Pros

Excellent customer service -- a human picks up the phone when you call and works with you to creatively solve problems, if you use the Premier tier. Dashboards and analytics are all intuitive and easy to use. Automation journeys are easy to build and update. Drag and drop templates are easy to use.

Cons

I wish we could establish settings to automatically scrub emails after that were inactive over a certain period. These segments are already created automatically, but we have to export files and copy in email addresses to remove subscribers. I also wish it integrated with ZeroBounce, my preferred email deliverability tool.

I also sometimes wish I could edit the HTML on particular sends.

Alternatives Considered

Kit, HubSpot Marketing Hub, Constant Contact and Mailchimp

Reasons for Switching to Campaign Monitor by Marigold

It's the best point solution on the market, at its price point. And the customer service is glorious.
Verified Reviewer
Overall rating
  • Industry: Education Management
  • Company size: 51–200 Employees
  • Used Weekly for 1+ year
  • Review Source

Overall rating

  • Ease of Use
  • Likelihood to recommend 9.0 /10

Great site for designing custom or template marketing emails

Reviewed on 2022/03/03

We are able to reach many people sending out our digital campaigns. With the A and B versions...

We are able to reach many people sending out our digital campaigns. With the A and B versions available in each campaign, we can learn what to add to our next campaign to get better click through rates.

Pros

Even though Campaign Monitor has email templates to use for designs I design custom emails outside the website and upload the html, which is easy enough to do and enables you to see a preview and edit it real time on the site. We also find the option to have a text only version of the email convenient. The site has its own inbox and spam testing on several clients so we know how our email will look in people's inboxes and this helps avoid email display problems as well as it ending up in a spam folder. The option to send out A and B versions of our email campaigns has been invaluable. We can see what works and what doesn't with each email campaign.

Cons

I have nothing really negative to say about this software for what I use it for. When I first started using it, the location and functionality of things on the page was not intuitive but they have made huge improvements to the website that make it easier to navigate and set things up.

Verified Reviewer
Overall rating
  • Industry: Information Technology & Services
  • Company size: 51–200 Employees
  • Used Daily for 1+ year
  • Review Source

Overall rating

  • Ease of Use
  • Customer Support
  • Likelihood to recommend 9.0 /10

We've tried many, and this seems to lead the pack.

Reviewed on 2019/07/25

Overall, the best email marketing solution my team has worked with in the last year. Fair value for...

Overall, the best email marketing solution my team has worked with in the last year. Fair value for money i must say too.

Pros

- Great suggestive features such as email-body formatting tips

- Nice delivery and send-out time

- Extensive scenario handling for segmentations and optional blocks

- Great responsiveness of website across multiple form factors on devices(mobile, tablet, etc)

Cons

- Some features and configurations can be a bit hard to figure out without a fairly technical background

- Email builder templates felt a bit restrictive in terms of styling and formatting options

Alternatives Considered

Zoho Mail and Mailchimp

Reasons for Switching to Campaign Monitor by Marigold

Well, we kind of had to try all of them, and just stuck with Campaign Mon. because it just worked!
Thomas
Overall rating
  • Industry: Internet
  • Company size: Self Employed
  • Used Weekly for 2+ years
  • Review Source

Overall rating

  • Ease of Use
  • Likelihood to recommend 10.0 /10

Creating and testing a email campaign is so efficient !

Reviewed on 2022/08/30

I use Campaign monitor to import my emails then test them. Once the rendering is good for me, i can...

I use Campaign monitor to import my emails then test them. Once the rendering is good for me, i can send it to my mailing lists.

Pros

Importing an email is really easy and having the preview is good too ! The assistant is a good tool, helping to improve the code / rendering of the email.

Cons

Mobile preview of the email doesn't see to work on my browser (Brave), looks like it's not reading my media queries.

Alternatives Considered

Sender and Mailchimp

Reasons for Switching to Campaign Monitor by Marigold

I like how fast i can create and test a campaign compared to alternative.
Nilesh
Overall rating
  • Industry: E-Learning
  • Company size: 11–50 Employees
  • Used Monthly for 1-5 months
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Customer Support
  • Likelihood to recommend 10.0 /10

Conquer great connections with Campaign Monitor

Reviewed on 2023/08/26

Campaign Monitor is a great platform for sending out bulk emails to the audience for various...

Campaign Monitor is a great platform for sending out bulk emails to the audience for various purposes. I was able to design great email with this.

Pros

1. The user interface of it really good and it is an excellent email automation tool.2. It has lots of templates which are attractive and beautiful.3. The automation features are really great and comprehensive.

Cons

1. The social media integration is not that great.2. There are no social cards available in it which makes the email appear unformatted sometimes.3. I am unable to know the number of users working together in the platform. It also does not auto save some of my designs, which makes problems for us sometimes.

Favio
Overall rating
  • Industry: Real Estate
  • Company size: 201–500 Employees
  • Used Weekly for 6-12 months
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Customer Support
  • Likelihood to recommend 8.0 /10

Great tool to learn how to email code

Reviewed on 2023/04/04

Overall can't complain, customer service is amicable and helpful, even though you need some...

Overall can't complain, customer service is amicable and helpful, even though you need some technical background to figure out some parts, but, in the end, you can get it and get the job done.

Pros

It's straightforward to use, has a clean and responsive design, and with great templates and reporting tools, you can manage your campaigns at any single point of development.

Cons

A few configurations and features can be a bit cumbersome, there are some restrictions when using the available styles for the mail templates.

Mohamed
Mohamed
Overall rating
  • Industry: Food & Beverages
  • Company size: 10,000+ Employees
  • Used Daily for 6-12 months
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Customer Support
  • Likelihood to recommend 9.0 /10

Safe, secure, and effective campaign

Reviewed on 2023/03/02

I can ensure it's really important for the business.

I can ensure it's really important for the business.

Pros

It gives us a great advantage specially when we start a new campaign for a specific new voucher.

Cons

They need to lower the prices to be more stable.

Verified Reviewer
Overall rating
  • Industry: Hospital & Health Care
  • Company size: 51–200 Employees
  • Used Weekly for 1+ year
  • Review Source

Overall rating

  • Ease of Use
  • Customer Support
  • Likelihood to recommend 8.0 /10

Campaign Monitor Review

Reviewed on 2023/02/16

Pros

I am thoroughly impressed with the user-friendliness and comprehensive nature of Campaign Monitor. Setting up a campaign is a breeze and the interface is straightforward to maneuver. The customizable email templates are highly beneficial, and the tracking and analytic capabilities are great.

Cons

One of the things I disliked about Campaign Monitor was the lack of flexibility in the design of the templates.

janis
Overall rating
  • Industry: Broadcast Media
  • Company size: 2–10 Employees
  • Used Daily for 2+ years
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Customer Support
  • Likelihood to recommend 8.0 /10

Useful tool for monitoring campaigns in Magento 2

Reviewed on 2022/12/27

Good and reasonable tool to monitor traffic. When you get used to it, it is hard to live without it.

Good and reasonable tool to monitor traffic. When you get used to it, it is hard to live without it.

Pros

The interface is easy and intuitive. There are all tools that are needed (and even more) to analyze and monitor our campaigns.

Cons

We don't use all of the available tools that are there because of some difficulties to integrate them. For example e-mail marketing analytics we check separately. Maybe it is just because we don't use popular platforms for e-mail marketing (smaily) etc. but some tools are there that we find easier to use elsewhere.

Alan
Overall rating
  • Industry: Hospitality
  • Company size: 2–10 Employees
  • Used Daily for 1-5 months
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Customer Support
  • Likelihood to recommend 0.0 /10

Worst Customer support ever.

Reviewed on 2023/01/23

These guys are happy to continue collecting your monthly subscription from you, They have the worst...

These guys are happy to continue collecting your monthly subscription from you, They have the worst customer service ever. However if you try to log in and have forgotten your password - you wont get your email password reset. Once again - you are referred to log in to reach customer support. And round and round you go.

Pros

They have the worst customer service ever. Good luck trying to get them to contact you.

Cons

These guys are happy to continue collecting your monthly subscription from you, However if you try to log in and have forgotten your password - you wont get your email password reset. Once again - you are referred to log in to reach customer support. And round and round you go.

Masturah
Masturah
Overall rating
  • Industry: Telecommunications
  • Company size: 1,001–5,000 Employees
  • Used Daily for 2+ years
  • Review Source

Overall rating

  • Ease of Use
  • Customer Support
  • Likelihood to recommend 10.0 /10

Very easy to use as a email service

Reviewed on 2021/08/14

Pros

Campaign Monitor is one of the very effective email marketing software that can be used even for a newcomer that has never use this kind of this software before. It can be configure to sent multiple type of email marketing to find the winning email for that set of audience list.

Cons

It lacks of tools to customized the email body, and not much design that we can create for our email marketing. We can only choose from the template design that provided by the software and not all the template design is fit with the email objective. I really hope they can add more design for the template.

Md Jahan
Md Jahan
Overall rating
  • Industry: Internet
  • Company size: 10,000+ Employees
  • Used Weekly for 6-12 months
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Customer Support
  • Likelihood to recommend 10.0 /10

'Campaign Monitor' - The most effective email marketing tools.

Reviewed on 2022/05/02

Pros

For digital marketers, it's a dependable email marketing program. I enjoy using this tool because it gives so many options for customizing email templates and running a successful campaign. A really useful tool for personalizing your own appealing email template, which aids in lead engagement.

Cons

It has sufficient components that I desire. So not received any bad cases.

Verified Reviewer
Overall rating
  • Industry: Marketing & Advertising
  • Company size: 5,001–10,000 Employees
  • Used Daily for 1+ year
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Customer Support
  • Likelihood to recommend 10.0 /10

Excellent Email Tool for small business

Reviewed on 2020/05/06

Campaign Monitor allowed us to send our monthly newsletter with ease. This brought in an abundance...

Campaign Monitor allowed us to send our monthly newsletter with ease. This brought in an abundance of new business for the company and helped to grow revenue.

Pros

Campaign Monitor is simple to use and allows any business to run marketing campaigns to their audiences. The drag and drop builder is excellent.

Cons

Campaign Monitor doesn't have a CRM, so you'll need to import your lists for every send or integrate with a something like Zoho, HubSpot or Salesforce.

Alternatives Considered

Mailchimp

Reasons for Choosing Campaign Monitor by Marigold

Ease of use

Switched From

Constant Contact

Reasons for Switching to Campaign Monitor by Marigold

Price
Verified Reviewer
Overall rating
  • Industry: Retail
  • Company size: 51–200 Employees
  • Used Daily for 2+ years
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Likelihood to recommend 5.0 /10

Easy to use with basic functionality

Reviewed on 2022/01/13

Pros

We've been using Campaign Monitor to send transactional and newsletter emails for over 7 years without any issues. Once things area set up, it's very easy to use.

Cons

It gets relatively expensive once your list size grows past a couple hundred thousand subscribers. Modern competitors (like Klaviyo) include the same basic functionality for similar price or cheaper, and then also include tons of additional features like abandoned shopping carts, realtime website integration for better segmentation, etc.

Annie
Overall rating
  • Industry: Marketing & Advertising
  • Company size: 2–10 Employees
  • Used Weekly for 2+ years
  • Review Source

Overall rating

  • Ease of Use
  • Likelihood to recommend 8.0 /10

Easy to use both with the email builder software and also uploading custom coded

Reviewed on 2021/09/16

So perfect for managing multiple clients, multiple campaigns, and multiple brands all in one place....

So perfect for managing multiple clients, multiple campaigns, and multiple brands all in one place. Easy to upload email campaigns and set to different audience lists as well as different credit cards for payment purposes.

Pros

I love that this software lets you either upload your own custom coded emails OR you can use their email builder. We manage a lot of different clients and for some, we have our own, custom programmed email campaigns, and for others, we use the builder. The builder is a lot more customizable than one might think. sometimes you have to get creative with how to make it look a certain way, but it can be clean, minimal, and on-brand in minutes. I also love that when you upload your own coded emails, it checks to make sure all of the files add up and will tell you if there is an error.

Cons

Sometimes I wish the custom builder software was even MORE customizable, but I understand that in order for it to be that easy to use, you can't make it too much more complicated with customizing.

Verified Reviewer
Overall rating
  • Industry: Marketing & Advertising
  • Company size: 11–50 Employees
  • Used Daily for 1+ year
  • Review Source

Overall rating

  • Ease of Use
  • Customer Support
  • Likelihood to recommend 7.0 /10

Great product for small biz, but limited capabilities

Reviewed on 2018/11/10

I can quickly build one template and create different versions of it. Or, I can make duplicates of...

I can quickly build one template and create different versions of it. Or, I can make duplicates of an existing email, and make any edits I want. It's very easy to use for basic email creation and deployment.

Pros

There are a dozens of templates to choose from, or you can build your own campaign. Easy to get started, easy to set up deployments.

Cons

I've never been able to upload prebuilt html into the platform. Supposedly you can, but we had a designer, and two managers all sitting around the computer for nearly an hour trying to figure it out to no avail.

And a more robust search feature would be great - like the ability to search by subject line or key word.

Verified Reviewer
Overall rating
  • Industry: Management Consulting
  • Company size: 51–200 Employees
  • Used Weekly for 2+ years
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Customer Support
  • Likelihood to recommend 8.0 /10

Very content with Campaign Monitor

Reviewed on 2021/12/03

I am really content using CM

I am really content using CM

Pros

The ease to use. Setting up marketing automation and composing new emails.
Integrating CM in our marketing proces using Zapier

Cons

The list management could be improved. It is not possible to move recipients between lists

Verified Reviewer
Overall rating
  • Industry: Individual & Family Services
  • Company size: 51–200 Employees
  • Used Daily for 1+ year
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Customer Support
  • Likelihood to recommend 3.0 /10

Do not recommend. Better Platforms for the price.

Reviewed on 2019/12/22

There are many platforms out there at a much lower cost that offer more robust features and...

There are many platforms out there at a much lower cost that offer more robust features and functionality and that can be hooked up to Salesforce in a way that might not be as seamless but would be worth it.

Pros

It is fairly easy to use and integrates with Salesforce, which is why we chose it over Pardot when making an initial selection.

Cons

There are many limitations, from design to ability to customize the registration confirmation message (no modal???). Also, no way to tell the difference between hard bounces, which makes it impossible to automate deactivation of contacts in Salesforce.

Anne
Anne
Overall rating
  • Industry: Internet
  • Company size: Self Employed
  • Used for 2+ years
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Customer Support
  • Likelihood to recommend 10.0 /10

The Smartest Place for Email Marketers to hang out!

Reviewed on 2019/03/30

I first became aware of Campaign Monitor many years ago when I was getting my start in email...

I first became aware of Campaign Monitor many years ago when I was getting my start in email marketing. I learned so much from all the important resources on their website, which really helped me to leverage competitive design strategies for my campaigns.

Pros

Campaign Monitor is a leader in the industry because they provide a great product and fantastic support - their site is a treasure trove of need to know information on email marketing, all at your fingertips whenever you need it. This combination really gives you the edge when it comes to creating, testing, and launching competitive campaigns that drive engagement with your audience and result in increased conversions.

Cons

What's not to like? Campaign Monitor has so many advantages there's not anything to complain about!