Sprinklr

Sprinklr

Social media management, social analytics & strategy planning

4.2/5 (37 reviews)

Sprinklr Overview

Sprinklr's social CRM and social governance modules can be used to manage all your social profiles from one single platform. The Social Engagement product by Sprinklr can be used to monitor and respond to the high volume of conversations happening across multiple social media channels. Separate message traffic into queues and set workflows to route conversations to the right teams. Tag messages using custom macros and rules and view conversation threads.

Use Sprinklr's social listening insights to monitor competition, track audience engagement and measure sentiment, moods and market trends. Social publishing can be used to create, share and target content. The editorial calendar and organizational compliance and approval rules can be used to ensure consistent content and brand messaging. All your sourced and produced content can be protected using the social asset management module. Share and reuse successful content and identify the best performing content and content producers.

Sprinklr can be used to collaborate on social campaigns, from design to launch. Use reporting metrics from multiple channels to show the effectiveness of your content on ROI. You can also use Sprinklr to build social apps, as well as to monitor social activity from any mobile device, anywhere and anytime.

Pricing

Starting from
N/A
Pricing options
Free Trial
Subscription
Value for money

Devices

Business size

S
M
L

Markets

Asia, Australia, Brazil, Canada, China and 5 others, Europe, Germany, India, Japan, Middle-East and Africa

Supported Languages

English, French, German, Japanese, Portuguese, Spanish

Sprinklr Reviews

Overall rating
4.2/5
81% positive reviews
15
Excellent
15
Very good
6
Average
0
Poor
1
Terrible
Daniel H.

Awesome social automation platform. Insane amount of features, and plenty of customizable options.

Used Daily for 1+ year
Reviewed on 2017/06/13
Review Source: Capterra

Pros

Management team and customer service is outstanding. As they build their product, you can genuinely tell they want to succeed. The product is extremely flexible, and able to meet the needs of a wide array of users on a social team - from designers, who can directly upload assets into a repository, to copywriters, who can upload copy into the posts for approval, etc. Reporting is outstanding, and covers off all major needs of an enterprise social team.

Cons

The occasional bug, but nothing a quick refresh can't solve. Biggest issue is some of the less intuitive features or questions are not able to be answered by their reps since they are still learning the product. However, their response time is always exceptional and they continue to work on the issue or education until there is a solve. Finally, we were fortunate enough to shell out for the enterprise solution, but it is on the expensive side. More cost effective credentialing significantly impact the features, which is a bummer for teams who can't afford the top level tiers.

Rating breakdown

Value for Money
Ease of Use
Customer Support

Likelihood to recommend

8.0/10

Soup-to-nuts social CMS tool

Used Daily for 2+ years
Reviewed on 2019/05/24
Review Source: Capterra

We have been very happy with our Sprinklr partnership - if your company has the budget to support the (expensive) tool, then I think it is definitely worth it.

Pros

Sprinklr has every feature a social media marketer could need - in the publishing, listening and reporting categories. Its robust system allows us to publish to 120+ social assets simultaneously - a HUGE time saver for the company.

Cons

Sprinklr's system is so thorough that it can feel intimidating or overwhelming to use. There are so many options to accomplish a goal it can be difficult to know where to start.

Rating breakdown

Value for Money
Ease of Use
Customer Support

Likelihood to recommend

8.0/10

Everything A Big Business Needs

Used Daily for 2+ years
Reviewed on 2018/08/08
Review Source: Capterra

If you can afford it, I'd reccomend getting every module from Sprinklr to help manage your social media. But you have to have a dedicated team to learn and manage it and use it every day, otherwise it's a waste of money.

Pros

You can do EVERYTHING from Sprinklr. It has features and modules that can easily make it your one-stop shop for marketing.

Cons

It's an ever-growing platform, so you'll occasionally run into bugs. That wouldn't be an issue if Support wasn't understaffed, causing some tickets to not get picked up right away, or be sent off to the engineering team for months.

Rating breakdown

Value for Money
Ease of Use
Customer Support

Likelihood to recommend

10.0/10

super scheduler

Used Daily for 1+ year
Reviewed on 2019/01/04
Review Source: Capterra

Pros

i really like all of the features offered by sprinklr. So easy to schedule content and not have to worry about pushing it live yourself. Tagging features help determine best performing content and analytics aspect is very helpful. Platform is extra helpful if you have an Instagram business profile because it will pull in your IG story metrics. Otherwise, those will not be captured and you need to pull manually.

Cons

creating widgets in the analytics function can be tricky and not always the easiest to set up. Once you get the hang of it, you're golden and ready to dive into your performance.

Rating breakdown

Ease of Use
Customer Support

Likelihood to recommend

10.0/10

Great software

Used Daily for 1+ year
Reviewed on 2018/12/19
Review Source: Capterra

I'd use Sprinklr again for other clients. I hope in the future their tech support becomes a bit more developed.

Pros

This software is easy to use and easy to customize. Our team was able to develop rules in the rule engine to make our community management processes as streamlined​ as possible. We also established in-depth​ labels for outbound content which aided in reporting.

Cons

The customer service / technical support team could be hard to work with at times. Sometimes they did not understand our issue and others they took a very long time to return a response.

Rating breakdown

Ease of Use
Customer Support

Likelihood to recommend

8.0/10

Sprinklr Pricing

Starting from
N/A
Pricing options
Free Trial
Subscription
Value for money

Contact sales or request a tour for more product pricing information

Sprinklr Features

  • A/B Testing
  • API
  • Activity Dashboard
  • Campaign Analysis
  • Campaign Management
  • Content Management
  • Engagement Analytics
  • Monitoring
  • Multi-Channel Marketing
  • Real Time Data
  • Reporting & Statistics
  • Social Media Integration
  • Tagging

  • Customizable Branding
  • Customizable Templates
  • Data Import/Export
  • Drag & Drop Interface
  • Real Time Analytics
  • Social Network Marketing
  • Third Party Integration

Additional information for Sprinklr

Key features of Sprinklr

  • Built-in image editing
  • Case management
  • Command center: device independent display infrastructure
  • Configurable production boards for task status tracking
  • Content marketing
  • Content permissions
  • Content scheduling
  • Custom task & approval workflows
  • Embargo dates
  • Expiration dates
  • Influencer marketing & advocacy
  • Mobile suite
  • Omni-channel content delivery
  • Performance benchmarking
  • Revision tracking
  • Social CRM
  • Social apps
  • Social asset management
  • Social automation
  • Social campaign management
  • Social distributed
  • Social engagement
  • Social enterprise integration
  • Social governance
  • Social listening insights
  • Social publishing
  • Social reporting
  • Sprinklr certifications
  • Version management

Benefits

- Sprinklr supports Twitter, Facebook, Snapchat, LinkedIn, Google+, YouTube, Instagram, Foursquare, Flickr, Slideshare, Tumblr, WordPress, Zendesk, Livechat, Bazaar Voice, Survey Monkey, Clarabridge, Sina Weibo, Tencent Weibo, Renren, and VK.

- Slice and dice drill-down queries that can be immediately saved and “injected” into conversation or reporting dashboards for subsequent examination.

- Use Sprinklr to track campaigns and conversions, optimize conatent placement and deployment.

- Build a 360 degree profile views of your customers over time and across hundreds of channels by integrating a Social CRM

- Build your own custom social apps and run A/B testing, as well as having access to a selection of ready-to-go apps. Schedule deployment and manage app versioning.

Sprinklr FAQs

Below are some frequently asked questions for Sprinklr.

Q. What type of pricing plans does Sprinklr offer?

Sprinklr offers the following pricing plans:

Pricing model: Subscription

Free Trial: Not Available

Contact sales or request a tour for more product pricing information

Q. What are the main features of Sprinklr?

Sprinklr offers the following features:

  • Built-in image editing
  • Case management
  • Command center: device independent display infrastructure
  • Configurable production boards for task status tracking
  • Content marketing
  • Content permissions
  • Content scheduling
  • Custom task & approval workflows
  • Embargo dates
  • Expiration dates
  • Influencer marketing & advocacy
  • Mobile suite
  • Omni-channel content delivery
  • Performance benchmarking
  • Revision tracking
  • Social CRM
  • Social apps
  • Social asset management
  • Social automation
  • Social campaign management
  • Social distributed
  • Social engagement
  • Social enterprise integration
  • Social governance
  • Social listening insights
  • Social publishing
  • Social reporting
  • Sprinklr certifications
  • Version management

Q. Who are the typical users of Sprinklr?

Sprinklr has the following typical customers:

Large Enterprises, Mid Size Business

Q. What languages does Sprinklr support?

Sprinklr supports the following languages:

English, French, German, Japanese, Portuguese, Spanish

Q. What type of pricing plans does Sprinklr offer?

Sprinklr has the following pricing plans:

Subscription

Q. Does Sprinklr support mobile devices?

Sprinklr supports the following devices:

Android, iPhone

Q. What other apps does Sprinklr integrate with?

Sprinklr integrates with the following applications:

CommandCenterHD, Mailchimp, Marketo, Marketo, Rebrandly, Shopify, Snapchat, Twitter, Zendesk, Zendesk

Q. What level of support does Sprinklr offer?

Sprinklr offers the following support options:

FAQs, Knowledge Base, Online Support, Video Tutorials