About SimilarWeb PRO

SimilarWeb Pro is used to access in-depth data insights pertaining to the performance of your competitors’ website traffic and mobile applications. SimilarWeb Pro allows you to carry out an analysis of any website or industry.

By simply searching for a website within the control panel of SimilarWeb Pro you get full access to complete analytics data of that site, including user engagement metrics such as monthly visits, visit duration, pageviews, and bounce rate; along with geographic traffic details and audience interests.

You can also see a breakdown of all traffic sources to that site, including referrals, organic search, social channels and display advertising. Furthermore, you can see which ad networks they use and view their actual ads.

SimilarWeb Pro not only shows data on the origin of traffic coming to a site, it also shows the behaviour of traffic upon leaving a site, showing all outgoing links. The app offers further competitor analysis by showing a list of similar sites to the website you are analyzing, and their search competitors.

Along with individual website analysis, SimilarWeb Pro also lets you carry out industry analysis for a wide range of categories, from architecture to entertainment. Through this feature you can see a complete, month-by-month traffic analysis for a given industry, including industry leaders, keywords and traffic sources.

SimilarWeb Pro also offers a competitive mobile app analytics module. The app analysis branch of SimilarWeb Pro gives you data on the performance of the top apps on both the Apple App Store and Google Play.

This feature can be used to see the top trending keywords on Google Play broken down by country, category and time frame. You can also see which apps popular keywords are driving traffic for. You can also see traffic source and keyword data from Apple´s App Store, and see the ranking and rating for all mobile apps in any category and country.

Pricing starting from:

N/A

  • Free Trial
  • Free
  • Subscription

Key benefits of SimilarWeb PRO

  • Competitor Traffic Analysis:

    See monthly visits, geographic details, search terms, social traffic, referring sites, traffic broken down by device, organic vs paid traffic, top keywords and audience interest for any website. Compare up to 5 competitors’ sites side-by-side.

  • Keyword Insights:

    See hundreds of organic and paid keywords for your site or your competitors’ sites. See the percentage of traffic you and your competitors get for each keyword. Compare the performance of top keywords overtime. You can also see “not set” and “not provided” keywords from Google Analytics

  • Display Ads and PPC:

    Measure the performance of your PPC keywords against organic traffic. See the keywords and PPC campaigns of your competitors. See the display ads and the landing pages the competition are getting paid traffic from. Recruit new affiliates or advertising partners by analysing your competitors display ads and paid traffic sources.

  • Industry Analysis:

    Get in-depth industry metrics to analyze the size and KPIs for any given industry. Get data on visits, organic vs paid traffic, top countries and traffic sources. With traffic source breakdown you can see an industry’s top influencers, and sort this data by the performance of their advertising, social networks, email campaigns and more.

  • Mobile App Analysis:

    See the top searched-for keywords for any category on Google Play and see the most popular apps for a given search query. See traffic sources and keyword data from both Apple App Store and Google Play. See ranking trends across both categories and countries.

  • Devices

    Business size

    S M L

    Markets

    United States, Canada, United Kingdom, Australia, China and 5 others, India, Japan, Germany, Brazil, Mexico

    Supported Languages

    English, Japanese, Portuguese

    Pricing starting from:

    N/A

    • Free Trial
    • Free
    • Subscription

    Images

    Check all referring keywords using SimilarWeb Pro
    Comparing up to 5 domains with SimilarWeb Pro
    Discover the split between mobile & web traffic with SimilarWeb Pro
    See detailed traffic sources in SimilarWeb Pro
    External traffic sources app analysis with SimilarWeb PRO - Mobile
    Instore traffic sources app analysis through SimilarWeb PRO - Mobile
    Instore keywords app analysis using SimilarWeb PRO - Mobile
    Google play keywords analysis in SimilarWeb PRO - Mobile
    View 9 more
    SimilarWeb PRO video
    SimilarWeb PRO screenshot: Check all referring keywords using SimilarWeb Pro SimilarWeb PRO screenshot: Comparing up to 5 domains with SimilarWeb Pro SimilarWeb PRO screenshot: Discover the split between mobile & web traffic with SimilarWeb Pro SimilarWeb PRO screenshot: See detailed traffic sources in SimilarWeb Pro SimilarWeb PRO screenshot: External traffic sources app analysis with SimilarWeb PRO - Mobile SimilarWeb PRO screenshot: Instore traffic sources app analysis through SimilarWeb PRO - Mobile SimilarWeb PRO screenshot: Instore keywords app analysis using SimilarWeb PRO - Mobile SimilarWeb PRO screenshot: Google play keywords analysis in SimilarWeb PRO - Mobile

    Features

    Total features of SimilarWeb PRO: 13

    • API
    • Benchmarking
    • Campaign Analysis
    • Charting
    • Conversion Rate Optimization
    • Data Visualization
    • Engagement Analytics
    • Keyword Tracking
    • Referral Source Tracking
    • Tagging
    • Trend Analysis
    • Web Analytics
    • Web Traffic Reporting

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    Reviews

    Overall rating

    4,4 /5
    (62)
    Value for Money
    4,1/5
    Features
    4,3/5
    Ease of Use
    4,7/5
    Customer Support
    4,3/5

    Already have SimilarWeb PRO?

    Software buyers need your help! Product reviews help the rest of us make great decisions.

    Write a Review!
    Showing 5 reviews of 62
    Francis carolina L.
    Overall rating
    • Industry: Entertainment
    • Company size: 2-10 Employees
    • Used Weekly for 6-12 months
    • Review Source

    Overall rating

    • Value for Money
    • Ease of Use
    • Customer Support
    • Likelihood to recommend 9.0 /10

    One of the best tools for digital marketing

    Reviewed on 2019/03/29

    With Similarweb I have been able to analyze and segment my audience and that way I have been able...

    With Similarweb I have been able to analyze and segment my audience and that way I have been able to generate digital content on my blog that is more attractive to them. It has allowed me to improve engagement with my readers. In addition to saving time to generate the most appropriate and specialized content.

    Pros

    Initially I found similar web searching for a tool that would allow me to visualize insights and segment my audience. But then I realized how powerful it is. With Similarweb you not only get analytics from your website, but you can observe the behavior of the target you have defined and their interaction with websites of your competition, which I can describe as a revealing experience for your business. The data provided by Similarweb, show you two scenarios, the first one, helps you to become aware of what is your position with respect to the industry or niche that you are dedicated to and the second scenario, the panorama of your competition. With all these data you can make analyzes and make decisions focused on attracting more customers and improving your products and services.

    Cons

    Some of the most interesting and attractive features that characterize Similarweb are available only in the premium version. However, in the free version there are also very useful functions.

    Cameron W.
    Overall rating
    • Industry: Marketing & Advertising
    • Company size: 51-200 Employees
    • Used Daily for 2+ years
    • Review Source

    Overall rating

    • Value for Money
    • Ease of Use
    • Likelihood to recommend 8.0 /10

    Great for finding website information

    Reviewed on 2019/11/12

    Really good experience with similarweb, it has removed our guess work and given us a proper way to...

    Really good experience with similarweb, it has removed our guess work and given us a proper way to prospect companies depending on their web traffic.

    Pros

    Quickly and easily get data for most websites
    Provides information for Bounce rate, page views, monthly visits and geographic
    The chrome extension is great

    Cons

    Sometimes it cant find website data and presents nothing
    A lot of the data is inaccurate but gives a good indication

    Evija P.
    Overall rating
    • Industry: Financial Services
    • Company size: 11-50 Employees
    • Used Other for 2+ years
    • Review Source

    Overall rating

    • Ease of Use
    • Likelihood to recommend 10.0 /10

    Great marketing tool

    Reviewed on 2021/02/09

    Overall is great but I would like to get information for as many websites as possible, not only for...

    Overall is great but I would like to get information for as many websites as possible, not only for the big ones.

    Pros

    I love that you can check the traffic (even see where it comes from), compare the performance to others and see the increase/decrease for traffic. Also, other marketing related information is available for each website.

    Cons

    It can only give information about very popular websites. No information for smaller businesses/websites.

    Jimmy H.
    Overall rating
    • Industry: Telecommunications
    • Company size: 201-500 Employees
    • Used Daily for 1+ year
    • Review Source

    Overall rating

    • Value for Money
    • Ease of Use
    • Customer Support
    • Likelihood to recommend 7.0 /10

    It's a nice app with mediocre data quality.

    Reviewed on 2017/07/26

    It was helpful for assessing the size of different revenue opportunities.

    It was helpful for assessing the size of different revenue opportunities.

    Pros

    The UI and design is very clean and easy to use. Most of the things you'd want to use it for are immediately obvious.

    Cons

    The data, particularly in terms of page view and session volume, is usually not even directionally accurate.

    Chamath N.
    Overall rating
    • Industry: Computer Software
    • Company size: 2-10 Employees
    • Used Weekly for 6-12 months
    • Review Source

    Overall rating

    • Value for Money
    • Ease of Use
    • Customer Support
    • Likelihood to recommend 9.0 /10

    Best option for digital marketing

    Reviewed on 2019/12/30

    When it comes to competitive analysis SimilarWbe Pro playing a huge role in there. Visual charts...

    When it comes to competitive analysis SimilarWbe Pro playing a huge role in there. Visual charts and graphs give you more valuable information. SimilarWeb Pro is a very powerful tool when compared to other tools available in the market today. If you need to test it out before you signup they are providing a free t

    Pros

    With Similarweb, you will not only get hold of analytics from your website site but also an observation of
    the target. The target you have defined and their respective interactions with websites in competition.
    We name it as a life worthy experience for your ultimate business. There are two alternative scenarios revealed by the Similarweb. The first one is, supporting you to identify your place in the field concerning the niche and the industry. And the second one is the panorama of your competition and the entire game you were playing. With
    having all this information, we can make correct decisions and find what the people truly want in the
    future.

    Cons

    When it comes to Cons, the Pro version is very expensive for small businesses. Referrals reports aren't very accurate.

    Showing 5 reviews of 62 Read all reviews

    SimilarWeb PRO FAQs

    Below are some frequently asked questions for SimilarWeb PRO.

    SimilarWeb PRO offers the following pricing plans:

    • Pricing model: Free, Subscription
    • Free Trial: Available

    Advanced and Enterprise plans. Free Demo: Available (No Credit Card required) Contact SimilarWeb for more information or to setup a live demonstration.

    SimilarWeb PRO offers the following features:

    • Complete competitor website traffic analysis
    • Data from Google Play and Apple App store
    • Engagement metrics: time on site, bounce rate, popular pages
    • Google Analytics “not set” and “not provided” keywords
    • In-depth competitor keyword analysis
    • Industry analysis tool - incl. keywords & traffic sources
    • Keyword research tool (for both Organic & PPC)
    • Mobile app industry analysis
    • Mobile app market ranking by country & category
    • Mobile app popular keywords
    • Mobile app traffic sources
    • Organic vs PPC keyword performance comparison
    • Reveal competitor display ads & networks
    • See conversion funnel pages, landing pages, subdomains...
    • See traffic share by channel (search, direct, display, etc.)
    • See traffic share by device: mobile and desktop traffic
    • Side-by-side traffic comparison for up to 5 sites
    • Social media & email campaign traffic reports
    • Visual charts and graphs for KPIs
    • Website data: visits, geography, keywords, referrals etc.

    SimilarWeb PRO has the following typical customers:

    Large Enterprises, Mid Size Business

    SimilarWeb PRO supports the following languages:

    English, Japanese, Portuguese

    We do not have any information about what devices SimilarWeb PRO supports

    SimilarWeb PRO integrates with the following applications:

    AT Internet Web Analytics, AdClarity by BI Science, Adverity, Google Analytics, Salesforce Marketing Cloud, Salesforce Sales Cloud

    SimilarWeb PRO offers the following support options:

    FAQs, Knowledge Base, Phone Support, Video Tutorials

    Related categories

    See all software categories found for SimilarWeb PRO.