Qualtrics CoreXM

Customer insights & brand research survey management tool

About Qualtrics CoreXM

Qualtrics CoreXM is a survey management tool designed to help businesses collect feedback across multiple platforms and provide insight into brand awareness and consumer preferences. Key features include customer segmentation, sentiment analysis, trend alerts, predictive behavior analytics, real-time response monitoring, data insight reports, and more.

With the Qualtrics’ survey tool, businesses can use the drag and drop interface, multiple question formats, and pre-built templates to create custom surveys and questionnaires. Users can collect feedback across multiple platforms, such as mobile devices, apps, websites, and chat boxes, which enables companies to optimize customer engagement, improve response rates, and act on insights.

The centralized platform uses AI and machine learning to monitor survey responses in real time, flag poor quality responses, and offer recommendations for improvement. The software scans text responses and provides businesses with sentiment analysis, trend alerts, behavior forecasts, and research data reports. With Qualtrics CoreXM’s conjoint analysis features, companies can review feedback according to customer demographics, such as age, gender, and background to determine the optimal product configuration, starting price, and target audience.

Pricing starting from:

N/A

  • Free Version
  • Free Trial
  • Subscription

Top 5 alternatives to Qualtrics CoreXM

Devices

Business size

S M L

Markets

United Arab Emirates, Argentina, Austria, Australia, Belgium, Brazil, Canada, Switzerland, Chile, China, Colombia, Costa Rica, Germany, Spain, France, United Kingdom, Ireland, India, Italy, Japan, Mexico, Netherlands, Puerto Rico, United States, Venezuela

Supported Languages

Chinese, Dutch, English, Finnish, French, German, Irish, Italian, Japanese, Korean, Spanish, Traditional Chinese

Pricing starting from:

N/A

  • Free Version
  • Free Trial
  • Subscription

Top 5 alternatives to Qualtrics CoreXM

Images

Qualtrics CoreXM Software - Qualtrics CoreXM survey results
Qualtrics CoreXM Software - Qualtrics CoreXM ExpertReview survey quality score
Qualtrics CoreXM Software - Qualtrics CoreXM survey creation
Qualtrics CoreXM Software - Qualtrics CoreXM engagement distribution reports
Qualtrics CoreXM Software - Qualtrics CoreXM survey results
Qualtrics CoreXM Software - Qualtrics CoreXM NPS company overview
Qualtrics CoreXM Software - Qualtrics CoreXM NPS store overview
Qualtrics CoreXM Software - Qualtrics CoreXM Optimization feature
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Qualtrics CoreXM video
Qualtrics CoreXM Software - Qualtrics CoreXM survey results
Qualtrics CoreXM Software - Qualtrics CoreXM ExpertReview survey quality score
Qualtrics CoreXM Software - Qualtrics CoreXM survey creation
Qualtrics CoreXM Software - Qualtrics CoreXM engagement distribution reports
Qualtrics CoreXM Software - Qualtrics CoreXM survey results
Qualtrics CoreXM Software - Qualtrics CoreXM NPS company overview
Qualtrics CoreXM Software - Qualtrics CoreXM NPS store overview
Qualtrics CoreXM Software - Qualtrics CoreXM Optimization feature

Features

Total features of Qualtrics CoreXM: 93

  • AB Testing
  • API
  • Ad hoc Analysis
  • Alerts/Notifications
  • Assessment Management
  • Audience Targeting
  • Behavior Tracking
  • Benchmarking
  • Brand Guidelines
  • CRM
  • Campaign Segmentation
  • Change Management
  • Communication Management
  • Competitive Analysis
  • Customer Profiles
  • Customer Segmentation
  • Customizable Branding
  • Customizable Fields
  • Customizable Reports
  • Customizable Templates
  • Data Analysis Tools
  • Data Coding
  • Data Import/Export
  • Data Visualization
  • Drag & Drop
  • Email Marketing
  • Face-to-Face
  • Feedback Management
  • Funnel Analysis
  • Heatmaps
  • Idea Management
  • Landing Pages/Web Forms
  • Market Data Analysis
  • Media Analytics
  • Mixed Methods Research
  • Mobile Survey
  • Monitoring
  • Multi-Channel Distribution
  • Multi-Channel Management
  • Multi-Language
  • Multiple User Accounts
  • Multivariate Testing
  • Offline Access
  • Offline Response Collection
  • Panel Management
  • Paper-Based
  • Performance Metrics
  • Phone-Based
  • Predictive Analytics
  • Predictive Pricing Models
  • Pricing Analytics
  • Prioritization
  • Product Data Management
  • Profitability Analysis
  • Qualitative Comparative Analysis
  • Quantitative Analysis
  • Question Branching
  • Question Library
  • Question Piping
  • Randomization
  • Real Time Analytics
  • Real Time Data
  • Real Time Monitoring
  • Release Planning
  • Reporting & Statistics
  • Reporting/Analytics
  • Requirements Management
  • Response Quotas
  • Response Validation
  • Role-Based Permissions
  • Search/Filter
  • Sentiment Analysis
  • Single Sign On
  • Site Intercept Survey
  • Skip Logic
  • Social Media Monitoring
  • Split Testing
  • Statistical Analysis
  • Status Tracking
  • Support Audio/Images/Video
  • Survey Builder
  • Survey Sample Management
  • Survey/Poll Management
  • Surveys & Feedback
  • Text Analysis
  • Trend Analysis
  • URL Customization
  • User Research Analysis
  • Visual Editor
  • Web Tracking
  • Website Monitoring
  • Widgets
  • Workflow Management

Alternatives

SurveyMonkey

4,6
#1 Alternative to Qualtrics CoreXM
Trusted by 98% of the Fortune 500 and used in over 350,000 organizations, SurveyMonkey’s People Powered Data platform...

Typeform

4,7
#2 Alternative to Qualtrics CoreXM
Typeform is the versatile data collection tool that makes asking easy and answering fun, whether it's forms, quizzes,...

Confirmit

3,9
#3 Alternative to Qualtrics CoreXM
Confirmit is a market research platform that includes features such as feedback & data collection, analysis & reporting,...

Discuss.io

4,8
#4 Alternative to Qualtrics CoreXM
Discuss.io is the leading video conferencing platform for market research. Secure and compliant, and packed with...

Reviews

Overall rating

4,8 /5
(373)
Value for Money
4,5/5
Features
4,6/5
Ease of Use
4,4/5
Customer Support
4,7/5

Already have Qualtrics CoreXM?

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Showing 5 reviews of 373
Mark F.
Overall rating
  • Industry: Financial Services
  • Company size: 1 001-5 000 Employees
  • Used Weekly for 2+ years
  • Review Source

Overall rating

  • Ease of Use
  • Likelihood to recommend 10.0 /10

It's the best option for a survey platform

Reviewed on 2022/06/09

Best survey platform in spite of his questionable UI updates, but we'll stick with it forever.

Best survey platform in spite of his questionable UI updates, but we'll stick with it forever.

Pros

Qualtrics is our go-to for any survey methodology. If qualtrics can't do it, another platform can't do it at all-- there is no other solution with as many features or functionality (e.g. Max Diff study template!)

Cons

Qualtrics updates it's user interface fairly frequently without warning-- this can be a bit disruptive. sometimes we more or less lose functionality when qualtrics makes the UI unintelligible. They need to do better when pushing updates.

Andrew P.
Overall rating
  • Industry: Higher Education
  • Company size: 201-500 Employees
  • Used Monthly for 2+ years
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Customer Support
  • Likelihood to recommend 9.0 /10

Designed to Advance your metrics

Reviewed on 2019/09/03

This tools is fantastic for working with our Faculty and Researchers. They expect in-depth analysis...

This tools is fantastic for working with our Faculty and Researchers. They expect in-depth analysis and appreciate the power of Qualtrics. Our staff and administrative personnel have all learned to use Qualtrics and most of my co-workers find it easy to use and can adapt it to their various needs. This is a great option for anyone looking for a variety of analytics for surveying, and can be adapted to simpler projects as well.

Pros

The most useful part of Qualtrics is the depth of analytics you receive on your surveys, questionnaires, and other tools. In real time, as you develop your surveys you are given insights into how your data can be analyzed. It is designed to help you get the data you need back without asking unnecessary questions. The menu for building out surveys is very easy to use and the number of options and variety in types of questions gives you the ability to develop them exactly how you want. Conditional formatting is easy to implement, and there are many ways to incorporate other media into your survey/questionnaire. The surveys are built to be compatible in mobile without any additional design input as well.

Cons

At times Qualtrics is a more powerful tool than you need. I find that there are some users who adapt to Qualtrics quickly, but others simply do not need it. If you are asking straight-forward surveys and only need basic analysis, you can find easier and lower cost tools. Some people can be overwhelmed by the options and the "analysis" that come with the variety of question-types. That being said, this can be a one-size-fits-all solution, but there will be some training and trial and error involved.

Verified Reviewer
Overall rating
  • Industry: Market Research
  • Company size: Self Employed
  • Used Weekly for 2+ years
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Customer Support
  • Likelihood to recommend 8.0 /10

State of the art for survey building

Reviewed on 2022/06/09

As I limit my experience with Qualtrics to building surveys, distributing them, and downloading the...

As I limit my experience with Qualtrics to building surveys, distributing them, and downloading the dataset to work on data processing and analyses using other tools, the platform does its job. I could certainly expand my use of the tool if reporting and data visualization features offered a better user experience and look and feel.

Pros

Qualtrics is the state of art when it comes to survey building platforms. It has one of the most user-friendly interfaces, it allows very complex logics, and offers questions types that you don't see in other tools. It is also super easy to upload my own lists and I often use their panel for outside sample recruitment.

Cons

I am not a big fan of Qualtrics' reporting and data visualization features. The look and feel is poor and the tool is not flexible enough - if the dashboard feature was available, it could be another story. Customer support is also poor: they are not timely and often times they do not resolve my issues.

Alternatives Considered

Typeform and SurveyMonkey

Reasons for Switching to Qualtrics CoreXM

It has the most user-friendly interface and it looks more 'professional'.
Steve B.
Overall rating
  • Industry: Financial Services
  • Company size: 10 000+ Employees
  • Used Weekly for 1+ year
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Customer Support
  • Likelihood to recommend 8.0 /10

An adequate tool for measuring customer experience

Reviewed on 2019/10/19

Qualtrics offers a nice dashboard that shows all of your current projects. It is intuitive to...

Qualtrics offers a nice dashboard that shows all of your current projects. It is intuitive to create new projects and offers a diverse array of options for those projects. However, I find that it is not as easy to create "advanced" projects in Qualtrics as in other software.

Pros

Easy to configure an NPS question and link into existing studies, offers industry standard studies like SUS "out of the box." (Or our administrator made templates that look like built-in features)

Cons

It was more difficult to customize the questions in Qualtrics than in other products used to manage user surveys.

Graham P.
Overall rating
  • Industry: Higher Education
  • Company size: 5 001-10 000 Employees
  • Used Monthly for 2+ years
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Customer Support
  • Likelihood to recommend 9.0 /10

Powerful survey tool

Reviewed on 2022/06/09

It's been a great product and very powerful for what I am looking to accomplish, I just wish the...

It's been a great product and very powerful for what I am looking to accomplish, I just wish the reporting results were a little faster to build.

Pros

What I like most about Qualtrics is the ability to quickly and easily build a survey. I also like the ability to apply logic and branching to my surveys to create the survey flow.

Cons

On the Results tab, when I view the results, the default report gives various charts and graphical displays for each question. This pretty much shows everything you want to see, but in my case, I only needed to see the Mean of the answers for each question and had to go through each question and remove all of the graphical charts and grids and then select the Mean only. I wish there was a quicker way to simply select what I want to see instead of removing these other, unwanted results.

Alternatives Considered

SurveyMonkey

Reasons for Switching to Qualtrics CoreXM

It's logic and ability to build surveys quickly and easily. As well as it's security of data.
Showing 5 reviews of 373 Read all reviews

Qualtrics CoreXM FAQs

Below are some frequently asked questions for Qualtrics CoreXM.

Qualtrics CoreXM offers the following pricing plans:

  • Starting from:
  • Pricing model: Free Version, Subscription
  • Free Trial: Available

Contact Qualtrics for pricing information.

Qualtrics CoreXM has the following typical customers:

Self Employed, 2-10, 11-50, 51-200, 201-500, 501-1 000, 1 001-5 000

Qualtrics CoreXM supports the following languages:

Chinese, Dutch, English, Finnish, French, German, Irish, Italian, Japanese, Korean, Spanish, Traditional Chinese

Qualtrics CoreXM supports the following devices:

Android (Mobile), iPhone (Mobile), iPad (Mobile)

Qualtrics CoreXM integrates with the following applications:

Adobe Analytics, Annex Cloud, Chattermill, ClickTale, Contentsquare, DataGrail, Decibel Insight, Dynamics 365 Business Central, Freshdesk, Fuel Cycle, FullStory, Genesys Cloud CX, Glassbox, Grade.us, HubSpot CRM, Infegy Atlas, Jira, Jira Work Management, LogRocket, Make, Marketo Engage, Mavenlink, Pendo, Quantum Metric, ReviewTrackers, Rybbon, SAP Analytics Cloud, SAP Customer Experience, Salesforce Sales Cloud, ServiceNow, SessionCam, Slack, SocketLabs, Stella Connect, Tableau, Tango Card, Tethr, Tray.io, Tremendous, UserTesting, Xoxoday, Zapier, Zendesk

Qualtrics CoreXM offers the following support options:

Email/Help Desk, FAQs/Forum, Knowledge Base, Phone Support, 24/7 (Live rep), Chat

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