Autopilot

Autopilot

Marketing automation software made visual.

4.7/5 (90 reviews)

Autopilot Overview

Through an intuitive user interface, you can map every touchpoint of the customer journey simply by dragging, dropping and connecting. You can also access Autopilot’s guides, which are pre-made customer journeys built with marketing best practices refined over the years. There are guides for everything from simple newsletter sends to nurturing a lead during a free trial, and more are always being added.

Autopilot lets you trigger marketing activities based on user behavior and events, such as updating your contact list and sending a personalized email once a form has been submitted, allowing you to nurture your customers and leads with the right message, at the right time, on the right channel. It’s a systematic approach to turning your leads into high-paying customers.

Autopilot also integrates with Salesforce CRM and other third party apps like Zapier, Slack, Segment and Twilio to consolidate all your contact information, marketing automation and data in one system while giving you the freedom to continue using the best-of-breed apps you already use and love.

Using Autopilot’s unique tracking code and universal form capture capabilities, you can capture data from any website, blog, or app and track the actions of both your contacts and anonymous website visitors in real time, such as when someone opens an email or visits a page. Autopilot comes with advanced insights and analytics including built-in lead-to-close reporting which gives you a visual understanding of your marketing funnel at all times.

Pricing

Starting from
US$49,00/month
Pricing options
Free Trial
Subscription
Value for money

Devices

Business size

S
M
L

Markets

Australia, Canada, Europe, Germany, United Kingdom, United States

Supported Languages

English

Autopilot Reviews

Overall rating
4.7/5
93% positive reviews
68
Excellent
16
Very good
4
Average
1
Poor
1
Terrible
Garrett G.

A Great Alternative to Full-Fledged Automation Software

Used Daily for Free Trial
Reviewed on 2018/10/13
Review Source: Capterra

Autopilot is a great solution if you're looking for something to automate a sequence of emails. I wouldn't consider it a replacement for full-fledged marketing automation software... yet, but it's a fantastic tool for email automation. Just keep in mind that there are a few hiccups that you'll potentially need to navigate such as email SpamAssassin errors (always use mail-tester.com to check your emails) and CRM sync issues.

Pros

It seems to me that Autopilot does only one thing - but it does that one thing REALLY well. I tested Autopilot briefly for a few weeks as an alternative to the drip program functionality in our Marketing Automation software. I was extremely impressed with how easy it is to build a drip program (called a "Journey" within Autopilot), as well as with the breadth of logic and functionality offered. Autopilot really sets itself apart with some amazing - seriously amazing - integrations and functionality that our Automation platform doesn't offer, such as sending SMS text messages or physical postcards.

I really like that Autopilot offers in-app chat support, and that you generally don't need to wait longer than 5 minutes to get someone to help you out.

Cons

During the few weeks I tested Autopilot, I found a few issues that prevented me from really continuing to use the software for my use-case. The integration with Salesforce was clunky and un-intuitive, and most concerningly, it seemed that when the platform saw leads that already existed in Salesforce, it would stop them from progressing through the drip program. This was a real frustration, and I ended up just disconnecting Autopilot from the CRM in order to finish my test.

Another concern we had was that after testing the emails I had configured using mail-tester.com, there was an error identified that could only be resolved by getting a dedicated IP address - something which adds a significant additional monthly cost to the cost of the program.

Rating breakdown

Value for Money
Ease of Use
Customer Support

Likelihood to recommend

9.0/10
Verified Reviewer

Carry out email automation

Used Daily for 2+ years
Reviewed on 2019/09/18
Review Source: Capterra

Autopilot is used in the Marketing department to carry out email automation for our clients. It allows us to have an overview of the basic performance of our campaigns by email. Autopilot is a great tool for email marketing automation. I think the ideal scenario is for small and medium businesses with growing marketing teams, especially since their cost becomes much more accessible than applications like Marketo.

Pros

Autopilot has a large number of email templates that allow us to track the embedded link of our committed users. In addition, Autopilot allows the Marketing team to create a coherent funnel, with intelligent and easy-to-use segments. Another thing is that it is able to cover a large number of tasks, such as sending email newsletters and creating an advanced link based on various factors, such as default fields, potential customer owners, rules, among others. Another thing is Autopilot support, which offers an in-app chat service within the same application, so we can usually get in touch with them in just a few minutes.

Cons

There is much to be desired from the Autopilot WYSIWYG editor, which I hope can be improved with the next updates. Some actions related to APIs are very limited, so it would be good if they could provide a little more freedom. In addition, Autopilot allows very few integrations, and it would be excellent to work together with other marketing automation software to work faster.

Rating breakdown

Value for Money
Ease of Use
Customer Support

Likelihood to recommend

10.0/10
Aaron F.

Improving on improvement

Used Daily for 1+ year
Reviewed on 2017/10/10
Review Source: SoftwareAdvice

The cost per additional mobile app user is a bit annoying, but when we run the numbers, it still makes it a good investment to have most of our employees on the app.

Pros

I love the fact that it tracks my whole business from lead generation (that helps me fill in routes based on a map) to setting up the contract (with recurring services and pre-scheduled packages) to crew management (with photo uploads and clock-in/clock-out of jobs and contacting customers) to invoicing (which can be automatic) to receiving payment (even by credit card on the mobile app!). Keeping records on paper and trying to run schedules for weekly, bi-weekly and tri-weekly services would be a nightmare! This really is an AutoPilot software. It is a complete solution that tracks everything which allows it to be the ultimate solution for reporting. I can look at sales close ratios, revenue per lead source, job completion times against budgeted hours, past-due invoices and so much more! I have worked with the system from Property Maintenance Technician to Sales Rep to General Manager and have not been disappointed.

Cons

Their asset management portion is in its beginning stages and is not incredibly useful at the moment, but they continue to build on their system and I suspect that they will soon have a robust equipment and vehicle management system.

Rating breakdown

Value for Money
Ease of Use
Customer Support

Likelihood to recommend

10.0/10
Jamie M.

Marketing Automation on Steroids

Used Daily for 2+ years
Reviewed on 2018/03/21
Review Source: GetApp

Pros

Autopilot is a marketers dream tool. You can create a 'journey' for almost any task, from sending out an email newsletter to creating an advanced nurture journey based on segmentation, rules, lead owners, default and custom fields, website actions and much, much more. If you use tools such as Salesforce and Segment then you can get even more out of the tool with less work, but I personally don't use either and I still get a huge ROI on the product. They also just updated the email building tool which was a very welcome update.

Cons

It would be great if the tool worked with other CRM's than just Salesforce. Some of the actions and triggers, particularly when it comes to API triggers are quite limited so some improvements with that would be great. The price can get quite high with large numbers of contacts and the business plan selected (A/B testing, API triggers and more). I would also like to see an end-user subscription management feature added so that I can fully move away from other email tools (i.e. MailChimp) whilst being compliant with the likes of GDPR.

Rating breakdown

Value for Money
Ease of Use
Customer Support

Likelihood to recommend

10.0/10
Ben B.

A great way to manage email campaigns.

Used Daily for 1-5 months
Reviewed on 2019/04/28
Review Source: Capterra

Autopilot is our email campagin management platform. It's really quite nice.

Pros

Two features really stand out to me, and prove the usefullness of Autopilot: the UI and the analytics.

The graphical UI for building email journeys is very intuitive, and super easy to use. However, it's also super powerful. We've pluged in Salesforce, several different databases, and our customer support system, and using the fun shapes on the Journeys page. It's as simple as dragging objects onto the staging area and connecting them. In just a few minutes, you can have a analytics-focused email campaign ready to go, all without a bit of code.

And once your journey is started, and your email send, the real-time data you get from your targets extremely granular. We get updates down to the second for events as small as vertical scrolling and mouse hovers over hotlinks. It's very impressive.

Cons

Autopilot feels very heavy in the browser. I really can't explain why it's as slow as it is sometimes. Pages can take up to 30 seconds to load, and that's on high end desktop workstations. I know there is a very complex backend for Autopilot, but on occassion the slow performance is inexcusable. It could just be that we manage dozens of journeys and hundreds of thousands of entries at the same time, but Autopilot can be quite slow.

Also, sometimes the autofill feature in autopilot is erratic. This is a minor complaint, but you will notice it if you use Autopilot a lot.

Response from Autopilot

Thanks for taking the time to review Autopilot. We are always improving the experience of our clients.

Rating breakdown

Value for Money
Ease of Use
Customer Support

Likelihood to recommend

9.0/10

Autopilot Pricing

Starting from
US$49,00/month
Pricing options
Free Trial
Subscription
Value for money

Only pay for the contacts in your database. Autopilot offers three support plans, Silver, Gold and Platinum.

Silver:

$49 a month
2,000 contacts included
Unlimited emails
Access to help and support when you need it
24 hour live chat
Support tickets
Online training
Knowledge base

Gold

$149 a month
5,000 contacts included
Unlimited emails
Access to help and support when you need it
24 hour live chat
Support tickets
Online training
Knowledge base

Platinum

$249 a month
10,000 contacts included
Unlimited emails
Access to help and support when you need it
24 hour live chat
Support tickets
Online training
Knowledge base

Autopilot Features

  • A/B Testing
  • API
  • Campaign Analysis
  • Campaign Management
  • Customizable Templates
  • Drag & Drop Interface
  • Engagement Analytics
  • Multi-Channel Marketing
  • Real Time Analytics
  • Third Party Integration

  • Activity Dashboard
  • Automatic Notifications
  • Content Management
  • Customizable Branding
  • Data Import/Export
  • Email Marketing
  • Monitoring
  • Real Time Data
  • Reporting & Statistics
  • Social Media Integration

Additional information for Autopilot

Key features of Autopilot

  • A/B testing
  • API
  • Action-based trigger automation
  • Advanced email analytics
  • Built-in integrations with best of breed technologies
  • CRM integration
  • Click-through tracking
  • Contact database
  • Contact management
  • Conversion optimization tools
  • Conversion tracking
  • Delivery tracking
  • Drag & drop interface
  • Drip email marketing
  • Dynamic text personalization
  • Dynamic workflow
  • Email templates
  • Engagement analytics
  • HTML email editor
  • Journey goal setting & progress tracking
  • Lead capture
  • Lead nurturing
  • Multi-channel: email, SMS, in-app messaging, direct mail
  • Performance reports
  • Progress tracking
  • Ready-to-use best practice lead nurture guide templates
  • Real time journey analytics
  • SMS integration
  • Static and dynamic smart list segmentation
  • Universal form capture
  • Unlimited custom fields
  • Unlimited emails
  • Unsubscribe database
  • WYSIWYG email editor
  • Web forms

Benefits

  • Drag and connect journey builder: Map every touchpoint of the customer journey with an intuitive drag and drop interface that’s fun and easy to use.

  • Multi-channel marketing: Autopilot lets you automate your email, texting, in-app messaging and direct mail marketing communications. You’ll be able to connect with customers online, offline, and on mobile.

  • Event-based automation: Trigger marketing actions based on events and user behavior to ensure that leads are always being nurtured towards becoming high-paying customers.

  • Best practice guides: Autopilot’s guides are built from tried and tested lead nurturing strategies and help you kickstart your marketing in seconds.

  • Built-in integrations: Autopilot partners with the best-of-breed technologies including Salesforce CRM, Zapier, GoodData, Segment, Slack, Twilio, and Lob.

  • Universal tracking: Autopilot enables you to track all your contact and anonymous visitor behavior across any touchpoint, from emails to your website, with an activity feed where you can watch actions in real time.

  • Advanced insights and reporting: Autopilot’s built-in Insights give you a visual understanding of the performance and results of your marketing efforts. Know which messages convert, track journey trends, and optimize performance based on real-time results.

  • GetApp Analysis

    Somewhere between basic email software and high-end automation solutions sits Autopilot, a multi-channel marketing application that levels the playing field for businesses that are interested in automated marketing, customer relationship management, customer acquisition, and growth in their bottom lines.

    Autopilot is a web-based solution with flexible features, designed for companies of all sizes and industries. In addition to creating multi-channel marketing journeys, organizations are able to use Autopilot to capture leads from forms, personalize and automate their emails, view visitor events in real-time, groom their marketing databases, and achieve a high return on investments (ROI) with valuable insights and reporting tools.

    Dashboard

    What is Autopilot?

    Autopilot is a multi-channel marketing solution that was designed to fill the gap between basic email software and high-end automation solutions. The application provides a way for organizations of all sizes to automate and track marketing activities across both online and offline channels. Users can map every touch point throughout the customer lifecycle. They can also organize and segment their contacts in one place and integrate Autopilot with the systems they already use, including Salesfoce, Twilio, and Lob, among other third-party services.

    Autopilot is significantly easier to use than the high-end automation solutions that tech elites are accustomed to, and it is flexible enough that any organization can take advantage of its automated marketing features with minimal setup. Autopilot also provides a way for businesses to seamlessly nurture leads beyond email and gain insights through analytics. Built-in integrations to marketing, CRM, and business intelligence tools provide a way for marketers to track client journeys with email, mobile, and direct mail.

    Contact

    Autopilot Main Features

    Multi-channel Marketing Journeys

    With multi-channel marketing journeys, Autopilot users can send the right messages to the right recipients at the precise moments when recipients are likely to be receptive to those messages. Businesses are able to automate their marketing, send personalized messages, and build workflows and processes in Salesforce.

    Journeys are where your automated marketing program begins. To create and publish your first Journey, use Autopilot’s drag-and-drop Journey canvas. With Autopilot, you have the option of designing a program from scratch or selecting a program from the Guide Book, which is a collection of best practice programs.

    Journey

    Lead Capturing

    Autopilot’s Universal Form Capture capabilities enable users to capture lead data from any website, blog, or app. This means that Autopilot users don’t have to worry about rebuilding landing pages or content before they can begin capturing lead data with the service.

    To begin capturing submissions from the existing forms and landing pages on your website, add Autopilot’s tracking code. Once you’ve setup the tracking code, you can create a new Journey and drag the Form Submitted trigger onto your canvas. From that point, Autopilot’s wizard will track new forms and funnel the submissions into your contact database.

    Lead Capture

    Guides

    Guides are best practice Journey templates, and they help users quickly get started using Autopilot. Guides are built from tried-and-true marketing automation best practices, and they enable anyone to take advantage of years of marketing experience and research.

    Autopilot’s Guide Book comes with tips and tricks for automated marketing. Search through existing Guides by keyword or make a Guide of your own from scratch. Selecting “Use Guide” will add the best practice Shapes and configurations to your Journey canvas. You can continue to make customizations by selecting the “Add Shapes” icon at any point along the way.

    Guides

    Automated Emails

    Businesses that use Autopilot are able to personalize and automate their marketing emails. Autopilot helps organizations improve email performance by sending follow-up messages at optimal times. Advanced features make it possible for businesses to personalize the messages that Autopilot with dynamic text in the subject lines and body content.

    To avoid straying too far from the look and feel of your typical company emails, upload branded HTML templates into Autopilot. You can import an HTML template or make your HTML email editable. If your goal is to make your automated email appear as personal as possible, you’ll want to add dynamic text into the content that you’re sending. First names, email addresses, and even birthdates can be pulled from your contact records automatically.

    Email Editor

    Insights & Reporting

    The best way for an Autopilot user to measure the effectiveness of his or her new automated marketing program by using the application’s Insights and Reporting tools. With these tools, businesses can visualize revenue impacts, view trends, and view summaries of user and email performance data.

    Autopilot provides you with data in real-time, which means you can immediately detect when changes to your marketing program are having an impact on the activity on your website. Reports can be filtered by date range. Or, you can filter reports by Journeys or individual email touch points.

    Reports

    Autopilot Integrations

    Autopilot integrates with the best-of-breed apps that marketers already use. Deep third-party integrations make Autopilot a suitable application for businesses of all sizes and industries, regardless of the marketing and CRM systems they currently use.

    A few of the most popular applications that Autopilot integrates with include Salesforce, Segment, Lob, and Twilio.

    Autopilot Pricing

    Autopilot offers subscription-based pricing that scales as businesses grow. Businesses only pay for what they need and unlimited emails are included at every pricing level, regardless of how much they pay each month. Autopilot does not charge any setup fees.

    There are two pricing plans available. The Base Plan costs $20 per month if paid annually (or $25 if paid monthly) for up to 1,000 contacts, and includes unlimited email sends, multi-channel journeys (email, SMS, in-app messaging, postcards), reporting, segmentation, and integrations with Slack and Zapier. The Business Plan costs up per month if paid annually (or $50 if paid monthly) for up to 1,000 contacts, and includes Salesforce CRM integration, Segment.com integration, access to Autopilot’s API, A/B split testing, and access to in-app journey reviews. Businesses with more than 1 million contacts should contact Autopilot directly for custom pricing information.

    Autopilot Bottom Line

    • Helps companies automate marketing and nurture leads
    • Popular with marketers, sales, and customer success managers
    • Incorporates personalized offline and mobile touchpoints
    • Integrated with best-of-breed technologies
    • Flexible subscription-based pricing

    Autopilot FAQs

    Below are some frequently asked questions for Autopilot.

    Q. What type of pricing plans does Autopilot offer?

    Autopilot offers the following pricing plans:

    Starting from: US$49,00/month

    Pricing model: Subscription

    Free Trial: Available

    Only pay for the contacts in your database. Autopilot offers three support plans, Silver, Gold and Platinum.

    Silver:

    $49 a month
    2,000 contacts included
    Unlimited emails
    Access to help and support when you need it
    24 hour live chat
    Support tickets
    Online training
    Knowledge base

    Gold

    $149 a month
    5,000 contacts included
    Unlimited emails
    Access to help and support when you need it
    24 hour live chat
    Support tickets
    Online training
    Knowledge base

    Platinum

    $249 a month
    10,000 contacts included
    Unlimited emails
    Access to help and support when you need it
    24 hour live chat
    Support tickets
    Online training
    Knowledge base

    Q. What are the main features of Autopilot?

    Autopilot offers the following features:

    • A/B testing
    • API
    • Action-based trigger automation
    • Advanced email analytics
    • Built-in integrations with best of breed technologies
    • CRM integration
    • Click-through tracking
    • Contact database
    • Contact management
    • Conversion optimization tools
    • Conversion tracking
    • Delivery tracking
    • Drag & drop interface
    • Drip email marketing
    • Dynamic text personalization
    • Dynamic workflow
    • Email templates
    • Engagement analytics
    • HTML email editor
    • Journey goal setting & progress tracking
    • Lead capture
    • Lead nurturing
    • Multi-channel: email, SMS, in-app messaging, direct mail
    • Performance reports
    • Progress tracking
    • Ready-to-use best practice lead nurture guide templates
    • Real time journey analytics
    • SMS integration
    • Static and dynamic smart list segmentation
    • Universal form capture
    • Unlimited custom fields
    • Unlimited emails
    • Unsubscribe database
    • WYSIWYG email editor
    • Web forms

    Q. Who are the typical users of Autopilot?

    Autopilot has the following typical customers:

    Freelancers, Large Enterprises, Mid Size Business, Non Profit, Small Business

    Q. What languages does Autopilot support?

    Autopilot supports the following languages:

    English

    Q. What type of pricing plans does Autopilot offer?

    Autopilot has the following pricing plans:

    Subscription

    Q. Does Autopilot support mobile devices?

    We do not have any information about what devices Autopilot supports

    Q. What other apps does Autopilot integrate with?

    Autopilot integrates with the following applications:

    Instapage, LeadsBridge, LiveChat, Mailjet, Omnify, Slack, Stamplay, Tubular, VisitorTrack, Workato

    Q. What level of support does Autopilot offer?

    Autopilot offers the following support options:

    FAQs, Forum, Knowledge Base, Online Support, Video Tutorials