Cake digital marketing analytics software allows you to make changes through flexible internal automation tools and allow programmatic ingestion of data as well as streamline processes by viewing, editing and creating within a single screen. By utilizing Cake you can target any device, ISP Carrier, operating system or browser in real-time by leveraging a massive and continually updated mobile device database.
Go beyond location and device targeting with Cake with custom parameters using URL and referring affiliate for the most accurate results and setup alternate landing pages, rules and events by campaign with a single offer instead of setting up multiple individually managed offers. Cake provide price quotes upon request as well as whitepapers, webinars and testimonials.
Being the best platform in the industry doesn't always mean it is the easiest. But that can be said about any sophisticated SaaS platform. I think CAKE creates a good balance for inexperienced users to navigate and get things set up on a simplistic level. However, for those who are advanced users CAKE would not be complete without a killer support staff and client service team. These are the people that bring everything together and make for a great overall experience.
CAKE is by far the most intuitive, customizable and reliable tracking system in the marketplace. The UI is clean and easy to navigate. The setup and deployment of new campaigns is simple. The reporting granularity is amazing. CAKE is simply an all-around amazing tracking platform. There is not another system in the marketplace that comes close.
There are a few quirky things here and there, but nothing that disrupts our core business. Reporting visualization needs an upgrade.
Hello! Thank you for taking your time to review CAKE! We're pleased to hear that you're happy with your experience and would recommend our company to others. We hope to wow you with new reporting visualizations in the near future, be on the lookout for big changes at CAKE!
CAKE has been a strong platform for our affiliate program for a number of years now. It allows us to efficiently manage our affliates.
Tracking down to subid level
Easy implementation of partner postbacks and pixels.
Not well localized for European date formats and number formats
No scheduling of payout changes in events
Hi there! Thank you for your review, we're glad to hear that you're happy with our product and would recommend it to others! In regards to the European date and number formats, is your platform currently configured to the wrong format for your business? If so, please reach out to your Client Success Manager or the support team who can assist you in getting this resolved. As for the payout changes on Events, though we do not have a scheduling feature for this currently, we would love to discuss the challenge you're facing and how we could help to resolve it, there are a few options that might help to alleviate the issue. Again, thank you for taking your time to review our product and providing us with feedback on how we could address the challenges you're currently facing.
I made the best decision to work with CAKE when starting my business. Tracking and learning any platform can be overwhelming at times just because there's always a lot going on. Without the support I've received from each team member at CAKE. I may not be where I'm at today.
The platform provides every tracking tool I need to track my leads.
I don't like that I can't get someone on the phone over the weekend. If there's a tracking issue in this business you can quickly loose thousands of dollars in minutes. Submitting a ticket doesn't cut it when you need immediate help. Luckily, I have an AMAZING customer support manager who will go beyond the call of duty to help me if it's an urgent situation.
Thank you for taking the time to review our product, we're so happy to hear about your success on CAKE! I'm sorry to hear about the challenge you've had with the limited phone support hours, but please know that we do have 24/7 technical phone support as an option to you! For more information about it, please let your Client Success Manager know! Thank you again for your review.
Cake presents very detailed data about what we are looking for. I am able to filter and see the data in whichever way I need. I like that you are able to see data by phone type, medium, media, etc. Being able to login to the affiliate's view is also helpful when troubleshooting issues.
Cake's support team is also very helpful and is prompt at responding. They have helped me multiple times with issues and even scheduled phone calls to personally help.
There is a slight learning curve with certain Cake processes. There are times when you need to do something in a particular step or save multiple times otherwise it will not work. I have learned to take the precautions and make sure everything is working.
Hi there! Thank you for taking the time to review our product, we're so happy to hear that you're able to get the level of support that you need from both our product and team!
Simplicity in navigation, campaign build-out, integration, customization and exceptional support and customer service.
The only thing that comes to mind is a recent need to post our "Lead Detail, by Buyer" to a post URL. It's currently being resolved by referring us to iFrame Media who is building out the API for us.
Hi there! Thank you for taking your time to review our product, we are so happy to hear that you're satisfied with the product and support you're receiving with CAKE!
Pricing available upon request
Below are some frequently asked questions for Cake.
Cake offers the following pricing plans:
Free Trial: Not Available
Pricing available upon request
Cake offers the following features:
Cake has the following typical customers:
Freelancers, Mid Size Business, Small Business
Cake supports the following languages:
We do not have any information about what Cake pricing plans
We do not have any information about what devices Cake supports
Cake integrates with the following applications:
CAKE, CAKE Guest Manager, Invoca, Pushnami, Retreaver, Tipalti AP Automation, pagesource
Cake offers the following support options:
Online Support, Phone Support, Video Tutorials