CRM Analytics
About CRM Analytics
CRM Analytics is a cloud-based and on-premise data analysis platform, which helps small to large businesses in finance, healthcare, life sciences, communications, manufacturing, consumer goods, and other sectors extract, visualize, connect, share, and clean data. Features include machine learning (ML), natural language processing (NLP), artificial intelligence (AI), forecasting, predictive modeling, and drag-and-drop data visualization.
CRM Analytics offers a tableau prep module, which allows businesses to prepare and manage data through visual analysis, grouping, data flow checks, task scheduling, and more. The tableau desktop module lets users explore and interact with data via statistical models, visual patterns, trend analysis, and geographical data maps. It also helps administrators manage data governance, content validation, and user authentication processes.
The solution facilitates integration with several third-party platforms, such as Oracle, Google Sheets, Amazon Web Services (AWS), SAP, Google Analytics, Presto, Hive, Vertica, and more. CRM Analytics helps businesses ensure data protection and security via database login accounts, authentication mode, and user filters.
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- Industry: Government Administration
- Used Monthly for 1+ year
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- Value for Money
- Ease of Use
- Customer Support
This software has been useful in my non-profit management experience.
Reviewed on 2018/03/07
Pros
The export functionality made it easy to share information with those outside the nonprofit organization.
Cons
I wish it had greater permissions settings so that I could give volunteers outside of the organization the ability to use the tool.
- Industry: Information Technology & Services
- Company size: Self Employed
- Used Daily for 2+ years
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Overall rating
- Value for Money
- Ease of Use
- Customer Support
- Likelihood to recommend 8.0 /10
Using Sales force
Reviewed on 2021/08/19
If you need the best CRM, with the most tools and features, this is the CRM to get, bottom line....
If you need the best CRM, with the most tools and features, this is the CRM to get, bottom line. The analytics it tells you can really help yourself, your company and your team too
Pros
I was a user of Sales Force while working for a larger company. Many of the features were set up by the company, and these tools and features were quite robust. The sales function tools help you keep track of closed sales, opportunities and events meetings and potential leads. Plus you can customize reports to help you determine your success rate and areas to help you grow your business.
Cons
I think that due to this CRM being the leader in this space, that it also comes with many many tools and features, which at times can be a little overwhelming. (Although many good trainings on using this software are also available to help).
- Industry: Apparel & Fashion
- Company size: Self Employed
- Used Weekly for 1-5 months
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- Value for Money
- Ease of Use
- Customer Support
- Likelihood to recommend 6.0 /10
All-in-One Analytics Platform
Reviewed on 2020/07/19
As long as data integrations and some past experience using Salesforce Analytics Cloud is there, I...
As long as data integrations and some past experience using Salesforce Analytics Cloud is there, I find this tool super helpful in retargeting customers who are engaged with my marketing campaigns but need an extra nudge to buy my apparel items. Additionally, analyzing the retargeting campaigns on an ongoing basis and after they have concluded helps me use those clusters of customers for other ads I want to run in the future for a different but related items, categories or brands. If there is more technical support and training available for non-premium users, we should see a growth in value of Salesforce Analytics Cloud.
Pros
I used Salesforce Analytics Cloud to analyze impact of my marketing campaigns on customer journeys. After I connected Google Analytics to Salesforce, I was able to see the data flow between the tow systems. I then created custom audiences in Google Analytics using the criteria of customers who engaged with marketing campaigns, added items to cart but didn't purchase them. Once the destination of Salesforce was added, I was able to execute campaigns against those audiences. These re-targeting ads helped reduce cart abandonments and increase conversion rates. Because of data integration and re-targeting capabilities, I could leverage Salesforce Analytics Cloud to improve sales from customers who were interested in purchasing my apparel items. This data driven strategy drove high ROI for my business.
Cons
Setting up integration between Salesforce Analytics Cloud and business intelligence tools such as MicroStrategy needs development resources. There is a learning curve for users who have not used Salesforce before. Example: data extensions, APIs, etc. need to be configured according to Salesforce requirements. Coding knowledge is needed to maximize potential of data connectors. If password is forgotten, there is a long process to reset it which sometimes may involve working with Salesforce administrator or tech support. If tools like Datorama are used, integration is easier but then clients have to spend extra money to get access to those add-ons. So, premium support and integration costs are high.
- Industry: Broadcast Media
- Company size: 1,001–5,000 Employees
- Used Daily for 2+ years
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Overall rating
- Ease of Use
- Customer Support
- Likelihood to recommend 6.0 /10
Sales Force review
Reviewed on 2021/07/06
Salesforce Analytics reminds be to contact clients that I haven't reached out to in a while and...
Salesforce Analytics reminds be to contact clients that I haven't reached out to in a while and also it is a great tool to look at what cleint did previously and keeps my buisness fresh,
Pros
I use the analytics daily to keep up with my buisness, it reminds me when i haven't spoken to clients. The Dashboard is something I use daily, and it is very user friendly and easy to keep up with my buissness.
Cons
Overall I am exteremly happy with Salesforcea and all of the Analytics it provides to make my business easier.
- Industry: Marketing & Advertising
- Company size: 1,001–5,000 Employees
- Used Daily for 2+ years
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Overall rating
- Value for Money
- Ease of Use
- Customer Support
- Likelihood to recommend 10.0 /10
Salesforce
Reviewed on 2021/07/20
Keeping tabs on all of my accounts, as well as future pipelines with ease.
Keeping tabs on all of my accounts, as well as future pipelines with ease.
Pros
Ease of use, easy to navigate, in addition to the data that Salesforce is able to bring to the table + additional widgets.
Cons
Because of the layers of data and reporting, some areas are difficult to get to without clicking multiple times/multiple tabs.
CRM Analytics FAQs
Below are some frequently asked questions for CRM Analytics.Q. What type of pricing plans does CRM Analytics offer?
CRM Analytics offers the following pricing plans:
- Starting from: US$70.00/year
- Pricing model: Subscription
- Free Trial: Available
The plans are billed annually.
Q. Who are the typical users of CRM Analytics?
CRM Analytics has the following typical customers:
Self Employed, 2–10, 11–50, 51–200, 201–500, 501–1,000, 1,001–5,000
Q. What languages does CRM Analytics support?
CRM Analytics supports the following languages:
Chinese, English, French, German, Italian, Japanese, Korean, Portuguese, Spanish
Q. Does CRM Analytics support mobile devices?
CRM Analytics supports the following devices:
Android (Mobile), iPhone (Mobile), iPad (Mobile)
Q. What other apps does CRM Analytics integrate with?
CRM Analytics integrates with the following applications:
Google Cloud BigQuery, Google Sheets, Microsoft SQL Server, Presto, Snowflake
Q. What level of support does CRM Analytics offer?
CRM Analytics offers the following support options:
Email/Help Desk, FAQs/Forum, Knowledge Base, Phone Support, Chat
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