Percolate

Percolate

Campaign management & social publishing

4.2/5 (35 reviews)

Percolate Overview

Marketing is in transition. Brands everywhere are undergoing digital transformation, and investing more in technology and data. However, rising marketing complexity is outpacing available resources, and organizations lack a system of record to manage everything. Today, even the best marketing strategies have visibility, coordination, and governance issues across teams, markets, and initiatives. Without a system of record for marketing: 1) You can’t improve what you can’t see. 2) You can’t be effective when your teams can’t work together. 3) You can’t deliver great marketing when you can’t control quality.

Percolate solves these critical marketing challenges, providing the framework and insights you need to successfully execute your marketing strategy. Operationalizing your strategy allows you to grow your brand, deliver an inspired customer experience, and drive revenue growth.

See all of your marketing activities in a single place. Work in harmony across teams, regions, and channels. Know your marketing is brand-safe, consistent, and high-quality around the world.

Pricing

Starting from
N/A
Pricing options
Free Trial
One Time License
Subscription
Value for money

Devices

Business size

S
M
L

Markets

Asia, Australia, Brazil, Canada, China and 5 others, Europe, Germany, India, Japan, Latin America

Supported Languages

Arabic, Chinese (Simplified), Chinese (Traditional), Czech, Danish and 22 others, Dutch, English, Finnish, French, German, Hebrew, Hungarian, Indonesian, Irish, Italian, Japanese, Korean, Norwegian, Polish, Portuguese, Russian, Spanish, Swedish, Taiwanese, Thai, Turkish, Ukrainian

Percolate Reviews

Overall rating
4.2/5
80% positive reviews
15
Excellent
13
Very good
7
Average
0
Poor
0
Terrible
Gulshan K.

Percolate actually made my work easier and this is the most important thing.

Used Daily for 6-12 months
Reviewed on 2017/08/16
Review Source: Capterra

Pros

First of all I would like to note that working with monthly calendar and assets in Percolate is more comfortable than in Excel, as it was before. Also it is much more easier to download assets from Percolate than via we transfer, as I can download them whenever I want, I can see updates and changes immediately. It's really very cool.
Also last year I suggested to put an icon for each social network somewhere on the side panel and you can see changes, comments of users and etc. by clicking on the icon of Facebook, Instagram or Twitter. I mean that each network will be separated from others. And it was accepted by your side, i really appreciated it. I wish you good luck in future. =)

Cons

Actually i have one.
I would like to suggest you to add, search panel in percolate.
Let me explain why:

There are many pictures are posted every day. But when I want to find and check pictures posted by our(I mean Azerbaijan) malls, bloggers or users, I should scroll all that day to find out what I want. Sometimes I miss the comments or new publications.
It is really uncomfortable. And that is why I suggest you to add search panel on Instagram page in Percolate.

For example:
If I want to monitor Port Baku Mall's page, I write the name of the page in the search panel and immediately see all posts, check the comments and etc.
It will be better than monitoring general posts (from other countries, users, pages) all day.

If you want I can send you a presentation. Thank you in advance.

Rating breakdown

Value for Money
Ease of Use
Customer Support

Likelihood to recommend

10.0/10
Brendan S.

Strong customer support. Continuous improvement. Modern UX.

Used Daily for 2+ years
Reviewed on 2017/08/03
Review Source: Capterra

Pros

Collaboration capabilities and how it allows you to work how you want - via email response, mobile or in platform comment thread, centralized planning, and modern UX.

Cons

No software will fit each organization's needs perfectly - there are always small items that we have to have manual workarounds for - like collab outside of tool for business SMEs. Social platform APIs dictate/limit some of the functionality Percolate can provide. I don't think the mobile option is totally there or intuitive for a number of functions.

Rating breakdown

Value for Money
Ease of Use
Customer Support

Likelihood to recommend

9.0/10
Kim E.

Using Percolate for Social Media management

Used Daily for 1+ year
Reviewed on 2017/03/20
Review Source: Capterra

Currently using Percolate for a big brand client where we provide moderation and engagement through this tool. The tool is somewhat easy to use, but I would say that at first sight it is not easy to navigate. With a quick tutorial, though, everything should make sense. I think the labeling of the various sections could simplify the user interface.

Pros

Ability to see multiple streams in one window is a huge plus.

Cons

overall user interface seems a little more complicated than it should be.

Rating breakdown

Value for Money
Ease of Use
Customer Support

Likelihood to recommend

7.0/10
Dan S.

Percolate review

Used Daily for 2+ years
Reviewed on 2017/03/20
Review Source: Capterra

The tool itself is top notch from a capability standpoint. The real separator over the competition is the service level that they provide. Every person who touches our account is qualified, knowledgeable, proactive and always willing to help with even the most mundane of requests.

Rating breakdown

Value for Money
Ease of Use
Customer Support

Likelihood to recommend

10.0/10
Santiago A.

Quite interesting, I expect the cost

Reviewed on 2018/05/08
Review Source: Capterra

Time, in this era it is important to do more with less time, that seems to me the most relevant aspect of this platform. I can not talk about benefits to save money because they have not given more information, but I am sure that to enter such a competitive market will offer an attractive and functional option for everyone, from small to large customers.

Pros

The most interesting thing is that you can find in this platform all in one, it allows you to optimize time and efforts. One of the great tasks that we have who dedicate ourselves to digital commerce is to give the time, this platform allows to carry with each client a concrete strategy that offers results in a short time.

Cons

That they do not finish saying if the price is high, it is medium or it is low, in the best of scenarios, that it is free. For now it is by invitation, we hope that in the coming months they offer it without major limitations, they could include a free version and another pay, that way, in a short time it could surprise the market.

Rating breakdown

Value for Money
Ease of Use
Customer Support

Likelihood to recommend

8.0/10

Percolate Pricing

Starting from
N/A
Pricing options
Free Trial
One Time License
Subscription
Value for money

Contact Percolate for pricing information.

Percolate Features

  • API
  • Activity Dashboard
  • Campaign Analysis
  • Campaign Management
  • Content Management
  • Customizable Branding
  • Customizable Templates
  • Engagement Analytics
  • Monitoring
  • Multi-Channel Marketing
  • Reporting & Statistics
  • Social Media Integration
  • Social Network Marketing

  • A/B Testing
  • Data Import/Export
  • Drag & Drop Interface
  • Real Time Analytics
  • Real Time Data
  • Tagging
  • Third Party Integration

Additional information for Percolate

Key features of Percolate

  • Analytics & dashboards
  • Approver roles
  • Briefing management
  • CRM integration
  • Campaign analysis
  • Campaign management
  • Campaign performance reporting
  • Change management
  • Channels performance
  • Collaboration tools
  • Commenting
  • Communication management
  • Configurable workflow
  • Content creation
  • Content library
  • Content management
  • Content sharing & commenting
  • Creative and campaign reporting
  • Creative calendar
  • Creative collaboration
  • Custom approval workflows
  • Customer experience management
  • Customer service integration
  • Customizable approvals
  • Customizable branding
  • Customizable reporting
  • Digital asset management
  • Email
  • Email marketing
  • Engagement analytics &
  • File management
  • Influencer identification
  • Integrated brand compliance prompts
  • Integrated publishing tools
  • Marketing calendar management
  • Monitoring
  • Multi-campaign
  • Multi-channel marketing
  • Percolate asset manager
  • Percolate mobile app
  • Permission management
  • Process control
  • ROI analytics
  • Reporting & statistics
  • Role-base permissions
  • Social advertising
  • Social advertising management
  • Social listening
  • Social media integration
  • Social media monitoring
  • Social monitoring & flagging
  • Social performance
  • Task management
  • Team activities dashboard
  • Two-factor authentication
  • User generated content (UGC) sourcing
  • Workflow management

Benefits

  • Marketing Calendar: See everything your brand is doing around the world, from TV ad campaigns to social media content, in one flexible marketing calendar.

  • Global-to-Local Coordination: Hundreds of leading brands use Percolate to improve content sharing, tracking, and localization across regional teams.

  • Briefing Management: The average global brand creates over 1,000 briefs a year. Make sure yours has a searchable track record of all of them.

  • Social and Content Marketing: Unify your social and non-social marketing to improve performance across every channel.

  • Percolate FAQs

    Below are some frequently asked questions for Percolate.

    Q. What type of pricing plans does Percolate offer?

    Percolate offers the following pricing plans:

    Pricing model: One Time License, Subscription

    Free Trial: Not Available

    Contact Percolate for pricing information.

    Q. What are the main features of Percolate?

    Percolate offers the following features:

    • Analytics & dashboards
    • Approver roles
    • Briefing management
    • CRM integration
    • Campaign analysis
    • Campaign management
    • Campaign performance reporting
    • Change management
    • Channels performance
    • Collaboration tools
    • Commenting
    • Communication management
    • Configurable workflow
    • Content creation
    • Content library
    • Content management
    • Content sharing & commenting
    • Creative and campaign reporting
    • Creative calendar
    • Creative collaboration
    • Custom approval workflows
    • Customer experience management
    • Customer service integration
    • Customizable approvals
    • Customizable branding
    • Customizable reporting
    • Digital asset management
    • Email
    • Email marketing
    • Engagement analytics &
    • File management
    • Influencer identification
    • Integrated brand compliance prompts
    • Integrated publishing tools
    • Marketing calendar management
    • Monitoring
    • Multi-campaign
    • Multi-channel marketing
    • Percolate asset manager
    • Percolate mobile app
    • Permission management
    • Process control
    • ROI analytics
    • Reporting & statistics
    • Role-base permissions
    • Social advertising
    • Social advertising management
    • Social listening
    • Social media integration
    • Social media monitoring
    • Social monitoring & flagging
    • Social performance
    • Task management
    • Team activities dashboard
    • Two-factor authentication
    • User generated content (UGC) sourcing
    • Workflow management

    Q. Who are the typical users of Percolate?

    Percolate has the following typical customers:

    Large Enterprises

    Q. What languages does Percolate support?

    Percolate supports the following languages:

    Arabic, Chinese (Simplified), Chinese (Traditional), Czech, Danish, Dutch, English, Finnish, French, German, Hebrew, Hungarian, Indonesian, Irish, Italian, Japanese, Korean, Norwegian, Polish, Portuguese, Russian, Spanish, Swedish, Taiwanese, Thai, Turkish, Ukrainian

    Q. What type of pricing plans does Percolate offer?

    Percolate has the following pricing plans:

    One Time License, Subscription

    Q. Does Percolate support mobile devices?

    Percolate supports the following devices:

    Android, iPhone

    Q. What other apps does Percolate integrate with?

    Percolate integrates with the following applications:

    Image Relay, Image Relay, Marketo, Oracle Eloqua, Salesforce Sales Cloud, Sitecore, Twitter, Webdam, Wordpress, Workfront

    Q. What level of support does Percolate offer?

    Percolate offers the following support options:

    FAQs, Forum, Knowledge Base, Online Support, Phone Support, Video Tutorials