MailUp
About MailUp
MailUp is an email and SMS delivery solution which enables users to send and design their own promotional, newsletters, transactional emails and SMS, and helps users to automate email & SMS marketing campaigns, with the ability to send millions of emails each month with no limits. With A/B testing, users can compare and analyze different email variations. Using SMTP+, users can send emails from a web application, an ecommerce store or from a mailbox.
MailUp ensures that emails reach their destination. During importing, the software automatically processes the emails list to identify syntax errors (MailUp can identify over 1600 types of error). With MailUp, users can upload all their personal data in different formats, create multiple delivery groups and profiles and keep a clean database that automatically manages subscriptions & unsubscribes.
Key benefits of MailUp
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Alternatives
Spotler Mail+
CiviCRM
ActiveCampaign
MailerLite
Reviews
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- Industry: Information Technology & Services
- Company size: 2–10 Employees
- Used Weekly for 2+ years
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Review Source
Overall rating
- Value for Money
- Ease of Use
- Customer Support
- Likelihood to recommend 7.0 /10
Email marketing for everybody
Reviewed on 2022/09/07
MailUp is a good product to manage your email campaigns, especially if you are not supported by an...
MailUp is a good product to manage your email campaigns, especially if you are not supported by an IT department who can take care of them. Plans are various, and you can choose to save some money if you don't need to deliver your emails too fast.
A better UI could improve the User Experience.
Pros
MailUp has a non technical approach to email marketing. Everybody can start using it, taking advantage of many available and pre-designed email templates.
Cons
The above mentioned non tech approach can lead to a bit of a mess if not handled carefully.
The user interface of the software is not always easy to use, especially the navigation through the various features is not crystal clear.
Alternatives Considered
MailchimpReasons for Choosing MailUp
Costs, and the opportunity to have a translated interface (by the time, Mailchimp had an english only version).Switched From
MailchimpReasons for Switching to MailUp
The final client made the choice, made on the assumptions of having low costs and a translated user interface.- Industry: Luxury Goods & Jewelry
- Company size: 1,001–5,000 Employees
- Used Daily for 2+ years
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Review Source
Overall rating
- Value for Money
- Ease of Use
- Customer Support
- Likelihood to recommend 8.0 /10
Great product at a competitive price
Reviewed on 2022/12/29
The platform is easy to use and implement with the possibility to customize the integration with...
The platform is easy to use and implement with the possibility to customize the integration with in-house CRM. Also the platform reliability is high with minor outage over the years. Reporting features are very useful with modern data visualization tool. Customer service is also efficient and very helpful to solve technical issue.
Pros
The list management, the visual editor for HTML coding and scheduling feature are very well implemented. Also the spam compliance and management are well treated through a dedicated service.
Cons
The content personalization is not top-notch like competitors and the mobile optimization is possible only customizing html code. The overall campaign management is a bit poor without the possibility to running a batch of delivery
- Industry: Marketing & Advertising
- Company size: 2–10 Employees
- Used Weekly for 2+ years
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Review Source
Overall rating
- Value for Money
- Ease of Use
- Customer Support
- Likelihood to recommend 6.0 /10
It does its job but the user experience could definitely be improved
Reviewed on 2022/06/30
My experience with mailup is mediocre. i have used for years and still use with some clients this...
My experience with mailup is mediocre. i have used for years and still use with some clients this solution but it is not my favorite.
Pros
The platform generally works well and is stable. Once you understand how it works, you can manage the platform without particular difficulty.
The tool is suitable for small and medium-sized enterprises that wish to professionally manage their email and SMS marketing.
Cons
The user experience leaves something rather to be desired. Many aspects of the interface are cumbersome and unclear. In general, the tool could definitely be better thought out to make the user experience far more pleasant.
Particularly boring is the inability to access from two devices at the same time without activating a paid package.
Alternatives Considered
BrevoReasons for Switching to MailUp
I find myself currently using MailUp because some of my clients set it up years ago and prefer not to face the change to a more modern platform.- Industry: Computer Networking
- Company size: 2–10 Employees
- Used Daily for 2+ years
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Review Source
Overall rating
- Value for Money
- Ease of Use
- Customer Support
- Likelihood to recommend 7.0 /10
GREAT TOOL FOR DIGITAL PRODUCT MARKETING
Reviewed on 2024/01/26
Overall its a great tool for email market, management and automation, though faster sending speeds...
Overall its a great tool for email market, management and automation, though faster sending speeds and reduced pricing would greatly be of help.
Pros
1. Allows creation of distribution lists and recipient groups.
2. Great responsiveness of premade templates to all email clients both web-based
Cons
slow newletter sending speeds, which affects overall efficicacy with some big down-time.
Pricing is relatively high as my personal opinion.
- Industry: Marketing & Advertising
- Company size: 11–50 Employees
- Used Monthly for 2+ years
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Review Source
Overall rating
- Value for Money
- Ease of Use
- Customer Support
- Likelihood to recommend 7.0 /10
What you need, with no frills
Reviewed on 2020/11/29
I used it as an admin when I worked for a retail company in 2014 and it was already one of the best...
I used it as an admin when I worked for a retail company in 2014 and it was already one of the best solutions for small enterprises. Now I work in a marketing agency and I have access to several instances for some of our clients: the platform has evolved with new features, but it remains simple and easy. Privacy is carefully manager in compliance with EU GDPR and US regulations.
Pros
The platform has basically all features that you need to perfectly manage a small/mid size contacts database: easy to setup and to manage, a simple user interface, some marketing automation procedures, accurate reporting. It's probably the least expensive platform of its kind (though pricing varies a lot according to different setup options).
Cons
The user interface is very simple, almost boring, and some functions are not so easy to find. Basic pricing can increase significantly as you add features (like, adding more login users increases the cost of the subscription, so it's quite common to share a single login user/password among all people who need access, which is a very bad practice).
MailUp FAQs
Below are some frequently asked questions for MailUp.Q. What type of pricing plans does MailUp offer?
MailUp offers the following pricing plans:
- Starting from: €39.00/month
- Pricing model: Subscription
- Free Trial: Available
For Email: Unlimited emails sent and unlimited contacts with a fixed price. Price depends on the sending speed. For Text (SMS): No fixed costs, no annual fees. Users pay only for what they send. Contact MailUp for detailed pricing information.
Q. Who are the typical users of MailUp?
MailUp has the following typical customers:
Self Employed, 2–10, 11–50, 51–200, 201–500, 501–1,000, 1,001–5,000
Q. What languages does MailUp support?
MailUp supports the following languages:
Danish, English, French, Indonesian, Italian, Japanese, Portuguese, Spanish, Traditional Chinese
Q. Does MailUp support mobile devices?
MailUp supports the following devices:
iPad (Mobile)
Q. What other apps does MailUp integrate with?
MailUp integrates with the following applications:
Adobe Commerce, Cyclr, Drupal, LeadsBridge, Meta for Business, Operations Hub, PrestaShop, Salesforce Sales Cloud, Shopify, Stamplay, Vtiger CRM, WooCommerce, WordPress, Zapier, Zoho CRM
Q. What level of support does MailUp offer?
MailUp offers the following support options:
Email/Help Desk, FAQs/Forum, Knowledge Base, Phone Support, Chat
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