Uberflip

Content marketing automation software

4,4 /5 (165 reviews) Write a Review!

Uberflip Overview

What is Uberflip?

We believe content is the most effective way to ignite meaningful relationships. But even the greatest content must be combined with a remarkable experience to reach its full potential.

Uberflip is a content experience platform that aggregates all your content (blog articles, eBooks, videos, whitepapers and more) so you can create, manage and optimize tailored content experiences for every stage of the buyer journey.

By providing marketers with the tools they need to boost engagement, generate leads and fuel demand generation they can better leverage content to meet their goals. Uberflip also integrates with your marketing automation platform in order to bridge the gap and improve process between content and demand generation.

Uberflip Overview

Pricing

Starting from
N/A

Pricing options

Free Trial
Subscription
Value for money

Contact Uberflip for detailed pricing information.


Uberflip Features

Devices
Business size
S M L
Markets
United States, Canada, Australia
Supported Languages
English

Media

Content hub
Content score
Displays
Content score
Uberflip screenshot: Content hub Uberflip screenshot: Content score Uberflip screenshot: Displays Uberflip screenshot: Content score

Uberflip Reviews

Uberflip Reviews

Overall rating
4,4
/
5
Excellent
85

Very good
69

Average
9

Poor
0

Terrible
2

Value for Money
4,1
Features
4,1
Ease of Use
4,2
Customer Support
4,6
93% recommended this app
Tom S.

I've been using Uberflip for four years, & UF has matched pace with our continued growth and...

It allowed me to easily review a piece of software.


Verified Reviewer

The swiss army knife for content marketing


Jesse B.

Uberflip fills a very specific niche for digital marketers, but you pay for every bit of it

we used it as web-based middleware for GUI-driven editing of a document / media repository when we were not in a place budgetarily to yet have a custom one built into a new website (which is what we're transitioning to now)... the detailed consumption metrics did allow us to have data to back up saying no to certain asks internally moving forward that we could prove were not being consumed by the end user


Eric D.

Powerful content management platform with built-in artificial intelligence

It allows us to take existing content and repurpose it together with other related content to increase user engagement. Too much content has been hidden away and Uberflip brings it back to life by presenting it to visitors as appropriate based on the types of content they are engaging on. We can also create unique streams for account based marketing campaigns or enable Sales to pull specific content into their customer emails instead of sending out static download URL's. Overall, the platform shows great promise as it matures and supports integration with additional marketing tools.


Lyra (.

Excellent product and service


Tom S.

I've been using Uberflip for four years, & UF has matched pace with our continued growth and needs.

Used Daily for 2+ years
Reviewed on 2018/02/27
Review Source: Capterra

It allowed me to easily review a piece of software.

Pros

Uberflip provides my company the functionality to be able to design a content experience to match any customer's journey. They offer tips and tricks to constantly enhance the programs we build, and they are continually working to improve themselves and their offerings to allow us to do more. From AI and machine learning to advice on improving the look and feel of our hub, Uberflip's tech and support have been unmatched each time we considered vetting different solutions.

Cons

Occasionally, our design teams would like to do a little more in terms of customizing the look of our hub themselves, and are unable to implement them themselves due to pieces of the system we don't have control over. That said, the Uberflip dev team is incredible open to requests and suggestions, and are very helpful when we come to them with thoughts and things we would like to customize.

Rating breakdown

Value for Money
Ease of Use
Customer Support

Likelihood to recommend: 10.0/10

Verified Reviewer
Industry: Professional Training & Coaching
Company size: 201-500 Employees

The swiss army knife for content marketing

Used Daily for 1+ year
Reviewed on 2019/07/17
Review Source: Capterra

Pros

I love how easy it is to create pages that look great, user experiences that are smooth, and content that converts.

Before using Uberflip, we were building blogs in AEM, at the mercy of components and devs. After switching to Uberflip for our resource center/Hub, we've been set free to create quickly and beautifully. Our web traffic shot up, our time on page shot up, our leads shot up.

I love how Uberflip works with all of our integrations and how they continue to roll out new features.

Cons

OK, this is super nit-picky, but I hate how Uberflip logs you out very quickly. I can't find any option to change the time-out feature, but it seems like you are auto logged out if you aren't active for 5 minutes.

Rating breakdown

Ease of Use

Likelihood to recommend: 10.0/10

Jesse B.
Industry: Hospital & Health Care
Company size: 1 001-5 000 Employees

Uberflip fills a very specific niche for digital marketers, but you pay for every bit of it

Used Weekly for 1+ year
Reviewed on 2018/03/01
Review Source: Capterra

we used it as web-based middleware for GUI-driven editing of a document / media repository when we were not in a place budgetarily to yet have a custom one built into a new website (which is what we're transitioning to now)... the detailed consumption metrics did allow us to have data to back up saying no to certain asks internally moving forward that we could prove were not being consumed by the end user

Pros

The customer service and product support have been really great--everyone we've interacted with over there has been just super nice, friendly and helpful. Also, their searchable knowledgebase ( https://learn.uberflip.com/ ) is quite extensive, and you can usually find how to do most things you're looking for when customizing your content hub--and if you can't find it, the support team will turn around timely solutions for you even when you're crunched.

Cons

The backend interface can be confusing at times re: where to find the settings you're looking for, and they sometimes move things around in an update without telling you. The flipbooks were initially very exciting, but when they moved from flash flipbooks to HTML5 a lot of the features / embeddable components we were most interested in using went away. It is VERY expensive for the basic version, and at that pricepoint you don't get API integration (which would allow you to put uberflip content tile on your non-uberflip homepage, for instance) so you are forced to shoehorn the content hub into an iframe or to skin the hub with custom html/css to add your website's header/navigation and make it look to the use like they're still on the same site (but they won't be). I'm not a marketer, but a creative on the implementation side, so the value in all the marketo / salesforce integration is not that apparent to me as tracking leads and calculating ROI is not part of my world, so a lot of the value proposition doesn't strike me as particularly valuable--but knowing which page people stopped reading a certain document on, or other detailed consumption patterns like that would be, I assume, useful to that side of the house.

Rating breakdown

Value for Money
Ease of Use
Customer Support

Likelihood to recommend: 5.0/10

Eric D.
Industry: Computer Software
Company size: 51-200 Employees

Powerful content management platform with built-in artificial intelligence

Used Daily for 1-5 months
Reviewed on 2018/02/28
Review Source: Capterra

It allows us to take existing content and repurpose it together with other related content to increase user engagement. Too much content has been hidden away and Uberflip brings it back to life by presenting it to visitors as appropriate based on the types of content they are engaging on. We can also create unique streams for account based marketing campaigns or enable Sales to pull specific content into their customer emails instead of sending out static download URL's. Overall, the platform shows great promise as it matures and supports integration with additional marketing tools.

Pros

The platform pulls content from a variety of sources together and presents it back in a logical, streamlined interface. Once the content "streams" are built, they are easy to leverage in a variety of ways from a website resource center to individual streams for sales and account based marketing programs. Setup was straight forward and the Uberflip team was there to help through the on-boarding process. Although the AI engine is licensed separately, it has the ability to learn what content performs best and make intelligent recommendations to build stickiness and reduce bounce rates. While we are in the early stages of rolling out the software, we believe is shows great promise in bringing our content together in ways that increase prospect engagement.

Cons

The number of pre-built integrations is relatively small. While the important ones are covered, if you use any tools outside the main integrated platforms, you'll need some additional time and customization to get things running. Also, integration with HubSpot is immature compared to other add-on marketing tools. There is definitely data sharing between the platforms but it's list based and not a robust timeline integration. Conversions are written to a list but other interaction tracking is just summary data unless you log into the Uberflip platform. Hopefully as the product matures, the integration and data sharing will too.

Rating breakdown

Value for Money
Ease of Use
Customer Support

Likelihood to recommend: 9.0/10

Lyra (.

Excellent product and service

Used Daily for 1+ year
Reviewed on 2018/02/12
Review Source: GetApp

Pros

Uberflip makes managing our content assets available to our customers and prospects really easy. What used to take days or hours to put on the web can now be done in minutes. We can display content in a variety of ways to various audiences. Performance metrics are really helpful and easy to access. Customer support and account management have been uniformly excellent, with fast and helpful responses to questions or issues. It is quite easy to learn and navigate and the community information is very robust and helpful. Uberflip makes my life so much easier.

Cons

Our Resource Hub was set up by another internal group and the back end may be a bit more convoluted than I'd like. However, I have successfully set up a public-facing menu structure that works well for our visitors. It is easy to modify or enhance as our needs change. In general, this issue is minimal and completely outweighed by all the positives.

Rating breakdown

Value for Money
Ease of Use
Customer Support

Likelihood to recommend: 10.0/10

User recommendation
8,5/10
Based on 165 user ratings
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Uberflip Pricing

Uberflip Pricing

Starting from
N/A
Free Trial
Subscription
Value for money

Contact Uberflip for detailed pricing information.

Contact Uberflip for detailed pricing information.

Value for Money
4,1/5
Based on 165 user ratings
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Uberflip Features

Uberflip Features

API
Activity Dashboard
Automatic Notifications
Campaign Analysis
Campaign Management
Campaign Segmentation
Content Management
Customizable Branding
Customizable Templates
Data Import/Export
Drag & Drop Interface
Email Marketing Management
Engagement Analytics
Monitoring
Multi-Channel Marketing
Real Time Analytics
Reporting & Statistics
Social Media Integration
Social Network Marketing
Third Party Integration
Features
4,1/5
Based on 165 user ratings
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Categories

Additional information for Uberflip

Additional information for Uberflip

Key features of Uberflip

  • API to multiple content sources and MAPs
  • Added engagement
  • Content centralized in a hub
  • Creation of Calls-to-Action on the fly
  • Detailed metrics
  • Email reporting
  • Lead generation tools
  • Menu customization & branding
  • Onboarding & support
  • PDFs turns into interactive Flipbooks
  • Sales enablement tools
  • Smart filters

Benefits

Manage Content - Aggregate your blogs, social content, eBooks, white papers, videos and more in a responsive Content Hub design for discoverability, engagement, and conversions.

Tailor Experiences - Show your audience the right content at the right time with target content streams you can easily curate, and add contextual call-to-actions for lead generation.

Generate Leads - Gate premium content and convert more visitors into leads with dynamic call-to-actions that pass new contacts on to your marketing automation.

Measure Performance - Get quick insight into content performance with Uberflip's Content Score, and pass behavioral data to your marketing automation to better understand what content is working.

Uberflip FAQs

Uberflip FAQs

Below are some frequently asked questions for Uberflip.

Q. What type of pricing plans does Uberflip offer?

Uberflip offers the following pricing plans:

Pricing model: Subscription

Free Trial: Not Available

Contact Uberflip for detailed pricing information.

Q. What are the main features of Uberflip?

Uberflip offers the following features:

  • API to multiple content sources and MAPs
  • Added engagement
  • Content centralized in a hub
  • Creation of Calls-to-Action on the fly
  • Detailed metrics
  • Email reporting
  • Lead generation tools
  • Menu customization & branding
  • Onboarding & support
  • PDFs turns into interactive Flipbooks
  • Sales enablement tools
  • Smart filters

Q. Who are the typical users of Uberflip?

Uberflip has the following typical customers:

Small Business, Large Enterprises, Public Administrations, Non Profit, Mid Size Business

Q. What languages does Uberflip support?

Uberflip supports the following languages:

English

Q. What type of pricing plans does Uberflip offer?

Uberflip has the following pricing plans:

Subscription

Q. Does Uberflip support mobile devices?

We do not have any information about what devices Uberflip supports

Q. What other apps does Uberflip integrate with?

Uberflip integrates with the following applications:

Google Drive, Hootsuite, HubSpot CRM, HubSpot Marketing Hub, Kapost, Marketo Engage, Subscription Genius, Unbounce, Vidyard, ion interactive

Q. What level of support does Uberflip offer?

Uberflip offers the following support options:

FAQs, Knowledge Base, Online Support, Phone Support