Outbrain

Native Advertising Platform

4,3 /5 (22 reviews) Write a Review!

Outbrain Overview

What is Outbrain?

Outbrain is the worlds leading native advertising platform, guiding the digital discoveries of consumers around the globe. Genuinely connecting marketers, publishers, and the consumers in-between, Outbrain serves more than 275 billion recommendations, organically personalizing, and enhancing, the reader experience.

Outbrain Overview

Pricing

Starting from
US$20,00

Pricing options

Free Trial
Free
Value for money

Choose a daily budget ($20 minimum) and cost-per-click. You pay only for the visits you receive, until you reach your daily budget.


Outbrain Features

Devices
Business size
S M L
Markets
United States, Canada, Australia
Supported Languages
English

Media

Outbrain Amplify Dashboard
Outbrain video Outbrain screenshot: Outbrain Amplify Dashboard

Outbrain Reviews

Outbrain Reviews

Overall rating
4,3
/
5
Excellent
13

Very good
6

Average
1

Poor
0

Terrible
2

Value for Money
3,9
Features
4,2
Ease of Use
4,3
Customer Support
4,3
86% recommended this app
Hannah G.

Helps with page views


Abdul haseeb K.

Want to reach a wider audience?

I use Outbrain - Amplify to reach audience worldwide to promote my products. It has been a real helping hand to scale. I see a lot of good publishers on the network (in most of the countries) who got tons of traffic everyday. You can create campaigns in multiple countries and paying in only one currency which helps to ease reporting! Also, if you are looking to retarget users, I believe Outbrain got a fair hold here!

I work with other native advertising tools & I would say the UX design is much simpler and easier then what I see elsewhere.

Last but not least, customer support is top-notch! Quick, Sharp & Supportive!


Maria C.

It was not a good experience


Rotem S.

An amazing way to reach new customers!

wat to reach new users


Moises C.

Easy to use but also difficult

It is an awesome way to get traffic to your site. It's top notch and the options and demographics is so easy to get stats and build upon them on your next campaign.


Hannah G.
Industry: Computer Software

Helps with page views

Used Daily for 1+ year
Reviewed on 2018/07/28
Review Source: Capterra

Pros

Easy to utilize user interface that enables actual time updates and reporting. Complete exposure into outcomes that enables my group to make modifications that will right away affect the project performance.The platform is really user-friendly.

Cons

You cannot make edits to existing projects once they are live, you need to recreate them if you wish to alter any aspects.

Rating breakdown

Value for Money
Ease of Use
Customer Support

Likelihood to recommend: 9.0/10

Abdul haseeb K.
Industry: Online Media
Company size: 11-50 Employees

Want to reach a wider audience?

Used Daily for 6-12 months
Reviewed on 2019/03/28
Review Source: Capterra

I use Outbrain - Amplify to reach audience worldwide to promote my products. It has been a real helping hand to scale. I see a lot of good publishers on the network (in most of the countries) who got tons of traffic everyday. You can create campaigns in multiple countries and paying in only one currency which helps to ease reporting! Also, if you are looking to retarget users, I believe Outbrain got a fair hold here!

I work with other native advertising tools & I would say the UX design is much simpler and easier then what I see elsewhere.

Last but not least, customer support is top-notch! Quick, Sharp & Supportive!

Pros

- Fast & easy campaign set-up,
- Very specific GEO targeting,
- Excellent tracking,
- Audience reach at a fair price,
- Quick & reliable reporting.

Cons

- No ads preview once the campaign is live,
- Cannot target Chinese market,

Rating breakdown

Value for Money
Ease of Use
Customer Support

Likelihood to recommend: 9.0/10

Maria C.
Industry: Education Management
Company size: 501-1 000 Employees

It was not a good experience

Used Daily for 6-12 months
Reviewed on 2019/08/14
Review Source: Capterra

Pros

The idea of ​​the tool is very cool, especially the way they proposed that our content be discovered by the target audience.

Cons

Unfortunately, the company that represents them in my city did not do a good job, the campaign was confusing and we could not see any relevant results to justify the investment

Rating breakdown

Ease of Use

Likelihood to recommend: 7.0/10

Rotem S.
Industry: Computer Software
Company size: 51-200 Employees

An amazing way to reach new customers!

Used Daily for 1+ year
Reviewed on 2018/06/11
Review Source: Capterra

wat to reach new users

Pros

It's a great way to reach the best audience at the right time. Outbrain bring us the best ROI we ever seen from other PPC platforms.

Cons

It has friendly UI, and great ways to reach various target audiences. The only cons its that you need some short period of training on the system.

Rating breakdown

Value for Money
Ease of Use
Customer Support

Likelihood to recommend: 10.0/10

Moises C.
Industry: Marketing & Advertising
Company size: 2-10 Employees

Easy to use but also difficult

Used Weekly for 1+ year
Reviewed on 2019/07/16
Review Source: Capterra

It is an awesome way to get traffic to your site. It's top notch and the options and demographics is so easy to get stats and build upon them on your next campaign.

Pros

Its very quick to get started and creating campaigns. You have a lot of useful options to create you campaigns. ec. locations, placements, os type.

Cons

Editing your already created campaigns content. Lets say you created a campaign and added a picture and you have to edit the picture. There is no visible way to go in and edit the image. You cannot find the option to edit.

Rating breakdown

Value for Money
Ease of Use
Customer Support

Likelihood to recommend: 6.0/10

User recommendation
8,3/10
Based on 22 user ratings
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Outbrain Pricing

Outbrain Pricing

Starting from
US$20,00
Free Trial
Free
Value for money

Choose a daily budget ($20 minimum) and cost-per-click. You pay only for the visits you receive, until you reach your daily budget.

Choose a daily budget ($20 minimum) and cost-per-click. You pay only for the visits you receive, until you reach your daily budget.

Value for Money
3,9/5
Based on 22 user ratings
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Outbrain Features

Outbrain Features

API
Activity Dashboard
Automatic Notifications
Campaign Analysis
Campaign Management
Campaign Segmentation
Content Management
Customizable Branding
Customizable Templates
Data Import/Export
Drag & Drop Interface
Email Marketing Management
Engagement Analytics
Monitoring
Multi-Channel Marketing
Real Time Analytics
Reporting & Statistics
Social Media Integration
Social Network Marketing
Third Party Integration
Features
4,2/5
Based on 22 user ratings
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Categories

Additional information for Outbrain

Additional information for Outbrain

Key features of Outbrain

  • Advanced testing & conversion tools
  • Content analysis
  • Content marketing
  • Content promotion (articles, videos...)
  • Content recommendation optimization
  • Customized modules
  • Dedicated help center & support team
  • Instant headline & image testing
  • Mobile application
  • Naive Advertising
  • Native campaign support
  • Real-time recommendations
  • Responsive design
  • Video recommendation display

Benefits

  • After creating your content, let Outbrain analyse your headline and image to attract the eye of the reader. You can promote videos, articles and infographics among other types of media content.

  • Outbrain Amplify helps you to optimize your content by featuring it on the top media websites. Outbrain can help your content to gain more visibility, deeply engage your customers and attract new targets.

  • Get more information on your audience thanks to the analytics dashboard and recommendations on what to do next.

  • Outbrain FAQs

    Outbrain FAQs

    Below are some frequently asked questions for Outbrain.

    Q. What type of pricing plans does Outbrain offer?

    Outbrain offers the following pricing plans:

    Starting from: US$20,00

    Pricing model: Free

    Free Trial: Not Available

    Choose a daily budget ($20 minimum) and cost-per-click. You pay only for the visits you receive, until you reach your daily budget.

    Q. What are the main features of Outbrain?

    Outbrain offers the following features:

    • Advanced testing & conversion tools
    • Content analysis
    • Content marketing
    • Content promotion (articles, videos...)
    • Content recommendation optimization
    • Customized modules
    • Dedicated help center & support team
    • Instant headline & image testing
    • Mobile application
    • Naive Advertising
    • Native campaign support
    • Real-time recommendations
    • Responsive design
    • Video recommendation display

    Q. Who are the typical users of Outbrain?

    Outbrain has the following typical customers:

    Small Business, Large Enterprises, Freelancers, Mid Size Business

    Q. What languages does Outbrain support?

    Outbrain supports the following languages:

    English

    Q. What type of pricing plans does Outbrain offer?

    Outbrain has the following pricing plans:

    Free

    Q. Does Outbrain support mobile devices?

    We do not have any information about what devices Outbrain supports

    Q. What other apps does Outbrain integrate with?

    Outbrain integrates with the following applications:

    AdStage, Attribution, Beckon, Contently, Domo, Kapost, NewsCred, RebelMouse, Skyword, Xplenty

    Q. What level of support does Outbrain offer?

    Outbrain offers the following support options:

    FAQs, Knowledge Base, Online Support, Phone Support, Video Tutorials