About Outbrain

Outbrain is the worlds leading native advertising platform, guiding the digital discoveries of consumers around the globe. Genuinely connecting marketers, publishers, and the consumers in-between, Outbrain serves more than 275 billion recommendations, organically personalizing, and enhancing, the reader experience.

Pricing starting from:

US$20,00/one-time

  • Free Trial
  • One Time License
  • Free Version

Key benefits of Outbrain

  • After creating your content, let Outbrain analyse your headline and image to attract the eye of the reader. You can promote videos, articles and infographics among other types of media content.

  • Outbrain Amplify helps you to optimize your content by featuring it on the top media websites. Outbrain can help your content to gain more visibility, deeply engage your customers and attract new targets.

  • Get more information on your audience thanks to the analytics dashboard and recommendations on what to do next.

  • Devices

    Business size

    S M L

    Markets

    Australia, Canada, United States

    Supported Languages

    English

    Pricing starting from:

    US$20,00/one-time

    • Free Trial
    • One Time License
    • Free Version

    Images

    Outbrain Amplify Dashboard
    View 2 more
    Outbrain video
    Outbrain screenshot: Outbrain Amplify Dashboard

    Features

    Total features of Outbrain: 109

    • A/B Testing
    • API
    • Account Alerts
    • Activity Dashboard
    • Activity Tracking
    • Advertising Management
    • Affiliate Management
    • Analytics/ROI Tracking
    • Audience Targeting
    • Audit Management
    • Auto Update
    • Automated Publishing
    • Banner Management
    • Behavioral Targeting
    • Bid Management
    • Billing & Invoicing
    • Brand Management
    • Brand Tracking
    • Budget Control
    • Budget Management
    • Budgeting/Forecasting
    • Campaign Analytics
    • Campaign Management
    • Campaign Segmentation
    • Campaign Tracking
    • Categorisation/Grouping
    • Channel Attribution
    • Channel Management
    • Click Tracking
    • Client Management
    • Collaboration Tools
    • Conservative
    • Contact Database
    • Contact Management
    • Content Library
    • Content Management
    • Contextual Targeting
    • Contribution Tracking
    • Conversion Rate Optimization
    • Conversion Tracking
    • Coupons
    • Customer Engagement
    • Customer Segmentation
    • Customizable Branding
    • Customizable Reports
    • Dashboard
    • Data Import/Export
    • Data Visualization
    • Demographic Data
    • Digital Asset Management
    • Distribution Management
    • Email Marketing
    • Engagement Analytics
    • Filtering
    • For Democrats
    • For Political Campaigns
    • For Republicans
    • Fraud Detection
    • Fundraising Management
    • Geotargeting
    • Goal Setting / Tracking
    • Google Analytics Integration
    • Landing Pages/Web Forms
    • Lead Capture
    • Lead Generation
    • Lead Management
    • Lead Verification/Validation
    • Link Management
    • Localization Automation
    • Location-Based Marketing
    • Mobile Keywords
    • Mobile Retargeting
    • Monitoring
    • Multi-Account Management
    • Multi-Campaign
    • Multi-Channel Campaigns
    • Multi-Channel Marketing
    • Online Payments
    • Performance Management
    • Performance Metrics
    • Personalization
    • Post Scheduling
    • Press Monitoring
    • Press Release Builder
    • Progress Tracking
    • Promotions Management
    • Real Time Analytics
    • Real Time Data
    • Real Time Reporting
    • Recommendations
    • Reporting & Statistics
    • Reporting/Analytics
    • Revenue Management
    • Search/Filter
    • Social Advertising
    • Social Media Management
    • Social Media Monitoring
    • Social Media Retargeting
    • Social Performance Management
    • Social Promotion
    • Status Tracking
    • URL Builder
    • Video Management
    • Video Streaming
    • Visitor Management
    • Visitor Tracking
    • Visual Analytics
    • Web Traffic Reporting
    • Website Analytics

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    Reviews

    Overall rating

    4,2 /5
    (23)
    Value for Money
    4/5
    Features
    4,2/5
    Ease of Use
    4,3/5
    Customer Support
    4,3/5

    Already have Outbrain?

    Software buyers need your help! Product reviews help the rest of us make great decisions.

    Write a Review!
    Showing 5 reviews of 23
    Hannah G.
    Overall rating
    • Industry: Computer Software
    • Used Daily for 1+ year
    • Review Source

    Overall rating

    • Value for Money
    • Ease of Use
    • Customer Support
    • Likelihood to recommend 9.0 /10

    Helps with page views

    Reviewed on 2018/07/28

    Pros

    Easy to utilize user interface that enables actual time updates and reporting. Complete exposure into outcomes that enables my group to make modifications that will right away affect the project performance.The platform is really user-friendly.

    Cons

    You cannot make edits to existing projects once they are live, you need to recreate them if you wish to alter any aspects.

    Rotem S.
    Overall rating
    • Industry: Computer Software
    • Company size: 51-200 Employees
    • Used Daily for 1+ year
    • Review Source

    Overall rating

    • Value for Money
    • Ease of Use
    • Customer Support
    • Likelihood to recommend 10.0 /10

    An amazing way to reach new customers!

    Reviewed on 2018/06/11

    wat to reach new users

    wat to reach new users

    Pros

    It's a great way to reach the best audience at the right time. Outbrain bring us the best ROI we ever seen from other PPC platforms.

    Cons

    It has friendly UI, and great ways to reach various target audiences. The only cons its that you need some short period of training on the system.

    Verified Reviewer
    Overall rating
    • Industry: Insurance
    • Company size: Self Employed
    • Used Daily for 2+ years
    • Review Source

    Overall rating

    • Value for Money
    • Ease of Use
    • Customer Support
    • Likelihood to recommend 10.0 /10

    Access to great media, but targeting and exclusions are limited

    Reviewed on 2021/02/25

    A good experience but could be better when spending alot of money each month.

    A good experience but could be better when spending alot of money each month.

    Pros

    We like that we are able to target new audiences on new medias and get a good ROI when running Ads witho outbrain.

    Cons

    We wasted alot of clicks and impressions on low quality websites as we are limited to how many we can actually exclude.

    This actually caused us to cancel alot of campaigns with Outbrain.

    Moises C.
    Overall rating
    • Industry: Marketing & Advertising
    • Company size: 2-10 Employees
    • Used Weekly for 1+ year
    • Review Source

    Overall rating

    • Value for Money
    • Ease of Use
    • Customer Support
    • Likelihood to recommend 6.0 /10

    Easy to use but also difficult

    Reviewed on 2019/07/16

    It is an awesome way to get traffic to your site. It's top notch and the options and demographics...

    It is an awesome way to get traffic to your site. It's top notch and the options and demographics is so easy to get stats and build upon them on your next campaign.

    Pros

    Its very quick to get started and creating campaigns. You have a lot of useful options to create you campaigns. ec. locations, placements, os type.

    Cons

    Editing your already created campaigns content. Lets say you created a campaign and added a picture and you have to edit the picture. There is no visible way to go in and edit the image. You cannot find the option to edit.

    Yuri K.
    Overall rating
    • Industry: Education Management
    • Company size: 501-1 000 Employees
    • Used Other for 6-12 months
    • Review Source

    Overall rating

    • Value for Money
    • Ease of Use
    • Customer Support
    • Likelihood to recommend 8.0 /10

    Outbrain helping University

    Reviewed on 2018/08/28

    Pros

    The advertising agency that provides services to the University where I work proposed the use of Outbrain technology. We have a lot of content but it was not possible to get it to a lot of people at the same time, and that's what Outbrain helped us do.

    Cons

    The support here in Brazil was confusing, this delayed the beginning of the campaign and displeased the company. Luckily, in the end the numbers were positive and this softened any problems that had occurred previously.

    Showing 5 reviews of 23 Read all reviews

    Outbrain FAQs

    Below are some frequently asked questions for Outbrain.

    Outbrain offers the following pricing plans:

    • Starting from: US$20,00/one-time
    • Pricing model: One Time License, Free
    • Free Trial: Not Available

    Choose a daily budget ($20 minimum) and cost-per-click. You pay only for the visits you receive, until you reach your daily budget.

    We do not have any information about Outbrain features

    Outbrain has the following typical customers:

    Self Employed, 2-10, 11-50, 51-200, 201-500, 501-1 000, 1 001+

    Outbrain supports the following languages:

    English

    Outbrain supports the following devices:

    We do not have any information about what integrations Outbrain has

    Outbrain offers the following support options:

    Email/Help Desk, FAQs/Forum, Knowledge Base, Phone Support, Chat

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