Jabmo is a leading international platform for Account-Based Marketing. Account-Based Marketing (ABM) is a discipline based on understanding buyer behavior and engaging a specific set of accounts with timely, relevant and personalized communications.
Jabmo senses company website visitors and engages target accounts through Account-Based Website Personalization, Account-Based IP Advertising and Account-Based Retargeting. Sales reps receive sales intelligence alerts on their target accounts so they can close deals faster.
Jabmo is powered by patent-pending account sensing technology and integrates with complementary sales and marketing software including Marketo, Oracle Eloqua, Pardot, Hubspot, ClickDimensions, MS Dynamics CRM and Salesforce Salescloud. Hundreds of Enterprise B2B companies including Sealed Air, Fives, Colt and Embraer rely on Jabmo to drive more awareness, engagement and revenue with target accounts.
Our efforts are to develop a lead generation programme for btc and btb satellite broadband service in Europe, for our distributors. We have been focusing in the last year on growing B2B volumes of leads, and decided to test Azalead as a specific b2b tool.
Our idea was to give the tool to our commercial people / distributors but the adoption for them is not easy. Not that the tool is difficult, but somehow they don't really believe in the "buying signals", being more used to traditional way of prospecting. Fully use Azalead for our company mean entering a real digital transformation and wel.l.. not sure that's going to happen soon.
A lot of added value for digital marketers. 1) understand your business audience (what companies / industries / sizes are coming to my website) and check the pertinence of SEO and SEA. 2) understand more the navigation paths. 3) being able to precisely retarget 4) create precise emailing campaigns. 4) create lists of cold-to-cool leads to feed your sales channels.
Tool is really eay to use, lacking some few "practical" fonctionalities but the new may 2016 release is much better.
- of course you ionly see a name of a company, not who's behind the mouse (is it the managing director or the reception desk lady?) Azalead tag on BTC and BTB pages can be provn inefficient because the btc navigation "pollutes" the BTB.
- Database relevance: tool not always able to identify the right company name, sometimes not all IPSs as well.
- you clearly need internal ressources, someone who will regularly use and tag. That's some minutes every day.
- For us the ROI is still not totally found, as we are struggling with the sales channels who are not so enthusiastic about having to manage cold-to-cool leads, for a question of ressourses (again) and mentality.
We use this application to verify the type of audience of our Web site.
Thanks to this application, we can better target our emailing.
Azalead facilitates us the follow-up of our customers
We would like to know more about the person who connects on our site.
Legal compliance do not allow IP tracking solutions to disclose personal information to an IP address. Azalead is an Account Based Marketing solution, which means that we help our customers understand the behaviour of their target accounts at an account level.
In B2B world today, there are at least 7 people involved in a purchasing decision, therefore it is important to widen the scope and not just focus on the few contacts you know. If you want to get more insights regarding contacts, we recommend you synchronize Azalead with you CRM and Marketing Automation platform. If your email marketing automation platform is connected to Azalead, you can get the address of the individual who opened your email or visited your website.
While this is relevant, we are focusing more on roles and personas in future platform developments. Thanks so much for your feedback!
We were able, thanks to this application to follow closely our customer, prospect and to see what were their interests and also the good moment to call them.
It allowed us to accelerate some sale and also of one to have a feedback in our offers.
The application is very easy to use, especially the fact of being able to build up itself its favorites with alerts which allows not to be lost in the mass of information.
Account not necessarily ideally qualified, no visibility on the end user who is navigating the site.
Legal compliance do not allow IP tracking solutions to disclose personal information to an IP address. Azalead is an Account Based Marketing solution, which means that we help our customers understand the behaviour of their target accounts at an account level. In B2B world today, there are at least 7 people involved in a purchasing decision, therefore it is important to widen the scope and not just focus on the few contacts you know. If you want to get more insights regarding contacts, we recommend you synchronize Azalead with you CRM and Marketing Automation platform. If your email marketing automation platform is connected to Azalead, you can get the address of the individual who opened your email or visited your website.
Targeting hard to reach customers. Jabmo gives their customers a lot of attention and the follow up is off the charts.
I love the ability to target individual companies with targeted messaging. They also provide the added benefit of seeing which of my targets are on my website.
The cost is a bit high compared to other channels. There is a tremendous amount of support as part of the price.
Azalead is very useful in my activity of business development.
It allows to know in real time the visitors of our Web site, the visited pages, we can by then target our prospecting according to the potential interests of the visitors.
This application also allows to follow the emailing campaign and to follow the efficiency of each marketing actions.
Simplicity of use
Constant customer support via a chat
Certain accounts are not correctly qualified (e-mails, functions, names)
In order to make easier to reach out to the right person, Azalead gives our users the opportunity to synchronize with the CRM they are currently using. That is a great advantage because you have access to your own contacts, phone numbers and email addresses. We appreciate your feedback! Any more questions? Please contact us at [email protected]
1. Select target accounts that matter the most
2. Nurture target accounts with banner ads
3. Alert sales reps when accounts are ready to engage
4. Measure marketing impact on sales pipeline
Below are some frequently asked questions for Jabmo.
Jabmo offers the following pricing plans:
Pricing model: Free, Subscription
Free Trial: Available
Jabmo offers the following features:
Jabmo has the following typical customers:
Large Enterprises, Mid Size Business
Jabmo supports the following languages:
Jabmo has the following pricing plans:
Jabmo supports the following devices:
Android, iPhone, iPad
Jabmo integrates with the following applications:
HubSpot Marketing, Joomla, Mailchimp, Marketo, Microsoft Dynamics AX, Microsoft Dynamics CRM, Oracle Eloqua, Pardot, Salesforce Sales Cloud, Wordpress
Jabmo offers the following support options:
FAQs, Knowledge Base, Online Support, Phone Support, Video Tutorials