About Custora

Custora is a predictive marketing software built for e-commerce teams. Using predictive analytics, Custora determines customer lifetime value (CLV) and implements behavioral segmentation as well as cohort & persona analyses.

Custora software helps retailers to acquire valuable customers and improve customer retention by analyzing customer data and predicting future behavior. It predicts what they’re most likely to purchase, how often they’ll purchase and how much they’ll spend. These customer-specific insights enable brands to advertise and communicate more effectively with customers. Custora uses these customer analytics methodologies and integrates directly with ESPs to help marketers deliver more relevant communications through well-timed, targeted emails.

Key benefits of Custora

  • Know the lifetime value of every customer straight away with Custora's predictive lifetime value model.

  • Custora's persona analysis allows for tailored marketing based on a more accurate understanding of what different customers might enjoy.

  • The churn detection feature helps you to understand individual customer behavior and notifies you when their habits change, giving you the opportunity to reach out and retain them.

  • With lifecycle segmentation you can congratulate first-time customers, reward loyal customers, and reach out to drifting customers with incentives to come back.

  • Complete integration with your existing ESP means that Custora can automatically send emails to who you want, when you want.

  • Cohort analysis enables you to learn which groups of customers are driving revenue and identify developing trends in customer retention and purchasing behavior.

  • Devices

    Business size

    S M L


    Canada, United States

    Supported Languages



    Custora lifecycle marketing
    Customer aquisition models with Custora
    Identify one-time buyers with Custora
    Custora's new customer value
    Custora's reporting tools
    View 6 more
    Custora screenshot: Custora lifecycle marketing Custora screenshot: Customer aquisition models with Custora Custora screenshot: Identify one-time buyers with Custora Custora screenshot: Custora's new customer value Custora screenshot: Custora's reporting tools


    Total features of Custora: 10

    • AI/Machine Learning
    • Behavioral Analytics
    • Benchmarking
    • Campaign Management
    • Customer Segmentation
    • Data Integration
    • For Healthcare
    • Match & Merge
    • Personalization
    • Predictive Modeling



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    Custora FAQs

    Below are some frequently asked questions for Custora.

    Custora offers the following pricing plans:

    • Free Trial: Not Available

    Upto 1MM customers <li> $3000/month 1MM - 2MM customers <li> $6000/month More than 2MM customers <li> Please contact Custora

    We do not have any information about Custora features

    Custora has the following typical customers:

    11-50, 51-200, 201-500, 501-1 000, 1 001+

    Custora supports the following languages:


    Custora supports the following devices:

    Custora integrates with the following applications:

    Batch Files, Bigcommerce, Bronto Marketing Platform, Campaign Monitor, Cheetah Digital Customer Engagement Suite, Google Analytics, Magento Commerce, Mailchimp, NetSuite, Oracle Responsys, SendGrid, Shopify, Stream Send E-Mail Marketing, Stripe, VerticalResponse

    Custora offers the following support options:

    Email/Help Desk

    Related categories

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