Zoho Social

Social media marketing for growing businesses

4,7 /5 (2315 reviews) Write a Review!

Zoho Social Overview

What is Zoho Social?

Zoho Social helps marketers in small to large organizations to grow the social media presence of their brand with actionable insights focused on content and engagement.

Zoho Social provides marketers with pre-publishing insights based on the engagement level of previous posts and the activity of their audience. Zoho Social even goes a step ahead to shows users the percentage of their audience that’s likely to see their post now, suggests the next best time to post and lets them schedule a post to go out at the same time of the day in different time-zones.

Zoho Social's real-time monitoring dashboard helps marketing teams listen to what’s being said about their brand. Users can search and track a keyword; and respond when they need to. Instant notifications ensure quick reactions and guarantee that no relevant conversations are missed.

Within Zoho Social, numbers are included as a value add, around publishing and listening features. A dedicated reports tab provides social-network-specific statistics and detailed analytics enabling users to understand more about their audience and how people engage with their content.

Zoho Social Overview

Pricing

Starting from
US$15,00/month

Pricing options

Free Trial
Free
Subscription
Value for money

FREE: includes 1 team member, 1 brand, default Zoho Social URL shortener, and zShare browser plugin.

Standard: $15/month (or $10/month when billed annually) for 2 team members, 1 brand (7 channels), 6 social channels (1 Twitter profile, 1 Instagram profile, 1 Facebook page, 1 LinkedIn company page, 1 LinkedIn profile, and 1 Google My Business listing.), and standard features.

PROFESSIONAL: $35/month (or $25/month when billed annually) for 3 team members, 1 brand (7 channels), 8 social channels, Standard features + publishing calendar, custom audience targeting, bulk scheduler, and more.

AGENCY: $275/month (or $200/month when billed annually) for 10 brands (60 channels), 5 team members, Professional features + agency name, logo, favicon, and custom domain, personalized client invite emails, agency-branded reports, and more.

AGENCY PLUS: $400/month (or $300/month when billed annually) for 20 brands (120 channels)
5 team members, and all Agency features.


Zoho Social Features

Devices
Business size
S M L
Markets
United States, Canada, United Kingdom, Australia, China, India, Mexico
Supported Languages
English, French, German, Italian, Portuguese, Spanish

Media

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Zoho Social Reviews

Zoho Social Reviews

Overall rating
4,7
/
5
Excellent
1637

Very good
604

Average
66

Poor
6

Terrible
2

Value for Money
4,5
Features
4,5
Ease of Use
4,7
Customer Support
4,5
97% recommended this app
Stefan P.

Easy to use and flexible

Overall it's very useful and suits our business needs.


Elyssa L.

A solid choice for social

Having the reporting all in one place, and easily understanding what is effective and what isn't is the best part of Zoho, aside from the price to make it all happen.


Verified Reviewer

Suitable for Many Content Production Skill Levels and Systems

I am a consultant with very limited experience in social media content production working for a small organization. We needed an approach that was more formal than letting employees post whatever, whenever, but we have no complex brand architecture or marketing initiatives that justify a hugely complex system of design + approval. Zoho Social is simple enough to help us quickly get to a place where we are posting consistently once or twice a week on each account—but complex enough to eventually allow for scaling of our content production and analytics processes.


Verified Reviewer

Unresponsive, unhelpful support

The support was disappointing for the price. We did like having a single public URL for all clients to use for approvals/review.


Rachel S.

Easy to Use

It has been very easy and simple to use. Even when I did have an issue, customer support got back to me really quick with my answer.


Stefan P.
Industry: Publishing
Company size: 2-10 Employees

Easy to use and flexible

Used Daily for Free Trial
Reviewed on 2020/06/26
Review Source: GetApp

Overall it's very useful and suits our business needs.

Pros

Zoho Social is easy to use and comes with a whole host of useful features that suit our business needs!
The interface to schedule social-media posts is very intuitive and straightforward to use, but allows for all the customisation you could wish for.

Cons

- You cannot customise posts for different social networks at the point of creation
- The repeat scheduling is limited to weekly or monthly and cannot be customised to - say - every 10 days, or once a fortnight.

Rating breakdown

Value for Money
Ease of Use
Customer Support

Likelihood to recommend: 9.0/10

Elyssa L.
Industry: Law Practice
Company size: 2-10 Employees

A solid choice for social

Used Weekly for 1-5 months
Reviewed on 2020/10/05
Review Source: GetApp

Having the reporting all in one place, and easily understanding what is effective and what isn't is the best part of Zoho, aside from the price to make it all happen.

Pros

The price and the customer service are what make Zoho stand out for me. I like the reporting and automatic scheduling features. It's nice that you get a small team of users, even at the lower pricing tiers. The agency option is one of the best I could find.

Cons

Collaboration and workflows could definitely be improved. There are some limitations with certain channels, especially with Instagram, but other platforms struggle with some of the same limitations. It would be nice to incorporate YouTube into the mix.

Rating breakdown

Value for Money
Ease of Use
Customer Support

Likelihood to recommend: 7.0/10

Verified Reviewer
Industry: Philanthropy
Company size: 2-10 Employees

Suitable for Many Content Production Skill Levels and Systems

Used Weekly for 1-5 months
Reviewed on 2020/12/03
Review Source: GetApp

I am a consultant with very limited experience in social media content production working for a small organization. We needed an approach that was more formal than letting employees post whatever, whenever, but we have no complex brand architecture or marketing initiatives that justify a hugely complex system of design + approval. Zoho Social is simple enough to help us quickly get to a place where we are posting consistently once or twice a week on each account—but complex enough to eventually allow for scaling of our content production and analytics processes.

Pros

User Interface - Helpful dashboard, relatively intuitive
Platforms - Suitable for many social media platforms. Doesn't necessarily focus on one over the other.
Collaboration-Centric - Ability to create drafts, comments, and users
Scalable - Suitable for many skill levels and content production systems
Affordable - Good for smaller organizations

Cons

Preview - Cannot generate thumbnail preview for links
Transparency - When I got the trial, I wish it was more clear to me what features would and would not be available in the free version.

Rating breakdown

Value for Money
Ease of Use

Likelihood to recommend: 8.0/10

Verified Reviewer
Industry: Marketing & Advertising
Company size: 2-10 Employees

Unresponsive, unhelpful support

Used Daily for 6-12 months
Reviewed on 2020/11/23
Review Source: Capterra

The support was disappointing for the price. We did like having a single public URL for all clients to use for approvals/review.

Pros

We appreciated that there was ae reporting built in and that there was an option to quickly pause all content.

Cons

Customer support was awful. They were slow to respond, and once they did, the answer was usually "Sorry, that is not available" or "that is not something that can be done." There were no workarounds, no forwarding to development teams for future updates, and only uncaring, unhelpful responses.

Rating breakdown

Value for Money
Ease of Use
Customer Support

Likelihood to recommend: 0.0/10

Rachel S.
Industry: Design
Company size: 2-10 Employees

Easy to Use

Used Daily for 1+ year
Reviewed on 2020/11/05
Review Source: GetApp

It has been very easy and simple to use. Even when I did have an issue, customer support got back to me really quick with my answer.

Pros

I primarily used the soho social feature and I found it extremely helpful that I was able to connect all my social channels to it. I could then plan and schedule all my social media posts across all my channels for as far out as I wanted to. This helped me a lot and I knew I didn't have to worry about it on a daily basis.

Cons

A few times I wanted to post multiple images to my instagram channel and I was not able to do this. But that was minor. There were so many features that I have not even been able to use yet so I cannot say that there was anything that I liked least.

Rating breakdown

Ease of Use
Customer Support

Likelihood to recommend: 10.0/10

User recommendation
8,9/10
Based on 2 315 user ratings
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Zoho Social Pricing

Zoho Social Pricing

Starting from
US$15,00/month
Free Trial
Free
Subscription
Value for money

FREE: includes 1 team member, 1 brand, default Zoho Social URL shortener, and zShare browser plugin.

Standard: $15/month (or $10/month when billed annually) for 2 team members, 1 brand (7 channels), 6 social channels (1 Twitter profile, 1 Instagram profile, 1 Facebook page, 1 LinkedIn company page, 1 LinkedIn profile, and 1 Google My Business listing.), and standard features.

PROFESSIONAL: $35/month (or $25/month when billed annually) for 3 team members, 1 brand (7 channels), 8 social channels, Standard features + publishing calendar, custom audience targeting, bulk scheduler, and more.

AGENCY: $275/month (or $200/month when billed annually) for 10 brands (60 channels), 5 team members, Professional features + agency name, logo, favicon, and custom domain, personalized client invite emails, agency-branded reports, and more.

AGENCY PLUS: $400/month (or $300/month when billed annually) for 20 brands (120 channels)
5 team members, and all Agency features.

FREE: includes 1 team member, 1 brand, default Zoho Social URL shortener, and zShare browser plugin.

Standard: $15/month (or $10/month when billed annually) for 2 team members, 1 brand (7 channels), 6 social channels (1 Twitter profile, 1 Instagram profile, 1 Facebook page, 1 LinkedIn company page, 1 LinkedIn profile, and 1 Google My Business listing.), and standard features.

PROFESSIONAL: $35/month (or $25/month when billed annually) for 3 team members, 1 brand (7 channels), 8 social channels, Standard features + publishing calendar, custom audience targeting, bulk scheduler, and more.

AGENCY: $275/month (or $200/month when billed annually) for 10 brands (60 channels), 5 team members, Professional features + agency name, logo, favicon, and custom domain, personalized client invite emails, agency-branded reports, and more.

AGENCY PLUS: $400/month (or $300/month when billed annually) for 20 brands (120 channels)
5 team members, and all Agency features.

Value for Money
4,5/5
Based on 2 315 user ratings
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Zoho Social Features

Zoho Social Features

A/B Testing
API
Activity Dashboard
Automatic Notifications
Campaign Analysis
Campaign Management
Campaign Segmentation
Content Management
Customizable Branding
Customizable Templates
Data Import/Export
Drag & Drop Interface
Engagement Analytics
Monitoring
Multi-Channel Marketing
Real Time Analytics
Reporting & Statistics
Social Media Integration
Template Management
Third Party Integration
Features
4,5/5
Based on 2 315 user ratings
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Categories

Additional information for Zoho Social

Additional information for Zoho Social

Key features of Zoho Social

  • Activity Logging
  • Automated Scheduling
  • Brainstorming
  • Feedback Collection
  • Keyword Tracking
  • Multi-Channel Marketing
  • Real Time Monitoring
  • Real Time Notifications
  • Real Time Reporting
  • Search Functionality
  • Social Media Integration
  • Social Media Metrics
  • Social Network Marketing
  • Tags & Keywords

Benefits

- Publish and schedule an unlimited number of posts (even on the free plan!)

- Track how your posts are performing and figure out what works best for your audience with detailed stats available for every post you publish

- Understand your audience, and measure and improve the impact of your content with in-depth visual reports and analytics.

- Collaborate with your team to come up with ideas for new posts, compare the performance of existing posts, talk about people who engage with your brand and discuss how to respond to incoming posts.

- Stay on top of your brand mentions and publish new content, even while you're on the move with our free mobile apps available on iOS and Android.

Zoho Social FAQs

Zoho Social FAQs

Below are some frequently asked questions for Zoho Social.

Q. What type of pricing plans does Zoho Social offer?

Zoho Social offers the following pricing plans:

Starting from: US$15,00/month

Pricing model: Free, Subscription

Free Trial: Available

FREE: includes 1 team member, 1 brand, default Zoho Social URL shortener, and zShare browser plugin. Standard: $15/month (or $10/month when billed annually) for 2 team members, 1 brand (7 channels), 6 social channels (1 Twitter profile, 1 Instagram profile, 1 Facebook page, 1 LinkedIn company page, 1 LinkedIn profile, and 1 Google My Business listing.), and standard features. PROFESSIONAL: $35/month (or $25/month when billed annually) for 3 team members, 1 brand (7 channels), 8 social channels, Standard features + publishing calendar, custom audience targeting, bulk scheduler, and more. AGENCY: $275/month (or $200/month when billed annually) for 10 brands (60 channels), 5 team members, Professional features + agency name, logo, favicon, and custom domain, personalized client invite emails, agency-branded reports, and more. AGENCY PLUS: $400/month (or $300/month when billed annually) for 20 brands (120 channels) 5 team members, and all Agency features.

Q. What are the main features of Zoho Social?

Zoho Social offers the following features:

  • Activity Logging
  • Automated Scheduling
  • Brainstorming
  • Feedback Collection
  • Keyword Tracking
  • Multi-Channel Marketing
  • Real Time Monitoring
  • Real Time Notifications
  • Real Time Reporting
  • Search Functionality
  • Social Media Integration
  • Social Media Metrics
  • Social Network Marketing
  • Tags & Keywords

Q. Who are the typical users of Zoho Social?

Zoho Social has the following typical customers:

Small Business, Large Enterprises, Mid Size Business

Q. What languages does Zoho Social support?

Zoho Social supports the following languages:

English, French, German, Italian, Portuguese, Spanish

Q. Does Zoho Social support mobile devices?

Zoho Social supports the following devices:

Android, iPhone

Q. What other apps does Zoho Social integrate with?

Zoho Social integrates with the following applications:

Facebook, Instagram, LinkedIn, Twitter, Workato, Zoho CRM, Zoho CRM, Zoho Desk

Q. What level of support does Zoho Social offer?

Zoho Social offers the following support options:

FAQs, Online Support