Sumo

Sumo

A free suite of tools for growing traffic on any website

4/5 (46 reviews)

Sumo Overview

Sumo is a suite of widget-like apps free to install on any HTML or popular CMS-based website. Designed to grow traffic and maximize content engagement, users can install tools including List Builder, Heat Maps and Share from a single Sumo plugin. Fully customizable and expandable via the integrated ‘Sumo Store’, pricing plans apply to access subsequent apps.

Grow your daily email signups with List Builder’s mobile optimized pop-ups and single-click integration with leading email-marketing services. Heat Maps offers illustrated, real-time feedback on where website visitors are clicking, while Share connects to over 16 social services to help spread the word on great content. Subsequent apps such as Discover raises traffic freely via sister Sumo sites, while Contact Form, Google Analytics and Image Sharer solutions can also be added.

Already trusted by several commercial sites, Sumo promises to keep integration and deployment hassle-free. Installation is made easy across HTML, Wordpress.org, Shopify, Squarespace, Tumblr, Blogger/Blogspot, Weebly and more, while a one-click, drag and drop approach ensures app tools are simple to use.

Pricing

Starting from
US$10,00/month
Pricing options
Free Trial
Free
Subscription
Value for money

Devices

Business size

S
M
L

Markets

Asia, Australia, Brazil, Canada, China and 5 others, Europe, Germany, India, Japan, Latin America

Supported Languages

Arabic, Chinese (Simplified), Chinese (Traditional), Czech, Danish and 22 others, Dutch, English, Finnish, French, German, Hebrew, Hungarian, Indonesian, Irish, Italian, Japanese, Korean, Norwegian, Polish, Portuguese, Russian, Spanish, Swedish, Taiwanese, Thai, Turkish, Ukrainian

Sumo Reviews

Overall rating
4/5
78% positive reviews
19
Excellent
17
Very good
5
Average
2
Poor
3
Terrible
Anthony E.

Sumo Review

Used Daily for 1+ year
Reviewed on 2019/10/07
Review Source: Capterra

Sumo has helped me double my email subscribers which helps me convert them into customers. I have been able to share my own content with my audience on all my various social platforms like facebook, twitter, etc. to make them aware of new contents. This increases the engagement of my contents hence increasing my traffic as well.

Pros

After looking for a simple tool to increase my website's traffic and collect emails for marketing I found "sumo." It is very simple to integrate into my website. The settings are so simple with many preferences of your choice.

It helped me add social share buttons to my website and helped me grow my email lists at a faster rate. The attention of any visitor is easily caught to interact more with me and my website. Sending emails to a bunch of subscribers in my chosen groups look simple when using sumo.

The pop-up subscription box and the social share buttons are not intrusive and it has an automatic welcome message for all my new subscribers which saves my time of welcoming them with messages all the time.

Cons

I haven't been able to send emails to individual subscribers. It allows me to send marketing emails to only those added to my groups and I don't know why. I therefore believe because I am using the free version that is why I have been limited to that. I would like to be a premium member soon.

Rating breakdown

Value for Money
Ease of Use
Customer Support

Likelihood to recommend

9.0/10
Emily B.

Great, easy pop-up tool

Used Daily for 1+ year
Reviewed on 2019/03/12
Review Source: Capterra

We have had a great experience with SUMO. We use it on multiple sites as an email capture tool, and our email subscriptions have tripled since adding this pop-up on our site as the first thing people see when coming to the site.

Pros

Sumo was a great addition to our company website to help gather email addresses through a pop-up when someone comes to the site. The pop-ups are easy to create with either custom imagery and their wizard, or using their basic templates. There are many options for the type of pop-ups that they offer. Implementation is immediate and was something that I could do without needing an HTML programmer. The pop-ups do not interfere with any other tracking or plug-ins on our site, and I like that I can set the frequency to not overwhelm frequent visitors.

Cons

I like the reporting functions, but I would like to see more data as it relates to the success. You get the impressions and actions taken, but I would like to know how many times an individual sees the popup before finally entering their email, if more than once, as an example. Otherwise, I'm very happy with this tool.

Rating breakdown

Value for Money
Ease of Use
Customer Support

Likelihood to recommend

10.0/10
Jake the film G.

I use Sumo's free suite of tools on my Squarespace site, and I have been 'em for nearly three years.

Used Daily for 2+ years
Reviewed on 2018/06/03
Review Source: Capterra

A pain-free way to collect emails that go above and beyond what Squarespace and/or Mailchimp can offer to a startup/small business? Sumo has your back, hands down.

Pros

I love the (even at the freemium level) assorted tools they have for capturing emails. With a little bit of coding, you can customize your lead magnets, both in terms of appearance and delivery.

Cons

My only complaint with their suite of tools are their sharing tools, and this is nitpicky. I already have built-in share buttons on my CMS that look great on mobile and on a desktop. The Sumo tool was a real bother when I was using it (2015-2017). It even caused one of my followers to email and let me know it was a nuisance with this lagging (yet persistent in its following) behavior.

Response from Sumo group

Thanks for your review! We're constantly working on improvements and appreciate your feedback. If you ever would like to test out new features, here is a link to our Ecommerce plan free trial: http://bit.ly/2LBfk1T
Good luck with your business!

Rating breakdown

Value for Money
Ease of Use
Customer Support

Likelihood to recommend

8.0/10
Sachin E.

Stop Leaving Money On The Table!

Used Daily for 2+ years
Reviewed on 2019/01/03
Review Source: Capterra

Sumo which when I first started using was referred to as SumoMe has proven to be a worthy addition to my website arsenal and a valuable tool to recommend throughout my digital marketing consultancy. This set of tools has boost some of my clients email acquisition strategies as a number of clients where established brick and mortar stores but online virgins. SumoMe interface was really intuitive and presented very little headaches for my clients to wrap their heads around with a number of them collecting list of 1,000+ plus emails after previously struggling to even get 50 emails in the beginning.
These tools definitely adds value to any arsenal !

Pros

Grow your email list seamlessly
Address cart abandonment concerns
Ability to collect email address from user on exit
Discount Codes (ecommerce plan offers unique codes)
Autoresponder
And more

Cons

Free version advertises on your website
Plans can be costly if site offers little ROI

Rating breakdown

Value for Money
Ease of Use
Customer Support

Likelihood to recommend

9.0/10
Douglas C.

Enhance Your Website Visitor's Experience While Also Gaining Greater Insight

Used Daily for 2+ years
Reviewed on 2019/09/07
Review Source: Capterra

Setting up Sumo on each of my websites was very intuitive and easy to accomplish. There are features that allow you to personalize the look and the experience visitors to the site will each have. Once set up it then runs on autopilot to track some helpful metrics on those visitors and what they do while on each site. Sumo enhances the look and functionality of the site on which it is installed while providing helpful functions that improve each visitors experience.

Pros

I like best the ease of use in setting up this program to provide my website visitor's with a better on-site experience while also providing me with detailed metrics on those visitors.

Cons

I've been using Sumo on two websites for more than a few years and have not found anything about that I do not like.

Rating breakdown

Value for Money
Ease of Use

Likelihood to recommend

10.0/10

Sumo Pricing

Starting from
US$10,00/month
Pricing options
Free Trial
Free
Subscription
Value for money

Free: FREE
Starter: $10/month
Pro: $100/month

Sumo Features

  • Customizable Branding
  • Customizable Templates
  • Social Media Integration

  • API
  • Access Control
  • Activity Dashboard
  • Automatic Notifications
  • Content Management
  • Custom Forms
  • Data Import/Export
  • Drag & Drop Interface
  • Electronic Payments
  • Product Catalog
  • Reporting & Statistics
  • Search Functionality
  • Template Management
  • Third Party Integration
  • Website Management
  • eCommerce Integration
  • eCommerce Management

Additional information for Sumo

Key features of Sumo

Benefits

  • Plug-in based installation of apps specifically designed to raise web traffic, grow email lists and monitor engagement.
  • Works with any HTML website or third-party, CMS-based platforms including Wordpress.org, Squarespace, Blogger and more.
  • List Builder app offers customizable prompts for growing email subscription lists.
  • Heat Maps app provides real-time “hotspots” to show where visitors are clicking most within core site pages.
  • Share app quickly adds connectivity with over 16 social media services including Twitter, Facebook, Google+ and Digg.
  • Scalable installation and pricing adds additional app tools for free traffic, analytics, contact forms and more.
  • Optimized for use across desktop and mobile devices, equally at home within smartphone or browser.
  • Sumo FAQs

    Below are some frequently asked questions for Sumo.

    Q. What type of pricing plans does Sumo offer?

    Sumo offers the following pricing plans:

    Starting from: US$10,00/month

    Pricing model: Free, Subscription

    Free Trial: Not Available

    Free: FREE
    Starter: $10/month
    Pro: $100/month

    Q. What are the main features of Sumo?

    We do not have any information about Sumo features

    Q. Who are the typical users of Sumo?

    Sumo has the following typical customers:

    Mid Size Business, Small Business

    Q. What languages does Sumo support?

    Sumo supports the following languages:

    Arabic, Chinese (Simplified), Chinese (Traditional), Czech, Danish, Dutch, English, Finnish, French, German, Hebrew, Hungarian, Indonesian, Irish, Italian, Japanese, Korean, Norwegian, Polish, Portuguese, Russian, Spanish, Swedish, Taiwanese, Thai, Turkish, Ukrainian

    Q. What type of pricing plans does Sumo offer?

    Sumo has the following pricing plans:

    Free, Subscription

    Q. Does Sumo support mobile devices?

    We do not have any information about what devices Sumo supports

    Q. What other apps does Sumo integrate with?

    Sumo integrates with the following applications:

    AWeber, ActiveCampaign, GetResponse, Hatchbuck, MailerLite, Mailjet, Pinpointe On-Demand, ProjectManager.com, Sendinblue, VerticalResponse

    Q. What level of support does Sumo offer?

    Sumo offers the following support options:

    FAQs, Online Support, Video Tutorials