Maropost

Maropost

On-Demand digital marketing and campaign management solution

4.3/5 (6 reviews)

Maropost Overview

Maropost is a on-demand digital marketing and campaign management solution that allows its customers to target the right set of audiences by creating specific product based marketing campaigns that can be tracked and monitored across platforms. The software is well suited for the needs small and medium sized businesses, as well as for enterprises. Maropost caters to the needs of organization is several industries such as Information Technology, Communications, Automotive, Entertainment, Travel & Transportation, and Lifestyle, among others. Its key customers include LVMH, BMW, Quantas, Samsung, HP, and Master Card.
Maropost offers creation, tracking and analysis of campaigns across a range of media types including emails, Phone based messaging, Social Media, and Web-based Marketing campaigns. The software allows the users to automate campaigns, track campaign delivery, reporting, and dLarge ata analysis and segmentation. Maropost also offers additional services such as dedicated account representatives, technical advice on campaign creation & success, and integration services.
Maropost also has a Partner program that act as enablers in integrating other products with Maropost. The company partners with Creative Agencies, CRM Service Providers, eCommerce firms, Technology Companies, and Associations, among others. Key Partners include Adobe, 8 Seconds, Windsor Circle, Online Trust Alliance, ClickMail, eROI, Salesforce, Sugar CRM, and Zoho CRM, among others.

Pricing

Starting from
N/A
Pricing options
Free Trial
Subscription
Value for money

Devices

Business size

S
M
L

Markets

Canada, United States

Supported Languages

English

Maropost Reviews

Overall rating
4.3/5
83% positive reviews
3
Excellent
2
Very good
1
Average
0
Poor
0
Terrible
Kyle R.

Good Email Marketing Platform

Used Daily for 1+ year
Reviewed on 2019/03/29
Review Source: Capterra

Pros

Works as-intended and delivers all of our client emails in a timely manner.

Cons

We sometimes have deliverability issues, but it's hard to peg down what the cause of this is, so can't say for sure it's the platform's fault. Sometimes support can take a while to get back with answers.

Rating breakdown

Value for Money
Ease of Use
Customer Support

Likelihood to recommend

7.0/10
Ryan S.

Great platform for improving email deliverability

Used Daily for 6-12 months
Reviewed on 2018/05/21
Review Source: Capterra

Improved email deliverability.

Pros

I like the custom send options. I can opt to send to each customer and the time they're most likely to open it or most likely to convert. I can also opt to send to my most engaged customers first to improve deliverability.

Cons

Not the most user friendly software. Segment rules are strangely worded. Have had a few problems getting conflicting answers from customer support on setting up segments.

Rating breakdown

Value for Money
Ease of Use
Customer Support

Likelihood to recommend

8.0/10
Tareq A.

One of the best email marketing tool

Used Weekly for 2+ years
Reviewed on 2018/06/12
Review Source: Capterra

Pros

* It supports workflows, list, forms, segments everything.
* Has good API supports. Triggering workflows using API is really easy
* Has a great workflow builder
* has a great form builder

Cons

* It's hard to add a single contact to a list manually.
* Their statistics tool should be i improved

Rating breakdown

Value for Money
Ease of Use
Customer Support

Likelihood to recommend

10.0/10
Eric L.

Rating only

Reviewed on 2017/03/06
Review Source

Rating breakdown

Value for Money
Ease of Use
Customer Support

Likelihood to recommend

10.0/10

Great customer service, makes creating custom campaigns easy, difficult to connect to CMS

Used Daily for 1-5 months
Reviewed on 2018/03/07
Review Source: Capterra

Easy to use but basic and integrations are lacking

Pros

Easy to create content and campaigns, and straightforward scheduling and A/B tests. Visual editing is easy but not complex or advanced. This is better if you know HTML.

Cons

Maropost does not easily connect to our CMS, so we have to segment the morning of the emails. Also the visual editor is very basic, and doesn't allow for modules or additional blocks of content.

Rating breakdown

Ease of Use
Customer Support

Likelihood to recommend

6.0/10

Maropost Pricing

Starting from
N/A
Pricing options
Free Trial
Subscription
Value for money

Please contact Maropost for pricing information.

Maropost Features

  • API
  • Campaign Analysis
  • Drag & Drop Interface
  • Multi-Channel Marketing
  • Social Network Marketing
  • Third Party Integration

  • A/B Testing
  • Activity Dashboard
  • Campaign Management
  • Content Management
  • Customizable Branding
  • Customizable Templates
  • Data Import/Export
  • Engagement Analytics
  • Monitoring
  • Real Time Analytics
  • Real Time Data
  • Reporting & Statistics
  • Social Media Integration
  • Tagging

Additional information for Maropost

Key features of Maropost

  • Analyze open and click data in real time
  • Create custom landing pages
  • Data segmentation and targeting
  • Drag & drop workflows tool
  • Drag-and-drop capability
  • Email and multichannel marketing
  • Email deliverability services
  • Email marketing/marketing automation platform
  • Mobile phone alerts
  • Mobile solution to send mobile phone alerts or discounts
  • On-Demand & Real-Time reports
  • Personalized dashboard with movable widgets
  • Real Time Monitoring
  • SMS Messaging/Campaigns
  • Salesforce.com, Netsuite, Oracle, SAP, MS
  • Schedule automated email from Maropost
  • Social Marketing

Benefits

● Maropost allows organizations to access subscription based services on a “pay as you go basis”.

● Users can customize their marketing campaigns and track their success throughout the campaign’s life cycle.

● Campaigns can be extensively analyzed and results can be viewed through an interactive dashboard.

● Maropost supports multi-channel communication management including email campaigns, SMS campaigns, Social Media campaigns, and Web Marketing campaigns.

● Maropost offers an analytics and reporting solution that enables the creation of customized reports for campaign analysis, with an option of adding or removing widgets as per user preference.

● Maropost provides a customizable relational database that is linked to each account and stored data from various sources such as PoS, CRM, eCommerce, ERP Systems, among others.

● Maropost offers API integration with most of the major CRM service providers.

Maropost FAQs

Below are some frequently asked questions for Maropost.

Q. What type of pricing plans does Maropost offer?

Maropost offers the following pricing plans:

Pricing model: Subscription

Free Trial: Not Available

Please contact Maropost for pricing information.

Q. What are the main features of Maropost?

Maropost offers the following features:

  • Analyze open and click data in real time
  • Create custom landing pages
  • Data segmentation and targeting
  • Drag & drop workflows tool
  • Drag-and-drop capability
  • Email and multichannel marketing
  • Email deliverability services
  • Email marketing/marketing automation platform
  • Mobile phone alerts
  • Mobile solution to send mobile phone alerts or discounts
  • On-Demand & Real-Time reports
  • Personalized dashboard with movable widgets
  • Real Time Monitoring
  • SMS Messaging/Campaigns
  • Salesforce.com, Netsuite, Oracle, SAP, MS
  • Schedule automated email from Maropost
  • Social Marketing

Q. Who are the typical users of Maropost?

Maropost has the following typical customers:

Large Enterprises, Mid Size Business, Small Business

Q. What languages does Maropost support?

Maropost supports the following languages:

English

Q. What type of pricing plans does Maropost offer?

Maropost has the following pricing plans:

Subscription

Q. Does Maropost support mobile devices?

We do not have any information about what devices Maropost supports

Q. What other apps does Maropost integrate with?

Maropost integrates with the following applications:

250ok, IgnitionOne, LeadsBridge, Microsoft Dynamics CRM, Oracle CRM On Demand, PayKickstart, Privy, SAP CRM, Salesforce Sales Cloud, Sumo

Q. What level of support does Maropost offer?

Maropost offers the following support options:

Online Support, Phone Support