OutboundEngine

OutboundEngine

Cloud based email, social media and content marketing tool

3.8/5 (6 reviews)

OutboundEngine Overview

OutboundEngine is a cloud based email and social media marketing software through which clients can build and run campaigns for online marketing. The software is primarily targeted at small and medium sized businesses.

OutboundEngine enables customers to craft a well-rounded marketing strategy using email and social media tools. The software automates sending of newsletters to clients through email and social media posts. It updates content on different online platforms to keep audience engaged and generates track report of all social media activities. The solution allows clients to create custom marketing campaigns for businesses, automate email marketing, social media marketing & referral campaigns and create online business profiles. The tool also helps plan marketing calendars with every email and social media update remaining topically consistent and relevant.

The solution is compatible with various browsers available across devices such as desktop, mobile and tablets. OutboundEngine offers integration with other web based services including Google Analytics, Facebook, Twitter and LinkedIn. It caters to various industry sectors including real estate, mortgage, insurance, home services and product promotion. Some of its key customers include Maxavenue, Vamos Marketing, Killer Williams Luxury, Secure Mortgage, Allstate and Prudential.

Pricing

Starting from
$199/month
Pricing options
Free Trial
Subscription
Value for money

Devices

Business size

S
M
L

Markets

United States

Supported Languages

English

OutboundEngine Reviews

Overall rating
3.8/5
50% positive reviews
2
Excellent
1
Very good
3
Average
0
Poor
0
Terrible
Danielle F.

Good program for email blasts

Used Daily for 6-12 months
Reviewed on 2018/04/08
Review Source: Capterra

Helpful with my newsletter blasts

Pros

The feature to see how many people opened and/or clicked on my newsletters give me the ability to see what my clients are interested in.

Cons

The design capabilities seem limited. I would prefer it to give me more abilities to customize my newsletters.

Response from OutboundEngine

Hi Danielle,

Thanks so much for sharing your experience with OutboundEngine! While we do use a template to guide email newsletter creation, we have a few options in the application to allow you to customize them. Feel free to contact our customer success team from 8 am - 6 pm M-F CST at 888-988-5526 or [email protected] -- they'd love to help!

Thanks,
OutboundEngine
(888) 988-5526
[email protected]

Rating breakdown

Value for Money
Ease of Use
Customer Support

Likelihood to recommend

6.0/10
Bill V.

People there are great. Used customer service several times with very high service every time.

Used Monthly for 2+ years
Reviewed on 2017/10/03
Review Source: Capterra

Content for my social media and a newsletter email for my clients.

Pros

Content is good and the delivery is great. They do both email newsletters and social media posting to the top major ones.

Cons

You cannot customize the content. It would be useful to have some more control of the details of the content.

Rating breakdown

Value for Money
Ease of Use
Customer Support

Likelihood to recommend

9.0/10
James S.

Rating only

Used Weekly for 6-12 months
Reviewed on 2017/10/24
Review Source

Rating breakdown

Value for Money
Ease of Use
Customer Support

Likelihood to recommend

5.0/10
Shelley H.

I have helped agents set up and use this program to help them keep up with Social Media posting.

Used Other for 1-5 months
Reviewed on 2017/10/11
Review Source: Capterra

Pros

I like that once you set it up you don't really have to think about it much more after that and it automatically sends out content at specified times for you.

Cons

I really do not like that it sends the same content out for different customers, it doesn't let you customize the articles themselves to add you own flair to it either.

Rating breakdown

Value for Money
Ease of Use
Customer Support

Likelihood to recommend

4.0/10
Heather B.

Great Program that creates our newsletters for us!

Reviewed on 2016/05/05
Review Source: Capterra

Outbound Engine creates our newsletters for us, giving us time to take care of business. Newsletters look professional and content is all relevant to our insurance business.

Rating breakdown

Ease of Use
Customer Support

OutboundEngine Pricing

Starting from
$199/month
Pricing options
Free Trial
Subscription
Value for money

• Essential (up to 500 email contacts) : $199/mo.
• Value (up to 2,000 email contacts) : $299/mo.
• Premium (up to 10,000 email contacts) : $499/mo.

For more information: https://www.outboundengine.com/pricing/

OutboundEngine Features

  • Activity Dashboard
  • Data Import/Export
  • Monitoring
  • Multi-Channel Marketing
  • Social Media Integration
  • Third Party Integration

  • A/B Testing
  • API
  • Campaign Analysis
  • Campaign Management
  • Content Management
  • Customizable Branding
  • Customizable Templates
  • Drag & Drop Interface
  • Engagement Analytics
  • Real Time Analytics
  • Real Time Data
  • Reporting & Statistics
  • Social Network Marketing
  • Tagging

Additional information for OutboundEngine

Key features of OutboundEngine

  • Alerts
  • Analytics
  • Dashboard
  • Email Templates
  • Email marketing
  • Facebook, Twitter and LinkedIn posting
  • Fully automated delivery
  • Import email contacts
  • Integrates with other social media platforms
  • Multi-channel marketing strategy
  • Professional content design
  • Referral notification
  • Run reports
  • Scheduled email newsletters
  • Social media content creation
  • Strategically planned marketing calendar
  • Workflow management

Benefits

• OutboundEngine allows users to subscribe to the software on “per user per month” basis.
• OutboundEngine can write marketing campaign content and deploy to clients automatically.
• Their in-built referral programs allows to generate new leads from the existing customer base.
• The solution is optimized for all devices across all platforms including windows, iOS and android.
• OutboundEngine includes professionally designed email templates which could be used to build relationships with clients and generate referrals.
• The solution also allows customization and editing of campaign templates at user end to suit individual marketing requirements.
• The dashboard feature offers real time monitoring of previous and ongoing campaigns to evaluate success rate.
• Users can import email contacts from other email accounts including Yahoo, MailChimp, Verizon, Zendesk etc.

OutboundEngine FAQs

Below are some frequently asked questions for OutboundEngine.

Q. What type of pricing plans does OutboundEngine offer?

OutboundEngine offers the following pricing plans:

Starting from: $199/month

Pricing model: Subscription

Free Trial: Available

• Essential (up to 500 email contacts) : $199/mo.
• Value (up to 2,000 email contacts) : $299/mo.
• Premium (up to 10,000 email contacts) : $499/mo.

For more information: https://www.outboundengine.com/pricing/

Q. What are the main features of OutboundEngine?

OutboundEngine offers the following features:

  • Alerts
  • Analytics
  • Dashboard
  • Email Templates
  • Email marketing
  • Facebook, Twitter and LinkedIn posting
  • Fully automated delivery
  • Import email contacts
  • Integrates with other social media platforms
  • Multi-channel marketing strategy
  • Professional content design
  • Referral notification
  • Run reports
  • Scheduled email newsletters
  • Social media content creation
  • Strategically planned marketing calendar
  • Workflow management

Q. Who are the typical users of OutboundEngine?

OutboundEngine has the following typical customers:

Large Enterprises, Mid Size Business, Small Business

Q. What languages does OutboundEngine support?

OutboundEngine supports the following languages:

English

Q. What type of pricing plans does OutboundEngine offer?

OutboundEngine has the following pricing plans:

Subscription

Q. Does OutboundEngine support mobile devices?

OutboundEngine supports the following devices:

Android, iPhone, iPad

Q. What other apps does OutboundEngine integrate with?

OutboundEngine integrates with the following applications:

Contactually, Facebook, Gmail, Google Analytics, LinkedIn

Q. What level of support does OutboundEngine offer?

OutboundEngine offers the following support options:

FAQs, Knowledge Base, Online Support, Phone Support, Video Tutorials