Customer Data Platform with campaign execution capabilities

About Exponea

Exponea, a Bloomreach company, is an end-to-end Customer Data Platform, combining advanced customer data analytics with omni-channel campaign execution. It enables businesses to understand customer behavior and immediately launch highly personalized campaigns for each individual customer through their preferred channels.

Key benefits of Exponea

> True Real-Time Data Across the Whole Platform
All data is tracked in real-time. This means that the moment the data is captured and stored in the unified single customer view, the whole platform immediately considers this data.

> CDP with Built-in Marketing Automation Capabilities
The additional layers of marketing automation capabilities built on the top of the CDP are able to access, enrich and exchange the unified customer data across the whole platform. This ensures consistent and relevant omni-channel communication.

> Live Predictive Model
Our unified single customer view is enriched of predictive data using a live predictive model. The model captures any changes in the probability, and immediately updates the data in the customer profile in real-time.

> Integrated Consent Management
An integrated consent management feature helps you comply with the GDPR requirements by easily and effectively managing subscription policies, and tracking any changes to customer consents, directly within the unified single customer view.


Business size



Australia, Germany, United Kingdom, United States

Supported Languages

English, German


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Total features of Exponea: 56

  • "What If" Scenarios
  • A/B Testing
  • API
  • Activity Dashboard
  • Alerts/Notifications
  • Analytics/ROI Tracking
  • Campaign Analytics
  • Campaign Management
  • Conversion Tracking
  • Customer Database
  • Customer History
  • Customer Profiles
  • Customer Segmentation
  • Customizable CTAs
  • Customizable Reports
  • Dashboard Creation
  • Data Connectors
  • Data Integration
  • Data Visualization
  • Drip Campaigns
  • Dynamic Content
  • Event Tracking
  • Event Triggered Actions
  • Functions/Calculations
  • GDPR Compliance
  • Goal Setting / Tracking
  • KPI Monitoring
  • Lead Management
  • Lead Qualification
  • Marketing Automation
  • Marketing Calendar
  • Multi-Channel Marketing
  • Multivariate Testing
  • Newsletter Management
  • Pageview Tracking
  • Personalization
  • Predictive Analytics
  • Predictive Modeling
  • Private Dashboards
  • Public Dashboards
  • Real Time Analytics
  • Real Time Data
  • Referral Tracking
  • Retention Management
  • Search/Filter
  • Segmentation
  • Single Page View
  • Single Sign On
  • Surveys & Feedback
  • Template Management
  • Time on Site Tracking
  • Trend Analysis
  • User Interaction Tracking
  • WYSIWYG Editor
  • Website Analytics
  • Website Visitor Tracking


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Exponea FAQs

Below are some frequently asked questions for Exponea.

Exponea offers the following pricing plans:

  • Starting from: €0,01/month
  • Pricing model: Subscription
  • Free Trial: Available

Pricing based on the number of events tracked so it scales with client's traffic or number of campaigns

We do not have any information about Exponea features

Exponea has the following typical customers:

51-200, 201-500, 501-1 000, 1 001+

Exponea supports the following languages:

English, German

Exponea supports the following devices:

Exponea integrates with the following applications:

BloomReach Experience Manager, Facebook, Google Ads, Mailchimp, Mailchimp Transactional Email, Mailgun, Mailjet, Shopify, Slack, Zapier

Exponea offers the following support options:

Email/Help Desk, FAQs/Forum, Knowledge Base, Phone Support, 24/7 (Live rep), Chat

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