Trail Blazer Campaign Manager

Trail Blazer Campaign Manager

Cloud-based political campaign management software

4.3/5 (50 reviews)

Trail Blazer Campaign Manager Overview

Trail Blazer Campaign Manager is a cloud-based political campaign software to help political parties’ manage their election campaigns and interact with their supporters. The solution helps in tracking voter information and creating a central voter database to be accessed by anyone. Trail Blazer solutions are primarily used by political parties across the United States for raising funds and managing donations.

Trail Blazer Campaign Manager provides a complete voter database for major states in the US including Arizona, Colorado, Florida and Washington DC. Party managers can slice & dice their voter database to target specific voters and reach their most prominent voters for campaign support. The solution also helps in tracking important election schedules and sending prior alerts so that campaigners never skip any critical date.

Trail Blazer Campaign Manager allows campaigners create bulk mailing lists with complete voter information, to sending mass emails to supporters. With an inbuilt PAC management feature, political parties can file their FEC and state compliance reports. Campaigners can integrate the solution into their website and online platforms to receive donations directly from their website or Facebook page. Additionally, the solution also helps to manage volunteers, event, documents and calendar.

Trail Blazer Campaign Manager is a member of the American Association of Political Consultants (AAPC) and also complies with PCI standards of data security.

Pricing

Starting from
N/A
Pricing options
Free Trial
Subscription
Value for money

Devices

Business size

S
M
L

Markets

United States

Supported Languages

English

Trail Blazer Campaign Manager Reviews

Overall rating
4.3/5
92% positive reviews
27
Excellent
19
Very good
4
Average
0
Poor
0
Terrible
Jesse A.

Little-known standout product!

Used Daily for 2+ years
Reviewed on 2018/11/09
Review Source: Capterra

Generally good. It does what we need for a reasonable price, and with great support by the Trailblazer team. The downsides--remote Mac access, ugly interface, manual importing--are a hassle, but we're used to it.

Pros

Fantastic customer support. Pretty intuitive to navigate. The right level of features for my fundraising program--all the functionality I need, but not too much to clutter my dashboard or brain. Easy to train colleagues.

Cons

Quite challenging to use on a Mac platform, which seems to be the predominant OS in educational/university settings and also among many non-profits. You have to use helper "remote connection" software even to reach the Trailblazer server, and then it looks and works like you're on a PC.

Which leads to my other con: The interface is unimaginably ugly. Looks count, and most other CRMs are now clean and beautiful. Definitely affects the user experience to use attractive sites and software all day, but then to have to switch to early-'90s Windows land for database work.

Also, Trailblazer doesn't work directly with the payment gateway required by the university where we're based. (Cybersource/Secure Acceptance) That means donations aren't entered automatically, but rather we have to import them manually. I see this as more of a limitation by our university than by Trailblazer, but it's still a hassle.

Rating breakdown

Value for Money
Ease of Use
Customer Support

Likelihood to recommend

8.0/10
John H.

Trail Blazer for Member based Nonprofits

Used Weekly for 2+ years
Reviewed on 2018/11/09
Review Source: Capterra

Outstanding. I wish the vendors in other areas that I deal with were this committed to customer support and satisfaction.

Pros

The software has many features that have worked well for our group which is a membership based nonprofit. Over the few years that we have had it, the company has made substantial improvements on a continuing basis. However, the assumptions underlying the software's design and features must be a close match to your real world operations or you will likely need to adjust how you do some things to make the software work for you.

However, the software is very adaptive, it has many features we need and quite a few we have not implemented. Also, and this is critical for us, the software support, training and consulting is worth every penny you pay for the annual license and more!

Cons

There are some issues but these are the nature of the beast with a product with so many features. One is the learning curve (although you can restrict access to certain features on a user by use basis to let them "grow" into the system). Another is that for a membership based system there are design assumptions that we have had to "work around" - but the programmers and tech support have been wonderful to make changes, tweaks and suggest alternative ways to get things done.

Rating breakdown

Value for Money
Ease of Use
Customer Support

Likelihood to recommend

9.0/10
Michele E.

Trailblazer for Our Pro Life Nonprofit

Used Daily for 6-12 months
Reviewed on 2018/11/02
Review Source: Capterra

Now that I've been using it for a while, I'm able to get things done very quickly and efficiently. I greatly appreciate the ability to sort donors into super specific groupings. Trailblazer has allowed me to segment my donor base with amazing flexibility, with just a few clicks.

Pros

The best thing about Trailblazer is the customer service. The guys are extremely accessible and helpful. They are willing to walk me through a process, or just do it for me - whichever I request. After trying two other donor management softwares that offered little or no help, Trailblazer's amazing service is a welcomed benefit.

Cons

The learning curve for Trailblazer is long. Therefore, whenever I wanted to do something new, I'd run into a wall. It seems like the first six months - at least - were pretty frustrating because there was always a glitch and I could never just get something done quickly. The glitch was in the training, not the software. I'd like to see a series of training videos that we could have our staff watch, in order, so that a general level of proficiency could be attained up front.

Rating breakdown

Value for Money
Ease of Use
Customer Support

Likelihood to recommend

8.0/10
Dustin V.

Trailblazer

Used Daily for 2+ years
Reviewed on 2018/11/02
Review Source: Capterra

I love TrailBlazer! It is the best single decision I've made for my non-profit in the past 10 years! The customer services is outstanding, and I love the system.

Pros

It does SO much! It is light-years beyond Excel and serves us better than any other online system that we've looked into! Everything we do can be exported to an Excel form, it tracks people, finances, events, emails, relationships and so much more. It is easy to use and navigate and keeps us organized. I can run thousands of reports and customize all of it to meet my needs. Training is easy to understand and straightforward.

Cons

The email creation tool could be easier to use for those not skilled in HTML. It can do a lot but it isn't drag-and-drop easy like other systesm.

Rating breakdown

Value for Money
Ease of Use
Customer Support

Likelihood to recommend

10.0/10
Jesse A.

Good experience with Trail Blazer product and team

Reviewed on 2015/01/08
Review Source: SoftwareAdvice

Pros

Customer support, particularly during the training and start-up phase, has been excellent. They are quick and responsive. And their solutions have nearly always been positive -- almost never a "Sorry we can't do that" or "It doesn't work that way" or "We don't have that feature."

Cons

It was not clear to me before I signed on -- and I can't say whether it should have been clear -- that as a Mac user, Trail Blazer is "non-native" in the sense that I have to use Microsoft Remote Connection to access the Trailblazer server and then use a Windows interface. It's reasonably fast. There's almost no lag time with this setup, and it's not as clunky as it could be. But it makes the experience of using Trailblazer a lot less pleasant. I frankly hate the way Windows looks, acts, and feels, and the remote connection is a couple extra steps each time I use the database. The whole reason I use a Mac is so as not to use Windows!

Rating breakdown

Ease of Use
Customer Support

Likelihood to recommend

8.0/10

Trail Blazer Campaign Manager Pricing

Starting from
N/A
Pricing options
Free Trial
Subscription
Value for money

Contact Trail Blazer for pricing information or a quote.

Trail Blazer Campaign Manager Features

  • API
  • Data Import/Export

  • A/B Testing
  • Activity Dashboard
  • Automatic Notifications
  • Campaign Analysis
  • Campaign Management
  • Content Management
  • Customizable Branding
  • Customizable Templates
  • Drag & Drop Interface
  • Email Marketing
  • Engagement Analytics
  • Monitoring
  • Multi-Channel Marketing
  • Real Time Analytics
  • Real Time Data
  • Reporting & Statistics
  • Social Media Integration
  • Third Party Integration

Additional information for Trail Blazer Campaign Manager

Key features of Trail Blazer Campaign Manager

  • API
  • Accounting
  • Campaign management
  • Compliance management
  • Constituent/territory management
  • FEC compliance reporting
  • Generate mailing list
  • Import/export data
  • Integrate with PayPal and Authorize.Net payment gateways
  • Manage voter data
  • PCI compliant
  • Reminders and alerts
  • Search voters
  • Shared calendars
  • Strategy planning
  • Target specific voters
  • Track contributions and pledges
  • Unlimited email broadcast
  • Voter file segmentation
  • Voter history

Benefits

• Trail Blazer Campaign Manager is a complete political campaign management solution for political parties to plan strategic events and engage with their voters efficiently.

• Parties can leverage the benefit of mass emailing for sharing campaign emails and newsletters with volunteers and supporters.

• The solution keeps track of both offline as well as online donations received from donors, with complete donor information to ensure complete transparency within fund transactions.

• The solution provides a free voter database for multiple states in the US including Florida, Ohio, Washington and New Jersey, among others.

• Political parties can integrate Trail Blazer to their website and set up an online store for selling event tickets and party merchandise.

Trail Blazer Campaign Manager FAQs

Below are some frequently asked questions for Trail Blazer Campaign Manager.

Q. What type of pricing plans does Trail Blazer Campaign Manager offer?

Trail Blazer Campaign Manager offers the following pricing plans:

Pricing model: Subscription

Free Trial: Not Available

Contact Trail Blazer for pricing information or a quote.

Q. What are the main features of Trail Blazer Campaign Manager?

Trail Blazer Campaign Manager offers the following features:

  • API
  • Accounting
  • Campaign management
  • Compliance management
  • Constituent/territory management
  • FEC compliance reporting
  • Generate mailing list
  • Import/export data
  • Integrate with PayPal and Authorize.Net payment gateways
  • Manage voter data
  • PCI compliant
  • Reminders and alerts
  • Search voters
  • Shared calendars
  • Strategy planning
  • Target specific voters
  • Track contributions and pledges
  • Unlimited email broadcast
  • Voter file segmentation
  • Voter history

Q. Who are the typical users of Trail Blazer Campaign Manager?

Trail Blazer Campaign Manager has the following typical customers:

Mid Size Business, Non Profit, Public Administrations, Small Business

Q. What languages does Trail Blazer Campaign Manager support?

Trail Blazer Campaign Manager supports the following languages:

English

Q. What type of pricing plans does Trail Blazer Campaign Manager offer?

Trail Blazer Campaign Manager has the following pricing plans:

Subscription

Q. Does Trail Blazer Campaign Manager support mobile devices?

We do not have any information about what devices Trail Blazer Campaign Manager supports

Q. What other apps does Trail Blazer Campaign Manager integrate with?

Trail Blazer Campaign Manager integrates with the following applications:

Anedot, Authorize.net, PayPal

Q. What level of support does Trail Blazer Campaign Manager offer?

Trail Blazer Campaign Manager offers the following support options:

FAQs, Knowledge Base, Online Support, Phone Support, Video Tutorials