Yext

Pros

We've seen the best results for our clients when using Yext to update/correct their business listing across the web. It's an easy to use interface that helps you keep on top of all listings and finds the issues for you. This has saved us countless hours of manual searches.

Cons

The cost makes it a bit difficult to sign up some clients that do not have a big budget.

Pros

It is easy to add locations, citations are built VERY quickly, customization abilities for each location are really nice too

Cons

Kind of expensive - and your citations revert back when you stop your subscription (but I get that part)

Pros

I liked most how user-friendly the software was, and how well it worked.

Cons

The price. It is definitely pretty expensive when you compare it to other similar softwares on the market.

Pros

Listing management was very good. Review monitoring also very good. However, their customer service is poor.

Cons

I had been a customer since 2018 with all my customers using the service. I was automatically renewed in late February. I reached out to my rep to discuss and he never responded. I just concluded a three month communication with Yext's ticket system and they will not cancel my auto renewal as they claim i had inform them 30 days before renewal. Had a rep contacted me i would have. These are touch times. All my agency's clients are closed. I had cancelled each individual client account with Yext. I offered to pay one month as a compromise but they will not accept. I just told them to terminate my account completely and will never work with them again. I assume i will see them in court. What a poor way to treat a customer. There are plenty of other services out there.

Pros

The thing I like most about Yext is the hands-on nature of the platform. Using Yext really helps you know and understand your own brand and business. I love the instantaneous nature of listings updates across a large number of publishers. Lastly, I am a huge fan of Yext's update scheduling feature.

A key hassle-remover for me that Yext takes care of is listings update to Foursquare. As Foursquare for Business becomes harder and harder to use due to bugs and lack of UX updates (seemingly no updates for more than 5 years now), I've come to depend on the above-mentioned instantaneous nature of Yext listing updates on Foursquare. I often can't use Foursquare directly because of their bugs, so Yext fills a very specific vacuum there.

Cons

As far as listings go, the think I like least about Yext is that it's not intuitive enough to understand which publishers they work with don't support a particular industry. The platform is old enough to have that baked into it and automatically eliminate those publishers from the mix.

Another thing that has always perplexed me about Yext is that it doesn't seem to actually do much in the ay of data analytics besides grab readily available information from Google. Aside from having Google data inside the Yext platform, that's not much of a feature.

As far as reputation management is concerned, Yext doesn't play well with the way our company uses Yelp, and as a restaurant chain, that's not really helpful.