ChartMogul

ChartMogul

Reporting & analytics for subscription businesses

4.6/5 (25 reviews)

ChartMogul Overview

ChartMogul is a real-time reporting and analytics solution for subscription businesses who use Stripe, PayPal, Chargify, Braintree, or Recurly. With ChartMogul, key performance indicators (KPIs) and business metrics are automatically calculated, allowing users to automate performance reporting for their business.

ChartMogul offers a range of built-in metrics which fall into three main categories: management and investor metrics; sales, marketing, and customer success metrics; and finance metrics. Users can track monthly recurring revenue (MRR), average sale price (ASP), customer lifetime value (CLV), average revenue per account (ARPA), annual run rate (ARR), MRR movement, customer, revenue, and quantity churn rates, customer growth, gross and net cash flow, non-recurring revenue, refunds, failed payments, and more. Metrics can also be analyzed based on other factors, with the ability to break down by geographic location, lead source, customer cohorts, different subscription plan types, and more, with built-in options including MRR by marketing channel, retention cohort analysis, churn rate by net promoter score (NPS), and retention rate per sales rep. Users can apply data filters and custom metrics to answer their specific business questions.

ChartMogul is suitable for subscription businesses of all shapes and sizes, with pricing based on the number of active subscriptions, and tailored solutions available for high volume businesses.

Pricing

Starting from
US$100,00/month
Pricing options
Free Trial
Subscription
Value for money

Devices

Business size

S
M
L

Markets

Asia, Australia, Brazil, Canada, China and 5 others, Europe, Germany, India, Japan, Latin America

Supported Languages

English

ChartMogul Reviews

Overall rating
4.6/5
92% positive reviews
17
Excellent
6
Very good
1
Average
1
Poor
0
Terrible
Johnny P.

Simple Interface, Value Packed Data, and Incredible Support

Used Daily for 2+ years
Reviewed on 2018/12/04
Review Source: Capterra

They are a great team to work with. The software is simple and effective. It's a little on the pricy side, but I keep coming renewing because it's worth it.

Pros

1) I'm in Chartmogul on a daily basis. It's really simple to view metrics like new MRR, churn, and expansion for the week.

2) The flexibility to edit, merge, and connect subscriptions is a huge part of why we chose Chartmogul. As much as we'd like for every deal/subscription to fit the standard mold, a lot of our customers have unique plans with us and the ability to help the system interpret what's going on with the subscription is great.

3) We've changed billing systems in the past and been able to transition Chartmogul to work with both tools. The flexibility to work with both systems helped us keep all the billing history in tact which was a huge win for us.

4) I came to Chartmogul for the basics (new mrr, expansion, churn, etc.) But I love the ability to track trial conversions, cohort analysis, LTV, and cash flow.

Cons

I'd love to get a daily digest email with all the revenue movement for the day. Right now you can get email alerts for updates to individual plans, but there isn't an option to schedule a single email with all the changes for the day.

It's not a huge deal because I'm in Chartmogul most days, but it would be a great addition that would help us keep our team up to date.

Lastly, I'd love the ability to add users and assign them to specific segments. I'd like to give our CSMs access to their accounts only (so they can see rev movement and overall performance of their accounts).

Rating breakdown

Value for Money
Ease of Use
Customer Support

Likelihood to recommend

9.0/10
Thibaut D.

Excellent software to keep track of key business metrics

Used Daily for 6-12 months
Reviewed on 2017/12/15
Review Source: Capterra

Clear view of all key SaaS metrics especially customer LTV, MoM churn rate, analyzing cohorts, trial to paid subscribers, and of course MRR!

Pros

ChartMogul helps us keep track of our most important business metrics at a glance and accurately. We particularly enjoy the measure of our customer's LTV as well as all the tools related to analyzing churn rate.
Segments are also a huge plus. They're very easy to set up, reuse and modify. This remains true if you're managing metrics on your own or sharing the task with other teammates like we do.
The cohort view is simply one of the best I've ever used. I especially like the ability to drill down on each time period to see what key activity/subscribe/unsubscribe impacted our business in this particular period.
The trial to paid conversion tool is also a big time-saver for us and helps us fine-tune our trial process and the webinars we give to our prospective customers.

Cons

Frankly, there's not many things we feel are missing or impractical with ChartMogul. Even the most basic aspects such as easy-to-understand tooltips for employees not familiar with all KPIs and metrics are a home run.

Rating breakdown

Value for Money
Ease of Use
Customer Support

Likelihood to recommend

10.0/10
Guy H.

Has all the metrics you need, and only what you need

Used Daily for 2+ years
Reviewed on 2018/12/23
Review Source: Capterra

We've been using CM for over 3 years to track our metrics, and we love it. Simple to use, has just what we need, very responsive app. Scratched our itch, and then some.

Pros

All the reports are pre-built, with enough customization options to dig into your data. There are also reports present which we probably wouldn't have built if they weren't built in, and they have helped us tremendously.

Cons

We've had some inconsistencies around the MRR which was hard to resolve, since we are synching from multiple sources. Also, numbers would sometimes change retroactively and it was really hard to figure out why.
So currently we don't count on the reports to a degree that we base our actual cash flow on it, but the reports are still accurate enough to visualize and analyze trends and segments.

Rating breakdown

Value for Money
Ease of Use
Customer Support

Likelihood to recommend

9.0/10
Ed M.

Accurate & Insightful

Used Weekly for 2+ years
Reviewed on 2017/06/08
Review Source: Capterra

Insight into business KPIs.

Pros

Having tried various competitors, ChartMogul is the only software that correctly displays our monthly recurring revenue (I think some of the competitors have problems with some customers using coupon codes). However, that's just the tip of the iceberg - they somehow manage to display the information you need to see in a gorgeous user interface, but also allow you to dive to an incredible amount of depth, all in an easy-to-use interface. The customer support is speedy yet patient - they're currently helping us migrate our account to new owners.

Cons

I have nothing bad to say about ChartMogul, in fact I'm struggling to think of anything at all for the purpose of this review. I suppose if I'm really nit-picking it would be really nice if they offered an open-metrics dashboard like Baremetrics do (baremetrics.com/open).

Rating breakdown

Value for Money
Ease of Use
Customer Support

Likelihood to recommend

10.0/10

ChartMogul is a turn-key way to get immediate insight on your customer billing data

Used Daily for 1-5 months
Reviewed on 2018/04/18
Review Source: Capterra

ChartMogul let us get at a ton of metrics on our customers that were still unknown to us with almost zero effort, and because of how easily it integrates with our billing provider, we get ongoing updates on these metrics, again, with no additional work on our part. I can't overstate how much I love this.

Pros

If you use one of ChartMogul's native billing data-sources (including Stripe and numerous others), import is an absolute breeze; in our case, we let ChartMogul chew through our data for a while and suddenly we had a dashboard packed with a bunch of insights into our customer billing data that we hadn't ever seen before, except through manual computation on our end. ChartMogul is profoundly easy to use, and with very little effort surfaces a ton of valuable information.

Cons

It's still a bit of a production to make sure your data is massaged right if it's not quite formatted the way ChartMogul expects. Many of the analytics naturally depend on whether or not ChartMogul can properly understand your customer data, so that's an important one to get right. That said, they're making lots of strides on the product and I'd expect that this will get sorted out quickly.

Rating breakdown

Value for Money
Ease of Use
Customer Support

Likelihood to recommend

10.0/10

ChartMogul Pricing

Starting from
US$100,00/month
Pricing options
Free Trial
Subscription
Value for money

14-day free trial, no credit card required.

Launch is our freemium plan and caters to businesses with less than $10K MRR. Mogul is $100 per 1,000 paying subscribers per month. We also offer a Volume plan for high-volume businesses who serve more than 10,000 customers per month. For more info, visit https://chartmogul.com/pricing/.

ChartMogul Features

  • API
  • Data Filtering
  • Data Visualization
  • Real Time Analytics
  • Real Time Reporting
  • Third Party Integration

  • Activity Dashboard
  • Ad hoc Reporting
  • Business Intelligence
  • Charting
  • Customizable Reporting
  • Dashboard Creation
  • Data Import/Export
  • Drag & Drop Interface
  • Graphical Data Presentation
  • Monitoring
  • Real Time Data
  • Reporting & Statistics
  • Trend Analysis
  • Visual Analytics

Additional information for ChartMogul

Key features of ChartMogul

  • API access
  • Billing integrations
  • Cash flow analysis
  • Churn rate analysis
  • Cohort analysis
  • Consolidated customer database
  • Custom list creation
  • Custom segments
  • Customer profiles
  • Data analysis
  • Data filtering
  • Data visualization
  • Geo mapping
  • Key performance indicators (KPI)
  • MRR (monthly recurring revenue) breakdowns
  • MRR movement analysis
  • Performance metrics
  • Segmentation
  • Subscription histories
  • Trend indicators

Benefits

  • Key metrics are automatically calculated in real time, enabling users to automate their reporting.

  • Management and investor metrics include average sale price (ASP), monthly recurring revenue (MRR), customer lifetime value (CLV), customer, revenue, and quantity churn rates, customer growth, and more.

  • Sales, marketing, and customer success metrics include MRR by marketing channel, retention cohort analysis, churn rate by net promoter score (NPS), and retention rate by sales rep.

  • Finance metrics include non-recurring revenue, gross and net cash flow, failed payments, refunds, and more.

  • Metrics can be broken down by country, lead source, plan type, customer cohorts, and more.

  • ChartMogul FAQs

    Below are some frequently asked questions for ChartMogul.

    Q. What type of pricing plans does ChartMogul offer?

    ChartMogul offers the following pricing plans:

    Starting from: US$100,00/month

    Pricing model: Subscription

    Free Trial: Available

    14-day free trial, no credit card required.

    Launch is our freemium plan and caters to businesses with less than $10K MRR. Mogul is $100 per 1,000 paying subscribers per month. We also offer a Volume plan for high-volume businesses who serve more than 10,000 customers per month. For more info, visit https://chartmogul.com/pricing/.

    Q. What are the main features of ChartMogul?

    ChartMogul offers the following features:

    • API access
    • Billing integrations
    • Cash flow analysis
    • Churn rate analysis
    • Cohort analysis
    • Consolidated customer database
    • Custom list creation
    • Custom segments
    • Customer profiles
    • Data analysis
    • Data filtering
    • Data visualization
    • Geo mapping
    • Key performance indicators (KPI)
    • MRR (monthly recurring revenue) breakdowns
    • MRR movement analysis
    • Performance metrics
    • Segmentation
    • Subscription histories
    • Trend indicators

    Q. Who are the typical users of ChartMogul?

    ChartMogul has the following typical customers:

    Mid Size Business, Small Business

    Q. What languages does ChartMogul support?

    ChartMogul supports the following languages:

    English

    Q. What type of pricing plans does ChartMogul offer?

    ChartMogul has the following pricing plans:

    Subscription

    Q. Does ChartMogul support mobile devices?

    We do not have any information about what devices ChartMogul supports

    Q. What other apps does ChartMogul integrate with?

    ChartMogul integrates with the following applications:

    Chargebee, Chargify, ChurnZero, Geckoboard, HubSpot CRM, Klipfolio, LeadsBridge, PayKickstart, Stripe, Zendesk

    Q. What level of support does ChartMogul offer?

    ChartMogul offers the following support options:

    Knowledge Base, Online Support