Classy

All-in-one fundraising platform for web & mobile deployment

About Classy

Classy is an online fundraising platform targeting non-profit organizations and social enterprises, offering an all-in-one approach across multiple channels. Peer-to-peer campaigns can be supported with tools for building branded fundraising sites, creating stylish personal or team pages ideal for engaging communities. Crowdfunding campaigns are similarly assisted with user-generated media and leader boards, while recurring donation options and flexible, secure payment processing are included as standard. Classy promises comprehensive design features for personalizing every experience, which also includes the publishing of event landing pages and registration forms. Fundraisers can promote charity meetings, races, shows or fundraising parties with fully customizable event registration pages to sell tickets and then track attendance. Thoughtfully, donations can be accepted with a dedication to the memory of friends or loved ones and branded eCards sent out as gifts.

The built-in capabilities can be extended via the Classy API, supporting the system’s integration into existing fundraising websites. With the platform automatically optimized to be responsive across mobile devices, Classy claims to make the collection of donations reliable, robust and accessible to all. In addition, organizers can leverage reporting and analytics tools to gain useful insights into campaign performance, taking advantage of quick filter, segmentation and saved list tools.

Key benefits of Classy

  • Classy represents an all-in-one online fundraising solution spanning every type of campaign including peer-to-peer, crowdfunding, event registration and website based.

  • Every account offers unlimited cloud hosting with no additional installation or maintenance required, while PCI compliance and SSL security keeps campaigns safe.

  • Flexible payment processing options for accepting Visa, MC, Discover and AMEX cards, plus merchant support for services such as WePay, Paypal and Authorize.net.

  • Comprehensive design tools enable users to totally re-brand and customize fundraising pages to match a desired identity, engaging donors in support for all manner of causes.

  • Integrated reporting features allow fundraisers to view rich analytical insights into campaign progress and establish where or when pledges are made and by whom.
  • Devices

    Business size

    S M L

    Markets

    United States

    Supported Languages

    English

    Images

    All-in-one fundraising across crowdfunding, peer-to-peer, event registration and website donations
    Built to be mobile responsive and optimzed for accepting donations on any device
    Integration options facilitate connection with Salesforce NGO Connect and more third-party apps
    Take total control over fundraising campaign identity with customizable styling and branding
    Heifer example campaign showing developer API deployment for code-level customization
    New event registrations and order summary with Your Information web form
    View 7 more
    Classy screenshot: All-in-one fundraising across crowdfunding, peer-to-peer, event registration and website donations Classy screenshot: Built to be mobile responsive and optimzed for accepting donations on any device Classy screenshot: Integration options facilitate connection with Salesforce NGO Connect and more third-party apps Classy screenshot: Take total control over fundraising campaign identity with customizable styling and branding Classy screenshot: Heifer example campaign showing developer API deployment for code-level customization Classy screenshot: New event registrations and order summary with Your Information web form

    Features

    Total features of Classy: 21

    • API
    • Attendance Management
    • Campaign Management
    • Contribution Tracking
    • Customizable Branding
    • Customizable Fields
    • Donor Management
    • Electronic Payments
    • Event Management
    • Gift Card Management
    • Mobile Access
    • Mobile Giving
    • PCI Compliance
    • Payment Processing
    • Receipt Management
    • Recurring Giving
    • Recurring/Subscription Billing
    • SSL Security
    • Social Media Integration
    • Support Ticket Management
    • Visual Analytics

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    Reviews

    Overall rating

    4,2 /5
    (77)
    Value for Money
    3,7/5
    Features
    4/5
    Ease of Use
    4,2/5
    Customer Support
    4,1/5

    Already have Classy?

    Software buyers need your help! Product reviews help the rest of us make great decisions.

    Write a Review!
    Showing 5 reviews of 77
    Claire B.
    Overall rating
    • Industry: Nonprofit Organization Management
    • Company size: 11-50 Employees
    • Used Daily for 2+ years
    • Review Source

    Overall rating

    • Value for Money
    • Ease of Use
    • Customer Support
    • Likelihood to recommend 10.0 /10

    The best fundraising platform for our needs

    Reviewed on 2019/03/20

    We have been using Classy for many years now, and have raised tens of thousands of dollars from our...

    We have been using Classy for many years now, and have raised tens of thousands of dollars from our growing community of donors. Classy is incredibly easy to use, and has amazing support, even though we're on a completely different time zone to the support team! The peer to peer campaigns, which we use at least once a year, are super straightforward and look great even if you don't know what you're doing or could never dream of creating something from scratch. We also shopped around and truly found that Classy offers the most competitive rates for what we need. Thanks!

    Pros

    Easy to use, and really prompt customer service.

    Cons

    Nothing! We're really happy with our use of Classy. I'm sure there's more we could do to make the most of all the platform has to offer but right now we're meeting all our needs.

    Verified Reviewer
    Overall rating
    • Used Weekly for 2+ years
    • Review Source

    Overall rating

    • Value for Money
    • Ease of Use
    • Customer Support

    Online Fundraising Made Beautiful and Easy

    Reviewed on 2018/01/18

    Pros

    At my job, we administer a variety of charitable funds, many of which participate in different types of fundraising activities. Using Classy, we are able to tailor-make fundraising sites utilizing easy-to-use templates that address each of our donor's wants and needs. I often tell donors that their Classy page can serve as a stand-alone website for their efforts, which is wonderful for our grassroots groups who may not have money in their budget for a web designer or to buy a domain name. The customization allows us to add photos, change colors, and many other features, which result in some really gorgeous looking sites.

    Classy makes it easy to access donation information, which can be easily viewed when you log into the system as an admin and exported to an CSV file. They have an event-specific template which can be used to sell tickets or registrations to an event. Since you can export all the purchaser info, it allows you to go green with your ticketing -- there's no need for purchasers to print out the email confirmation they receive when you have easy access to all buyer info.

    In addition to the license fee, Classy does take a 1% fee on each online donation received. There is an option for the organization to pay the fee or for the donor to pay the fee. We ask our donors to pay the fee, and there has never been a complaint as fees are much higher on other comparable sites (EventBrite for ticketing, GoFundMe for crowd-funding, etc.).

    Cons

    Overall I love Classy, but there are a few areas it can improve. The user dashboard is not the easiest to navigate through. It lists the names of donors and the amounts, but not what campaign they donated to. So you have to go to through your campaigns to find the donation. For an organization like ours which administers many Classy pages at once, this can be needlessly time-consuming. I love the custom options that each template has, but sometimes there are glitches. For instance, I was unable to upload a background image to a recent campaign page. But a quick email to customer service fixed the issue in a very short amount of time. Classy is constantly upgrading and adjusting features though, so I imagine they will work out some of these kinks in the future.

    James M.
    Overall rating
    • Industry: Nonprofit Organization Management
    • Company size: 11-50 Employees
    • Used Daily for 1-5 months
    • Review Source

    Overall rating

    • Value for Money
    • Ease of Use
    • Customer Support
    • Likelihood to recommend 10.0 /10

    Donation Platform for EVEYONE

    Reviewed on 2021/03/02

    Overall we are pleased with moving to Classy for our fundraising and events platform.

    Overall we are pleased with moving to Classy for our fundraising and events platform.

    Pros

    We love being able to use Classy for ALL of our events. We are able to track donations, events, and fees. The cost is very good compared to many other services and we love being able to use Classy for our Monthly donors!

    Cons

    One area that we found was hard at first was pulling reports. However, because of the GREAT services from the Classy team, we were able to be taught and now we have no issues!!

    Cyriac J.
    Overall rating
    • Industry: Environmental Services
    • Company size: 11-50 Employees
    • Used Daily for 1+ year
    • Review Source

    Overall rating

    • Value for Money
    • Ease of Use
    • Customer Support

    Run away if you can

    Reviewed on 2018/11/20

    Great if you are just starting with fundraising for your Org. Basic functionality bad customer...

    Great if you are just starting with fundraising for your Org. Basic functionality bad customer service.

    Pros

    Accepts international donation and recurring donations. But these are standard function any platform should offer

    Cons

    Theme - only basic customization allowed . basically a single column form with all the fields. Assume that they clients can't add any code.

    Does not allow the best practice of using multistep forms
    Does not acceptBank ACH or paypal
    You cannot even add a paypal button in the form instead you have to stick in a custom section under the body making it look ugly
    Cannot integrate tracking and analytics tools like Google Tag manager, optimize or hotjar
    Account servicing is bad. Our account exec barely responds to messages

    Cassandra A.
    Overall rating
    • Industry: Nonprofit Organization Management
    • Company size: 2-10 Employees
    • Used Daily for 6-12 months
    • Review Source

    Overall rating

    • Value for Money
    • Ease of Use
    • Customer Support
    • Likelihood to recommend 8.0 /10

    Easy to use for donors and organizations, seamless integration, and a helpful support team!

    Reviewed on 2019/02/21

    The integration with Salesforce has been a big win for us. We've more than doubled our funding...

    The integration with Salesforce has been a big win for us. We've more than doubled our funding while cutting our manual data entry time in half.

    Pros

    We made the switch to Classy from another fundraising platform in October 2018. The year prior, from October to December, we raised about $80,000. This year we raised more than double that, and I know that a big reason for that is because of Classy. The site is much easier to use for donors but it also is more aesthetically pleasing. It invites people in and engages them. Creating a page that transitions seamlessly from our own website was very easy to do with Classy. Page setup is user-friendly and I like that you can see the changes that you are making in real time, instead of having to make a change, save it, then go preview it, then go back and change it again (which is what we had to do on our old platform). Classy customer service has been very helpful as well. They are responsive and knowledgeable, and finding answers to my questions, or solutions to my problems, has been simple and pleasant. We have integrated Classy with our Salesforce database, which is a huge plus for us. There were some kinks but their support team was very helpful. Though more expensive that our former platform, I feel that the investment was definitely worth it.

    Cons

    The price is significantly higher than the platform we used before, both in annual costs and in transaction fees. We also need volunteer registration functionality, which Classy doesn't provide, so we do still have to use our old platform for that piece.

    Showing 5 reviews of 77 Read all reviews

    Classy FAQs

    Below are some frequently asked questions for Classy.

    Classy offers the following pricing plans:

    • Starting from: US$499,00/month
    • Pricing model: Free, Subscription
    • Free Trial: Available

    Billed monthly with an annual contract. Contact Classy for pricing information or a quote.

    We do not have any information about Classy features

    Classy has the following typical customers:

    Self Employed, 2-10, 11-50, 51-200, 201-500, 501-1 000, 1 001+

    Classy supports the following languages:

    English

    Classy supports the following devices:

    Classy integrates with the following applications:

    Authorize.Net, Constant Contact, Google Analytics, PayPal, Salesforce Marketing Cloud

    Classy offers the following support options:

    Email/Help Desk, FAQs/Forum, Knowledge Base, Phone Support, Chat

    Related categories

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