Classy

Classy

All-in-one fundraising platform for web & mobile deployment

4.2/5 (63 reviews)

Classy Overview

Classy is an online fundraising platform targeting non-profit organizations and social enterprises, offering an all-in-one approach across multiple channels. Peer-to-peer campaigns can be supported with tools for building branded fundraising sites, creating stylish personal or team pages ideal for engaging communities. Crowdfunding campaigns are similarly assisted with user-generated media and leader boards, while recurring donation options and flexible, secure payment processing are included as standard. Classy promises comprehensive design features for personalizing every experience, which also includes the publishing of event landing pages and registration forms. Fundraisers can promote charity meetings, races, shows or fundraising parties with fully customizable event registration pages to sell tickets and then track attendance. Thoughtfully, donations can be accepted with a dedication to the memory of friends or loved ones and branded eCards sent out as gifts.

The built-in capabilities can be extended via the Classy API, supporting the system’s integration into existing fundraising websites. With the platform automatically optimized to be responsive across mobile devices, Classy claims to make the collection of donations reliable, robust and accessible to all. In addition, organizers can leverage reporting and analytics tools to gain useful insights into campaign performance, taking advantage of quick filter, segmentation and saved list tools.

Pricing

Starting from
US$499,00/month
Pricing options
Free Trial
Free
Subscription
Value for money

Devices

Business size

S
M
L

Markets

United States

Supported Languages

English

Classy Reviews

Overall rating
4.2/5
83% positive reviews
36
Excellent
16
Very good
5
Average
3
Poor
3
Terrible
Nikicha N.

Simple, modern platform that makes processing online gifts a breeze!

Used Daily for 2+ years
Reviewed on 2019/02/21
Review Source: Capterra

Pros

We had been using Classy for a few years and then decided to switch to a different platform. That was a HUGE mistake. We ended up switching almost immediately (even paying for two platforms at once). We love Classy's modern design for it's fundraising and event pages. We love how simple it is to edit the design of these pages and doesn't require any knowledge of HTML or really graphic design experience.

The best part of Classy is how smooth the integration is with Salesforce. While we have had some issues with certain data not being pushed in, the team is always responsive in trying to correct the error. The chat function is especially useful when I have small questions to ask.

Additionally, I enjoy their blog posts and resource emails and can always count on their site to have resources to download for all our communication and fundraising needs. Overall we have had a great experience using Classy and will continue to use their platform to manage our online giving.

Cons

We do wish there was a bit more flexibility in the kinds of things we can edit when designing campaigns but it gets the job done well as is. For example, we often wish to customize certain colors on one button vs. a theme but are unable to do so.

Another small con is that we have donors who sometimes mail in their credit card information to us but with no email address. This means we have to use an email associated with our organization, which sometimes causes classy to join or replace users who have had that email associated with their record as well. This is just the nature of basing users off email addresses as well as our fault for not indicating that we need a donors email to process online gifts. This is usually pretty simple to fix.

Rating breakdown

Value for Money
Ease of Use
Customer Support

Likelihood to recommend

9.0/10

Online Fundraising Made Beautiful and Easy

Used Weekly for 2+ years
Reviewed on 2018/01/18
Review Source: Capterra

Pros

At my job, we administer a variety of charitable funds, many of which participate in different types of fundraising activities. Using Classy, we are able to tailor-make fundraising sites utilizing easy-to-use templates that address each of our donor's wants and needs. I often tell donors that their Classy page can serve as a stand-alone website for their efforts, which is wonderful for our grassroots groups who may not have money in their budget for a web designer or to buy a domain name. The customization allows us to add photos, change colors, and many other features, which result in some really gorgeous looking sites.

Classy makes it easy to access donation information, which can be easily viewed when you log into the system as an admin and exported to an CSV file. They have an event-specific template which can be used to sell tickets or registrations to an event. Since you can export all the purchaser info, it allows you to go green with your ticketing -- there's no need for purchasers to print out the email confirmation they receive when you have easy access to all buyer info.

In addition to the license fee, Classy does take a 1% fee on each online donation received. There is an option for the organization to pay the fee or for the donor to pay the fee. We ask our donors to pay the fee, and there has never been a complaint as fees are much higher on other comparable sites (EventBrite for ticketing, GoFundMe for crowd-funding, etc.).

Cons

Overall I love Classy, but there are a few areas it can improve. The user dashboard is not the easiest to navigate through. It lists the names of donors and the amounts, but not what campaign they donated to. So you have to go to through your campaigns to find the donation. For an organization like ours which administers many Classy pages at once, this can be needlessly time-consuming. I love the custom options that each template has, but sometimes there are glitches. For instance, I was unable to upload a background image to a recent campaign page. But a quick email to customer service fixed the issue in a very short amount of time. Classy is constantly upgrading and adjusting features though, so I imagine they will work out some of these kinks in the future.

Rating breakdown

Value for Money
Ease of Use
Customer Support

Cassandra A.

Easy to use for donors and organizations, seamless integration, and a helpful support team!

Used Daily for 6-12 months
Reviewed on 2019/02/21
Review Source: Capterra

The integration with Salesforce has been a big win for us. We've more than doubled our funding while cutting our manual data entry time in half.

Pros

We made the switch to Classy from another fundraising platform in October 2018. The year prior, from October to December, we raised about $80,000. This year we raised more than double that, and I know that a big reason for that is because of Classy. The site is much easier to use for donors but it also is more aesthetically pleasing. It invites people in and engages them. Creating a page that transitions seamlessly from our own website was very easy to do with Classy. Page setup is user-friendly and I like that you can see the changes that you are making in real time, instead of having to make a change, save it, then go preview it, then go back and change it again (which is what we had to do on our old platform). Classy customer service has been very helpful as well. They are responsive and knowledgeable, and finding answers to my questions, or solutions to my problems, has been simple and pleasant. We have integrated Classy with our Salesforce database, which is a huge plus for us. There were some kinks but their support team was very helpful. Though more expensive that our former platform, I feel that the investment was definitely worth it.

Cons

The price is significantly higher than the platform we used before, both in annual costs and in transaction fees. We also need volunteer registration functionality, which Classy doesn't provide, so we do still have to use our old platform for that piece.

Rating breakdown

Value for Money
Ease of Use
Customer Support

Likelihood to recommend

8.0/10
Bryan K.

Classy has provided us an excellent online fundraising platform!

Used Daily for 2+ years
Reviewed on 2019/02/21
Review Source: Capterra

Classy has provided an excellent platform for development of our online fundraising efforts and is now the centerpiece of our plans for future revenue growth. Before Classy, we received the occasional online gift from site visitors but now online giving is our second largest revenue source and has been growing at 30% annually. We highly recommend Classy and believe the platform is a great value!

Pros

Compared to other platforms for nonprofits, Classy offers more versatility in designing visually compelling donation pages, campaign landing pages, peer-to-peer fundraising pages and more. They are also constantly innovating ways to raise more funds (for example, by allowing you to request credit card processing fees and set the percentage requested and by making monthly giving a more prominent option for donors). Their customer service is also timely and well-informed and reporting tools have become quite sophisticated.

Cons

It took a little time to get to understand how to best use the new reporting tools, but once I did learn, I was able to access and analyze much more data than before the revamp. So it worked out well. There's really nothing I have a complaint about.

Rating breakdown

Value for Money
Ease of Use
Customer Support

Likelihood to recommend

10.0/10
Michelle H.

Mixed feelings

Used Daily for 6-12 months
Reviewed on 2017/12/13
Review Source: SoftwareAdvice

Pros

- allows several tiers of fundraising with no additional cost (campaign-->teams-->individual fundraisers)
- includes events, which is a simple platform (and it should be simple! just tickets!)
- upfront cost is more, but fee for % of donation is less than competitors
- customer service has been mostly polite and friendly; it's also nice to occasionally talk to the same person when a problem presents itself multiple times in a day, so I don't have to get someone new up to speed.
- chat for customer service is convenient, as I can keep working on other things as I wait for answers.

Cons

- We constantly have fundraisers confused on how to set up their page. This has been a huge pain point.
- In fairness, this is true with any platform: the fee for % of donation on TOP of the Paypal fee is painful. This is something that didn't occur to us when we started. Plus a monthly fee from Paypal to take the Classy donations.
- Customer service hasn't been particularly quick to pick up on problems, and we haven't been completely satisfied with some answers. We've been told on two different occasions that there's a "glitch" and to ignore something, instead of presenting a solution, or tell us the only solution is to refund a donation and ask the donor to re-donate.

Rating breakdown

Value for Money
Ease of Use
Customer Support

Likelihood to recommend

6.0/10

Classy Pricing

Starting from
US$499,00/month
Pricing options
Free Trial
Free
Subscription
Value for money

Billed monthly with an annual contract.
Contact Classy for pricing information or a quote.

Classy Features

  • API
  • Attendance Management
  • Custom Fields
  • Customizable Branding
  • Electronic Payments
  • Mobile Integration

  • Access Control
  • Activity Dashboard
  • Activity Tracking
  • Automatic Notifications
  • Automatic Reminders
  • Communication Management
  • Contact Database
  • Contact Management
  • Credit Card Processing
  • Customizable Reporting
  • Data Import/Export
  • Email Integration
  • Reporting & Statistics
  • Third Party Integration

Additional information for Classy

Key features of Classy

  • API
  • Campaign management
  • Contribution tracking
  • Custom form fields, giving levels, recurring donations, etc
  • Customizable branding
  • Customizable donation receipts
  • Donation dedication & branded eCards
  • Donor management
  • Event attendance tracking
  • Event management
  • Event registration sales
  • Flexible payment processing across cards & merchants
  • Full PCI compliance
  • Mobile giving
  • Mobile optimization built-in to support remote donations
  • Payment processing
  • Recurring donations
  • SSL security
  • Social media event integration
  • Visual analytics

Benefits

  • Classy represents an all-in-one online fundraising solution spanning every type of campaign including peer-to-peer, crowdfunding, event registration and website based.

  • Every account offers unlimited cloud hosting with no additional installation or maintenance required, while PCI compliance and SSL security keeps campaigns safe.

  • Flexible payment processing options for accepting Visa, MC, Discover and AMEX cards, plus merchant support for services such as WePay, Paypal and Authorize.net.

  • Comprehensive design tools enable users to totally re-brand and customize fundraising pages to match a desired identity, engaging donors in support for all manner of causes.

  • Integrated reporting features allow fundraisers to view rich analytical insights into campaign progress and establish where or when pledges are made and by whom.
  • Classy FAQs

    Below are some frequently asked questions for Classy.

    Q. What type of pricing plans does Classy offer?

    Classy offers the following pricing plans:

    Starting from: US$499,00/month

    Pricing model: Free, Subscription

    Free Trial: Available

    Billed monthly with an annual contract.
    Contact Classy for pricing information or a quote.

    Q. What are the main features of Classy?

    Classy offers the following features:

    • API
    • Campaign management
    • Contribution tracking
    • Custom form fields, giving levels, recurring donations, etc
    • Customizable branding
    • Customizable donation receipts
    • Donation dedication & branded eCards
    • Donor management
    • Event attendance tracking
    • Event management
    • Event registration sales
    • Flexible payment processing across cards & merchants
    • Full PCI compliance
    • Mobile giving
    • Mobile optimization built-in to support remote donations
    • Payment processing
    • Recurring donations
    • SSL security
    • Social media event integration
    • Visual analytics

    Q. Who are the typical users of Classy?

    Classy has the following typical customers:

    Mid Size Business, Small Business

    Q. What languages does Classy support?

    Classy supports the following languages:

    English

    Q. What type of pricing plans does Classy offer?

    Classy has the following pricing plans:

    Free, Subscription

    Q. Does Classy support mobile devices?

    We do not have any information about what devices Classy supports

    Q. What other apps does Classy integrate with?

    Classy integrates with the following applications:

    Authorize.net, Constant Contact, Constant Contact, Google Analytics, ImportOmatic, Klaviyo, One Click Politics, PayPal, PieSync, Salesforce Marketing Cloud

    Q. What level of support does Classy offer?

    Classy offers the following support options:

    FAQs, Knowledge Base, Online Support, Phone Support, Video Tutorials