Reply

Pros

- because there is not a lot of HTML involved in the formatting of the email, the letters get directly into the inbox (unlike Promotions or Spam), which is the main benefit of this emailing instrument.
- it's convenient to create email chains and track notifications and responses.
- there are team plans for collaboration and you can see the activity of your colleagues, which helps a lot when you need to create statistics for the marketing department.

Cons

- the absence of the HTML formatting is both a blessing and a curse. It is hard to highlight things in the email sometimes, but it pays off well.

Pros

TL,DR = 10/10

Huge time saver

Good safeguards in place - the system does a good job at preventing you from having a contact be in multiple campaigns, excludes invalid emails (see below), etc

Awesome customer success team

Value added integrations - the built-in email validation add-on function has saved us a ton of time (note small extra cost at a competitive rate to other validation solutions). Reply integrates well with our CRM too

Flexible to add/delete different email addresses

Roadmap: Product has improved in year we've been using it (example: Outbox report on schedule/# of emails being sent in future)

Cons

Very little dislikes at all.

Maybe some small tweak to the UX or some reports I only look at infrequently....but definitely nothing material.

Pros

The price of the software is reasonable.

Cons

There are so many areas in this software where something that should be easy to do ends up taking five times longer than it should. Whether it's loading data, managing people and campaigns, or logging responses you can expect a lengthy, annoying and confusing process based on an architecture that must have been devised by Byzantine Kafka enthusiasts.

When you reach out to support they are prompt in responding, but totally unhelpful. They mainly just point out what you've usually already figured out by then - that the only way you are going to get the very reasonable thing you are trying to do done is going to be incredibly time consuming, and draining.

My favorite (said sarcastically) support guy there is one who, after telling you that you will spend the next three hours updating contacts one-by-one because the system is incompetently built, will then send you silly thumbs up gifs. Now, I enjoy a good gif as much as the next guy, but there is a time and place, and sending a funny gif to someone you've just doomed to several hours of inane data entry is next-level tone deaf.

Pros

Easy and intuitive design;
No worries about getting to spam lists;
It's not ESP - it's just a tool that automates your sales process
Great support

Cons

For early stages price pretty high. But it`s shouldn't be Reply`s problem )
Sometimes there are prospects in my list with passing variables. Reply stops such campaigns. I wish it stops only those incomplete leads. Because it's not an issue to search them in the whole pack without any filter

Pros

I like how easy it is to use for all my email campaigns. It works great for both cold-email prospecting campaigns and for post-call follow-up reminders. It provides me with a constant flow of leads and produces real results for our sales team. I use the metrics to focus on prospects who are engaging with my emails. I also use the tasks to convert more leads.

Cons

Better duplicate name recognition because I sometimes add prospects twice. Everything else is great!