craft

craft

End-to-end product management for agile teams

4.5/5 (22 reviews)

craft Overview

Craft is a start-to-end, agile product management platform that enables organizations to discover ideas, generate story maps, collaborate on projects, and create product prototypes. The solution helps entrepreneurs and highly experienced product managers and owners to better plan stories, sprints and roadmaps, as well as collaborate with all teams in a single, centralized location.

Craft enables users to discover, collect and explore ideas and feedback from teams and customers, centralizing all questions for each third party or client with a complete backlog. Product managers and owners can brainstorm using the platform’s user story mapping features, and create epics or stories. Users can also add designs with a click, for intuitive product specifications that can be shared across teams.

Craft’s product roadmaps and sprints help streamline features, epics and stories to reflect the most up to date plan, useful for keeping stakeholders in the know. Product managers can manage workflows and resources for multiple teams at a time, coordinating UX, research, data science, marketing and R&D teams to implement different aspects of the same task.

The platform helps users keep all stories synced with design, development, and other business workflows by connecting directly with workflow tools and visual sources in real time. Craft can automatically sync with Jira and Google Drive, helping users cut down on data entry time or potential errors.

Pricing

Starting from
US$39,00/month
Pricing options
Free Trial
Subscription
Value for money

Devices

Business size

S
M
L

Markets

Asia, Australia, Brazil, Canada, Europe and 5 others, Germany, Japan, Latin America, Mexico, Middle-East and Africa

Supported Languages

English

craft Reviews

Overall rating
4.5/5
95% positive reviews
11
Excellent
10
Very good
1
Average
0
Poor
0
Terrible
Adnan K.

Craft Review

Used Daily for 1+ year
Reviewed on 2019/05/08
Review Source: Capterra

I think craft is a wonderful, all in one solution for product teams. I love it and wouldn't go back to any other software for this purpose.

Pros

I really like the way craft is structured, and the different views it gives me to organise and work on my backlog items.

Craft has made life so much easier and more organised for me and my team. Starting with the roadmap where it forces me to thin in terms of goals and initiatives, and moving on to the backlog where it gives me a very helpful workflow view to take stories through a proper process, and finally the list view which I use the most to work on my stories.

Cons

JIRA integration is painful and prone to introduce confusion since it needs to be manually pushed to JIRA from craft, but works live the other way round.

Also while I find it quite intuitive, new users find it particularly difficult to navigate round craft unless given some training.

Also the strategy section in editor could be better designed, so that goals etc are not just floating text fields but had more of a concrete hierarchy. Otherwise they get difficult to manage beyond a point.

Rating breakdown

Value for Money
Ease of Use
Customer Support

Likelihood to recommend

10.0/10
Paul D.

Supports the entire product management life cycle with a rich and easy to use interface

Used Daily for 6-12 months
Reviewed on 2017/09/12
Review Source: Capterra

I need a tool to track documents and workflow associated with product management. This tool does that very well.

Pros

- Allows me to capture all the documents I need from 1) feature prioritization, 2) discovery, 3) design, 4) User testing all in one place. (Also supports implementation but we still use Pivotal Tracker for that.)
- Very natural feeling interface, particularly once you learn how the story attributes (theme, epic, story type, version, sprint, team, and worker) work in the interface.
- Allows stories to be assigned to different teams (and sprints for each team) for different stages of development (prioritization, discovery, design, user testing, etc.) is awesome
- The kanban boards are well designed and implemented

Cons

- It's still an early stage product so some of the features are incomplete and I occasionally run into bugs. That said, they are really responsive with bug fixes and feature requests.
- Some features I would like, for instance, having kanban boards contain stories and tasks from multiple products, aren't yet available. (It's on the roadmap)
- The roadmap diagram feature is weak. (It's slated for improvement.)

Rating breakdown

Value for Money
Ease of Use
Customer Support

Likelihood to recommend

10.0/10
Alexander H.

A product persons product tool.

Used Daily for 1+ year
Reviewed on 2019/06/24
Review Source: Capterra

I've been able to mostly live inside of one tool when working with my team. That pays for itself.

Pros

- RAPID data entry - if you have an idea of your first stories the views used allow you to rapidly write, press enter create a new story, and create another. This is actually massively time saving.
- One stop shop - you can go from ideation to planning to delivery using Craft. It's what actually drew me to the product itself.
- Picture support - pictures are supported in card view, so people at a glance can see what you're actually working on.
- Idea Dump - you can quickly go from random thoughts to actual user stories in seconds
- Fields - you can even add story points, effort, custom fields to help plan and prioritise.

Cons

- Sometimes it's not accurate when it comes to who edited a story/item. This can cause quite the problem for paper trails.
- Zappier support is flaky at best.

Rating breakdown

Value for Money
Ease of Use
Customer Support

Likelihood to recommend

9.0/10
Nico H.

Using it for more than a year

Used Daily for 1+ year
Reviewed on 2019/06/24
Review Source: Capterra

More visibility on who is working for what. Still much better than Jira. There could be more advances solutions like AgileFant.

Pros

We have been using the tool for our software development practices for quite a while. Supports multiple products. We are doing weekly sprints and are now on sprint 65 or so. Supports all essential features, like image uploads, attachments, planning, etc.

Cons

UI is not always very intuitive. For example, deleting a ticket might not always be very clear where to find this feature. The whole UI is very different from other similar software. There is a learning curve. I suggest you try the software before paying.

There are some small quirks that you would expect the software to perform. One example is selecting multiple tickets to move them to another swimlane by drag-and-dropping. This seems to only move the first ticket, even you selected multiple.

Rating breakdown

Ease of Use

Likelihood to recommend

7.0/10
Dan D.

Totally in Love with the Simplicity

Used Daily for 1-5 months
Reviewed on 2017/09/05
Review Source: Capterra

Built shared understanding with a geographically fragmented team. Getting on the same page with a virtual team is not easy, this tool is greatly assisting in making that happen.

Pros

The visual user story view is a game changer. Most tools place emphasis on plan and build, but Craft excels and wrangling in the mountain of spreadsheets and docs in the discovery phase. This tool ensures shared understanding with the entire team, arguably the most critical aspect to a successful product launch. Oh, and yes, it does push and integrate with Jira with two-way sync. So there is little reason to not give this tool a go. Last thing I'll say, the tool is beautifully designed and so intuitive and easy to use. For that alone I'm a fan.

Cons

Although they're constantly working on the product, I'm eager to have a mobile companion app as part of the offering.

Response from Craft

Thanks for your review!

Rating breakdown

Value for Money
Ease of Use
Customer Support

Likelihood to recommend

10.0/10
User Recommendation
8.6/10
Based on 22 reviews
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craft Pricing

Starting from
US$39,00/month
Pricing options
Free Trial
Subscription
Value for money

Essential ($39/month)
Product roadmap builder, planning engine, customer voice engine, integrations with dev tools (Jira etc), Integration with Intercom.
~~~
Pro ($89/month)
Everything in essential + Unlimited contributors, Ideation portal, liveshare, integrations with CRM tools (Salesforce, Zendesk),
~~~
Enterprise (request quote)
Unlimited Users; premium onboarding service, private cloud, on-premises instegrations

Value for Money
4.5/5
Based on 22 reviews
Compare value for money rating with alternatives

craft Features

  • Collaboration Tools
  • Commenting
  • Drag & Drop Interface
  • Prioritizing
  • Task Management
  • Task Tracking

  • API
  • Activity Dashboard
  • Activity Tracking
  • Automatic Notifications
  • Gantt Charts
  • Progress Tracking
  • Project Management
  • Project Planning
  • Project Time Tracking
  • Project Tracking
  • Projections
  • Task Planning
  • Third Party Integration
  • Timesheets
Features
4.5/5
Based on 22 reviews
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Additional information for craft

Key features of craft

  • Agile tools
  • Behaviors & flows
  • Collaboration
  • Collect ideas & feedback
  • Content import / export
  • Feature management
  • Milestone tracking
  • Prioritization
  • Product designs
  • Product roadmaps
  • Requirements management
  • Resource management
  • Shareable product specification
  • Team implementation
  • User story mapping
  • Workflow management

Benefits

  • Craft allows users to have a single place where all product requirements, planning and collation is done, accessible and visible to everyone in the company.

  • The solution provides users with a dynamic and evolving platform for all agile product management and development cycles.

  • Users are able to work with customers closely, and translate all technical requirements for projects to business people effectively.

  • Craft enables users to get a single source of truth, and centralize all questions for each third party or client, including a full backlog.

  • Craft enables automatic sync with JIRA and Google Drive, allowing users to focus on their job rather than updating documents.

  • craft FAQs

    Below are some frequently asked questions for craft.

    Q. What type of pricing plans does craft offer?

    craft offers the following pricing plans:

    Starting from: US$39,00/month

    Pricing model: Subscription

    Free Trial: Available

    Essential ($39/month)
    Product roadmap builder, planning engine, customer voice engine, integrations with dev tools (Jira etc), Integration with Intercom.
    ~~~
    Pro ($89/month)
    Everything in essential + Unlimited contributors, Ideation portal, liveshare, integrations with CRM tools (Salesforce, Zendesk),
    ~~~
    Enterprise (request quote)
    Unlimited Users; premium onboarding service, private cloud, on-premises instegrations

    Q. What are the main features of craft?

    craft offers the following features:

    • Agile tools
    • Behaviors & flows
    • Collaboration
    • Collect ideas & feedback
    • Content import / export
    • Feature management
    • Milestone tracking
    • Prioritization
    • Product designs
    • Product roadmaps
    • Requirements management
    • Resource management
    • Shareable product specification
    • Team implementation
    • User story mapping
    • Workflow management

    Q. Who are the typical users of craft?

    craft has the following typical customers:

    Large Enterprises, Mid Size Business, Small Business

    Q. What languages does craft support?

    craft supports the following languages:

    English

    Q. What type of pricing plans does craft offer?

    craft has the following pricing plans:

    Subscription

    Q. Does craft support mobile devices?

    We do not have any information about what devices craft supports

    Q. What other apps does craft integrate with?

    craft integrates with the following applications:

    Dropbox, GitHub, Google Drive, Intercom, JIRA Software, Pivotal Tracker, Salesforce App Cloud, Slack, Targetprocess, Trello

    Q. What level of support does craft offer?

    craft offers the following support options:

    Knowledge Base, Online Support, Video Tutorials