About Pendo

Pendo is a product experience platform for teams to capture product usage data and behavior, gather feedback, and influence behavior with in-app messaging. By providing users with the tools to analyze their customer usage, organizations can see which features drive engagement and target segmented groups, enhancing their customer experience.

The behavioral analytics tool allows users to extract and analyze data such as time spent on the app, drop off points and trends over time. Using this data, users can make changes based on results and create targeted material for specific user groups. In order to facilitate effective targeting, Pendo allows users to define custom user segments based on behavior in order to smart target with in-app guides and walkthroughs. Using Pendo’s templates, users can create and customize guides in the form of tooltips, banners and light boxes, highlighting feature updates or providing support.

In order to enhance the user experience Pendo provides users with the tools to deploy feedback polls and surveys, enabling businesses to bring together quantitative and qualitative data. Users can run feedback forms in-app and calculate net promoter scores (NPS) in order to understand where dissatisfaction stems from. Results are provided within the Pendo app in real time so that action can be taken as necessary.


Key benefits of Pendo

  • Sync account and contact data with Pendo’s integration with Salesforce and push data to trigger offline actions and workflow. Pendo also integrates with Gainsight for KPI’s and Segment to simplify codebase.

  • Design custom funnels to follow user journeys through specific tasks, and witness how they complete them or where customers drop off, to better understand user behavior.

  • Blacklist users by host name, IP address, visitors and accounts so that usage from internal users does not affect data and analytics. Blacklisting is historical and instant so can be implemented or reversed at any time.

  • Access historical data any time via Pendo’s backup of customer activity from day one. Export this data in CSV or excel file with one click and access it through Pendo API or transfer to integrated apps.

  • Deploy stage testing on created guides with Pendo in order to gain analytics and decide which guides are the most effective and generate the most interaction. Guide analytics are displayed in graph format for ease of understanding.

  • Images

    Pendo Software - Customizable dashboard with overviews of usage
    Pendo Software - View graphs and statistics based on app usage
    Pendo Software - Follow user paths to understand the user journey
    Pendo Software - Create in-app guides with smart targeting
    Pendo Software - Run stage tests of guides to understand effectiveness
    Pendo Software - Ask and receive feedback from users within the app
    Pendo Software - Integrate with SalesForce and sync data and contacts
    Pendo Software - Access historical data automatically stored by Pendo
    Pendo Software - Create user segments to analyze particular user groups
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    Pendo video
    Pendo Software - Customizable dashboard with overviews of usage
    Pendo Software - View graphs and statistics based on app usage
    Pendo Software - Follow user paths to understand the user journey
    Pendo Software - Create in-app guides with smart targeting
    Pendo Software - Run stage tests of guides to understand effectiveness
    Pendo Software - Ask and receive feedback from users within the app
    Pendo Software - Integrate with SalesForce and sync data and contacts
    Pendo Software - Access historical data automatically stored by Pendo
    Pendo Software - Create user segments to analyze particular user groups

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    Reviews

    Overall rating

    4,5 /5
    (214)
    Value for Money
    4,4/5
    Features
    4,3/5
    Ease of Use
    4,1/5
    Customer Support
    4,6/5

    Already have Pendo?

    Software buyers need your help! Product reviews help the rest of us make great decisions.

    Showing 5 reviews of 214
    Harry
    Harry
    Overall rating
    • Industry: Computer Software
    • Company size: 51–200 Employees
    • Used Daily for 2+ years
    • Review Source

    Overall rating

    • Value for Money
    • Ease of Use
    • Customer Support

    Great Customer Intelligence Software

    Reviewed on 2018/04/06

    Pros

    The granularity of data that Pendo surfaces, and the actionability it presents to its users, is among the best I've seen in this space. It's only for lack of time that I haven't dug more into the features we have available to us. I particularly like the ability to great guided experiences that vary based on the segment the user is in. As a product manager, I often log in just to poke around the usage numbers to see if I am taken down any interesting usage paths that cause me to think more critically about why certain behaviors are being exhibited, and Pendo makes that data very accessible.

    Cons

    I think Pendo's usability / user interface could use some work. It has a very hierarchical UI, and it's often easy to get confused about where you are within a particular workflow and how to navigate one layer back. The guided experience creation and testing is getting better, but still has a ways to go in terms of a clean user experience. Feature tagging and page creation often takes a long time to process, and it can stall out your workflow.

    Elizabeth
    Elizabeth
    Overall rating
    • Industry: Computer Software
    • Company size: 1 001–5 000 Employees
    • Used Daily for 1+ year
    • Review Source

    Overall rating

    • Value for Money
    • Ease of Use
    • Customer Support
    • Likelihood to recommend 10.0 /10

    Function + Form + Freedom to make it awesome

    Reviewed on 2020/11/16

    Pros

    Pendo is truly out-of-the-box fantastic and allows for product teams to communicate with users plus then analyze user behavior to drive decision-making and prioritization. It's great to announce and track feature adoption, allows for just about any customization, and its interface is easy to use even if someone doesn't have a lot of coding or website building experience. Their customer service is superior, and the company is very communicative and always has great new things for us as users.

    Cons

    Sometimes Pendo can be tricky with older code bases or with iframes, and rarely the guide builder behaves erratically so it's hard to tell how much you've saved.

    Mark
    Overall rating
    • Industry: Internet
    • Company size: 51–200 Employees
    • Used for 1+ year
    • Review Source

    Overall rating

    • Value for Money
    • Ease of Use
    • Customer Support
    • Likelihood to recommend 0.0 /10

    Terrible company w terrible biz practice

    Reviewed on 2020/01/14

    Not that useful as only work for web interface. We have apps so need better tool. And terrible...

    Not that useful as only work for web interface. We have apps so need better tool. And terrible biz practice trying to scam more money from customers...

    Pros

    Nothing impressive. Slow responsiveness in generating ui/ux pages

    Cons

    Terrible biz practice. After a year of license, suddenly came and say we have to pay more because we are using more features. The features used are what they trained our team to use after the agreement was signed and also we paid for the training.

    Andrew
    Andrew
    Overall rating
    • Industry: Computer Software
    • Company size: 51–200 Employees
    • Used Daily for 1+ year
    • Review Source

    Overall rating

    • Value for Money
    • Ease of Use
    • Customer Support
    • Likelihood to recommend 10.0 /10

    Great User Data & Analytics with ease

    Reviewed on 2018/04/03

    First time visitors are easily highlighted and the ability to report on various aspects is easy and...

    First time visitors are easily highlighted and the ability to report on various aspects is easy and intuitive. We get the added benefit of having analytics of our users , from first visit all the way through platform adoption.

    Pros

    The ability to collect all kinds of user application data and run reports and visualizations to quickly understand which users are in the platform and exactly what pages they are engaging in on, including duration. I have also leveraged the API connection to tie visitor reporting data to our disparate systems for better automating services. API docs were easy and useful! Account managers and support reps are incredibly amicable as well!

    Cons

    The support and script is very much DIY. They pass you the code and it's up to your team to ensure it's been installed correctly. We had issues with our script at one point and the support was only able to get us so far.

    Danesh
    Danesh
    Overall rating
    • Industry: Computer Software
    • Company size: 501–1 000 Employees
    • Used Daily for 2+ years
    • Review Source

    Overall rating

    • Value for Money
    • Ease of Use
    • Customer Support
    • Likelihood to recommend 10.0 /10

    True analytics for product managers

    Reviewed on 2018/12/27

    Pros

    I really like the way it seamlessly integrates with our applications. Once integrated, it can pull analytics even if you do tag the pages/features at a later date, back in time to the original point of integration.

    I also find the segmentation framework where one can enhance the user identification data, integrate with salesforce information and more very valuable and insightful.

    Really very useful to be able to track usage and non-usage by persona and push out guides and surveys too.

    Cons

    Limited configurability and customization for personalization across multiple product managers who track and manage a software multiple modules.

    Showing 5 reviews of 214 Read all reviews

    Pendo FAQs

    Below are some frequently asked questions for Pendo.

    Pendo offers the following pricing plans:

    • Pricing model: Free Version
    • Free Trial: Available

    Free with up to 1,000 monthly active users. Each Pendo Free subscription includes: one web, one Android, and one iOS application key, no-code analytics and in-app guides, and full access to the Pendo community and resource center. For greater than 1,000 monthly users contact Pendo for a custom pricing plan.

    Pendo has the following typical customers:

    2–10, 11–50, 51–200, 201–500, 501–1 000, 1 001–5 000

    Pendo supports the following languages:

    English

    Pendo supports the following devices:

    Pendo integrates with the following applications:

    Amazon Redshift, Calendly, ChurnZero, Confluence, Domo, Drift, Elastic Enterprise Search, Fivetran, FullStory, Gainsight CS, HelpDocs, HubSpot CRM, Igloo, Intercom, Jira, LaunchDarkly, LogRocket, Looker, Optimizely, Salesforce Sales Cloud, Segment, Slack, Snowflake, Tableau, Tray.io, TrustRadius, UserTesting, Voxpopme, WordPress, Zapier, ZenDesk Chat, Zendesk Suite, inVision

    Pendo offers the following support options:

    Email/Help Desk, FAQs/Forum, Knowledge Base, Phone Support, Chat

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