About Uptempo

Uptempo provides enterprise marketing teams with software to manage planning, productivity and performance. Our mission is to help marketers lead with confidence and love their jobs.

Our marketing operations suite integrates planning, financial, performance, work, and asset management on one platform, enabling teams to plan better, spend smarter, and execute with confidence.

A Strong Performer in Forrester’s Wave for Marketing Resource Management 2022, Uptempo’s product suite is trusted by more than 625,000 marketers at leading enterprises including Autodesk, Best Buy, Daimler, Deutsche Bank, SC Johnson, and Unilever.

The main use cases our solution supports includes:

Marketing Planning

Uptempo provides a single system of record for continuous planning, which improves team visibility, velocity and agility. Our solutions enable marketers to set goals, justify funding, predict performance, measure results, and rapidly pivot in real time. Powered with predictive insights, marketers can confidently build adaptive plans that help them quickly react to changing market conditions. 

Budgeting & Spend Management

Uptempo consolidates real-time budgeting with always-on reconciliation, enabling marketing teams to plan, control, and rapidly shift budget dollars to align with strategic objectives or respond to changes in the market.

Marketing Execution

Uptempo offers powerful workflow management and automation for marketers for greater agility and the ability to complete critical work functions from a single system of record.

Marketing Performance Management

Uptempo’s powerful performance insights allow marketers to efficiently compare results and understand which campaigns and activities are driving the best return.

For more information, please visit www.uptempo.io


Key benefits of Uptempo

Solution benefits include:

Enterprise proven and highly scalable:
Uptempo works with the top global consulting, financial, manufacturing and CPG organizations in the world.

A catalyst for your whole stack:
Rather than just another MarTech offering, Uptempo solutions deliver the visibility and control you need from your entire stack including seamless integration with analytics and finance systems.

Connected processes:
Uptempo’s marketing operations suite integrates planning, financial, performance, work, and asset management, enabling teams to better plan, spend smarter, and execute with confidence. Marketers can view plans in context with spend and results, enabling them to shift strategies for higher performance.

Benefits for Planning:
-Improves plan visibility and transparency Increases team collaboration and agility
-Minimizes errors and resource waste
-Enhances team alignment and maximizes return on effort

Benefits for Investing:
-Tighter alignment across marketing and finance teams
-Greater spend accuracy, minimizing budget overruns and ensures financial resources are fully invested.
-Minimizes time spent on tedious reconciliation, improving productivity and overall efficiency.

Benefits for Executing:
-Ensures staffing capacity aligns with campaign objectives and timelines, improving time to market and team agility.
-Simplifies complex internal campaign and budget approval processes.
-Increases content visibility and regulatory compliance; while maintaining brand standards

Benefits for Performance Measuring:
-Connects dollar in and out of systems for true ROI.
-Improves visibility into performance data by overcoming reporting silos across MarTech tools and systems.
-Accelerates decision making to provide a competitive advantage.


Images

Uptempo Software - BrandMaker, an Uptempo product, offers a personalized home page for quick reference
Uptempo Software - BrandMaker, an Uptempo product, marketing calendar view
Uptempo Software - BrandMaker, an Uptempo product has powerful workflows for ease of execution
Uptempo Software - BrandMaker, an Uptempo product, provides resource capacity planning
Uptempo Software - BrandMaker, an Uptempo product, ensures marketing budgets are integrated with Finance data for faster month-end reconciliation
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Uptempo Software - BrandMaker, an Uptempo product, offers a personalized home page for quick reference
Uptempo Software - BrandMaker, an Uptempo product, marketing calendar view
Uptempo Software - BrandMaker, an Uptempo product has powerful workflows for ease of execution
Uptempo Software - BrandMaker, an Uptempo product, provides resource capacity planning
Uptempo Software - BrandMaker, an Uptempo product, ensures marketing budgets are integrated with Finance data for faster month-end reconciliation

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Reviews

Overall rating

4,6 /5
(12)
Value for Money
4,4/5
Features
4,5/5
Ease of Use
4,1/5
Customer Support
4,7/5

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Software buyers need your help! Product reviews help the rest of us make great decisions.

Showing 5 reviews of 12
AJ
Overall rating
  • Industry: Marketing & Advertising
  • Company size: 11–50 Employees
  • Used Daily for 1+ year
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Customer Support

We use BrandMaker for managing assets, planning activities, and lead gen for our clients.

Reviewed on 2017/08/14

Using BrandMaker, we have better control over corporate assets in terms of knowing where they are...

Using BrandMaker, we have better control over corporate assets in terms of knowing where they are and what's current. The core benefit is improved brand management by everyone in the company. Also, using the BrandMaker shared calendar, we've benefited from greater transparency into marketing efforts like events that are coming up, lead gen scheduling, etc. And the BrandMaker Customer Engagement Cloud module gives us a way to control content distribution to sales prospects that we don't get with any other system.

Pros

We wouldn't be able to perform our job without BrandMaker. It has become an essential platform for managing brand assets like company brochures, media, stock images, etc. Plus, we maintain entire marketing calendars in BrandMaker so that everyone knows what's happening and when. Using BrandMaker is so much better than DropBox or email... sales teams have access to what they need as well, and no one uses out of date content. The new Customer Engagement Cloud is incredibly powerful in terms of making content available to our sales prospects at their own pace. We can see exactly which content pieces are the most useful in the buying cycle and can optimize new content. We are an agency and use the tool on behalf of our clients who also seem to really find it invaluable.

STEFAN
Overall rating
  • Used Daily for 2+ years
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Customer Support
  • Likelihood to recommend 9.0 /10

Powerful suite to create one-stop-shop solutions for brand-management & marketing ...

Reviewed on 2017/08/24

Pros

Brandmaker delivers a very powerful suite of modules to cover all Marketing Automatization needs with a holistic approach. Planning, production, distribution and reporting are working very well together. The new portal module (including a standalone CMS) enhances the options dramatically. The system can be completely branded and turned into a unique Marketing Information Platform - a one stop shop for everything relevant in Marketing (with potential for multiple extensions) that helps to streamline clients processes, save capacities, strengthen the brands and also save money of the companies.

Cons

Though it's rather a plus for us as external consultants and implementation partners, it can be pretty challenging for a customer to align the requirements of the brand and the options of the system. Due to the complexity and the huge set of features you will need professional support during the implementation.

Marion
Overall rating
  • Used Daily for 6-12 months
  • Review Source

Overall rating

  • Ease of Use
  • Likelihood to recommend 9.0 /10

Good experience, sometimes the platform is not intuitive enough

Reviewed on 2017/10/25

Pros

Once used a couple of times, I think the platform is quite easy to use and straightforward. It allows you to narrow your search quickly and going back the main menu is easy which is essential. It looks clear and clean and I adopted it very quickly.

Cons

Non-flexibility. If you type a key word with a mistake in the spelling, if you choose to filter your search but then type in a key word, it erases your first filter... It creates confusion and makes searches harder. Also, although I believe the uploading tool works really well in general, I find it confusing that once the process is done, we stay on the uploading page instead of seeing the message 'upload completed' to confirm it's been done. I always have to check to ensure my uploads are done to be sure. Finally, the scroll down option is strange because you can only see one row at a time and the assets do not even appear entirely: I would like to be able to scroll down seeing at least two rows.

Sebastian
Overall rating
  • Industry: Machinery
  • Company size: 1 001–5 000 Employees
  • Used Daily for 2+ years
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Customer Support
  • Likelihood to recommend 8.0 /10

Broad solution, flexible to configure and adapt to our specific needs.

Reviewed on 2018/01/02

Pros

Moving from spreadsheets and manual reporting to a system based approach has truly been transformative for our marketing operations, and the ability to have a single source of truth for all our marketing and sales assets is a core requirement for marketing. A next step in 2018 will be to expand our scope to further interesting MRM functionality BrandMaker offers such as integration with Salesforce (CRM) and unleashing the full power of marketing performance measurement.

Cons

As with every enterprise software it needs a bit of practice and change management to get the processes and structure right and it is also important to include user feedback along the way and to continuously further fine tune and evolve the system. BrandMaker offered comprehensive training and consulting services to ensure fast and sustainable user adoption.

Saskia
Overall rating
  • Industry: Machinery
  • Company size: 1 001–5 000 Employees
  • Used Daily for 6-12 months
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Customer Support
  • Likelihood to recommend 7.0 /10

Digitalisation of marketing thanks to Media Pool & Web-to-Publish modules!

Reviewed on 2021/06/08

The Media Pool as a database saves us double maintenance on drives (saving time and storage...

The Media Pool as a database saves us double maintenance on drives (saving time and storage capacity) and enables all users to always have access to the latest version of a file. Thanks to the many search options, the search effort for media has been significantly reduced. We are now able to implement our corporate design and product campaigns/launches fast and very efficient. Through intuitive templates, every employee worldwide can now create locally adapted and corporate design compliant marketing materials without incurring additional costs.

Pros

Not least because of the very good first-level support of the BrandMaker colleagues, we were able to implement the system within the set budget and time frame. Finally, thanks to the Media Pool, we have managed to give all our colleagues worldwide access to our marketing materials. Also we have the possibility to see via reporting which marketing materials are used by which subsidiaries.

Cons

Some functions in the system could still be made more user-friendly. However, we are not yet using the latest system version - we are confident that some optimisations have already been made when we update to the latest version.

Showing 5 reviews of 12 Read all reviews

Uptempo FAQs

Below are some frequently asked questions for Uptempo.

Uptempo offers the following pricing plans:

  • Starting from:
  • Pricing model: Subscription
  • Free Trial: Not Available

Contact Uptempo for pricing information.

Uptempo has the following typical customers:

1 001–5 000

Uptempo supports the following languages:

Chinese, Dutch, English, French, German, Italian, Japanese, Korean, Norwegian, Portuguese, Russian, Spanish

Uptempo supports the following devices:

Android (Mobile), iPhone (Mobile), iPad (Mobile)

Uptempo integrates with the following applications:

Adobe Analytics, Adobe Creative Cloud, Adobe Experience Manager, Adobe Illustrator, Adobe InDesign, Adobe Photoshop, Adobe Workfront, Anaplan, Apache Kafka, Asana, Bing Visual Search, Boomi, Built.io Backend, Built.io Flow, Bynder, Coupa, Coupa Expense, Dynamics ATS (Applicant Tracking System for Microsoft Dynamics 365), Expensify, Facebook Data Extractor, Google Ads, Google Alerts, Google Analytics 360, Google Cloud IoT, HubSpot CMS Hub, HubSpot CRM, HubSpot Sales Hub, IBM Connections, IBM ExperienceOne, IBM Maximo Application Suite, IBM PowerAI, Instagram, JBoss EAP, JMS, Marketo Engage, Microsoft 365, Microsoft Azure, Microsoft Dynamic 365 - CRM - JourneyTEAM (Reseller), Microsoft Dynamics AX, Microsoft Dynamics CRM - dupe, Microsoft Excel, Microsoft Outlook, Microsoft Power BI, Microsoft PowerPoint, Microsoft Teams, Microsoft Word, NetSuite, OpenText Experience Cloud, Oracle Bharosa, Oracle CPQ, Oracle Energy and Water, Oracle Responsys, OracleMZBA Premium URL Shortener, Percolate, Red Hat Enterprise Linux, Red Hat Enterprise Virtualization, Red Hat Insights, Red Hat Integration, SAP Ariba, SAP Concur, SAS-STAT Software, Salesforce Sales Cloud, Salesforce.org Nonprofit Cloud, Sitecore, Sprinklr, Tableau, Twitter/X, Verizon Media Platform, Vimeo, Vimeo Livestream, Workday Financial Management, Wrike, Xillio, Yahoo Mail, Zapier

Uptempo offers the following support options:

Email/Help Desk, Knowledge Base, Phone Support, Chat

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