TargetBay

Reviews, Personalized Emails and Product Recommendations

4,8 /5 (26 reviews) Write a Review!

TargetBay Overview

What is TargetBay?

TargetBay is a eCommerce personalization solution which combines four modules covering product reviews, product recommendations, email personalization, and behavioral pop ups. The system is aimed at eCommerce stores of any size, and allows users to purchase any combination of modules to suit their requirements.

TargetBay includes an automated review generation system which encourages customers to review their purchases using site pop ups and emails. Users can moderate reviews to screen out spam or fake posts, and respond to customer reviews with comments. Best-selling, related, and similar products can be recommended to customers, and users can create bundle offers to cross-sell supporting products. Personalized email marketing campaigns can be targeted to different customer segments, and scheduled for delivery or triggered by customer actions. Emails can be sent for cart abandonment, reorder reminders, back-in-stock notifications, price drops, birthdays or anniversaries, and more. Users can also enable a range of customizable pop ups for cart abandonment, site abandonment, upselling, cross-selling, email list signups, reviews generation, and welcoming first-time shoppers.

TargetBay Overview

Pricing

Starting from
US$49,00/month

Pricing options

Free Trial
Free
Subscription
Value for money

Reviews and Q&A:
Lite: free
Growth: $199/month
Professional: $299/month
Premium: $399/month

Email Personalization:
Lite: free
Growth: $299/month
Professional: $399/month
Premium: $499/month

Behavioral Pop Ups:
Lite: free
Growth: $49/month
Professional: $99/month
Premium: $199/month

Product Recommendations:
Growth: $99/month
Professional: $149/month
Premium: $249/month


TargetBay Features

Devices
Business size
S M L
Markets
United States
Supported Languages
English

Media

Users can moderate reviews collected to screen out spam or fake reviews
With TargetBay, users can manage product reviews, behavioral popups, email personalization, and product recommendations from a single dashboard
The drag-and-drop email builder allows users to design custom mailers
Emails can be sent out to all customers or specific segments
TargetBay screenshot: Users can moderate reviews collected to screen out spam or fake reviews TargetBay screenshot: With TargetBay, users can manage product reviews, behavioral popups, email personalization, and product recommendations from a single dashboard TargetBay screenshot: The drag-and-drop email builder allows users to design custom mailers TargetBay screenshot: Emails can be sent out to all customers or specific segments

TargetBay Reviews

TargetBay Reviews

Overall rating
4,8
/
5
Excellent
22

Very good
4

Average
0

Poor
0

Terrible
0

Value for Money
5
Features
4,9
Ease of Use
4,7
Customer Support
5
100% recommended this app
Melody cleopatra D.

Great marketing platform, easy to navigate, great support from Customer Service!


David L.

Review of Target Bay Marketing Software User Interface

Comments
It should be kept in mind that the Target Bay marketing software and user interface, while very functional and user friendly, is evolving and new features are being added on a continual basis. To this point, the Target Bay technical support staff are regularly reaching out to insure the highest customer satisfaction, and as well, introduce customers to new features as they are introduced into the software.

As I am an instructor as well as graphic designer, I sometimes muse about the prospect of working for Target Bay, as I also like to provide positive and educational experiences to my students.


Jim S.

Probably the Best Value for Product Reviews, Abandoned Cart, & Pop ups

Product reviews and abandoned cart are the strongest features of the platform for us.


Mike W.

Replaced Mailchimp

I have been involved with digital marketing for over 20 years. Targetbay is, hands-down, far superior to Mailchimp. Their on-boarding process is second to none. The options and report functions can help you make real time improvements that equate to increased sales. Don't hesitate just jump onboard with Targetbay, you will be so glad you did.


Philip K.

Big help for a small business


Melody cleopatra D.

Great marketing platform, easy to navigate, great support from Customer Service!

Used Daily for 1+ year
Reviewed on 2018/05/24
Review Source: Capterra

Pros

The dashboard design is clean and you instantly get an overview of how all your marketing campaigns are performing. Easy to navigate, the customer segmentation/reports provide key insights regarding customers purchase behavior. Simple to import/export data.

Cons

After using several other marketing platforms, I feel TargetBay is a perfect fit for my business. I don't overpay for features I don't need and the on boarding process was easy. I don't have any complaints.

Rating breakdown

Value for Money
Ease of Use
Customer Support

David L.
Industry: Mechanical or Industrial Engineering
Company size: 11-50 Employees

Review of Target Bay Marketing Software User Interface

Used Weekly for 6-12 months
Reviewed on 2019/12/05
Review Source: Capterra

Comments
It should be kept in mind that the Target Bay marketing software and user interface, while very functional and user friendly, is evolving and new features are being added on a continual basis. To this point, the Target Bay technical support staff are regularly reaching out to insure the highest customer satisfaction, and as well, introduce customers to new features as they are introduced into the software.

As I am an instructor as well as graphic designer, I sometimes muse about the prospect of working for Target Bay, as I also like to provide positive and educational experiences to my students.

Pros

Email Campaigns
My primary use of the Target Bay software is for the composing and sending of my email campaigns. I find the user interface fairly intuitive, with the ability to drag and drop content, which can be modified as the email is being designed. Target Bay has several email templates, however, I like to build my own.

Pop-Ups
At the encouragement of Target Bay's staff, I have also incorporated two pop-up features; a welcome pop-up and an abandoned cart pop-up. The abandoned cart feature also sends out an email to the person who had abandoned the cart (check out step) should they choose to provide their email when the pop-up is presented.

Reviews
I have also activated Reviews; for products purchased and for our company's website. The Reviews help me keep tabs on my customer's experience, respond to their questions and post positive reviews to my social media accounts.

I will soon be incorporating retargeting ads. This feature provides a visual reminder to my customers to revisit my website, based on their viewing history of specific products.

Overall, I have found the Target Bay App to be very useful and only limited by my finite imagination. Thank you to the Target Bay Team for their excellent support.

Cons

Just a few little hiccups along the way. I find that the Target Bay tech support to be very responsive and helpful.

Rating breakdown

Value for Money
Ease of Use
Customer Support

Likelihood to recommend: 8.0/10

Jim S.
Industry: Consumer Goods
Company size: 2-10 Employees

Probably the Best Value for Product Reviews, Abandoned Cart, & Pop ups

Used Daily for 1+ year
Reviewed on 2018/07/13
Review Source: Capterra

Product reviews and abandoned cart are the strongest features of the platform for us.

Pros

The software packs a lot features: site reviews, product reviews, abandoned cart emails, send after purchase emails, pop up review request, email subscription signup, product recommendation (the only feature we haven't used). At the time of this review there are no other platforms at this price point that offer such a robust set of features. Having used Yotpo for 1 year and given serious consideration to TrustPilot and Power Reviews, you can't beat Targetbay for the price. We've used Targetbay on Magento and are now using it on Shopify. The TB support staff helped integrate their solution on both platforms pretty seamlessly. We had some hiccups with Targetbay during our site migration to Shopify, some review settings weren't turned on after the migration, but as soon as we realized this, their team fixed the problem ASAP and send out a retroactive targeted review request email to make up for reviews we missed out on. It should be said that Targetbay/Innoppl has outstanding support response time. All in all, the software works as advertised and it has worked pretty reliably for us.

Cons

Site reviews with Yotpo, Trust Pilot, & Power Reviews all qualify towards your Google Seller Rating, if you have a Google Merchant Center account. However, site reviews with Targetbay do not qualify towards your GSR with Targetbay. We primarily chose Targetbay for our site reviews to help get a Google Seller Rating for our Google Ad Words account. Unfortunately, we did not do enough research beforehand in regards to this. Because Targetbay is not a certified Google Reviews Partner, site reviews with Targetbay do NOT count towards your Google Seller Rating score with Google. The site reviews still have some value to help illicit consumer confidence of course, but at the time of this review they won't help you in qualifying for a GSR from Google.

The dashboard user interface is pretty clunky and difficult to use at times. The TB team could improve upon this aspect of their software. We run our business from the United States and you can tell that the dashboard user interface was designed by folks from India. Its not bad, but its not great either. Yotpo's dashboard was easier to use. With Targetbay some important settings are buried in unsuspecting places within the dashboard's interface. You can be working on something simple like your review strategy and have to look for a setting pertaining to a single feature in one of three different places. This can cause frustration when first using the platform. I've learned my way around, but its still cumbersome to use.

Rating breakdown

Value for Money
Ease of Use
Customer Support

Likelihood to recommend: 8.0/10

Mike W.
Industry: Automotive
Company size: 11-50 Employees

Replaced Mailchimp

Used Daily for 1-5 months
Reviewed on 2020/07/13
Review Source: Capterra

I have been involved with digital marketing for over 20 years. Targetbay is, hands-down, far superior to Mailchimp. Their on-boarding process is second to none. The options and report functions can help you make real time improvements that equate to increased sales. Don't hesitate just jump onboard with Targetbay, you will be so glad you did.

Pros

Easy integration with BigCommerce
Great on-boarding process
Lots of features
Great reports

Cons

Would like to be able to had images in comments with reviews.

Rating breakdown

Value for Money
Ease of Use
Customer Support

Likelihood to recommend: 10.0/10

Philip K.
Industry: Retail
Company size: Self Employed

Big help for a small business

Used Daily for 6-12 months
Reviewed on 2018/09/18
Review Source: Capterra

Pros

I am a one person small business so it is hard for me to be an expert at everything and also have the time to implement the solutions. Having the crew at TargetBay on my team helping with collecting reviews, customer Q&A, and recovering abandoned carts is a huge help, among other things.

Their expertise is what I have needed for years. They set it all up for me and we talk monthly to review performance and make changes if needed. I'm looking forward to a long term relationship. They work hard to help my business grow because if I grow then they grow too.

Thank you to the entire team at TargetBay.

Cons

I have a little bit of a hard time navigating and understanding the back end of the system but that difficulty is mitigated by the excellent customer service they offer.

Rating breakdown

Value for Money
Ease of Use
Customer Support

Likelihood to recommend: 8.0/10

User recommendation
9,5/10
Based on 26 user ratings
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TargetBay Pricing

TargetBay Pricing

Starting from
US$49,00/month
Free Trial
Free
Subscription
Value for money

Reviews and Q&A:
Lite: free
Growth: $199/month
Professional: $299/month
Premium: $399/month

Email Personalization:
Lite: free
Growth: $299/month
Professional: $399/month
Premium: $499/month

Behavioral Pop Ups:
Lite: free
Growth: $49/month
Professional: $99/month
Premium: $199/month

Product Recommendations:
Growth: $99/month
Professional: $149/month
Premium: $249/month

Reviews and Q&A:
Lite: free
Growth: $199/month
Professional: $299/month
Premium: $399/month

Email Personalization:
Lite: free
Growth: $299/month
Professional: $399/month
Premium: $499/month

Behavioral Pop Ups:
Lite: free
Growth: $49/month
Professional: $99/month
Premium: $199/month

Product Recommendations:
Growth: $99/month
Professional: $149/month
Premium: $249/month

Value for Money
5/5
Based on 26 user ratings
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TargetBay Features

TargetBay Features

API
Access Control
Activity Dashboard
Automatic Notifications
Content Management
Customizable Branding
Customizable Templates
Data Import/Export
Drag & Drop Interface
Electronic Payments
Order Management
Product Catalog
Reporting & Statistics
SEO Management
Search Functionality
Social Media Integration
Template Management
Third Party Integration
Website Management
eCommerce Management
Features
4,9/5
Based on 26 user ratings
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Categories

Additional information for TargetBay

Additional information for TargetBay

Key features of TargetBay

  • Automated emails
  • Back-in-stock emails
  • Birthday & anniversary emails
  • Campaign analysis
  • Cart abandonment emails
  • Conversation moderating
  • Customer segmentation
  • Email scheduling
  • Marketing personalization tools
  • Order comments
  • Price drop emails
  • Product recommendations
  • Product reviews
  • Reorder reminder emails
  • Review approvals
  • Review comments
  • Scheduled reminder emails
  • Upselling & cross-selling

Benefits

  • Feedback collection can be automated using emails and popups to reach out to customers, and customers can submit reviews by email without leaving their inbox.

  • Users can moderate all customer reviews to eliminate fake and spam reviews, and comment on reviews to start one-to-one conversations with customers.

  • Custom popups can be triggered for cart abandonments, site abandonment, email list signups, cross-selling, upselling, feedback collection, and more.

  • Bundle offers can be created and used to cross-sell additional products based on the product added to the cart.

  • Customers can be segmented based on their shopping patterns and sent targeted, personalized emails based on their behavior and interests.

  • TargetBay FAQs

    TargetBay FAQs

    Below are some frequently asked questions for TargetBay.

    Q. What type of pricing plans does TargetBay offer?

    TargetBay offers the following pricing plans:

    Starting from: US$49,00/month

    Pricing model: Free, Subscription

    Free Trial: Available

    Reviews and Q&A: Lite: free Growth: $199/month Professional: $299/month Premium: $399/month Email Personalization: Lite: free Growth: $299/month Professional: $399/month Premium: $499/month Behavioral Pop Ups: Lite: free Growth: $49/month Professional: $99/month Premium: $199/month Product Recommendations: Growth: $99/month Professional: $149/month Premium: $249/month

    Q. What are the main features of TargetBay?

    TargetBay offers the following features:

    • Automated emails
    • Back-in-stock emails
    • Birthday & anniversary emails
    • Campaign analysis
    • Cart abandonment emails
    • Conversation moderating
    • Customer segmentation
    • Email scheduling
    • Marketing personalization tools
    • Order comments
    • Price drop emails
    • Product recommendations
    • Product reviews
    • Reorder reminder emails
    • Review approvals
    • Review comments
    • Scheduled reminder emails
    • Upselling & cross-selling

    Q. Who are the typical users of TargetBay?

    TargetBay has the following typical customers:

    Small Business, Large Enterprises, Mid Size Business

    Q. What languages does TargetBay support?

    TargetBay supports the following languages:

    English

    Q. What type of pricing plans does TargetBay offer?

    TargetBay has the following pricing plans:

    Free, Subscription

    Q. Does TargetBay support mobile devices?

    We do not have any information about what devices TargetBay supports

    Q. What other apps does TargetBay integrate with?

    TargetBay integrates with the following applications:

    BigCommerce, Magento Commerce, Magento Commerce, Shopify, WooCommerce

    Q. What level of support does TargetBay offer?

    TargetBay offers the following support options:

    Online Support, Knowledge Base, Phone Support