Aritic

Aritic

Marketing automation platform for SME & mid-enterprise

4.5/5 (17 reviews)

Aritic Overview

Aritic platform is a full-stack automation platform. It includes marketing automation, communication automation, CRM application, service desk application and business automation stack designed for B2B companies. The Aritic platform has five major products under its wings including Aritic PinPoint, Aritic Sales CRM, Aritic Mail, Aritic Desk and Aritic Swarm. Each tool has a unique set of features to offer.

All these products together make up a comprehensive automation stack that includes marketing automation campaigns, contact segmentation, social branding, communication orchestration, lead management, sales enablement, team collaboration, transactional emails, mobile marketing, and customer service tactics.

Aritic PinPoint
A marketing automation tool designed for B2B companies across multiple industries. Aritic PinPoint helps businesses attract right visitors, nurture them and convert into potential leads. With effective automation campaigns and omnichannel marketing, Aritic PinPoint helps B2B businesses convert their leads into customers, and thereafter retain them.

Aritic Sales CRM
Aritic Sales CRM puts together the best of customer interactions and follow-ups for sales teams. The bidirectional integration with Aritic PinPoint enables businesses to align sales and marketing activities for exponential business growth. It offers a complete overview of customer interaction, purchase history, and engagement records from the beginning of time.

Aritic Mail
Aritic Mail is a transactional email platform that ensures immediate email delivery for transactional notifications. While every other email can wait, it is important to send transactional emails with zero delays. Aritic Mail ensures on-time delivery of emails in a highly secure way. It offers API integration, email delivery insights, and inbound email processing for businesses.

Aritic Swarm
Aritic Swarm takes team collaboration to the next level with an encrypted secured messaging option. The rich UI along with group messaging features among others, make Aritic Swarm a go-to-platform for teams that rely on ‘work together’ motto. It has everything a team may require,s starting with audio-video conferencing, multiple devices sync, screen sharing and secured file sharing.

Aritic Desk
Aritic Desk is designed for effective customer service, where customers can raise tickets regarding their issues which customer service teams will resolve. It comes with real-time chat support and social integrations. Aritic Desk makes customer servicing easier with multiple business hours feature, phone integration, and multi-lingual support. It is advanced and secured, and obviously makes customer-issue resolving faster. No more missing out on customer complains.

Pricing

Starting from
$79/month
Pricing options
Free Trial
Free
Subscription
Value for money

Devices

Business size

S
M
L

Markets

Asia, Australia, Canada, Europe, India, United Kingdom, United States

Supported Languages

English, French, German, Hebrew, Italian, Portuguese, Spanish

Aritic Reviews

Overall rating
4.5/5
94% positive reviews
12
Excellent
4
Very good
0
Average
0
Poor
1
Terrible
Sanjay K.

Aritic PinPoint is really making targeted marketing advanced

Used Daily for 1-5 months
Reviewed on 2018/04/12
Review Source: Capterra

Previously we are facing issues with Lead Management and Nurturing; Now, I can convert my anonymous visitors into potential leads and eventually nurture them to convert them into customers. With Aritic PinPoint, I have explored more avenues of content marketing, of doing content marketing better. With all the ready-made templates, drag and drop editors, and high-end behavior-based segmentation- I have achieved my marketing milestones pretty soon.

Pros

Being into software myself, it obviously helped me when I could start tracking and retargeting my anonymous leads. Snce a huge chunk pf organic leads is anonymous, Aritic PinPoint helped me segment these leads, track their behaviour and source, and also retarget these with relevant ads. The features: anonymous lead tracking and ad synchronisation, have worked so well for my business.

Add to this, I am now running multiple campaigns across multiple channels. I mostly require social networking, emails and push campaigns.

Aritic PinPoint's integration with Zapier has benefitted me largely. Other integrations are also on-spot.

Cons

What do you dislike?

I think Aritic Pinpoint is brushing up each and every feature really fast. I loved this software from the start. It has been an easy implementation and onboarding. Support team has been cooperative.

Sometimes there are minor glitches in viewing reports of drip email campaigns. Otherwise it is great.

Recommendations to others considering the product

Aritic PinPoint is an amalgamation of inbound practices and marketing automation. It has a wide range of features.

Rating breakdown

Value for Money
Ease of Use
Customer Support

Likelihood to recommend

10.0/10
Uma ..

The Customer Journey Analytics - Aritic

Used Daily for 1-5 months
Reviewed on 2018/04/10
Review Source: Capterra

Being in SAAS industry for us digital medium is key source of leads and at the same time 1 to 1 engagement with all the incoming visitors and leads. We were having tough time to understand the acquired customer source, the journey of customer within digital medium which includes external and internal.
Aritic PinPoint captures complete journey of customer from anonymous visitors to converted customer, we are able to know the leads stage, and which campaign performing well to reduce the customer journey in within the funnel. Their customer journey exactly able to tell which source , which campaign, which segment performing and which one is converting my customer faster. The matrices and automated engagement helped 4 X more conversion with Aritic PinPoint.

Pros

Aritic PinPoint Conversion dashboard , Awareness Dashboard and Analytics report give me exact information and specially the customer journey graph and Pivot analytics gives the exact source and customer journey mapping.

Aritic PinPoint Segmentation's filters are way ahead than any other provider and best part is detailed analytics report on segment with Marketing stage funnel view and related campaign performance at single place.

Cons

Some of the features which are available in Enterprise only and I need to ask them to enable it in my professional plan. It is a multiple negotiation to enable some of the features from Enterprise to Professional, but they helped me and it was done for me.

Rating breakdown

Value for Money
Ease of Use
Customer Support

Likelihood to recommend

10.0/10
Kajal M.

Nice features and very good support

Used Daily for 6-12 months
Reviewed on 2018/03/08
Review Source: Capterra

We have purchased and using this product for increasing traffic, covert those traffic to leads and also to increase visibility in Social platforms. We are so happy to see that the traffic is increasing in last few months, once we started using this product. Also by using lead scoring, we are able to do segmentation of leads with ease and efficiently.

Pros

The main purpose of this product is to automate the marketing activities and with that increase the business in a systemic manner. Also they have a very supportive team. They have supported us whenever we were stacked. There are some beautiful features this product is having which we are using the most. Like lead scoring, on-site widget, form action definition, Social drip.

Cons

Their Social media automation needs to be improved. But they have said they have improved and implemented some new things in Social media, which will come in the upcoming release.

Rating breakdown

Value for Money
Ease of Use
Customer Support

Likelihood to recommend

10.0/10
Moazzam A.

The Identical leads feature and post sales training has not comparison

Used Weekly for 6-12 months
Reviewed on 2018/03/06
Review Source: Capterra

We have a huge sales team as due to pharmaceuticals domain with respect to marketing team.We need an application, which can increase the productivity of marketing team to match the sales team.

The application's identical leads feature and integration of CRM helped a lot.

The application's lead score based trigger reduce their time.

Now marketing team focus on creative and communication managed by the automation feature and among those - Automation drip campaign and Automation social campaign.

The sales ready leads coming to sales got increase by 40% and this is very great for us.

Pros

The Identical leads feature always report us about the lead which can get closed and we have seen the sudden jump of 40% more closure by team as they work only on the leads which can be get closed faster.

The application webhook and Lead score triggers, it is something like marketing team always on work.

The approach of the team after sales is very good, we are completely new in marketing automation and the team of Aritic PinPoint has taken us from basics. We have taken a lot of time and they never given-up on same.

Cons

The huge list of application feature and we are not able to use till now. So need third party implementer to help us. If it can be done internally would be great.

Rating breakdown

Value for Money
Ease of Use
Customer Support

Likelihood to recommend

10.0/10
Navodit R.

Aritic PinPoint is indeed an operating system for the advanced Marketers!

Used Daily for 6-12 months
Reviewed on 2018/03/15
Review Source: Capterra

One of the crucial problem Aritic PinPoint helped us combat issues related to Qualified Lead Generation and Lead Nurturing practices. Another excellent benefit is that it paves the way for a legitimate form of the business practices - you got it right! We've adopted Inbound Marketing via Aritic PinPoint

Pros

ritic PinPoint is one of a permissive Marketing Automation Tool I have used! It has a simple and smooth user interface. I loved the advanced segmentation feature that allows me to segment the leads with their behavior pattern and associate suitable trigger pointers on them (Lead Scoring).

Cons

Honestly, I hate nothing about Aritic PinPoint. There's room for an improvement in the integrations part with other software solutions, and the Reporting section needs a little more visual detailing in the arrangement of the data.

Rating breakdown

Value for Money
Ease of Use
Customer Support

Likelihood to recommend

9.0/10

Aritic Pricing

Starting from
$79/month
Pricing options
Free Trial
Free
Subscription
Value for money

SAAS and Enterprise version pricing are available for various companies.

Aritic Features

  • A/B Testing
  • API
  • Campaign Analysis
  • Campaign Management
  • Content Management
  • Customizable Branding
  • Engagement Analytics
  • Multi-Channel Marketing
  • Reporting & Statistics
  • Social Media Integration
  • Third Party Integration

  • Activity Dashboard
  • Customizable Templates
  • Data Import/Export
  • Drag & Drop Interface
  • Monitoring
  • Real Time Analytics
  • Real Time Data
  • Social Network Marketing
  • Tagging

Additional information for Aritic

Key features of Aritic

  • Activity Dashboard
  • Analytics / ROI tracking
  • Assign implicit or explicit lead scores
  • Build a lead scoring model
  • Build point triggers
  • CRM Integration
  • Campaign Management
  • Content / blogging platform
  • Customizable Templates
  • Data Import/Export
  • Drag & Drop Interface
  • Landing pages / web forms
  • Lead Assignment
  • Lead Nurturing
  • Multi-channel Marketing
  • Multivariate testing
  • Omni-channel Marketing
  • Real Time Data
  • Social Network Marketing
  • Social marketing
  • Tagging
  • Track lead behavior
  • Website visitor tracking

Benefits

  • Build personalized relationships with leads and customers. Interact and engage them to create a brand value and instill brand loyalty with Aritic PinPoint.

  • Segment contacts based on their website behavior, demographics like age, location, gender, etc., and stage.
    Create dynamic segments based on captured lead behavior, trigger, event, date, time and different state of contacts.

  • Identify hot leads and accelerate customer activation rate with lead scoring and tracking. Track lead behavior, assign positive and negative scores, and pinpoint the right leads for sales team to follow-up.

  • Design a lead scoring model that helps users engage with potential buyers and trigger activities that will push leads towards conversion.

  • Create more point actions to determine proper scoring for each activity of visitors, leads, and customers. Map their behavior and accordingly create actions to keep a track of their lead score.

  • Aritic FAQs

    Below are some frequently asked questions for Aritic.

    Q. What type of pricing plans does Aritic offer?

    Aritic offers the following pricing plans:

    Starting from: $79/month

    Pricing model: Free, Subscription

    Free Trial: Available

    SAAS and Enterprise version pricing are available for various companies.

    Q. What are the main features of Aritic?

    Aritic offers the following features:

    • Activity Dashboard
    • Analytics / ROI tracking
    • Assign implicit or explicit lead scores
    • Build a lead scoring model
    • Build point triggers
    • CRM Integration
    • Campaign Management
    • Content / blogging platform
    • Customizable Templates
    • Data Import/Export
    • Drag & Drop Interface
    • Landing pages / web forms
    • Lead Assignment
    • Lead Nurturing
    • Multi-channel Marketing
    • Multivariate testing
    • Omni-channel Marketing
    • Real Time Data
    • Social Network Marketing
    • Social marketing
    • Tagging
    • Track lead behavior
    • Website visitor tracking

    Q. Who are the typical users of Aritic?

    Aritic has the following typical customers:

    Large Enterprises, Mid Size Business

    Q. What languages does Aritic support?

    Aritic supports the following languages:

    English, French, German, Hebrew, Italian, Portuguese, Spanish

    Q. What type of pricing plans does Aritic offer?

    Aritic has the following pricing plans:

    Free, Subscription

    Q. Does Aritic support mobile devices?

    We do not have any information about what devices Aritic supports

    Q. What other apps does Aritic integrate with?

    Aritic integrates with the following applications:

    BigCommerce, FreshBooks, LiveChat, Mailchimp, Shopify, SugarCRM, SurveyMonkey, Twitter, Wordpress, iContact Email Marketing

    Q. What level of support does Aritic offer?

    Aritic offers the following support options:

    FAQs, Knowledge Base, Online Support, Phone Support, Video Tutorials